BtoBデジタルシフトの2日目、株式会社セールスフォース・ドットコム 執行役員 セールスデベロップメント本部 本部長 鈴木 淳一氏のプレゼンテーションスライドです。

1. #BtoB 2020
2020-06-19

3. 2010
IS /
SaaS The Model

4. ⑤
⑥
⑦
⑧
② ③ ④①

6. KPI
3 421

8. “ ”
“ ”
“ ”
NG

9. Post
After
With

10. KPI “The Model”
/
X X X X
100,000
1,000
1
1,000
250
250
75
30
75
68
9025

12. WEB
SEO SEM LP
SNS
FB Twitter
Webinar
MA
E-book
30
2
e-Learning
e-Learning e-Learning

13. KPI
3 421

15. WEB
CRMWEB

16. CRM

17. CRM
Customer 360 :

18. COVID-19
COVID-19
AppExchange

19. KPI
3 421

22. 1 5 1 100
30 50 1,500
1 3 1 60
30 50 900
1

24. 30

25. ①
(Why you why you now.)
(4C )
WEB
/ /
(As Is)
(To Be)

26. (2 )
②
WEB
/ /
(As Is)
(To Be)
&
•
• WEB
•
•
•
5Key Questions
•
•
•
•
•

27. ◯◯
◯◯
◯◯
◯◯
◯◯
( )

28. 10 1 or 1 1
◯◯
1 1

29. Salesforce.com
5W1H
15
” ”
YES 2
2

30. SE
Chatter
WEB

32. 1
0
1
0
5
/

33. AI
Sales Tech

34. AI
Sales Tech

35. Web /
Sales Tech

36. Web
Sales Tech

37. KPI
3 421

38. KPI

39. … 50,000
Marc Benioff | Salesforce
March 2020
VISION

40. VISION
Insight Sales
The Model
HUB

41. KPI “The Model”
X X X X
100,000
1,000
1
1,000
250
250
75
30
75
68
9025
KPI
KPI

42. KPI
3 421

43. Salesforce Care

44. Salesforce Care WEB 4 22
https://www.salesforce.com/jp/solutions/covid-19-response/overview/
Customer 360

45. Salesforce Care
*Specifically for for emergency response teams, call centers, and care management teams at health systems affected by coronavirus
Work From Home
: Quip Starter
2020 9 30
Tableau
:Tableau Desktop,
Tableau Prep Buider
10 /90
Salesforce Essentials
:Salesforce Essentials
10 /90
AppExchange
for COVID-19
15
①Salesforce
Service Cloud Enterprise Edition / Lightning Platform Plus Enterprise
Edition / Knowledge / Sandbox Full Copy) /
Event Monitoring / Premier Success Plan
②

48. 4
QR

49. SaaS
QR
SaaS KPI SaaS