This document discusses the concepts of social conformity and individuality. It begins by defining conformity as "yielding to group pressures" and describes some common types of conformity like compliance, internalization, and identification. It then summarizes key classic conformity studies by Sherif and Asch that demonstrated people's tendency to conform to group norms and pressures. The document concludes by arguing that individuality should be valued over conformity and that being a non-conformist takes bravery. Conformity may provide short-term acceptance but can lead to loss of personal identity, while individuality is rare and sets influential people apart.