The document discusses social media and provides tips for using social media for business purposes. It defines social media and lists common social media tools. It outlines benefits of social media like increasing traffic, building brand awareness, and reducing costs. The document then gives statistics on social media usage and provides steps businesses can take to get started with social media, including creating Facebook and Twitter pages and posting engaging content regularly. It concludes with dos and don'ts of social media marketing and emphasizes listening to customers, responding, and engaging them.

1. Social Media Knockdown!

2. Presented By Susan Tellem

3. Are you a social media dinosaur?

5. Social media is a conversation between actual humans!

9. Let’s Get Started!

16. The three main steps to success through social media… Listen Listen to what your target audience is saying about your business. Respond Once you understand what your audience is saying, then respond. Enter the conversation and interact with your customers. Engage Once you have followed the conversation, understand your audience and give them feedback. Keep your audience engaged with coupons, contests, interesting information.

17. Questions?