Wearing the logo of a particular brand signifies sophistication, success, and a certain status in the society. These logos are in one way the outward marking of one’s sartorial tribe revealing hints about their personal style, their value in luxury items and how affluent they are.Logos hold the power of instant brand recognition and particular logos over the past few decades to a century have become a strong symbol of luxury and affluence. When it comes to luxury fashion houses, their legacy is defined with their logos and the unique stories behind them. Here are some stories of the most iconic luxury fashion brand logos.
The Chanel logo is known to be designed by Coco Chanel herself in 1925. It is also one logo that has been unchanged since its first design. Chanel’s double Cs logo design is on one hand rumoured to come from the insignia on the Chateau de Cremat, a vineyard villa in South of France where Chanel stayed for a while on the other hand it is also said that the double Cs of the logo are derived from quasi-Celtic interlocking stained glass window design at the Aubazine Chapel – known to have housed an orphanage where the designer had spent part of her youth.
An overview of the omnichannel strategies adopted by Louis Vuitton. The additional slides are used as a report. Briefly, it analyzes the new trends in the fashion business.
What could be the problematics for Louis Vuitton in the upcoming years with their current strategy.
Based on their history and latest work what does it say about Vuitton true core values.
Group Branding Project
Members names on Cover page
Year 2 of BA(Hons) Degree Fashion Media & Industries Course (Fashion Marketing and Management Specialism) LASALLE College of the Arts
Let’s align perspectives here – yours and the course we are opting for.You aim here is to put them in your shoes. Ask them if they were you with a career goal specific to yours in a niche sector, what would the top 1-2 assets in the school’s MBA programme be that would be advantageous to you.
You are seeking information that supports your goals here, vital to understand that their answer here will offer you information that can be key to your final decision.
This aspect also lets them know you are serious about achieving a specific goal of your MBA, hence, putting forth your choice of school.
The overall process to get into an MBA school is an exhaustive one that has many layers like an onion you need to carefully peel to get to the core. One of the key layers in this process is the interview stage, for it is one step away from that dream school admission you have been waiting for. Remember, the interview is not just for the school to know you better but also for you to know the school. It allows you the opportunity to connect with the key figures at the school so as you can evaluate how their specific MBA programme and the school offerings will support you to achieve your career goals.
This is your one of its kind and unique opportunity to gain more information about the school from the faculty, present students, alumni, staff or anyone else who represents the school in the interview. The goal is to make a practical decision on how the programme will benefit your goals, but also to help yourself make an impression on the interviewers that you are serious about your choice of school and want to determine what would fit best for your b-school goals and hopes.
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An overview of the omnichannel strategies adopted by Louis Vuitton. The additional slides are used as a report. Briefly, it analyzes the new trends in the fashion business.
What could be the problematics for Louis Vuitton in the upcoming years with their current strategy.
Based on their history and latest work what does it say about Vuitton true core values.
Group Branding Project
Members names on Cover page
Year 2 of BA(Hons) Degree Fashion Media & Industries Course (Fashion Marketing and Management Specialism) LASALLE College of the Arts
Let’s align perspectives here – yours and the course we are opting for.You aim here is to put them in your shoes. Ask them if they were you with a career goal specific to yours in a niche sector, what would the top 1-2 assets in the school’s MBA programme be that would be advantageous to you.
You are seeking information that supports your goals here, vital to understand that their answer here will offer you information that can be key to your final decision.
This aspect also lets them know you are serious about achieving a specific goal of your MBA, hence, putting forth your choice of school.
The overall process to get into an MBA school is an exhaustive one that has many layers like an onion you need to carefully peel to get to the core. One of the key layers in this process is the interview stage, for it is one step away from that dream school admission you have been waiting for. Remember, the interview is not just for the school to know you better but also for you to know the school. It allows you the opportunity to connect with the key figures at the school so as you can evaluate how their specific MBA programme and the school offerings will support you to achieve your career goals.
This is your one of its kind and unique opportunity to gain more information about the school from the faculty, present students, alumni, staff or anyone else who represents the school in the interview. The goal is to make a practical decision on how the programme will benefit your goals, but also to help yourself make an impression on the interviewers that you are serious about your choice of school and want to determine what would fit best for your b-school goals and hopes.
A number of docuseries have been offering us insights into the world of sports – from football controversies to the greatest of all time NBA player to the world of Tennis and Formula 1. You name it and one or the other streaming platform has a sports movie, documentary or docu-series that has an undeniable appeal. These are true stories of some of the world-renowned athletes, teams, and sports staff – they gripped us, inspired us, left us in shock and awe at times and also showed us how not everything has a happy ending after all.
If you are a luxury buff and enthusiast, this article is your key page in the luxury bible of most iconic luxury handbags and the stories behind them. For a handbag to be iconic, timelessness is a vital factor to punch in – since many bags do lose their momentum over a period. Only a few of them seem to get better with age – remain as strong as ever. Most of these come from iconic legacy luxury fashion houses and have established themselves as the most classic, timeless, and iconic bags of our day and age.Do you know the stories behind each? How some of the most famous celebrities and social figures have played a crucial role to make these handbags classic and iconic? Let’s learn.
Have you ever wondered how brands make it possible to understand and implement seasonal trends and establish new styles in the market?
The research carried out before introducing a new trend is called fashion forecast, also known as trend forecast.
Fashion Forecasting is crucial for a brand when deciding what the majority prefers to wear at a certain time.
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Are you on the fence about joining a B-school for your MBA?
Are you confused about what an MBA offers you and how it sets you apart?
From recent graduates to working professionals, we sometimes find ourselves asking if we want to join a B-school and take the leap of faith. The decision to go for one involves a substantial commitment of time, money and energy, whether to get a traditional MBA or a specialized business-specific master’s degree. A specialization can make you a professional master of Finance, Marketing Management, Fashion and Luxury Brand Management, Sports Management, Healthcare Management, Agri Business, International Business, HRM, Big Data and Analytics, Sustainability, Energy Management and more. While the decision may be daunting for some, there are plenty of professionals that take the plunge each year for several reasons and here are some of the compelling reasons why you should consider joining a B-school
Have you ever wondered how brands make it possible to understand and implement seasonal trends and establish new styles in the market?
The research that is carried out before introducing a new trend is called fashion forecast, also known as trend forecast. Fashion Forecasting is crucial for a brand when it comes to deciding what majority prefers to wear at a certain time. It’s a process of researching and forming predictions on future consumer habits, which involves the intact monitoring of market trends to make effective decisions on how to move forward for designing a new collection.
Luxury fashion houses have been key to defining their showcase each year with a spectacle event. There is no doubt fashion today is no less than modern art itself. Designers and creative heads have worked diligently to put together some of the most memorable fashion shows in history to get their work noticed, build strong cultural relationships with different communities, and most essentially showcase their expertise and designs to be some of the finest and iconic. These showcase and fashion shows have featured innovative sets, backdrops and set designs that sometimes have taken weeks and years of permission from various governments and other authorities to access one-of-its-kind locations.
Both sports and athleisure brands are known to enter partnerships with designers, iconic luxury brands and celebrities over the past few years to produce exclusive content, limited edition collections, capsule lines and a new line of products for the athleisure market. These curated strategic partnerships for Nike and Adidas have taken them from the high streets to iconic luxury houses and art galleries.
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IN 1985, JACQUES LANG, HE WAS AWARDED BY THE FRENCH MINISTER OF CULTURE.
In 1988, GIVENCHY JOINED LVMH MOET HENNESSY LOUIS VUITTON
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Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
3. Wearing the logo of a particular brand signifies sophistication, success, and a certain status in society.
These logos are in one way the outward marking of one’s sartorial tribe revealing hints about their personal style, their
value in luxury items and how affluent they are.
4. CHANEL
The Chanel logo is known to be designed by Coco Chanel herself in 1925.
It is also one logo that has been unchanged since its first design.
Chanel’s double Cs logo design is on one hand rumoured to come from the insignia on the Chateau de Cremat, a
vineyard villa in South of France where Chanel stayed for a while on the other hand it is also said that the double Cs of
the logo are derived from quasi-Celtic interlocking stained glass window design at the Aubazine Chapel – known to have
housed an orphanage where the designer had spent part of her youth.
5. CHANEL
Another story that runs for the brand’s logo is that the logo represents Chanel’s initials along
with her business ppartnersand love interest initials.
6. Versace
Gianni Versace in the late 1970s, when deciding on the logo for his new couture line that
would have shimmering new garments, settled on the strong and ultimate symbol of fatal
attraction – the mythological Medusa.
The takeaways from the Medusa are the deadly gaze and monstrous appearance that was
bestowed upon her as punishment for her original enchanting beauty that had angered
the goddess Athena.
7. Gucci
The double Gs of Gucci’s logo is known to be the initials of Guccio Gucci, who founded
the brand in Florence in 1921.
They are known to have been adopted into the brand by his eldest son Aldo.
While the double G’s were designed and created many years before, they only became an
integral part and a signature of the brand in the 1960s to 1970s under the creative
direction of Aldo’s son – Paolo Gucci.
Paolo is known to have applied the logo to the brand’s most sought-after bags and put
them on clothing for the first time.
8. Louis Vuitton
Known to be first used in 1896 by George Vuitton, son of Louis Vuitton, to prevent
counterfeiting of their famous new line of travel trunks, LV’s interlocked letters as a logo
and insignia are globally one of the most famous logos known. It is also one of the
earliest examples of fashion branding.
No other logo has been reworked and re-imagined as many times as LV’s logo – and that
also with such unique inspiration and creativity.
9. Over a century-old luxury fashion house, LV has managed to create several myriad imaginative expressions with its
logo.
From their graffiti version of the monogram in 2001 as a collaboration between designer Stephen Sprouse and Marc
Jacobs to the floral-shaped heel of the creative director Nicolas Ghesquiere SS15 boots – the LVs logo has been on a
creative journey and expression of its own and how!
10. Yves Saint Laurent
The design for the brand’s logo goes all the way back to 1961. The YSL logo is known to be conceived by the graphic
artist Cassandre.
The vertical logo of Yves Saint Laurent – YSL came back in the 2000s thanks to their then-creative director Stefano
Pilati.
Stefano’s design and ad campaigns put the vertical logo up front and centre. Not simply up front and center – these ad
campaigns had famous models standing next to the life-size logo
11. The design for the brand’s logo goes all the way back to 1961. The YSL logo is known to be conceived by the graphic
artist Cassandre.
The vertical logo of Yves Saint Laurent – YSL came back in the 2000s thanks to their then-creative director Stefano
Pilati.
Stefano’s design and ad campaigns put the vertical logo up front and centre. Not simply up front and center – these ad
campaigns had famous models standing next to the life-size logo
12. MBA ESG is committed to grooming the best talents for the growth of the Luxury and Fashion Sectors.
We have spread our footprint in India by opening our campus in Bangalore.
At MBA ESG Bangalore, we are offering
MBA in Luxury and Fashion Management
Admissions are open now.
Visit: https://mba-esg.in/
