Social commerce is growing and will continue to be important for connecting brands with customers online. Some key points are: - 75% of social media users have liked a brand and 79% of fans are more likely to buy products - 90% of people trust recommendations from other users over traditional advertising - Brands are seeing significant sales increases from social media recommendations and endorsements - Building social interactions and conversations into the user experience on social platforms is important for brands to engage customers online.

1. [social commerce]
the future of
connecting with your
online customer

2. art of [story telling]

3. CEO Gloople [@wvrknight]

4. Free Website
Social
store
Mobile store
what do we offer?
One stop shop
easy to use
Unique price
being social
Business
Intelligence tool

5. where are we [now]?

6. 1 Billion people
75% of users have liked a Brand
79% of Fans and more likely to buy
the current market
A share is worth £2.60

7. 14 Million tweets every 3 days
90% trust peer to peer
relationships vs 14% advertising
67% spend more after recommendation
the current market
Generates massive £21.04 in sales

8. 350 Million active users
100 Million Monthly users
1 Billion Endorsements
47p in new sales for brands
the current market
in
Google+

9. 50%
of web sales through
[social media]
the future

10. where are we [now]?
£
shares drive sales

11. identity
[social media]
the brand
image
[reality]
customers

12. build social interactions
into the core of your
[user experience]

13. cost of
being
batman
[infographic]

14. OPI offers a group buy through
Facebook
£2500 In-stream Facebook and
Twitter Sales
Mercedes Sells 666 cars in 8 hours with
3-point ‘Twitter’- Commerce Plan
brands
Image Commerce buy the product
direct from the page

15. make the [jump]

16. have [conversations]
hootsuite

17. chirpify [buy]
plugins

18. Dropify [share]
plugins

19. the nerd in me is [happy]

20. where are we [now]?

21. brands are [magic making]

22. responsive website

23. responsive website

24. 1
Coverage Collection Curation Context Confidence
2 3 4 5
Tips to take-away

25. thank you for your [time]
tweet me @wvrknight