An introduction to social media marketing including some national and local case studies, the five requirements to be in social media marketing, and tips / ideas for good social media marketing
The Good, The Bad and The Ugly of Cause MarketingGeoff Livingston
As presented to the Cause Marketing Forum on 2/15, Geoff Livingston's presentation on how to use social media strategically within cause marketing campaigns.
The Good, The Bad and The Ugly of Cause MarketingGeoff Livingston
As presented to the Cause Marketing Forum on 2/15, Geoff Livingston's presentation on how to use social media strategically within cause marketing campaigns.
Change is the only constant in marketing, communications and technology today. This presentation details some of the changes that have happened and a new approach to marketing and communications that will ensure future success.
Introduction to Facebook for Real Estate Professionalsnylmedia
Learn how to create a Facebook profile and best practices for leveraging your personal network on social media. Some class topics are: setting up your Facebook profile page, the benefits of public posts, Facebook privacy settings, the anatomy of the perfect post, how to leverage your connections, and using Facebook to build your personal brand.
Presentation given on August 15, 2013 for the Lufkin/Angelina County Chamber of Commerce on how to use Facebook and Twitter for business. This was an intermediate/advanced level session.
20 Ideas for Marketing your Destination with Social MediaSarah Page
Presentation given during the 2014 Nebraska Tourism Conference in North Platte, NE on ways to use social media tools and channels to help in promoting destinations to visitors.
The Community Foundation of Sarasota County's Nonpofit Resource Center prepared this presentation for the Anna Maria Island Community Center. Basic social media strategy, Facebook fan pages, building content and measuring results are shared.
Spinoff is NASA's annual premier publication featuring successfully commercialized NASA technology. For more than 40 years, NASA has facilitated the transfer of its technology to the private sector, benefiting global competition and the economy.
Since 1976, Spinoff has featured between 40 and 50 of these commercial products annually. Spinoff maintains a searchable database of every technology published since its inception.
http://www.sti.nasa.gov/tto
Change is the only constant in marketing, communications and technology today. This presentation details some of the changes that have happened and a new approach to marketing and communications that will ensure future success.
Introduction to Facebook for Real Estate Professionalsnylmedia
Learn how to create a Facebook profile and best practices for leveraging your personal network on social media. Some class topics are: setting up your Facebook profile page, the benefits of public posts, Facebook privacy settings, the anatomy of the perfect post, how to leverage your connections, and using Facebook to build your personal brand.
Presentation given on August 15, 2013 for the Lufkin/Angelina County Chamber of Commerce on how to use Facebook and Twitter for business. This was an intermediate/advanced level session.
20 Ideas for Marketing your Destination with Social MediaSarah Page
Presentation given during the 2014 Nebraska Tourism Conference in North Platte, NE on ways to use social media tools and channels to help in promoting destinations to visitors.
The Community Foundation of Sarasota County's Nonpofit Resource Center prepared this presentation for the Anna Maria Island Community Center. Basic social media strategy, Facebook fan pages, building content and measuring results are shared.
Spinoff is NASA's annual premier publication featuring successfully commercialized NASA technology. For more than 40 years, NASA has facilitated the transfer of its technology to the private sector, benefiting global competition and the economy.
Since 1976, Spinoff has featured between 40 and 50 of these commercial products annually. Spinoff maintains a searchable database of every technology published since its inception.
http://www.sti.nasa.gov/tto
History of Currency : Ancient Coinage, paper, Indian Rupee
Evolution Coins, to paper to Bank Money
Financial Inclusion
Reforms - Adhar cards,Jan Dhan Yojana, GST
Benefits of GST
Why demonetisation is needed?
Suggested by Dr. Ambedkar
Benefits - Unearthing Black Money, Revenue to Govt., Shift to Bank Money
welcomed globally.
Going Cash-Less
Lets learn and Teach Digital Cash
NASA GMAT: Space Mission Design for EveryoneJoel Parker
NASA has a long history releasing code open source in support of its exploration mission. You may have heard about some successful NASA open source project before, like NASA WorldWind which has over 20 million downloads since 2005. One of the exciting projects currently being undertaken at NASA is an open source space mission design and analysis tool called GMAT - The General Mission Analysis Tool. Joel Parker from NASA’s Goddard Space Flight Center presented on the latest developments of the project today at the OSCON conference in Portland, Oregon. In case you missed it, I uploaded the slides here. For more information, visit http://open.nasa.gov.
This presentation contains course information about FIC0114: Describing Mass Communication and the lecture for the first week, Intro to Mass Communication + Media Literacy
History of Currency : Ancient Coinage, paper, Indian Rupee
Evolution Coins, to paper to Bank Money
Financial Inclusion
Reforms - Adhar cards,Jan Dhan Yojana, GST
Benefits of GST
Why demonetisation is needed?
Suggested by Dr. Ambedkar
Benefits - Unearthing Black Money, Revenue to Govt., Shift to Bank Money
welcomed globally.
Short-term pains
Social Revolution: Connecting with Today’s CustomerHubSpot
Salesforce.com’s George Hu and HubSpot’s Brian Halligan discuss how your organization can turn the social revolution into a competitive advantage. View the entire webinar: http://www.hubspot.com/new-webinar-revolutionize-sales-and-marketing/
How and why you should spend money on facebook.Anyssa Jane
Do you have a Facebook Business Page? Or don't have one but know you should if you are in business?
There are alot of ways to engage with your customers on Facebook, if you have doubts about your customers being there, please click and engage with this slide share. There are many ways to target the right customers with the right offer! Facebook makes it easy to use your marketing dollars in a targeted intelligent way. If you are not spending at least $30 of your marketing budget a month on Facebook you may be missing out on your easiest way to build your customer base, business culture and easiest sales. Be curious and investigate the opportunities!
From an Oct. 2012 talk given to the AMA at the University of Connecticut.
What social media is exactly.
How to use it for your business to generate leads & sales, build brand awareness, buzz, etc.
What most people are doing wrong.
Best practices for facebook and blogging.
My RISE University Talk on Social Business – Why it is important, why it is not a fad and here to stay. "Social business, as defined by Dave Evans, is the application of social technologies as a formal component of business processes – revolves around understanding how your customers or stakeholders connect to Your business to understand, accept, and innovate based on their involvement.
Social Business IS about integrating all your business functions: customer support, marketing, the executive team and everyone else for the purpose of creating collaborative innovation And engagement at meaningful, measurable levels tied clearly and directly to your company’s BUSINESS OBJECTIVES."
Workbook Summary:
Introduction
Understanding Facebook Statistics and How the Facts Can Benefit Your Business
Pros and Cons of Using Facebook
Improve Your Chances of Success with a Plan
Mastering the Holy Grail of Marketing – Customer Engagement
Setting Up Your Profile and Business Page
Profiles
Facebook Page for Business
What you Need to Know about SEO on Facebook
Getting more Likes!
Contests
Apps
Building Interaction
Shareable Content
Video
Photos
Selling on Facebook
Analytics
Return on Investment
Conclusion
SOLOMO Community Workshop: Growing Your Small Business with Social MediaBerea College
This presentation, designed by Lisa Vaughn, Owner of Gladiator Law Marketing LLC supports the Berea College Entrepreneurship for the Public Good 2013 Summer Institute coaching small business owners in Berea / Madison County Kentucky and small business owners in the Kentucky River Area Development District.
Social Media is huge and any business not tapping into the power of these tools and networks is missing out.
Yet it can be overwhelming and difficult to know where to start and what tools to use.
This presentation was done as a webinar for entrepreneurs wishing to know top tips and tricks to making the most out of their social media efforts. Enjoy
Presentation Firebelly CEO Duncan Alney gave at the Kiwanis International annual convention in Indianapolis, IN on June 24, 2015. 3 Sure-Fire Ways To Increase Awareness With Social Media.
This session from #BOLOCON focuses on emerging trends that will effect most agencies in the near future. Specifically, the real-time marketing opportunity, image-based listening, and other late breaking topics. You’ll want to understand these emerging trends to keep your company relevant, protect your interests, and potentially leverage them to grow your business.
http://firebellymarketing.com 4 Quick Tips for Facebook Contests slides from Chad Richards' "Planning a Contest on Facebook? Fatal Mistakes & Hidden Successes" presentation at the 2011 AllFacebook Expo in San Francisco on June 29, 2011. #afexpo
Duncan Alney discusses the importance of community, the evolution of community, the new community; and how to use content and conversations to build community.
Using social to grow your consulting business - ASCA 2010Firebelly Marketing
Using social media to grow your consulting business!
There are now 500 million people on Facebook. That's more people than all but three countries in the world. Add in Twitter, YouTube, blogs, ratings and reviews, and more - and that's a lot of voices in a lot of places. Your customers and prospects are talking online - right now! Do you know what they're saying about you? Are you part of the conversation? Your brand does have the opportunity to fit into this new communications paradigm - to interact with prospects and customers one-on-one. You'll learn how to listen to what's being said about your brand, how to use your brand story to build content, how to use content to build and fuel conversations, and how to build a plan that helps your company harness the power of social media marketing.
http://firebellymarketing.com Social Media Marketing Case Study of Yats, a popular restaurant in Indianapolis.
Yats' social media marketing agency is Firebelly Marketing.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
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Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
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1. U ready for the social revolution? Duncan Alney Firebelly Marketing
2. Duncan: the scoop Grew up in India Lived in London & Toronto Came to America to be a cowboy Brand Marketing Experience Entrepreneur: Firebelly Social Media Focus Marathons Loves Food Film maker and photographer 3 cats 1 wife
18. Blendtec Will it Blend? video series 7 million views of iPhone YouTube sensation 5 fold increase in sales Clever, low cost
19.
20. Dell Hell Dell ignores blogger Jeff Jarvis He writes Dell Hell First Blogs then mainstream media Huge blow to Dell’s image and sales IdeaStorm Significant changes in process and $
22. J.C. Hart objectives Increase exposure and traffic to company site Increase J.C. Hart’s results in image and video searches Community-building to retain existing residents
23. J.C. Hart strategies Replace paper community newsletters with blogs Flickr account with images optimized for search Establish a YouTube channel and launch a resident video contest for user-generated contest and testimonials
24. J.C. Hart results Traffic to the website increased substantially Social media sites delivered qualified traffic and leads Property occupancy rates are ahead of industry average by 10-15% YouTube channel received over 10,000 views in 2 weeks
29. Yats objectives Generate awareness and traffic to the website and restaurants Create more Yats restaurant results in the Google SERPs Help ailing location break even Increase Tuesday business and overall revenue
30. Yats strategies Build community of 3,000 online Presence on Myspace, Facebook & Twitter to facilitate dialogue Make Joe Vuskovich more accessible to hard core “fans” Integrated SMS and social campaign
31. Yats results Vibrant online community with insight and energy Website - 7K visits/month Online menu - 5K visits/month Mobile club - 1000% growth in 90 days Email, blog, e-commerce, and new website in the works Tuesday and overall sales up
35. Small restaurant group: 4 Indy locations CEO believes in social media Vibrant Twitter/Facebook/MySpace Mainstream media watching Mobile 4 redemption Tuesday is 4th best day / Overall sales up 5% Grew sales at weak location by 25% Blog, Email & New site
62. For more on how to make this work for your company call Duncan Alney [email_address] Twitter: @firebelly text duncan to 71813
Editor's Notes
The corporate mullet is a term I coined a few years ago to explain social media marketing to high level executives. Its about putting your best foot forward and the formality of business communications. Once you build a relationship - things get messier and control is relinquished in exchange for a deeper more meaningful relationship. At Firebelly, we live and practice the corporate mullet
Chris Hadley is bravely leading the Hunt Construction marketing team into the social media sphere.
Leopardo has a wide social media marketing program. While the platforms are well thought through, their facebook strategy is more push than pull at the moment - however it’s a great effort overall with a well thought through blog strategy
Clearly a leader with social media marketing in the construction space