strategic planning- management of nursing course

2. STRATEGIC THINKING
Presented by :
OLA ALOMOUSH
Supervised by : Prof. Hala Ramzi

3. OUT LINE
-Objectives
-DEFINITION OF STRATEGIC THINKING
-ELEMANT OF SMART STARATEGIC THINKING
-BENEFITS OF STRATEGIC THINKING
-PHASES OF STRATEGIC THINKING
-COMPONENT OF STRATEGIG THINKING
-WHY IS STRATEGIC THINKING IMPORTANT TO
THE SUCCESS OF BUSINESS?
-STRATEGIC THINKING VS STRATEGIC PLANING
-REFERNCES

4. Objective:
At the end of this lecture the student will be able to :
1-Define the meaning of strategic thinking
2- Mention the elements of smart strategic thinking
3- Recognize the benefits of strategic thinking
4- Discuss phases and component of strategic thinking
5-Discuss why strategic thinking is important to business
6- Identify deferens between strategic thinking and
strategic planning

5. Definition of strategic
thinking
"is a mental process, at once abstract and rational, which
must be capable of synthesizing both psychological and
material data.

6. CON’T
Strategic thinking is a process that defines the manner in
which people think about, assess, view, and create the
future for themselves and others.

7. Strategic thinking is more than just
“thinking outside the box” it is also
knowing which box to think outside of!

10. Benefits of strategic thinking:
-do the right thing
-create breakthroughs
-impact & influence
-manage complexity
-solve problem creativity
- Make decisions with insight

11. Phases of strategic thinking :
three phases that identify and clarify:
1) where we are now?
2) where we want to be?
3) how we will get there?

12. Six common components
include:
1)tools for analysis: The most common is the SWOT
analysis
2) strategic purpose {mission}: essential reason for
existence

13. 3) values: As Peter Drucker stated, “Culture eats strategy
for breakfast.” If your culture doesn’t work, your strategy
can’t work. Values reflect the culture of
an organization
4) vision: the direction of the company

14. 5) key goals : play the vital role of connecting the team’s
specific, actionable ways.
they help define where the team
is going in
6) action planning : clarifies the ways in which our daily
work will help move the goals forward.

15. How do we get there?
Where we do want to
be?
Where we are now?
Actio
n
plann
ing
Key goals
vision
purpose values
analysis:; e.g, SWAT Analysis

16. Why Is Strategic Thinking
Important to the Success of
Business?
1-Resource Limitations :
Strategic thinking enables a business owner to determine how to use
these resources most effectively and advance the company toward its
objectives . Strategic thinking helps the company avoid costly
mistakes,

17. 2-Changing Environment:
Every business is affected by change. New competitive
threats arise. Change in the national and local economy
affect the spending power of a company’s customers. The
environment creates opportunity, too. New markets open
up. Strategic thinking is a mindset of preparing for these
changes and having plans in place to deal with them.
Reacting quickly allows the company to take advantage of
opportunities and minimize the damage of unforeseen
negative events.

18. 3-Matching Competitors & Strengths
Business has been compared to a game of chess, with strategic moves
of the chess pieces determining the outcome. The analogy is only
partially accurate, because in business each side does not start with
the same number of pieces, and the size of the board constantly
changes. Companies proficient in strategic thinking are continually
evaluating their businesses strengths and weaknesses versus those of
key competitors. They look for the right time and best means to attack
stronger, better capitalized competitors. They try to tilt the chess board
in their favor by taking a critical look at where they can improve their
products, service levels and the message they send to the
marketplace.

19. 4-Need to Grow
Businesses are under constant pressure to grow. Growth
means higher profitability and greater returns for the
owners. It also means the company is succeeding in the
competitive struggle. Strategic thinking forces companies to
recognize they cannot afford to stand still. They must be
innovative in all aspects of the operation of the business. A
company content to do things the same way year after year
usually ends up losing market share to companies that are
not afraid of change.

20. 5-Improved Decision Making
Business owners that make strategic thinking a central element
of their management philosophy often become better strategic
thinkers as time goes on. They learn how to recognize subtle
changes in the business environment that will have a direct
impact on their revenues--things they may have missed before.
They become more adept at predicting how competitors are
likely to react to the strategies they implement. They begin to
view the business as their customers see it, and formulate
strategies so they do a more capable job of reaching new
potential customers. Strategic thinking enables a business owner
to make more logical, confident decisions.

22. References
http://training.hr.ufl.edu/resources/Leadershi
pToolkit/job_aids/strategic_thinking.pdf
https://nacm.org/pdfs/webinars/Thinking-Strategically-
17.pdf
https://smallbusiness.chron.com/strategic-thinking-
important-success-business-4661.html
https://slideshop.com/products/PowerPoint-Strategic-
Thinking-Google-Slides-4234

23. https://www.fminet.com/fmi-
quarterly/article/2015/03/interpreting-the-future-the-value-
of-strategic-thinking/