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WELCOME
Presentation on
STRATEGIC MANAGEMENT PROCESS
NAME : ABDULLA ALL RAKIB
ID : M17110204578
Definition
Process of formulation, implementation, evaluation
and control of strategies to realize the organization's
strategic intent.
The strategic management process…
Mission
Mission defines who we are and what we are
doing.
Goals
Goals defines where we are going.
Strategic:
Strategic helps to envision an organization
future formulate mission and make objectives
clear.
External environment consists of step in
social , technical, economic, political,
international and nation factors.
Opportunities : positive trends in the
external environment .
Threats: Negative trends in the external
environment
EXTERNAL ANALYSIS
INTERNAL ANALYSIS
Internal environment factors include functional
areas organizational resources, organizational
structure and stakeholders analysis.
Strengths: Skilled , committed and smart
employees is a strength.
Weaknesses: Poor financial position is the
weakness of the company.
FORMULATE STRATEGIES
 Establishing strategic intent.
 Environmental analysis.
 Organizational analysis.
 Strategic alternatives.
 Choice of strategy.
IMPLEMENT STRATEGIES
 Activating strategy.
 Structural implementation.
 Behavioral implementation.
 Functional implementation.
EVALUATE RESULTS
 Designing control system.
 Exercising control.
 Internal review.
 External review.
 Performance metrics.
 Corrective actions.

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