Check out our slides on the benefits of mobile fundraising to learn how you can utilize technology to reach more donors, increase engagement, and raise more money!

1. The Benefits of Mobile &
Online Fundraising
Will begin in a few moments...

2. Webinar
The Benefits
of Mobile &
Online
Fundraising

3. Your Hosts
Zach Hagopian
Co-Founder, COO
Jon Kazarian
Co-Founder, CEO
Mobilize Your Cause.

4. Who We Are
Accelevents is a mobile fundraising and event ticketing solution that
enhances the donor experience to help raise more money for your
cause.

5. Thousands of events served!
Millions of dollars raised by organizations like...

6. Follow Us!
@accelevents @accelevents
Receive the latest updates on what’s new in world of
mobile fundraising

7. Over to Zach!

8. 1. What is mobile & online fundraising?
2. Benefits of mobile & online fundraising.
3. Use cases
4. Questions
Agenda

9. What is mobile
fundraising?

10. Mobile fundraising is a modern take on traditional fundraising and allows
you to:
● Utilize the web, text-messaging, and social media when fundraising
● Better engage your audience and improve the donation experience
● Tap into your entire network to reach a larger audience
● Save time
● Raise more money!
Mobile Fundraising Overview

11. Mobile fundraising is a modern take on traditional fundraising and allows
you to:
● Donation Pages
● Peer-to-Peer Campaigns
● Mobile Silent Auctions, Raffles, Fund a Need campaigns
● Text-to-give
Types of Mobile & Online Fundraising

12. Donation pages allow you collect general donations for your cause or
organization:
Donation Pages
● Drive larger audience to support your
cause
● Credit card processing
● Recurring
● Always on

13. Donation Pages

14. Donation Pages

15. Peer-to-peer fundraising is the idea of leveraging your cause and turning your
organization’s supporters into fundraising advocates. Donors are asked to raise
money, in addition to donating.
Peer-to-Peer Fundraising

16. Peer-to-Peer Examples
The Boston Marathon

17. Peer-to-Peer Examples
The Ice Bucket Challenge

18. These fundraising methods take advantage of mobile and online technology
through two major giving channels:
Silent Auctions, Raffles, Fund a Need
Text Message Bidding / Donations Online Bidding / Donations

19. Text-to-give allows supporters to submit donations via text message - quick and
easy!
Text-to-Give

20. Benefits of mobile and
online fundraising.

21. Benefits of Mobile & Online Fundraising
1. Reach a larger audience
2. More engaging for your supports
3. Easier donation process
4. Saves time for you
Results in higher funds raised!

22. Traditional fundraising formats are limited - supporters can donate via mailed
check, or an in person contribution. Silent auctions, live auctions, and raffles
rely only on those supports that attend your event.
Reach a Larger Audience

23. Mobile / Online fundraising allows you to reach a much larger audience. Anyone
with a phone or internet connection can support your cause!
Reach a Larger Audience

24. Utilize email communications to engage your supporters:
1. Provide updates throughout the year on what the organization is working on
2. Event updates
3. Goals and achievements for the year
Pro Tip - Include a Donation link in every email!
Email Promotion

25. Take advantage of social media - promote your organization, events and initiatives via
social media.
● Use visual updates where possible
● Always include a link to a donation page or online silent auction
Social Media

26. Mobile and online donating can be more engaging!
● Instant notifications keep donors up to date
● Event attendees can now focus on the event, not keeping track of donations
Create a More Engaging Experience

27. Create a More Engaging Experience
Tell supporters exactly what they are donating towards.
● Fund a Need campaigns allow you to specify where pledges are going
● Allow your supporters to connect with your cause

28. Create a More Engaging Experience
Real-time updates keep your donors excited and result in higher donation frequency
● Leaderboards
● Goal thermometers

29. Easier Donation Process
No more checks, paper bid sheets, or raffle tickets!
● Supporters can donate directly online or checkout from their mobile device
● At your event, donors can check out with via credit card - no more long
checkout lines!

30. Easier Donation Process
Donate from anywhere, at any time!

31. Save Time for You
Mobile and online fundraising will save time and stress while setting up your
fundraising event or campaign:
● Pre-Event
○ Keep all information in one place (silent auction items, pledge levels, etc.)
● During the Event
○ Track all donations, bids, pledges
○ Collect all donor contact information digitally
● Post Event
○ Fast, Mobile Checkout

32. The Result? Higher Proceeds!

33. Use Cases

34. Galas - The Boston Fall Formal
In 2014, we started our own fundraiser (which inspired the idea for Accelevents)
● 850+ in attendance
● We were looking for an easy way to engage our attendees, and raise more
money through a raffle & silent auction
Fundraising Method:
Mobile Silent Auction & Raffle
Results:
$65,000+ donated in first year!

35. Online Only - BWH Email Auction
Fundraising Method:
Online Silent Auction & Donation
Page
Results:
$60,000+ raised in first year!
Brigham & Women’s Hospital decided to try an online-only silent auction.
● Email campaign created for their donor database
● Promoted different items throughout a one month period

36. Online Only - BWH Email Auction

37. Questions?

38. Accelevents Product Deme - Monday, April 30th 1pm est
How to Run a Successful Golf Fundraiser - Wednesday, May 23rd 11am est
Attend Our Future Webinars!
https://accelevents.webinarninja.com/webinars/29842/register
https://accelevents.webinarninja.com/webinars/29841/register
@accelevents@accelevents