- The document discusses mobile/air graffiti, an application created by Kristof Michiels that allows users to create and consume digital content attached to physical locations or objects. - Air Graffiti uses GPS, Bluetooth, QR codes, or RFID to detect a user's context and location. It then displays relevant digital content like comments, photos, or videos. - Content can be clustered into channels and customized with rules about visibility, broadcast range, and lifespan. The goal is to provide a highly personalized experience for exploring both indoor and outdoor spaces.

1. State of Mobile/Air Graffiti Kristof Michiels, IBBT-SMIT, iLab.o, Vrije Universiteit Brussel

2. Hello! Kristof Michiels = Researcher and application developer IBBT/SMIT/iLab.o, Vrije Universiteit Brussel Art History/ICT by formation ‘ Rapid prototyping’ context-aware social media apps Focus on mobile, web, city, arts, e-culture Some examples: Air Graffiti / Wayfinding 2.0 / Edosia.org

3. My presentation Mobile devices / Multi-modality Ways to interact with the physical world / Context Ways to interact with the physical world / Objects An example / Air Graffiti

4. Mobile devices / Multi-modality Problematic for years : Technology not ready (think WAP, battery life,…) Lack of mobile broadband access Lack of users & applications (chicken and egg problem) Current situation : Lack of user adoption compared to fixed internet Price of mobile broadband [abroad],…) But: new gen. of mobile devices/platforms / driver of social media But : new generation of mobile devices-platforms that actually “work” / Social media, web2.0

5. Mobile devices / Multi-modality Take-off: not as fast as some would lead you to believe, but: YES

6. iPhone/iPod Touch: real take-off of mobile apps Apple sold + 40 million devices (sep ‘09) 21 million iPhones 20 iPod Touches Application store, in less than 1,5 years, counts +100.000 applications +2 billion applications have been downloaded People are really using it!

7. iPhone: Real take-of of mobile applications Still: heterogenous landscape Web applications vs ‘Native applications’ E.g. Android OS (Google)

8. Social Media: important driver! Web 2.0: made us use the web as a realtime and always-on medium People want access wherever they are / Facebook, Netlog [youngsters]

9. Social Media: important driver! Museums on Twitter: twitter.com/admkrm/museums[2] Mobile applications can live inside existing platforms

10. New generation of mobile museum applications Love Art: National Gallery, London

11. New generation of mobile museum applications Yours, Vincent The Letters of Vincent Van Gogh

12. New generation of mobile museum applications Brooklyn Museum Mobile Collection

13. New generation of mobile museum applications Versailles, Lonely Planet Paris City Guide, Marco Polo City Guide Paris

14. New generation of mobile museum applications Don’t forget Podcasts !

15. New generation of mobile museum applications Even new generation of mobile museum apps do not change the current paradigm / are like mobile audioguides people bring themselves / one-way #fail Mobile 2.0 = Everywhere + always + personal = everyware Social Context, location, presence Bridge physical-virtual world gap Are museums 1.0 ready for Web 2.0 ? Even youngsters: Nintendo Wii & DSi, Sony PSP [high expectations!]

16. BANKSY: “A small group create, promote, purchase, exhibit and decide the succes of Art. Only a few hundred people in the world have any real say. When you go to an Art gallery you are simply a tourist looking at the trophy cabinet of a few millionaires.” (Banksy.co.uk) Real ‘social media’, allow real ‘participation’ ???

17. My presentation Mobile devices / Multi-modality Ways to interact with the physical world / Context Ways to interact with the physical world / Objects An example / Air Graffiti

18. Interacting with the physical world / Context GPS Bluetooth QR (2D-barcodes) RFID “ LPS” How can applications learn about the context of the user? And learn about the location or the presence of an object?

19. GPS Most current smartphones have GPS / outdoor only!

20. GPS and augmented reality (AR) Layar.com

21. Bluetooth Example Antwerpen, Kammenstraat (Belgium)

22. QR codes – 2D barcodes Identification by taking a picture of a code

23. Radio Frequency ID chips (RFID) Barcode system (1975) – 5 billion scans/day (2005) Now: RFID / NFC Passive vs active Active: id broadcasting / scanning own environment Acting dependent on its own context: hiërarchic, coördinating, protecting, filtering, … [future] Currently problematic: lack of end-user devices

24. ‘ LPS’ or Local Position System (‘check-ins’) Foursquare.com, Gowalla.com, Brightkite.com or: how to solve the indoor problem now

25. My presentation Mobile devices / Multi-modality Ways to interact with the physical world / Context Ways to interact with the physical world / Objects An example / Air Graffiti

26. Tweetjects http://twitter.com/admkrm/tweetjects

27. Other examples from our research - Smart metering - Floating vehicle data / Intelligent Transport systems (ITS) - e-cube (autonomics) - Sensor network Noise pollution - Weatherlink

28. Object-generated content?

29. Interacting w objects / object-generated content Objects are entering online space. This is the so-called ‘Internet of Things’ Just as their human counterparts (i.e. user-generated content) they will create content and meaning online They will interact with other objects and humans (and vice versa). In the beginning: simple interaction (through APIs / accessing metadata). Later: more complex forms of reasoning. Will be able to make ‘autonomous’ decisions.

30. Objects become “Spimes” (Bruce Sterling) Artefacts – Machines - Products – Gizmo’s – Spimes Spimes = networked dynamic en context-aware objects that keep track of their own history of use and interaction with their environment. Whole process is part of the object What does it mean for a cultural and art institutions on the one hand & tangible heritage on the other hand when boundaries between objects, people, a setting become blurred ?

31. My presentation Mobile devices / Multi-modality Ways to interact with the physical world / Context Ways to interact with the physical world / Objects An example / Air Graffiti

32. Air Graffiti = contextual content creation/consumption

33. Air Graffiti – Content creation Anyone can add rich content objects to a certain context Fixed or mobile GPS ‘ LPS’ qr-codes / RFID-ready

34. Air Graffiti – Content creation Content can be clustered into channels Explicitly Virtually (based on metadata, actual use, context) Channels can be structured (object 1 -> 2 -> 3) Appearance of channel is fully customizable

35. Air Graffiti – Content creation A simple set of rules can be added to each object 1. for whom is it visible? (the world, my friends, channel members) 2. its broadcast range (2m, 20m, 200m,…) 3. its lifespan (1h, 1day, 1week,…) 4. prerequisite object

36. Air Graffiti – End-users People can enter the application: Through current location (GPS, LPS): ‘radar’ view like a facebook for objects Through an individual object or channel (GPS, LPS, QR, RFID, Search or other object)

37. Air Graffiti – End-users Can comment / create their own content No discrimination / we do have “verified accounts”

38. Air Graffiti – End-users Smart context engine based on user behavior System keeps track of everything: Objects you have consumed / the order… Objects you have ‘liked’ Locations you have visited Patterns of other users with similar interests Provide recommendations and application flow Provides object-based navigation

39. Air Graffiti – Use Cases Allows for complex, dynamic and highly personalised indoor and outdoor trails Use cases: the city, the museum Guides, quests, storytelling Instant mobile application Launch: November 30 th 2009 / send an email = invitation when we launch

40. Thank you! Kristof Michiels E: [email_address] W: http://smit.vub.ac.be Twitter: http://twitter.com/admkrm Relevant projects: http://airgraffiti.com , http://edosia.org