The speech writing process involves several key steps: conducting an audience analysis, determining the purpose of the speech, selecting and narrowing a topic, gathering data, selecting a speech pattern and outlining main ideas, writing an introduction, body, and conclusion, and then editing, revising, and rehearsing the speech. Some important aspects are analyzing the audience, choosing an informative, entertaining, or persuasive purpose, collecting relevant information, and using an outline to organize the main topic and subtopics in a logical structure. The conclusion should restate the main message and leave the audience with a memorable concluding thought.

1. Speech Writing Process

2. • Conducting an audience analysis
• Determining the purpose of the speech
• Selecting a topic
• Narrowing down a topic
• Gathering data
• Selecting a speech
pattern
• Preparing an outline
• Creating the body of
speech
• Preparing the
introduction
• Preparing the conclusion
• Editing/ Revising
• Rehearsing

3. 1. Conducting an Audience Analysis
• Demography (age range, sex, educational
background affiliation, nationality, economic
status, academic designation/profession)
• Situation (time, venue, occasion & size)
• Psychology (value, beliefs, attitudes, preferences,
cultural and racial ideologies, and needs)

4. 2. Determine the Purpose of the Speech
• Informative Speech- to provide clear understanding
about the concept presented by the speaker.
• Entertainment Speech- provides the audience with
amusement.
• Persuasive Speech- provides the audience with well-
argued ideas that can influence their own beliefs and
decisions.

5. 3. Select a Topic
Choose one that really interest you
a. Personal experiences,
b. Discuss with your family and friends
c. Free writing, listing, asking questions or semantic
webbing.
Main
topic
Sub-
topic
Sub-
topic
Sub-
topic
Sub-
topic

6. 4. Narrow Down a Topic
Making your ideas more specific and focus.

7. 5. Gathering Data
The stage where you collect ideas,
information, sources, and references
relevant or related to your specific topic.

8. 6. Select Speech Pattern
It is a structure that will help you
organize the ideas related to your
topic.

9. Writing Pattern
•It is generally the structure that will
help you organize the ideas related to
your topic.
Biographical design (life)
Categorical design (Categories of supporting
topics)
Causal design (Cause & Effect Relationship)
Chronological design (Time)
Comparison/contrast design
Problem-solution design

10. 7. Outline
•It is a hierarchical list that shows the
relationship of your ideas.
•It can be in a form of tables, lists and bullets.
• See the e.g. on page 66

11. STRATEGIES TO HIGHLIGHT THE MAIN
IDEA
•Present real-life or practical examples
•How statistics
•Present comparison
•Shares ideas from the experts or
practitioners

12. Strategies in Making Introduction
• Use real-life experience and connect that experience to
your topic.
• Use practical examples and explain their connection to
your subject.
• Start with familiar or strong quote and then explain what
it means.
• Use facts or statistics and highlight their importance to
your subject.
• Tell a personal story to illustrate your point.

13. BODY OF THE SPEECH
•It provides the explanation,
examples, or any details that can
help you deliver your purpose
and explain the main idea of
your speech.

14. Conclusion
•It restate the main idea of your speech.
Furthermore, it provides a summary,
emphasizes the message, and calls for
action. The conclusion aims to leave the
audience with memorable statement.

15. Strategies in Making Conclusion
• Begin your conclusion with restatement of your
message.
• Use positive examples, encouraging words, or
memorable lines from songs or stories familiar to your
audience.
• Ask a question or series of questions that can make your
audience reflect or ponder.

16. Editing/Revising
•Your written speech involves
correcting errors in mechanics,
such as grammar, punctuation,
capitalization, unity, coherence
and other.

17. Rehearsing
•It gives you an opportunity to identify what works
and what does not work for you and for your target
audience.
•Reading speech aloud
•Recording for own analysis
•Ask for coach or peer feedback