PROFILE & SKILLS  Competent and diligent professional with Post Graduation Programme (Marketing).  Area of Expertise: Sales, Retail, Business Development, Channel and Distribution Management.  Exceptional competencies in handling task both individually as well as within a team.  Self-Starter, Quick Learner, Goal Oriented, Innovative and Adapts easily to new situation.  Persuasive speaker and empathetic listener with a strong interpersonal skills and positive work ethic.  Excellent Communication Skills with the ability to accomplish any given task within stringent time lines.

1. Sougat Chatterjee
Email: - sougat_deep@yahoo.co.in, sougat.chat@gmail.com;
9028099595/09225625737
SALES AND MARKETING PROFESSIONAL WITH 7.5 YEARS WORK EXPERIENCE
Career Objective: Seeking Senior Managerial and creative assignments in Sales, Marketing, Retail, Business
Development and Channel Development in an organisation of repute.
PROFILE & SKILLS
 Competent and diligent professional with Post Graduation Programme (Marketing).
 Area of Expertise: Sales, Retail, Business Development, Channel and Distribution Management.
 Exceptional competencies in handling task both individually as well as within a team.
 Self-Starter, Quick Learner, Goal Oriented, Innovative and Adapts easily to new situation.
 Persuasive speaker and empathetic listener with a strong interpersonal skills and positive work ethic.
 Excellent Communication Skills with the ability to accomplish any given task within stringent time lines.
PROFESSIONAL EXPERIENCE AND DEVELOPMENT
Company: SERENDIPITY INFOLABS PVT LTD. (TAXIFORSURE- An OLA Venture)
Job Title: Manager-Supply (Business Development & Account Management).
Duration: Dec-2014 to till date.
Key Responsibility:
 Acquisition of Operators & nurturing them to grow and thrive.
 Designing schemes for market operations and End-to-end service delivery process.
 Develop and manage relationships with vendors and other business partners along with defining success metrics and
monitor the performance of team.
 Ensure initiatives to drive stickiness and reduce attrition.
 Mapping of Potential of each zone and planning supply build up and ensuring supply penetration
 Support the BD executives in Acquiring Operators and Driver partners; inducting them and installing them in TFS,
especially the corporate fleet and such operators
 Ensure booking targets for the Branch and every zone are achieved, through proper supply built up
 Daily follow up of the Key BD Executive, channel building and engagement activities
 Creating Standards required from different types of Operators
Company: TATA TELESERVICES LIMITED.
Job Title: Channel Sales Manager-Retail & DSA.
Duration: Feb-2014 to Dec-2014.
Key Responsibility:
 To spearhead and build the Postpay Business.
 Handling Retail Channels-Preferred Outlet Model, DSA,Franchisee & DST
 Manage, support and enhance the Voice and Data products.
 Develop Channels, Distributor and Retail Network.
 Meet and exceed overall volume & revenue targets as per ABP.
 Ensuring high ARPU and quality of sales (High Gross Acquisitions).
 Ensuring Market Communication and Product Training.
 Controlling and minimizing churn for new business..
 Ensuring compliance to TRAI norms by managing CAF and related documents.

2. Company: RELIANCE COMMUNICATIONS LIMITED.
Job Title: Area Sales Manager- Retail & DSA.
Duration: Oct-2013 to Feb-2014
Key Responsibility:
 To spearhead and build the Postpay Business
 Handling Retail Channels-Preferred Outlet Model, DSA,Franchisee & DST
 Manage, support and enhance the Voice and Data products.
 Develop Channels, Distributor and Retail Network.
 Meet and exceed overall volume & revenue targets as per ABP.
 Ensuring high ARPU and quality of sales (High Gross Acquisitions).
 Ensuring Market Communication and Product Training.
 Controlling and minimizing churn for new business..
 Ensuring compliance to TRAI norms by managing CAF and related documents.
Company: BHARTI AIRTEL LIMITED.
Job Title: Territory Manager-Retail.
Duration: May-2012 to Apr-2013.
Key Responsibility:
 To work with channel for generating Post-paid sales (Voice &Data) and profitability.
 Analysing consumers & providing brand information to support channel marketing.
 Monitoring product distribution, consumer behaviour and market research and trends.
 Reviewing channel and customer specific point of purchase trade plans and providing feedback.
 Devising of consumer offer, schemes and various Promotions during festivals and other occasions.
 Ensuring High brand visibility and effective use of tools like In-shop Branding and Shop Merchandising.
 To ensure Distribution management (Billing, Stock management, product availability at POS) along with
retail width & depth planning as per company norms.
 Track competitor’s activity by being up to date with market changes and marketing mix used by competitors.
Company: TATA TELESERVICES (MAHARASHTRA) LIMITED.
Job Title: Retail Manager.
Duration: Nov-2008 to Apr-2012.
Key Responsibility:
 To manage Branded Retail Stores.
 To manage sales of Voice, Data Products (both Prepaid & Postpaid, CDMA & GSM), Handsets and
Accessories.
 To ensure profitability of the Branded Retail Stores.
 Managing Retail Management System.
 Ensuring below the Line (BTL) marketing tools.
 Assortment planning and Tie ups for Handsets & SKU’s and OEM offers.
 SKU Planning & ordering of electronic products with constant interaction with SCM, IT and Finance.
Professional Accomplishments:
 Honoured with ‘U MADE THAT DIFFERENCE’ award for consistent performance by MD.
 Honoured with ‘Best Individual Performer of the Year’ award by MD Mr Mukund Rajan.
 Successfully handled following product launches: TATA DOCOMO Launch, TATA PHOTON+
Launch, EXPERIENCE STORE launch from Retail.
 Successfully rolled out Distribution Project for entire Kolkata & driving business from Distribution Channel
 Certified “Quick” by Business Excellence Team for Successfully ‘Defining Standard Operating Procedure’ for
DSA resulting in Work Simplification.
 Honoured with Taxiforsure Champs Award for consistent performance and nationally No 1 cluster position for
Six months.
 Honoured with Nurture Award for motivating and guiding team to achieve organisational goals

3. PROJECT HANDLED AS PART OF CURRICULUM (PGP)
Company: Reliance Communication.
Duration: 3 months.
Project Title: Reliance Mobile Store Operations and Sales Promotion for company product
EDUCATION
Post-Graduation Programme (MBA) in Marketing & International Business (DUAL) (2009)
Indira Institute of Management, PUNE
Bachelor of Commerce, 2007 – Pune University
Higher Secondary, 2004 - Commerce, CBSE Board, Dhanbad
Senior Secondary, 2002 - CBSE Board, Dhanbad
ADDITIONAL QUALIFICATION
 Diploma in Fine Arts, Pracheen Kala Kendra, Chandigarh.
 Successfully completed an intensive programme on Business Etiquette and Grooming by Mr. Minocher
Patel, Founder Director, Ecole Solitaire.
 Successfully completed a 250-hour comprehensive performance-based Leadership Development
Programme by Stratecent Consulting, and have acquired the following skills:
1) Negotiation Skills. (2) Problem Solving Skills. (3) Systems Thinking. (4) SPIN Selling. (5) Strategy.
PERSONAL DETAILS
Date of Birth : 01 / 12/ 1986
Marital Status : Married
Languages Known : English, Hindi and Bengali.
Hobbies & Interest : Painting, Movies, Listening to Music, Travelling.
Strengths : Amiable, Optimist, Co-operative, Good listener, Team player
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