SlideShare a Scribd company logo
Social Media Marketing
A Key Component to Your Business
        Marketing Strategy


                       Natasha Rubin
      Social Media Marketing and Administrative Consultant
                  www.thegiftedassistant.com
What is Social Media Marketing?
Social media marketing is the process of promoting your business, services or products
through social media channels ( i.e. Facebook, Twitter, Linkedin, Blogs, YouTube).

It is a powerful LOW COST strategy that will allow you to reach a larger audience and
customer base.

By spending a few minutes a day, you can:
influence your audience
 build customer loyalty
increase sales
And spend only the value of your time.



      Social media can boost your business in ways you never imagined!
Who Can Benefit?
                            Everyone!

Corporations
Brick & Mortar
Small Business Owners
Online Businesses
Entrepreneurs
Mompreneurs
And more….


     There is something that can fit your business and your business needs.
Why Should You Care?
Do you have a pulse on what your competitors are doing?

Do you know what your customers are saying about your product?

Do you keep your clients up to date and in the know?

Are you maintaining clients and reaching new clients?

Are you able to measure your ROI? (Investment & Influence)

Are you reaching a global audience? (Think BIG!)
3 Types of People Not Using Social
              Media for Business
Do you fit in One of these categories?

4)You do not know much about social media and don’t really want to
5)You are interested but not sure how to use it other than being “social” with family and
friends
6)You have tried and seen little to no results. Therefore, you do not see the value in using
social media for business
Benefits of Using Social Media
                 for Business
Some key areas:
Increase your online visibility- more people can find you online than in your local area

Influence your audience- newsletters, ads, giveaways, valuable information

 Build customer loyalty – answers questions quickly, surveys, etc

Increase traffic to your website/blog

Increase leads, sales and referrals – products seen in more places, reach a broader
audience (ads, links, joint ventures)

Spend only the value of your time- scheduling tools, on your own time, do as much as
you want-when you want
Top Social Media Sites
                          Facebook

                            Twitter

                            Linkedn

                           YouTube

                   Blogging/Vlogging

Purpose -   convert followers/fans to customers- just one piece to your
              marketing strategy, but a major piece!
Like to Hear More?
Contact me for your Free 30 minute Consultation




                      Natasha Rubin
                       888-706-3655
      email address: nrubin@thegiftedassistant.com
           website: www.thegiftedassistant.com
      blog: www.workingvirtuallytowardsuccess.com

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Social media marketing for business2012

  • 1. Social Media Marketing A Key Component to Your Business Marketing Strategy Natasha Rubin Social Media Marketing and Administrative Consultant www.thegiftedassistant.com
  • 2. What is Social Media Marketing? Social media marketing is the process of promoting your business, services or products through social media channels ( i.e. Facebook, Twitter, Linkedin, Blogs, YouTube). It is a powerful LOW COST strategy that will allow you to reach a larger audience and customer base. By spending a few minutes a day, you can: influence your audience  build customer loyalty increase sales And spend only the value of your time. Social media can boost your business in ways you never imagined!
  • 3. Who Can Benefit? Everyone! Corporations Brick & Mortar Small Business Owners Online Businesses Entrepreneurs Mompreneurs And more…. There is something that can fit your business and your business needs.
  • 4. Why Should You Care? Do you have a pulse on what your competitors are doing? Do you know what your customers are saying about your product? Do you keep your clients up to date and in the know? Are you maintaining clients and reaching new clients? Are you able to measure your ROI? (Investment & Influence) Are you reaching a global audience? (Think BIG!)
  • 5. 3 Types of People Not Using Social Media for Business Do you fit in One of these categories? 4)You do not know much about social media and don’t really want to 5)You are interested but not sure how to use it other than being “social” with family and friends 6)You have tried and seen little to no results. Therefore, you do not see the value in using social media for business
  • 6. Benefits of Using Social Media for Business Some key areas: Increase your online visibility- more people can find you online than in your local area Influence your audience- newsletters, ads, giveaways, valuable information  Build customer loyalty – answers questions quickly, surveys, etc Increase traffic to your website/blog Increase leads, sales and referrals – products seen in more places, reach a broader audience (ads, links, joint ventures) Spend only the value of your time- scheduling tools, on your own time, do as much as you want-when you want
  • 7. Top Social Media Sites Facebook Twitter Linkedn YouTube Blogging/Vlogging Purpose - convert followers/fans to customers- just one piece to your marketing strategy, but a major piece!
  • 8. Like to Hear More? Contact me for your Free 30 minute Consultation Natasha Rubin 888-706-3655 email address: nrubin@thegiftedassistant.com website: www.thegiftedassistant.com blog: www.workingvirtuallytowardsuccess.com

Editor's Notes

  1. Make this bullet points- have talking points on the side