This document provides information about a company called Social & Commerce that helps clients develop new business through creative events and online marketing services. They have helped companies engage employees and clients since 2012 using various creative services. They are specialists for companies based in London and focus on directly engaging relevant prospects, clients, decision makers and influencers through unique relationships and a portfolio of creative marketing services to help clients improve business development and meet objectives. Their services include strategy consulting, access to their network, hosting creative events, and amplifying events through digital content and social media.
Social & Commerce - Turbo charging business development through events
1. Helping
clients
deliver
crea0ve
ways
to
develop
new
business
SOCIAL
&
COMMERCE
Introducing…
www.SocialExperiencesClub.co.uk
2. TURBO-‐CHARGING
PEOPLE
&
CLIENT
ENGAGEMENT
Since
2012,
we
have
helped
companies
to
refresh
&
improve
the
way
they
engage
their
employees
&
clients.
We
do
this
using
a
variety
of
crea>ve
event
&
online
marke>ng
services.
Whilst
we
work
for
a
variety
of
clients
in
diverse
sectors,
we
consider
ourselves
as
specialists
with
companies
based
in
the
City
Of
London
&
surrounds.
WE
ARE
BASED
IN
SHOREDITCH,
LONDON
WHO WE ARE
www.SocialExperiencesClub.co.uk
3.
Directly
engaging
with
relevant
prospects
&
clients
is
a
challenge
faced
by
every
business.
Building
these
rela>onships
takes
>me.
At
Social
&
Commerce*,
we
hold
unique
rela>onships
with
a
range
of
City
Of
London
Professionals,
from
CEOs,
to
analysts,
to
entrepreneurs,
enabling
us
to
reach
key
decision
makers
&
target
respected
influencers.
Whether
launching
a
new
product,
establishing
access
to
targeted
opinion
formers
or
prospects,
or
crea>ng
new
sales
channels,
our
diverse
porQolio
of
crea0ve
event
&
marke0ng
services
enables
clients
to
improve
business
development
&
meet
commercial
objec>ves.
Some>mes
this
means
having
a
meaningful
encounter
with
just
one
person.
In
some
cases,
our
clients
need
to
reach
thousands.
*Social
&
Commerce
is
the
business
development
division
of
The
Social
Experiences
Club
–
www.SocialExperiencesClub.co.uk
WHAT IS SOCIAL & COMMERCE?
4. WHO DO WE HELP?
We
work
with
a
a
diverse
set
of
global
brands,
SMEs,
entrepreneurs,
&
start-‐ups
in
a
variety
of
sectors,
from
City
of
London
professional
services
firms,
to
FMCG,
to
travel,
to
digital
media.
Our
clients
have
one
objec>ve
in
common:
a
pressing
need
for
help
to
refresh
their
approach
to
business
development.
5.
• A
consulta>ve
approach
to
understand
client
history,
exis>ng
challenges,
pain-‐points,
and
future
objec>ves;
• Professional
assessment
of
exis>ng
business
development
and
what
needs
to
improve;
• How
we
can
play
a
cri>cal
role
in
the
process.
HOW DO WE DO IT?
• We
leverage
a
targeted
number
of
our
unique,
deep
rela>onships
with
City
of
London
professionals,
from
senior
management
(CEOs,
General
Counsels,
Directors,
Partners,
Senior
Managers),
to
younger
Analysts,
Lawyers,
&
Consultants),
to
entrepreneurs
&
start-‐
ups;
• We
also
can
access
High
Net-‐Worth
Individuals
via
our
partnership
with
Adoreum.
#1
STRATEGY
#2
ACCESS
Depending
on
specific
client
challenges
&
requirements,
we
provide
access
to
a
variety
of
proven
methods
to
achieve
agreed
objec>ves.
6.
Our
deep
understanding
of
the
City
professional
audience
helps
us
to
create
brilliant
once-‐off
or
on-‐going
event
plaYorm(s),
plus
brilliant
content
worth
sharing
post-‐event.
Access
our
diverse
range
of
event
services*,
u>lise
our
exis>ng
plaYorms,
or
we
create
your
own
version:
• Thought
leadership
breakfasts
e.g.
Thought
Leadership
–
Entrepreneurship
Series;
• Annual
ac0vity
days
e.g.
Allen
&
Overy
2015
Lawn
Summer
Nights
@
Hyde
Park;
• Product
launches
e.g.
Nandos
2014
Talent
Search
@
Tanner
&
Co;
HOW DO WE DO IT?
We
help
you
get
the
most
from
your
event(s)
with
brilliant,
shareable
assets
which
can
drama0cally
increase
ROI.
We
can
advise
you
with
a
strategy
&
then
deliver
it,
whether
working
with
your
team
or
using
our
experts.
Assets
might
include:
• Event
micro-‐site
using
the
best
social
registra>on
tools
e.g.
aaend.io;
• Live
event
streaming
or
tweets
via
Periscope/Twiaer;
• Dedicated
event
hashtag
or
@handle;
• Social
media
wall
projec>ng
live
ac>vity;
• Short
video(s)
featuring
overall
event
or
post-‐event
fire-‐side
chat
with
the
speakers;
• Post-‐event
photo
albums,
blog
posts,
newsleaers
etc
#3
EVENTS
&
CONTENT
#4
AMPLIFICATION
*Advice
&
Concepts,
Venues,
Management,
ProducCon
7. • Targeted
invita>ons
&
event
management
to
VICE
for
PUMA’s
UK
ac>va>on
of
award-‐
winning
‘AFTER
HOURS
ATHLETES’
campaign;
• Design
and
delivery
of
a
quarterly
social
#PingPongFightClub
with
global
digital
agency
targe>ng
exis>ng
and
new
clients
at
an
underground
venue
in
Shoreditch;
• A
series
of
high-‐end
fashion
evenings
with
a
global
designer
for
a
Magic
Circle
law
firm
who
wanted
to
beaer
target
senior
female
lawyers
amongst
its
banking
clients;
• Design
of
a
new
brand
applica>on
for
Tsingtao
Beer
called
‘The
Dragon
Lounge’
requiring
10
launch
events
in
London
&
UK;
CASE STUDIES
8.
• Partnered
with
Barclays
&
AEG
to
design,
sell,
&
deliver
corporate
summer
hospitality
packages
with
AEG
at
Bri0sh
Summer0me
Fes0val
in
the
VIP
Barclaycard
Area;
• Various
marke>ng
services
to
improve
offerings
and
generate
new
business
for
London
venues
including
Bloomsbury
Lanes,
Tanner
&
Co,
Queen
Of
Hoxton,
Book
Club,
Geronimo
Inns;
• Launched
with
Nandos
a
new
way
to
hire
talent
with
series
of
experien>al-‐style
pop-‐
ups
at
unique
venues
across
London;
• Event
management
&
online
promo>on
partner
for
over
20
tailored
events
for
The
Book
Club’s
2
week
‘SummerFest’
during
London
2012
Olympics;
CASE STUDIES
9.
• Thought
Leadership
-‐
Entrepreneurship
Series
2014
where
we
connected
start-‐up
entrepreneurs
with
100s
of
young
City
professionals
via
20
events
hosted
over
breakfast,
lunch,
and
dinner
at
quality
venues
including
Hoxton
Hotel;
• Branded
event
packages
such
as
Lawn
Summer
Nights,
World
Series
Of
Pong,
&
NO
SWEAT!
Sports
Day,
are
organised,
hosted
events
featuring
quality
venue,
hosted
ac>vi>es
involving
team
formats,
DJs,
MCs,
event
crew
in
themed
gear,
branded
equipment,
prizes
&
photography;
• A
6
weekly
lifestyle
newsle`er
covering
Top
Things
To
Do,
New
Openings,
&
Interviews;
• Mul>ple
range
of
web-‐based
event
services
plaYorms
including
Social
Venues
Club,
Social
Foodies,
&
Social
Summer,
&
more.
OUR PLATFORMS
10.
Get
in
touch
with
CEO,
Andrew
Essa,
to
discuss
any
ques>ons
&
how
we
can
help
you
to
turbo-‐charge
your
marke>ng
&
business
development.
www.SocialExperiencesClub.co.uk
NEXT STEPS