Strategies For Online Events & Fundraising
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Slides from my presentation at the IoF Yorshire Annual Conference. Quick overview of strategies that you charities can use to improve online event registration and boost participant fundraising.
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Strategies For Online Events & Fundraising
- 1. From registration to fundraising
- 3. Who are you?
- 4. Strategies for Online Events – From registration to fundraising and how to get your participants to raise more
- 17. Make a BIG deal about your top fundraisers
- 18. Create fundraising challenges for participants
- 19. Ask a staff member to participate in your event
- 20. Get your corporate supporters involved
- 23. Keep your web content fresh, exciting and up to date
- 24. Use free social media tools
- 25. Encourage participants to customise their fundraising pages
- 26. Encourage participants to customise their fundraising pages
- 27. Don’t be shy …the whole point of your event is fundraising!
- 32. Thank you!!!
Editor's Notes
- Ask your staff member to blog about their experiences Share this with participants – the ups and downs of training, how they’re fundraising Don’t be afraid to talk about the good news and the bad news
- Ask corporate donors to register and create teams Encourage corporate participants to get their friends, families and customers involved too Offer special incentives such as discounted entry fees and marketing opportunities Create fundraising competitions between corporate teams Build customised corporate pages on your website that funnel all of the corporate team fundraising, participant information into one area Create a dedicated registration area for corporate participants and their networks Create a corporate hospitality area at your event Work with corporate teams to set achievable and inspirational fundraising goals
- Get your participants excited about their fundraising page Provide easy to use instructions for less web savvy participants Create contests for the best fundraising page or most original fundraising idea Create a video contest and ask participants to send in and POST the video on their fundraising pages Put fundraising tips in a prominent place on your website, email them to supporters and include them in your event pack