This document discusses the impact of social media on journalism. It notes that social networks have changed journalism by allowing for more interaction between citizens and information. It has led to the rise of citizen journalism through user-generated content on blogs and social media. Journalists are now under pressure to rapidly post updates on social networks to engage audiences and maintain credibility. While social media has made it harder for journalists to remain objective, it has also helped connect audiences and build communities to inform.

1. Social Media In Journalism
The Social Rejectz:
Janelle Shepherd, Bryce Horn, Katherine Owens, Temitope Caxton-Idowu

2. Journalism Theories
● Social networks change journalism
● Tewskbury & Rittenburg 2012
- “the interaction of people and news represents a change in the relationship
that citizens and other nations have with information”
● Blogs created by private citizens

3. Journalism theories cnt.
● New wave of information online
○ Opinions
○ Links to other related topics
○ Access to images
○ Other content
○ Free will
● News Agenda Setting - what individuals think about is controlled by social
media settings

4. Journalism cnt
● Public Discussions
○ More than ⅓ of facebook users fnnd the site useful as a news platform
○ 86% of Americans used the internet, ½ of these individuals turned to social media sites for
election news
○ 62% of adults 65 and up used facebook
○ 83% of women use facebook
○ 56% used more than one platform, with 88% saying facebook was preferred
● Social media attracts journalism

5. Journal theories cnt.
● Journalist
○ Always connected and appreciated access to news
○ Pressured to post rapid news updates
○ Determines their long time credibility with audience
○ News Tool & Profit
○ Ex. The Shade Room

6. Citizen Journalism
● Shifted from one way to participatory work
● Cause user generated content (USG)
● Has strong ties to community access and access to publish on blogs
● Is used to rearticulate news from different perspectives
● Community access to blog and report images or news events from own
perspectives

7. Crowdsourcing
● The use of multiple medias to spread news and ideas
● Can be true or false/ aim to get a discussion on topic
● Creates a widespread of news through word-of-mouth and public interest

8. Bloggers
● Have become popular online early in the new century
● Independent bloggers are able to use new tools to reach
large audiences.
● Most blogs tend to be 500 to 1,000 words and that's
because online readers are more likely to consume short
blogs rather than long blogs.
● Most editors look for stories that are visually appealing
and keep readers at the site.
● Bloggers are encouraged to push their content out on the
social web. This varies from email list, facebook & twitter,
contacting other bloggers, responding to all comments
on blogs and engaging within social networks.

9. 8 Types of blogs you can start
All though there are many different blogs you can start, here are just a few ideas:

10. Sites to create blogs

11. Social Media Celebrity
● This is when someone or a certain
topic/situation is increasing greatly whether in
views or followers.

12. Influential Celebrities
http://www.playbuzz.com/sjoels10/8-most-influential-celebrities-on-social-media
Here is a short clip of just an example of some top
celebrity influences.

13. Social Media Celebrity
Cont.
Just like there are
human celebrities, we
can't forget about our
pet celebrities.
Between these 10
animals and all their
social sites, their
combined total reach is
68,000,000

14. Failures
● Most significant challenge for journalism in social media is paying for the
enterprise.
● Major newspapers responded to declining subscriptions and revenue loss due
to online competition and new technology.
● Traditional journalist have been replaced with younger, online experienced
employees.
● The most common way to receive news for most people was through word of
mouth.

15. Micro-blogging
- The activity or practice of making short, frequent posts to a microblog.
- Types of microblogs:
- Twitter
- Instagram
- Facebook
- Information on microblogs are viewed as less credible.
- These microblogs are flooded with “click-bait”

16. Journalism Case Studies
- WikiLeaks represents the most dramatic example of participatory journalism.
- a multi-national media organization responsible for the publication of large
datasets of censored or otherwise restricted official materials involving
war, spying and corruption.
- WikiLeaks faced a political backlash in its role in sharing Hillary Clinton’s
campaign emails just before the 2016 U.S presidential election.

17. Successes
- Social media lets friends share what’s important to them.
- Allows us to connect with those who used to have or never had access to our
content.
- Build community and inform that community
- Journalists goal is to optimize content for the greatest return on investment of
time and resources.
http://files2.lynda.com/secure/courses/624265/VBR_MP4h264_main_SD/624265_
03_03_MM30_Media.mp4?c3.ri=3770824270068381235&hashval=1519103087_
4c2eee0dbf32fc212f0db46f6f609b94

18. Lesson of Engaged Journalism
● One of the biggest changes caused by social media is that it brings an increased
level of interaction between the journalists and their audience.
● It also shortens the time span needed to get news out effectively and to a mass
audience.
● The advent of the increased relevance of social media has also made it harder
for journalists to be as objective as they were trained to be.
● As time passes, traditional forms of broadcast and print media will increasingly
become second to social media

19. Discussion Questions
How do you think the impact of citizen journalism has affected news in the media?
What must journalists do to be relevant to young people?

20. https://play.kahoot.it/#/k/929d0a61-cc25-4a4a-944e-95e66dda5a39