This document provides an overview of topics to be covered in a product management workshop, including defining a product, product vision, market fit, and minimum viable product. It introduces product management and discusses outcomes for startups such as acquisition, IPO, or failure. Key aspects that make a startup valuable are identified as the product, people, patents/IP, revenues, and traction. The concept of a product vision is explained as describing what the world will look like once the startup's mission is accomplished. Finally, it asks if there are any questions before discussing the topics in more detail.

1. Venture for Canada
Product Management Workshop
Jean-Luc David
jldavid@gmail.com
http://www.jldavid.com
Introduction & Planning

2. About Me

4. In the next hour, we will cover
the following topics:
Defining a Product
Product Vision
Market Fit / MVP

5. What is Product Management?

6. Product management is an organizational lifecycle
function within a company dealing with the planning,
forecasting, and production, or marketing of a
product or products at all stages of the product
lifecycle.
-Wikipedia

7. What are three
outcomes for a
product startup?

8. Acquisition, IPO and Failure

9. What are the three things that
will make your startup
valuable?

10. Product

11. People

12. Patents & IP

13. Revenues

14. Traction

23. “A computer
on every desk,
in every home”

24. Describes what the world
will look like once the mission
is accomplished.

25. Keep in mind most startups don’t
know what they want to be when they
grow up.

26. Product/Market Fit

30. Minimum Viable Product

31. Outcome: Acquisition

36. Questions?
Defining a Product
Product Vision
Market Fit / MVP