SmobiAd Media Kit
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SmobiAd is a mobile sell-side platform founded in 2011 that provides a single integration point for mobile advertising, using advanced targeting and optimization to find the best ad for each impression and increase publishers' ad fill rates and revenues from a wide range of ad networks and demand-side platforms. The platform processes over 2 billion monthly impressions worldwide across iOS, Android and mobile web with up to 99% average fill rates and transparent reporting.
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Twitter: https://x.com/albumentationsEpistemic Interaction - tuning interfaces to provide information for AI support
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
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- 2. Who We Are • SmobiAd founded in 2011, located in Hungary, EU • A mobile Sell-Side Platform, provides a single entry point to the mobile advertising ecosystem • The platform finds the best ad for each impression to reach higher ad revenue • In public beta since last November • SmobiAd's ad optimization platform brings optimized campaigns from wide range of ad networks and DSPs to publishers and application developers. • Advanced targeting settings (such as age, geographic location) help you to increase fill rate and revenue. Leverage mobile ad spend boom using SmobiAd's single integration point to mobile advertisement ecosystem.
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- 4. Advanced targeting Location / Hyper local Set the country, state, city address or latitude/longitude Demographic Interests Set the visitor’s Set the visitor age and gender interest categories Device Education Set the device specification: Set your visitor’s platform, manufacturer, model education level Page category/ Connection keyword Set the type of connection Set the page category such as 4G,3G,WiFi and relevant keywords Carrier/Operator Language Set the preferred Set the current language of the ad carrier/operator details
- 5. Ad Units • Standard Ad Units • iPhone • iPad • Android • Mobile WEB • Rich Media Ad Units • Interstitial • Hyper Local
- 7. Advanced Reporting Interface Transparent real-time reporting ✓ Last impression details Review all detail of impressions ✓ Review adnetwork performance Ability to review and compare the performance of every adnetwork ✓ External reports Get reports from external sources and compare to SmobiAd’s ✓ Location reports Review actions on world map
- 8. Contact Us ORGANIZATION Pasareti street 25/B Budapest, 1026, Hungary PHONE +1 (415) 800-4165 +36 (30) 484-5490 EMAIL & SOCIAL sales@smobiad.com Twitter: @SmobiAd WEB http://smobiad.com Facebook: facebook.com/SmobiAd