Hotel marketers should consider Pinterest a priority since it plays a key role at both the aspirational and planning stages of the travel-decision-making process.
From the SMX West Conference in San Jose, California, March 1-3, 2016. SESSION: Getting Images Right In Paid Search. PRESENTATION: Visual Thinking and Practical Design Principles - Given by Dustin W. Stout, @dustinwstout - Weal Media Corporation, CMO. #SMX #31B
Do you want to get more out of your webinar? Is your webinar not performing? We have a few quick fixes for you, to enhance your performance almost immediately.
If you want to use Webinars to get leads and even close deals, there is a way to do it and its proven and battle tested. Check out my presentation and let me know if it brought you any value!
From the SMX West Conference in San Jose, California, March 1-3, 2016. SESSION: Essential Analytics Reports That SEOs Can't Live Without. PRESENTATION: How to Prove the Value of Your SEO - Given by Erin Everhart, @erinever - The Home Depot, Lead Manager, Digital Marketing - SEO. #SMX #31C
Power point is illustrator of marketing Yulia Havron
The look of your presentation elevates its content and helps to effectively deliver the story. Don't be selfish while making powerpoint decks, think about your audience. Make sure it is consice, clear and good looking.
The author conducted a quantitative survey about the video game GTA 5 by sharing it on Facebook but did not receive many responses. They acknowledge that distributing surveys on Facebook does not guarantee responses. In the future, the author would prefer to use a qualitative survey approach to obtain more detailed feedback from fewer people, such as by distributing the survey via email where response rates may be higher.
With more and more communications channels out there, it’s getting increasingly difficult to ensure your organization stands out. In this session, Farra will help you learn how to cut through the clutter by suggesting ways you can build stronger campaigns by taking inspiration from your brand, and carrying your story strategically across many platforms.
UX strategy – the secret sauce that defines the pixie dustПрофсоUX
UX strategy is about analyzing an organization’s business strategy and outlining what needs to be done from a UX perspective to ensure that the goals of the business strategy are achieved. In brief, UX strategy is the glue that binds the company vision (goals) with the day-to-day UX tactics (execution). Without a clear UX strategy, it is entirely possible to design killer UX concepts, yet fail miserably in the marketplace. That happens a lot. This talk aims to help companies and designers avoid costly yet easily avoidable pitfalls.
Surprisingly, most companies don’t have a UX strategy. In fact, very few even know what this document would contain. At best, they have a vague idea as to the desired UX of their digital offerings, but may have left out other key parts of the user experience, such as their physical products, bricks-and-mortar venues, etc. «Just sprinkle some of your UX pixie dust on our crappy product and make it wonderful» — a lot of us hear this, albeit usually in words less crass.
A good UX strategy contains the following items:
a clear definition of the company’s/brand’s value proposition
a set of generic guidelines for UX designers that helps align their work to support business goals and the value proposition.
a governance structure for managing and coordinating the various processes involved across a variety of touchpoints — online and off.
Want to learn how to start, conduct, and complete this work, even within politically disinclined organizations? Start here! Your personal career advancement is virtually guaranteed!
From the SMX West Conference in San Jose, California, March 1-3, 2016. SESSION: Getting Images Right In Paid Search. PRESENTATION: Visual Thinking and Practical Design Principles - Given by Dustin W. Stout, @dustinwstout - Weal Media Corporation, CMO. #SMX #31B
Do you want to get more out of your webinar? Is your webinar not performing? We have a few quick fixes for you, to enhance your performance almost immediately.
If you want to use Webinars to get leads and even close deals, there is a way to do it and its proven and battle tested. Check out my presentation and let me know if it brought you any value!
From the SMX West Conference in San Jose, California, March 1-3, 2016. SESSION: Essential Analytics Reports That SEOs Can't Live Without. PRESENTATION: How to Prove the Value of Your SEO - Given by Erin Everhart, @erinever - The Home Depot, Lead Manager, Digital Marketing - SEO. #SMX #31C
Power point is illustrator of marketing Yulia Havron
The look of your presentation elevates its content and helps to effectively deliver the story. Don't be selfish while making powerpoint decks, think about your audience. Make sure it is consice, clear and good looking.
The author conducted a quantitative survey about the video game GTA 5 by sharing it on Facebook but did not receive many responses. They acknowledge that distributing surveys on Facebook does not guarantee responses. In the future, the author would prefer to use a qualitative survey approach to obtain more detailed feedback from fewer people, such as by distributing the survey via email where response rates may be higher.
With more and more communications channels out there, it’s getting increasingly difficult to ensure your organization stands out. In this session, Farra will help you learn how to cut through the clutter by suggesting ways you can build stronger campaigns by taking inspiration from your brand, and carrying your story strategically across many platforms.
UX strategy – the secret sauce that defines the pixie dustПрофсоUX
UX strategy is about analyzing an organization’s business strategy and outlining what needs to be done from a UX perspective to ensure that the goals of the business strategy are achieved. In brief, UX strategy is the glue that binds the company vision (goals) with the day-to-day UX tactics (execution). Without a clear UX strategy, it is entirely possible to design killer UX concepts, yet fail miserably in the marketplace. That happens a lot. This talk aims to help companies and designers avoid costly yet easily avoidable pitfalls.
Surprisingly, most companies don’t have a UX strategy. In fact, very few even know what this document would contain. At best, they have a vague idea as to the desired UX of their digital offerings, but may have left out other key parts of the user experience, such as their physical products, bricks-and-mortar venues, etc. «Just sprinkle some of your UX pixie dust on our crappy product and make it wonderful» — a lot of us hear this, albeit usually in words less crass.
A good UX strategy contains the following items:
a clear definition of the company’s/brand’s value proposition
a set of generic guidelines for UX designers that helps align their work to support business goals and the value proposition.
a governance structure for managing and coordinating the various processes involved across a variety of touchpoints — online and off.
Want to learn how to start, conduct, and complete this work, even within politically disinclined organizations? Start here! Your personal career advancement is virtually guaranteed!
Este documento trata sobre el manejo zootécnico porcino. Cubre temas como razas porcinas, sistemas de producción, alimentación, manejo reproductivo e instalaciones. Describe las principales razas porcinas como Landrace y Yorkshire, y los sistemas de producción de lechones y cerdos de engorda. También discute consideraciones para la alimentación, salud y diseño de instalaciones porcinas.
Este documento proporciona instrucciones sobre cómo usar Blogger para crear entradas de blog. Explica cómo agregar un título, imagen, enlace y video. También cubre cómo cambiar el formato de texto, agregar listas y revisar la ortografía. El tutorial ofrece consejos sobre las diversas herramientas y funciones de edición disponibles en Blogger.
Este documento describe las funciones básicas de un sistema de gestión de contenidos, incluyendo la gestión y presentación de contenidos, características como el acceso de invitados o usuarios registrados, y módulos para la configuración y personalización. También cubre los tipos de gestores por lenguaje de programación, licencia, y uso, así como las ventajas de permitir la creación, modificación y publicación de páginas web de forma colaborativa.
This document discusses changing perspectives on literacy in primary education from "the old" to "the new". It describes how literacy was traditionally taught as isolated skills but now emphasizes diverse communicative practices. It outlines several projects a teacher implemented that incorporated popular culture, virtual connections, and critical analysis to make literacy more meaningful to students. The implications are that literacy learning works best when embedded in real-world contexts and allows students to develop skills for success in today's world.
Monique Perera completed a typing test on November 5, 2016 at 8:21 AM that took 5 minutes to complete. She achieved a very good score with a gross typing speed of 45 words per minute and an accuracy rate of 99%, placing her at the 68th percentile compared to all other test takers. Her results were above the average scores of 41 words per minute for her account and 37 words per minute overall.
El documento analiza el impacto de las nuevas tecnologías en la sociedad y la educación. Las dos preocupaciones principales son la brecha digital y los desafíos pedagógicos que plantean las tecnologías. Los autores debaten la idea de que los jóvenes son "nativos digitales" y proponen en cambio hablar de una "ecología de medios". Las tecnologías están transformando hábitos culturales como los videojuegos, blogs y redes sociales.
Yilin Wang's 2016 portfolio summarizes various marketing, design, and illustration projects she completed that year, including creating a two-layer content marketing campaign for an outdoor program, designing a musician advertisement combining found typography with social media, mocking up an online store and materials for a presidential campaign, illustrating an instruction manual, creating a Sharpie drawing project, and entering a large-scale wall art competition using oil-based Sharpies.
La presentacion PowerPoint contiene informacion sobre el avance de mi tesis, que en esencia sera de eprendizaje colaborativo en alumnos de bachillerato
Computational Motor Control: Reinforcement Learning (JAIST summer course) hirokazutanaka
This is lecure 6 note for JAIST summer school on computational motor control (Hirokazu Tanaka & Hiroyuki Kambara). Lecture video: https://www.youtube.com/watch?v=GHMcx5F0_j8
This is my presentation for the Social Media Analytics session at #SearchFest 2013. I discuss some of the less measurable and longer term benefits of social media, as well as a better way to measure the short term financial benefits.
Muddy Waters: Navigating the landscape of scholarly publishingMichelle Reed
This document summarizes a presentation about navigating scholarly publishing. It discusses how the current publishing system is outdated and not taking advantage of 21st century technology. It then covers topics like copyright, the spectrum of open access like gold and green OA, author rights, considerations for choosing a journal to publish in, and common misconceptions around open access and scholarly rights.
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)Vision Critical
Social media analytics can help you understand the active members of your social media audience, but what about the people who aren't posting? How do you fill in the gaps in your analytics with insight into your customers' purchases, your fans' offline interests, or your users' reasons for liking what they like?
Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web's leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you're looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods.
This panel was presented at SXSW Interactive on March 7, 2014. The panel included:
- Alexandra Samuel, Vision Critical • @awsamuel
- Jeremiah Owyang, Crowd Companies • @jowyang
- Colby Flint, Discovery Communications • @discoverycomm
- Beth Kanter • @kanter
Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH
Introduction into Social Media and Social Media AnalyticsDr Matt McDougall
An introduction to social media and the measurement platforms of social media analytics. Some interesting examples of social media gone wrong and some other examples of companies doing social media.
This document summarizes a presentation about streaming data processing with Apache Flink. It discusses how Flink enables real-time analysis and continuous applications. Case studies are presented showing how companies like Bouygues Telecom, Zalando, King.com, and Netflix use Flink for applications like monitoring, analytics, and building a stream processing service. Flink performance is discussed through benchmarks, and features like consistent snapshots and dynamic scaling are mentioned.
The Ultimate Guide to using Social Media Media AnalyticsSocialmetrix
How to get insights from quantitative data to improve your
social media performance.
-How do you measure social media?
-How to use quantitative data to improve your Audience.
-How to use your social analytics to create a Content MKT Strategy for social media.
-How to use quantitative data to improve your engagement.
-How to get valuable insights from your Competitors Analytics.
-How to get valuable insights from your Campaign Analytics.
The document provides tips and best practices for using Instagram and Pinterest to promote brands, including choosing clear goals and themes for Instagram posts, using high-quality images on both platforms, and leveraging features like hashtags, captions and user tagging on Instagram as well as rich pins, boards and curation on Pinterest. It also gives statistics on user engagement for each platform to help brands understand their audiences.
Lucas Kirkland is creating a poster as an ancillary product for their OCR Media Studies A2 coursework. The poster will promote their soap opera trailer which features a kidnapping narrative. Key elements of the poster will include incorporating the red ribbon iconography from the trailer, a picture of the main character Zoe running on the downs, and social media tags to promote viral marketing. The poster will also include the air date and time, as well as the BBC Two logo to establish brand identity. Lucas plans to take pictures on location and design the poster in Adobe Photoshop CS5.
Design Basics for DIY Print and Digital Publications Paul Brown
The document provides an overview of basic design concepts and principles for DIY print and digital publications. It discusses key ideas like focus, simplicity, reducing noise, stickiness, and going viral. It also reviews techniques for finding and using images, working with text, creating effective presentations, and identifies some free or low-cost design programs and tools. The target audience will learn fundamentals of graphic design to apply to their own marketing materials.
Este documento trata sobre el manejo zootécnico porcino. Cubre temas como razas porcinas, sistemas de producción, alimentación, manejo reproductivo e instalaciones. Describe las principales razas porcinas como Landrace y Yorkshire, y los sistemas de producción de lechones y cerdos de engorda. También discute consideraciones para la alimentación, salud y diseño de instalaciones porcinas.
Este documento proporciona instrucciones sobre cómo usar Blogger para crear entradas de blog. Explica cómo agregar un título, imagen, enlace y video. También cubre cómo cambiar el formato de texto, agregar listas y revisar la ortografía. El tutorial ofrece consejos sobre las diversas herramientas y funciones de edición disponibles en Blogger.
Este documento describe las funciones básicas de un sistema de gestión de contenidos, incluyendo la gestión y presentación de contenidos, características como el acceso de invitados o usuarios registrados, y módulos para la configuración y personalización. También cubre los tipos de gestores por lenguaje de programación, licencia, y uso, así como las ventajas de permitir la creación, modificación y publicación de páginas web de forma colaborativa.
This document discusses changing perspectives on literacy in primary education from "the old" to "the new". It describes how literacy was traditionally taught as isolated skills but now emphasizes diverse communicative practices. It outlines several projects a teacher implemented that incorporated popular culture, virtual connections, and critical analysis to make literacy more meaningful to students. The implications are that literacy learning works best when embedded in real-world contexts and allows students to develop skills for success in today's world.
Monique Perera completed a typing test on November 5, 2016 at 8:21 AM that took 5 minutes to complete. She achieved a very good score with a gross typing speed of 45 words per minute and an accuracy rate of 99%, placing her at the 68th percentile compared to all other test takers. Her results were above the average scores of 41 words per minute for her account and 37 words per minute overall.
El documento analiza el impacto de las nuevas tecnologías en la sociedad y la educación. Las dos preocupaciones principales son la brecha digital y los desafíos pedagógicos que plantean las tecnologías. Los autores debaten la idea de que los jóvenes son "nativos digitales" y proponen en cambio hablar de una "ecología de medios". Las tecnologías están transformando hábitos culturales como los videojuegos, blogs y redes sociales.
Yilin Wang's 2016 portfolio summarizes various marketing, design, and illustration projects she completed that year, including creating a two-layer content marketing campaign for an outdoor program, designing a musician advertisement combining found typography with social media, mocking up an online store and materials for a presidential campaign, illustrating an instruction manual, creating a Sharpie drawing project, and entering a large-scale wall art competition using oil-based Sharpies.
La presentacion PowerPoint contiene informacion sobre el avance de mi tesis, que en esencia sera de eprendizaje colaborativo en alumnos de bachillerato
Computational Motor Control: Reinforcement Learning (JAIST summer course) hirokazutanaka
This is lecure 6 note for JAIST summer school on computational motor control (Hirokazu Tanaka & Hiroyuki Kambara). Lecture video: https://www.youtube.com/watch?v=GHMcx5F0_j8
This is my presentation for the Social Media Analytics session at #SearchFest 2013. I discuss some of the less measurable and longer term benefits of social media, as well as a better way to measure the short term financial benefits.
Muddy Waters: Navigating the landscape of scholarly publishingMichelle Reed
This document summarizes a presentation about navigating scholarly publishing. It discusses how the current publishing system is outdated and not taking advantage of 21st century technology. It then covers topics like copyright, the spectrum of open access like gold and green OA, author rights, considerations for choosing a journal to publish in, and common misconceptions around open access and scholarly rights.
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)Vision Critical
Social media analytics can help you understand the active members of your social media audience, but what about the people who aren't posting? How do you fill in the gaps in your analytics with insight into your customers' purchases, your fans' offline interests, or your users' reasons for liking what they like?
Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web's leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you're looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods.
This panel was presented at SXSW Interactive on March 7, 2014. The panel included:
- Alexandra Samuel, Vision Critical • @awsamuel
- Jeremiah Owyang, Crowd Companies • @jowyang
- Colby Flint, Discovery Communications • @discoverycomm
- Beth Kanter • @kanter
Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH
Introduction into Social Media and Social Media AnalyticsDr Matt McDougall
An introduction to social media and the measurement platforms of social media analytics. Some interesting examples of social media gone wrong and some other examples of companies doing social media.
This document summarizes a presentation about streaming data processing with Apache Flink. It discusses how Flink enables real-time analysis and continuous applications. Case studies are presented showing how companies like Bouygues Telecom, Zalando, King.com, and Netflix use Flink for applications like monitoring, analytics, and building a stream processing service. Flink performance is discussed through benchmarks, and features like consistent snapshots and dynamic scaling are mentioned.
The Ultimate Guide to using Social Media Media AnalyticsSocialmetrix
How to get insights from quantitative data to improve your
social media performance.
-How do you measure social media?
-How to use quantitative data to improve your Audience.
-How to use your social analytics to create a Content MKT Strategy for social media.
-How to use quantitative data to improve your engagement.
-How to get valuable insights from your Competitors Analytics.
-How to get valuable insights from your Campaign Analytics.
The document provides tips and best practices for using Instagram and Pinterest to promote brands, including choosing clear goals and themes for Instagram posts, using high-quality images on both platforms, and leveraging features like hashtags, captions and user tagging on Instagram as well as rich pins, boards and curation on Pinterest. It also gives statistics on user engagement for each platform to help brands understand their audiences.
Lucas Kirkland is creating a poster as an ancillary product for their OCR Media Studies A2 coursework. The poster will promote their soap opera trailer which features a kidnapping narrative. Key elements of the poster will include incorporating the red ribbon iconography from the trailer, a picture of the main character Zoe running on the downs, and social media tags to promote viral marketing. The poster will also include the air date and time, as well as the BBC Two logo to establish brand identity. Lucas plans to take pictures on location and design the poster in Adobe Photoshop CS5.
Design Basics for DIY Print and Digital Publications Paul Brown
The document provides an overview of basic design concepts and principles for DIY print and digital publications. It discusses key ideas like focus, simplicity, reducing noise, stickiness, and going viral. It also reviews techniques for finding and using images, working with text, creating effective presentations, and identifies some free or low-cost design programs and tools. The target audience will learn fundamentals of graphic design to apply to their own marketing materials.
Our team is constantly monitoring the shifts and trends in marketing and discovering ways to make them work for us and for our clients. Since sharing is one of our core values, we are happy to pass this info on to you. Our MindSHAREs are easy to read and fun, and you're guaranteed to find something you can really use. This MindSHARE contains these four Pinterest-related articles:
1. Pinned to your brand: Rich Pins on Pinterest
2. Encourage winning pinning: Pinterest Promotion Rules
3. Pins in the map: Pinterest Place Pins
4. Pinterest API
View all of our MindSHAREs here: http://www.reddoor.biz/blogs/categories/mindshare
Make the most of your Pinning efforts with this Ultimate Pinterest Strategy Guide that can help you improve your reach and influence on Pinterest.
From creating your profile, to what you need to know in how to create perfect Pinterest Strategy plan, all that is being shared in this presentation.
Social Media Best Practices > What Bloggers Should KnowBrianna Purvis
Social Media has grown and matured over the years but many aren’t aware of updates and best practices that you should be using to leverage social marketing to amplify your message to it’s full potential. This session will outline Best Practices for the top social networks as well as uncover what brands are looking for from blogger relationships.
Takeaways:
> Outline best practices for the top social networks
> Determine what brands want from blogger relationships and how to create value for them.
Lucas Kirkland is creating a poster as an ancillary product for their OCR Media Studies A2 coursework. The poster will promote their soap opera trailer which features a kidnapping narrative. Ideas for the poster include incorporating the red ribbon iconography from the trailer and featuring an image of the main character Zoe running. The location of the downs will also be featured. Synergy with social media like hashtags and links to fan pages will be included. Images from the trailer will be manipulated in Photoshop and a tagline of "Betrayal runs deep" is proposed to match the narrative.
Begin your presentation with an attention-grabbing introductory slide that includes the title and presenter's name. Use short text blurbs or quotations on slides to engage the audience without overloading them with information to read. Incorporate interesting and informative graphics that visualize your words and break up statistics or lists into multiple slides if needed. Maintain a consistent design scheme throughout the presentation by using similar fonts, colors, and shapes on each slide.
The combination of Pinterest and Instagram can connect you with consumers in effective new ways. Real estate social media expert Erica Campbell Byrum of Homes.com explains the best practices, along with little-known tips and tricks, for using these social sites to grow your real estate business.
This presentation was given at the RE/MAX Broker/Owner Conference in San Francisco, CA on August 18, 2014.
This document discusses the development of a poster for a soap opera ancillary product. It outlines the following key points:
1) The tagline "Things are heating up" will be used to represent the soap opera and hint at the themes of fire and drama without giving too much away.
2) The poster will feature an image of a person holding a lit match to hint at the plot point of a character burning down a pub with a match.
3) Social media integration and critical praise from related products will be included to encourage audiences to learn more online and increase interest in related works.
4) Clear channel and air time information will be provided so viewers know where and when to watch the soap
Why Pinterest Needs To Be A Part Of Your Marketing Mix TodayHanapin Marketing
In this webinar recording, Hanapin’s Senior Account Manager and resident Social Expert, JD Prater discusses the latest announcements, compelling research, and the big reasons why Pinterest needs to be a part of your marketing mix today.
This document provides guidance on developing an effective PowerPoint presentation. It recommends planning the presentation's topic, purpose, audience and length. The content should have a logical structure and flow, with visuals used to reinforce key points. Design principles of contrast, alignment, repetition and proximity should be followed. Text on slides should be concise with no more than 6 words per line and 6 lines per slide. Images should be high resolution, relevant and consistently formatted with credits included. Transitions and animations should be used sparingly, and timing of 30-60 seconds per slide is generally recommended. Presenters should practice out loud, learn to navigate slides, not read directly from slides, and face and engage their audience.
PPT: 3 things that drive marketers crazy by Patricia ChristiansenPatricia Christiansen
Patricia Christiansen provides strategies for digital marketing. She discusses three things that drive marketers crazy: feature telling versus story selling, one-size-fits-all messaging, and others thinking they are marketing experts. Christiansen advocates using data and personas to create targeted content that addresses customer needs across the buyer's journey from awareness to advocacy. She provides examples of content themes and formats that optimize resources to generate demand and conversions.
The document outlines a proposal for creating a print-based media poster to advertise a music festival. It includes details on the target audience, branding, layout, and production plan. Key elements that will be featured on the poster are identified, such as the festival name, date, artists, and website information. Inspiration images, draft designs, and photos are provided. Regulations, copyright, and a risk assessment are also discussed. The goal is to create an eye-catching poster that will attract 18-30 year olds and promote ticket sales for the Neon Festival.
The document discusses the materials and equipment used to present a pitch to a publisher. Photos were taken of the presentation environment, which included a computer to display the presentation, an interactive whiteboard to present slides at a larger scale, and a slide changer to change slides without returning to the computer. A tripod and camera were also used to record the presentation for later review. The pitch was recorded on camera and images were provided as evidence of the presentation materials, which included PowerPoint and research from magazines like "Top of the Pops" and "Billboard" that inspired the proposed magazine concept.
[CMWorld 2015 Lunch & Learn hosted by studioD] Content Mixology: Mixing the r...studioD
Making content for your brand is an art and a science, much like mixing the perfect cocktail. You need to know what your customers want, have a great recipe and use quality ingredients to produce insta-worthy results.
In this session, we will cover what goes into the mix so you can build a strategy that will deliver on your KPIs and create quality content that speaks to your audience.
We’ll share a case study from a Fortune Global 500 brand and proprietary data-driven insights from Demand Media’s digital publisher network, which reaches 1 in 3 Americans each month. Salud!
Takeaways:
-The three ingredients you need for effective content marketing, whether you’re just getting started, or refining existing content
-Tips for connecting with your audience through the different stages of their customer journey
-Real-world examples from a brand case study
-Lessons learned from a decade of publisher experience, with a twist!
The document provides details of the production process for creating a festival poster, including conducting location recces, developing a photo shoot plan, designing the poster, and obtaining feedback. It describes creating two poster designs with black and purple or blue backgrounds, the main headline and date placed prominently, and artists' names scattered around the main image. Minor improvements were made by resizing artists' names to take up less space. The poster aims to reflect the campaign message of portraying an enjoyable festival experience through its bright colors and images. Legal and ethical issues around copyright, data protection, and ensuring no offense to cultural groups are also addressed.
How to get the most from sponsored content on linked in in 2016LinkedIn Europe
The document outlines trends from 2015 for LinkedIn marketing, including the effectiveness of using video, humor, memes and visuals. It then discusses optimizing direct sponsored content campaigns through A/B testing, strong calls to action, concise and mobile-optimized copy, and republishing top-performing content. Finally, it previews upcoming product roadmap items for 2016 like saving targeting, increasing creative limits, bulk uploading targets, and restarting completed campaigns.
The document provides tips for creating effective PowerPoint presentations. It recommends keeping presentations simple with plenty of white space and limited text. Bullet points should be used sparingly and a readable font selected. Graphics can be used to grab attention but only a few per slide. Charts and graphs should be chosen appropriately to depict information clearly. A basic color scheme is advised to coordinate slides without being distracting. The overall goal is to convey messages to audiences without overwhelming them with excessive content.
Similar to 10 ways to improve your hotel’s Pinterest strategy (20)
This document analyzes hotel performance data over the 2016 Easter holiday weekend. It reports that among major global markets, Kyoto, Japan and Macau, China had the highest Easter eve occupancy rates at 98.4% and 98.1% respectively. In the US, New York City and the Florida Keys had the highest Easter eve occupancy rates at 92.2% and 91.5%. Additionally, Easter eve average daily rates in the US have exceeded $100 for the past five years, with only 2008 previously reaching over $100. Globally, hotel occupancy and rates are typically higher on the Saturday before Easter than on Easter Sunday itself.
At a time when hotels need to take every precaution to avoid falling victim to a data breach and being branded as insecure, consumers don't seem to know much about the security issues that worry them.
Marriott International and Hilton clearly lead the way for publicly listed hotel companies in terms of market capitalization, but both lag well behind the largest players in the overall world of travel.
A recent survey of U.S. guests from Oracle Hospitality and Phocuswright shows that guests have strong opinions about in-room Wi-Fi. temperature and light controls, entertainment and technology-assisted housekeeping.
Jan Freitag’s 5 things to Know U.S. January Performance DataHOTEL NEWS NOW (STR)
Luxury and upper upscale hotel chains saw RevPAR growth of 7.1% and 4.3% respectively in January, driven by healthy increases in average daily rates. The inauguration of the US President led to double-digit RevPAR growth in 10 markets including Washington D.C. at 77.1%, boosting occupancy and rates. However, outside the top 25 markets, hotel occupancy remained below 50% for January.
A glance at the world's largest hotel companies, brands, properties, pipelines and global markets by room count. All figures are as of December 2016, according to STR.
New research from GfK shows roughly a quarter of consumers are willing to be open with companies about their personal data if they're getting something in return.
Looking for a good hotel bar with great cocktails this New Year’s Eve? Look no further. Here are a few favorite cocktail recipes from hoteliers and F&B experts in NYE markets around the world.
Jan Freitag’s 5 things to Know U.S. October Performance DataHOTEL NEWS NOW (STR)
Key performance indicators, as expected, show the hotel industry riding out the curve in October, with RevPAR growing for the 80th straight month, but at the slowest rate this year.
Hackers take numerous approaches to probe for and exploit weaknesses in corporate computer systems in their hunt for valuable personal and financial information.
A year after the launch of chip payment, businesses and consumers are still working to get a handle on the technology, while card processors say they’ve seen improvement.
As supply continues to increase and widen its lead over demand, the U.S. hotel industry reported continued occupancy declines, as occupancy fell 0.4% in August. Jan Freitag, SVP of lodging insights at STR, HNN’s parent company, gives his take on how the chain scales performed, which markets show above-average supply growth and more.
Marriott International’s acquisition of Starwood Hotels & Resorts Worldwide resulted in a behemoth of 27 hotel brands.
Here’s a look at some of the numbers at play in the deal.
Mobile devices like smartphones are ranked as the most important travel accessory, and potential guests use them to book travel in various situations, according to data from Hotels.com.
The 2016 HOST Almanac indicates utility costs were down across the country in 2015 and were particularly low in the central regions. Labor costs are poised to increase in many markets over the next few years. Data from the 2016 HOST Almanac shows the regions with the highest labor costs were the Mid-Atlantic, Pacic and East North Central.
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
Lifecycle of a GME Trader: From Newbie to Diamond Handsmediavestfzllc
Your phone buzzes with a Reddit notification. It's the WallStreetBets forum, a cacophony of memes, rocketship emojis, and fervent discussions about Gamestop (GME) stock. A spark ignites within you - a mix of internet bravado, a rebellious urge to topple the hedge funds (remember Mr. Mayo?), and maybe that one late-night YouTube rabbit hole about tendies. You decide to YOLO (you only live once, right?).
Ramen noodles become your new best friend. Every spare penny gets tossed into the GME piggy bank. You're practically living on fumes, but the dream of a moonshot keeps you going. Your phone becomes an extension of your hand, perpetually glued to the GME ticker. It's a roller-coaster ride - every dip a stomach punch, every rise a shot of adrenaline.
Then, it happens. Roaring Kitty, the forum's resident legend, fires off a cryptic tweet. The apes, as the GME investors call themselves, erupt in a frenzy. Could this be it? Is the rocket finally fueled for another epic launch? You grip your phone tighter, heart pounding in your chest. It's a wild ride, but you're in it for the long haul.
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
EASY TUTORIAL OF HOW TO USE REMINI BY: FEBLESS HERNANEFebless Hernane
Using Remini is easy and quick for enhancing your photos. Start by downloading the Remini app on your phone. Open the app and sign in or create an account. To improve a photo, tap the "Enhance" button and select the photo you want to edit from your gallery. Remini will automatically enhance the photo, making it clearer and sharper. You can compare the before and after versions by swiping the screen. Once you're happy with the result, tap "Save" to store the enhanced photo in your gallery. Remini makes your photos look amazing with just a few taps!
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.