Social media marketing involves engaging with customers and building relationships through online platforms. It allows businesses to promote their products, services, brand and generate leads in a cost-effective manner. The document discusses the importance of social media marketing and provides tips for success, including having good communication skills, using popular platforms like Facebook and LinkedIn, creating engaging content through blogs, videos and photos, and measuring results.

1. Social Media Marketing By : Ankur Patel CEO,Infotrex Services Pvt.Ltd Mobile:+91-937-613-3927 USA:+1-313-447-1275

3. What is Social Media ? Social Media Marketing is nothing but talking/expressing your ideas or thoughts or products or services electronically (text /images/video) on popular social sites. Social Media Marketing is helps in building relationships between the customers and business owners and other people of their staff. Social Media is an umbrella term that defines the various activities that integrate technology , social interaction , and the construction of words , pictures , videos and audio.

4. Social Media Marketing

5. All social media websites share 3 main characteristics : Public or semi-public profiles for users. Members connect with one another because they have some sort of shared interest. Members can view and connect with other individuals (friends or friends of friends).

6. Social Media Sites

7. Basic qualities & software tools for Social Media Marketing You Need : 5 Qualities as a Person 5 Software Tools/Websites

8. Which Qualities are Essential to become successful in Social Media Marketing? 5 Qualities as a Person: 1. Talkative nature as a Person 2. Good English Writing Skill 3. Good Observation Power 4. Very good reading skills on various topics 5. Love to shoot photos & videos

9. Tools you need to be successful for Social Media Marketing? Personal Blog Web-Site (Word Press is the best choice) 2 . Bulk Email Marketing System (SmartEmailMarketingSolution.com is the best choice) 3. Bulk SMS Marketing System (SmartSMSMarketing.com is the best choice) Registration on Facebook.com, LinkedIn.com, Orkut.com Youtube.com, Slideshare.com, Scribd.com, Twitter.com 5. Registration on Ping.fm 2. 5 Software Tools/Websites:

10. Talkative nature as a Person If you are not talkative by nature , your brain is not very active to talk or produce thoughts . That means, you will be less likely to write about your thoughts and even talk with other person . You even have to have skills to talk to strangers and make them friends Let’s Talk about the Qualities of Person

11. 2. Good English or even any language) Writing Skill If you don’t express your ideas/thoughts in English or even any language writing, then you will not be read or heard and you cannot communicate effectively or influence others . English Writing with some creative touch is the MOST IMPORTANT skill Let’s Talk about the Qualities

12. Let’s Talk about the Qualities 3. Good Observation Power Its important to have good observation power to bring creativity in your writing as well as bring fresh perspective about the topics which you may write in your blog/article.

13. Let’s Talk about the Qualities 4. Very good reading skills on various topics Before you write, you have to read a lot, gets lots of data/information as input + process it in your mind (give some personal touch)and produce interesting output in Blog/Article etc. 5. Love to shoot photos & videos People love to watch small videos & interesting photos on Internet & in Email .This can make a blog post or any article very colorful & interesting. For larger audience You do not need to be professional level photo grapher or video grapher. .

14. Let’s Talk about Software Tools Personal Blog Web-Site (Word Press is the best choice) Its essential to give a personal touch to your own Blog by writing your interest & industry specific news/personal experience/opinions SEO friendly Blog and easy to use Blog system is essential and Word Press gets 1000% for it.

15. Let’s Talk about Software Tools 2. Bulk Email Marketing System (SmartEmailMarketingSolution.com is the best choice) Sending Bulk Emails , Professional Emails , Interesting Relevant Emails and Personalized Emails are essential to keep in touch with friends , relatives , customers & prospective customers .

16. Let’s Talk about Software Tools 3. Bulk SMS Marketing System (SmartSMSMarketing.com is the best choice) Most teenagers & youngsters use mobile phones a lot. Sending short messages is a brand building activity.

17. 4. Registration on Social Media sites. Facebook .com, LinkedIn .com, youtube .com, Twitter .com, Orkut.com Slideshare .com – Very popular PowerPoint Slide sharing website Scribd .com – Very popular Word/PDF document sharing website Let’s Talk about Software Tools

18. Let’s Talk about Software Tools 5. Registration on Ping.fm Ping.fm is a simple and FREE service that makes updating your social networks a snap!

19. You Can’t ignore Because….. ? 1. Everyone is Using it 2. Social Media is Gaining Trust 3. It’s Still Growing 4. When One Social Network Falls , Another Rises 5. It’s Fast 6. Cost Efficient for Companies 7. It’s Passionate 8. It’s Free 9. Social Media is Versatile 10.The Internet is Social

20. Low-cost/high returns The audience is limitless Target markets Natural traffic More time is being spent on the internet , on both computers and phone Better search engine results It complements other efforts Information & sharing is immediate It has viral potential The next generation is the technology generation 10 Reason why SMM ?

21. Advantages of Social Media • Democratization of media. • Relationships and conversation . • Creativity and re-mix culture . • Embrace your passion and identity . • Community , sharing , and connecting . • Increase transparency in government and organizations.

22. Progress Of Social Media Marketing

23. Explosive Growth

24. In Social Networking from April 2006 to April 2007 Facebook grew 2424%, YouTube grew 616%, MySpace grew 135%

25. What Ankur Patel has achieved… Ankur is writing Blogs/Articles since 2001 – its been more than 9 years – Blog posts are available on company web-site: www.infotrex.com as well as www.ankurpatel.com As of Nov.30,2010 , Ankur is having more than – - 175 Videos on Youtube.com - 200 Blog Posts using Word Press - 500 quality connections on LinkedIn.com - 901 quality connections on Facebook.com - 150 quality connections on Orkut.com - 30 documents/presentations on Slideshare.com, Scribd.com

26. 901 quality connections on Facebook.com

27. 500 quality connections on LinkedIn.com

28. Lets Talk about Business!!! Ankur Patel has won trust of many friends , colleagues & people Online/Offline both That trust has converted into respect for Mr. Ankur Patel from many friends/clients & thousands of dollars business for his outsourcing software company – Infotrex Services Pvt. Ltd.

29. Social Media Marketing FAQs What are the benefits of social media marketing? How can I measure ROI if I invest in social media marketing campaign? Should I hire a single person who knows all about social media marketing? How much time I should spend everyday for doing my own social media marketing? How do I know if social media marketing is really helpful for my business or not? Is it necessary to have email marketing system in place for social media marketing?

30. Is it necessary to create small videos & presentations for social media marketing? How can I make friends(who are strangers to me) on social media websites? Can I really trust someone else to do my social media marketing? Is it necessary to have my own blog website? How often I should post blogs/articles for social media marketing? I am not talkative by nature or don’t know how to write in english, what can I do? I do not write many articles/news on internet, what can I do? Social Media Marketing FAQs

31. Contact Information Ankur PateL CEO ,Infotrex Services Pvt. Ltd. 304, Aarohi Complex, Near RasRanjan Sweet Mart, Vijay Char Rasta, Navrangpura,Ahmedabad 380009 Phone Numbers: USA : +1- 313 - 447- 1275 India : 011-91-9376133927 Lets Get Social: http:// in.linkedin.com/in/ankurpatelinfotrex http://www.facebook.com/ankurpatel78 Lets be in touch through Chat: Yahoo:ankurpateL78 MSN: [email_address] AOL:phpseoguru Skype:phpseoguru Thanks for your time Thanks a lot & Wish you Good luck!!!