What do hoteliers want out of their hotel management software? Data was randomly collected from 385 hoteliers from April 2014 through June 2015 to find out.
The United States hotel industry enjoyed another month of impressive performance. Here are five things to know about October data from STR, parent company of Hotel News Now.
Revenue-per-available-room growth for the United States hotel industry slowed during August. But Jan Freitag, senior VP of lodging insights for HNN’s parent company STR, said that’s partly because Labor Day weekend wasn’t during the same week as last year, and it also wasn’t even in the same month. Here are five things you need to know about August’s data.
After talking about the Easter shift and the corresponding softness in RevPAR it finally happened. Well, sort of. When you look at March’s growth versus the first two months of the year, March data was really not that bad, according to STR SVP of lodging insights Jan Freitag. Here are five things you need to know about the data.
The U.S. hotel industry is seeing supply growth pick up, with the most significant spike expected to come in summer 2016, according Julie Gafney, VP of the database operations center for STR, parent company of Hotel News Now.
U.S. hotel performance indicators continued to reach all-time highs in April according to an analysis. RevPAR has now been growing for 62 consecutive months. New York City had the highest occupancy of any U.S. market at 86.9% in April. Supply growth hit a new low of +0.1% for the third straight month while three of the top 10 hottest under construction markets are located in Texas.
November showed the impact a single day in calendar shift can have on the United States hotel
industry. November 2014 had one more Sunday (a low-demand day) and one less Friday (high demand)
than November 2013, resulting in the lowest demand growth since January, according to an analysis
from Jan Freitag, senior VP of strategic development for STR, parent company of HNN.
With the holidays rapidly approaching, trends from hotel bookings from 2014 through the third quarter of 2015 are predictive of patterns this coming season. The good news is that there is still time to influence holiday travelers who are in pre-purchase mode, according to a data report from Adara.
What do hoteliers want out of their hotel management software? Data was randomly collected from 385 hoteliers from April 2014 through June 2015 to find out.
The United States hotel industry enjoyed another month of impressive performance. Here are five things to know about October data from STR, parent company of Hotel News Now.
Revenue-per-available-room growth for the United States hotel industry slowed during August. But Jan Freitag, senior VP of lodging insights for HNN’s parent company STR, said that’s partly because Labor Day weekend wasn’t during the same week as last year, and it also wasn’t even in the same month. Here are five things you need to know about August’s data.
After talking about the Easter shift and the corresponding softness in RevPAR it finally happened. Well, sort of. When you look at March’s growth versus the first two months of the year, March data was really not that bad, according to STR SVP of lodging insights Jan Freitag. Here are five things you need to know about the data.
The U.S. hotel industry is seeing supply growth pick up, with the most significant spike expected to come in summer 2016, according Julie Gafney, VP of the database operations center for STR, parent company of Hotel News Now.
U.S. hotel performance indicators continued to reach all-time highs in April according to an analysis. RevPAR has now been growing for 62 consecutive months. New York City had the highest occupancy of any U.S. market at 86.9% in April. Supply growth hit a new low of +0.1% for the third straight month while three of the top 10 hottest under construction markets are located in Texas.
November showed the impact a single day in calendar shift can have on the United States hotel
industry. November 2014 had one more Sunday (a low-demand day) and one less Friday (high demand)
than November 2013, resulting in the lowest demand growth since January, according to an analysis
from Jan Freitag, senior VP of strategic development for STR, parent company of HNN.
With the holidays rapidly approaching, trends from hotel bookings from 2014 through the third quarter of 2015 are predictive of patterns this coming season. The good news is that there is still time to influence holiday travelers who are in pre-purchase mode, according to a data report from Adara.
Jan Freitag—of “Freitag’s 5” fame—is out on paternity leave for the next two months. But that doesn’t mean the monthly U.S. data stops. Here are five things to know about May’s hotel performance data from STR, HNN’s parent company.
JAN FREITAG’S 5 THINGS TO KNOW ABOUT U.S. SEPTEMBER PERFORMANCE DATAHOTEL NEWS NOW (STR)
Revenue per available room in the US hotel industry increased 8% in September, reversing the 2.2% growth seen in August. The Labor Day calendar shift positively impacted September numbers, unlike the effect of the August calendar shift. The forecast for annual revenue growth remains at 6.8%, implying some increase in the fourth quarter. Economy hotels increased room rates 6.3% while upper-upscale hotels grew rates 2.4%, and lower-rated chains outperformed high-end hotels.
Marriott International’s acquisition of Starwood Hotels & Resorts Worldwide resulted in a behemoth of 27 hotel brands.
Here’s a look at some of the numbers at play in the deal.
With revenue per available room now growing for 64 months, June was another good month for the U.S. hotel industry, according to an analysis by STR’s Jan Freitag. Here are five things you need to know about the data.
Hotel supply in the United States is a hot topic of conversation. The industry had 407,413 branded guestrooms under contract
at the end of April, which represented a 18% jump over 2015 levels.
Where are those rooms going? We break down the current U.S. supply pipeline into top brand contributors and the leaders in each segment.
Hotel marketers should consider Pinterest a priority since it plays a key role at both the aspirational and planning stages of the travel-decision-making process.
JAN FREITAG’S 5 THINGS TO KNOW ABOUT U.S. OCTOBER PERFORMANCE DATAHOTEL NEWS NOW (STR)
RevPAR growth for the US hotel industry in October was 6.5%, which is the fourth lowest for the year. While October RevPAR growth was positive, it was not as strong as in previous months despite having an extra Saturday. Five factors that influenced October hotel performance included: RevPAR growth for October being the highest since 2010; supply growth increasing for the third straight month; a lack of over 5% increases in average daily rate; and STR revising its forecasts down due to more muted RevPAR growth expected for the year.
This document analyzes hotel performance data over the 2016 Easter holiday weekend. It reports that among major global markets, Kyoto, Japan and Macau, China had the highest Easter eve occupancy rates at 98.4% and 98.1% respectively. In the US, New York City and the Florida Keys had the highest Easter eve occupancy rates at 92.2% and 91.5%. Additionally, Easter eve average daily rates in the US have exceeded $100 for the past five years, with only 2008 previously reaching over $100. Globally, hotel occupancy and rates are typically higher on the Saturday before Easter than on Easter Sunday itself.
At a time when hotels need to take every precaution to avoid falling victim to a data breach and being branded as insecure, consumers don't seem to know much about the security issues that worry them.
Marriott International and Hilton clearly lead the way for publicly listed hotel companies in terms of market capitalization, but both lag well behind the largest players in the overall world of travel.
A recent survey of U.S. guests from Oracle Hospitality and Phocuswright shows that guests have strong opinions about in-room Wi-Fi. temperature and light controls, entertainment and technology-assisted housekeeping.
Jan Freitag’s 5 things to Know U.S. January Performance DataHOTEL NEWS NOW (STR)
Luxury and upper upscale hotel chains saw RevPAR growth of 7.1% and 4.3% respectively in January, driven by healthy increases in average daily rates. The inauguration of the US President led to double-digit RevPAR growth in 10 markets including Washington D.C. at 77.1%, boosting occupancy and rates. However, outside the top 25 markets, hotel occupancy remained below 50% for January.
A glance at the world's largest hotel companies, brands, properties, pipelines and global markets by room count. All figures are as of December 2016, according to STR.
New research from GfK shows roughly a quarter of consumers are willing to be open with companies about their personal data if they're getting something in return.
Looking for a good hotel bar with great cocktails this New Year’s Eve? Look no further. Here are a few favorite cocktail recipes from hoteliers and F&B experts in NYE markets around the world.
Jan Freitag’s 5 things to Know U.S. October Performance DataHOTEL NEWS NOW (STR)
Key performance indicators, as expected, show the hotel industry riding out the curve in October, with RevPAR growing for the 80th straight month, but at the slowest rate this year.
Hackers take numerous approaches to probe for and exploit weaknesses in corporate computer systems in their hunt for valuable personal and financial information.
A year after the launch of chip payment, businesses and consumers are still working to get a handle on the technology, while card processors say they’ve seen improvement.
Jan Freitag—of “Freitag’s 5” fame—is out on paternity leave for the next two months. But that doesn’t mean the monthly U.S. data stops. Here are five things to know about May’s hotel performance data from STR, HNN’s parent company.
JAN FREITAG’S 5 THINGS TO KNOW ABOUT U.S. SEPTEMBER PERFORMANCE DATAHOTEL NEWS NOW (STR)
Revenue per available room in the US hotel industry increased 8% in September, reversing the 2.2% growth seen in August. The Labor Day calendar shift positively impacted September numbers, unlike the effect of the August calendar shift. The forecast for annual revenue growth remains at 6.8%, implying some increase in the fourth quarter. Economy hotels increased room rates 6.3% while upper-upscale hotels grew rates 2.4%, and lower-rated chains outperformed high-end hotels.
Marriott International’s acquisition of Starwood Hotels & Resorts Worldwide resulted in a behemoth of 27 hotel brands.
Here’s a look at some of the numbers at play in the deal.
With revenue per available room now growing for 64 months, June was another good month for the U.S. hotel industry, according to an analysis by STR’s Jan Freitag. Here are five things you need to know about the data.
Hotel supply in the United States is a hot topic of conversation. The industry had 407,413 branded guestrooms under contract
at the end of April, which represented a 18% jump over 2015 levels.
Where are those rooms going? We break down the current U.S. supply pipeline into top brand contributors and the leaders in each segment.
Hotel marketers should consider Pinterest a priority since it plays a key role at both the aspirational and planning stages of the travel-decision-making process.
JAN FREITAG’S 5 THINGS TO KNOW ABOUT U.S. OCTOBER PERFORMANCE DATAHOTEL NEWS NOW (STR)
RevPAR growth for the US hotel industry in October was 6.5%, which is the fourth lowest for the year. While October RevPAR growth was positive, it was not as strong as in previous months despite having an extra Saturday. Five factors that influenced October hotel performance included: RevPAR growth for October being the highest since 2010; supply growth increasing for the third straight month; a lack of over 5% increases in average daily rate; and STR revising its forecasts down due to more muted RevPAR growth expected for the year.
This document analyzes hotel performance data over the 2016 Easter holiday weekend. It reports that among major global markets, Kyoto, Japan and Macau, China had the highest Easter eve occupancy rates at 98.4% and 98.1% respectively. In the US, New York City and the Florida Keys had the highest Easter eve occupancy rates at 92.2% and 91.5%. Additionally, Easter eve average daily rates in the US have exceeded $100 for the past five years, with only 2008 previously reaching over $100. Globally, hotel occupancy and rates are typically higher on the Saturday before Easter than on Easter Sunday itself.
At a time when hotels need to take every precaution to avoid falling victim to a data breach and being branded as insecure, consumers don't seem to know much about the security issues that worry them.
Marriott International and Hilton clearly lead the way for publicly listed hotel companies in terms of market capitalization, but both lag well behind the largest players in the overall world of travel.
A recent survey of U.S. guests from Oracle Hospitality and Phocuswright shows that guests have strong opinions about in-room Wi-Fi. temperature and light controls, entertainment and technology-assisted housekeeping.
Jan Freitag’s 5 things to Know U.S. January Performance DataHOTEL NEWS NOW (STR)
Luxury and upper upscale hotel chains saw RevPAR growth of 7.1% and 4.3% respectively in January, driven by healthy increases in average daily rates. The inauguration of the US President led to double-digit RevPAR growth in 10 markets including Washington D.C. at 77.1%, boosting occupancy and rates. However, outside the top 25 markets, hotel occupancy remained below 50% for January.
A glance at the world's largest hotel companies, brands, properties, pipelines and global markets by room count. All figures are as of December 2016, according to STR.
New research from GfK shows roughly a quarter of consumers are willing to be open with companies about their personal data if they're getting something in return.
Looking for a good hotel bar with great cocktails this New Year’s Eve? Look no further. Here are a few favorite cocktail recipes from hoteliers and F&B experts in NYE markets around the world.
Jan Freitag’s 5 things to Know U.S. October Performance DataHOTEL NEWS NOW (STR)
Key performance indicators, as expected, show the hotel industry riding out the curve in October, with RevPAR growing for the 80th straight month, but at the slowest rate this year.
Hackers take numerous approaches to probe for and exploit weaknesses in corporate computer systems in their hunt for valuable personal and financial information.
A year after the launch of chip payment, businesses and consumers are still working to get a handle on the technology, while card processors say they’ve seen improvement.
As supply continues to increase and widen its lead over demand, the U.S. hotel industry reported continued occupancy declines, as occupancy fell 0.4% in August. Jan Freitag, SVP of lodging insights at STR, HNN’s parent company, gives his take on how the chain scales performed, which markets show above-average supply growth and more.
Mobile devices like smartphones are ranked as the most important travel accessory, and potential guests use them to book travel in various situations, according to data from Hotels.com.
The 2016 HOST Almanac indicates utility costs were down across the country in 2015 and were particularly low in the central regions. Labor costs are poised to increase in many markets over the next few years. Data from the 2016 HOST Almanac shows the regions with the highest labor costs were the Mid-Atlantic, Pacic and East North Central.
The hotel industry has reached the halfway point in 2016 as the current cycle continues to unwind. Here’s a look at five things to know about June’s hotel performance data from STR, HNN’s parent company.
Advertising and Promotion of whisper by Sakthi Sundarsakthisundar2001
This presentation is an invaluable resource for marketing professionals, students, and anyone interested in understanding the dynamics of effective advertising and promotion in the feminine hygiene sector. Explore how Whisper maintains its brand leadership and continues to innovate in a competitive market.
TAM AdEx-Quarterly Report on Television Advertising_2024.pdfSocial Samosa
According to the report, there was a 4% decrease in television advertising volumes compared to the same period in 2023, indicating shifts in advertising strategies or market dynamics.
This document was submitted as part of interview process for Marketing Specialist position at DTA Promotion, an Indonesian company which offers 360 degree marketing services, including ATL and BTL advertising platform.
Why bridging the gap between PR and SEO is the only way forward for PR Profes...Isa Lavs
The lines between PR and SEO are blurring. SEOs are increasingly winning PR briefs by leveraging data and content to secure high-value placements. In this presentation, I explore the merging of PR and SEO, highlighting why SEO specialists are increasingly taking ‘PR’ business. I uncover the hidden SEO potential using PR tactics and discuss how to identify missed opportunities. I'll also offer insights into strategies for converting PR initiatives into successful link-building campaigns.
If you’re at all interested in digital
marketing and in making a name for
your brand online, then it is crucial that
you understand how to properly make
use of content marketing. Content
marketing is currently one of the
biggest trends in digital marketing as a
whole and is an area that many website owners and brands are investing in
heavily right now thanks to the impressive returns that they are seeing.
Title: Making Money the Easy Way: A Quick Guide to Generating IncomeWilliamZinsmeister
Welcome to "Making Money the Easy Way: A Quick Guide to Generating Income." This book is designed to provide you with practical, actionable strategies to generate income with minimal effort. Whether you’re looking to supplement your current income or create a full-time revenue stream, this guide covers a variety of methods to help you achieve your financial goals. We will explore opportunities available online, various investment strategies, profitable side hustles, creative approaches, and essential financial tips to ensure sustainable income growth.
Top 10 Digital Marketing Institute in lucknow.pptxzaireendigitech
Welcome to our ppt on the top 10 digital marketing institutes in Lucknow! If you're looking to enhance your skills in the dynamic field of digital marketing, Lucknow offers several excellent training options. Our curated list highlights the best digital marketing institutes in Lucknow, providing comprehensive courses that cover SEO, social media marketing, PPC, content marketing, and more. These institutes are renowned for their experienced faculty, practical training, and industry-relevant curriculum. Whether you're a beginner or a professional seeking to upgrade your skills, these institutes can help you achieve your career goals in digital marketing.
Transforming Digital Marketing with Top AI Tools of 2024.pdfTirupati Gayaph
In today's rapidly evolving digital marketing landscape, leveraging advanced technologies is essential for achieving competitive advantage. Artificial Intelligence (AI) is at the forefront of this transformation, providing businesses with innovative tools to enhance engagement, streamline operations, and optimize strategies. This presentation covers some of the leading AI marketing tools that are revolutionizing the industry in 2024.
Slide 1: Introduction to AI in Marketing
• Overview of AI’s impact on digital marketing
• Importance of integrating AI tools in marketing strategies
Slide 2: HubSpot’s AI Features
• Predictive lead scoring
• AI-driven content recommendations
• Enhancing customer relationship management
Slide 3: OpenAI’s ChatGPT
• Human-like text generation for chatbots
• Real-time customer support solutions
• Improving customer engagement and satisfaction
Slide 4: Marketo’s AI Capabilities
• Automated email marketing
• Predictive content and customer segmentation
• Personalized marketing for increased conversions
Slide 5: Mailchimp’s AI-Powered Campaigns
• Predictive email sending times
• AI for personalized product recommendations
• Optimizing email marketing effectiveness
Slide 6: Canva’s AI Design Tools
• AI-powered design suggestions
• Access to current design trends
• Simplifying the creation of professional marketing materials
Slide 7: Hootsuite’s AI-Enhanced Social Media Tools
• AI-driven analytics for social media management
• Optimal posting times based on audience insights
• Enhancing social media strategy with data-driven decisions
Slide 8: Conclusion
• Recap of the benefits of AI marketing tools
• The importance of adopting AI technologies in marketing
• Call to explore our blog on Best AI Marketing Tools for more insights
These AI marketing tools are essential for businesses that want to harness the power of AI to enhance their marketing efforts. By adopting these technologies, companies can achieve more personalized customer interactions, efficient operations, and improved marketing outcomes.
For an in-depth understanding of how these AI marketing tools can transform your marketing approach, please visit our blog on Best AI Marketing Tools.
A brief analysis of SHEIN's digital transformation.
SHEIN’s business model:
1. D2C cross-border ecommerce: SHEIN integrate the manufactures from Guanzhou to make clothes and deliver direct to customers.
2. Digital marketing: Data driven online marketing for user acquisition.
3. Digital transforming vendor chain: the most core of the revolution to shorten the innovation and lead time.
4. Outstanding user experience: International delivery in high efficiency
Leverage four parts of the user satisfaction process and integrate related resource and information flow, which making SHEIN an international leading D2C ecommerce company.
• Keeping utilizing data in all process is another core capability. From the page click, sales metrics, fabric sourcing to manufacturing time, all data is integrated for decision making, leading an upward customer preference and much efficient business decision making process.
Digital Marketing Company in India - DIGI BrooksDIGI Brooks
This infographic provides guidance on marketing analytics, helping businesses grow using tools like Google Analytics and AI, measuring ROI, and analysing future trends to track business development.
https://digibrooks.com/digital-marketing-services/
Meta Revolutionizes Product Promotion with Automated Video Catalog Ads.pptxprovidenceadworks416
As a digital marketer, I am thrilled to see Meta revolutionizing product promotion with its new automated video catalog ads. This innovative feature allows anyone to seamlessly integrate dynamic video content into my catalog product ads, enhancing the visual appeal and engagement of campaigns. By leveraging Meta's advanced AI and machine learning capabilities, one can automatically deliver tailored video ads to the most interested users, boosting traffic and conversions. This new approach not only simplifies the ad creation process but also significantly improves performance and ROI.
AI Best Practices for Marketing HUG June 2024Amanda Farrell
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
1. 52%
52% of hoteliers surveyed said a
top challenge to social media was
measuring ROI
50% of hoteliers have
a booking widget on
Facebook, with 45%
saying they
receive less than
1% of total
bookings
through
Facebook.
50%
of travel companies surveyed currently use YouTube
of travel companies have no plans
to use YouTube.
56%
17%
of travel companies surveyed
do not use YouTube but plan to
within the next 12 months. 16%
70% of hoteliers focus on photos
and engagement on
social media
of hoteliers monitor
social media daily
illustration: jon edwards
Copyright 2014 STR, Inc. All Rights Reserved.
100%
Source: PhoCusWright’s “Social media in travel: Mayhem, myths, mobile and money”