The document discusses social media marketing strategies using various social media platforms. It outlines how 90% of consumers use social media and highlights popular platforms like Facebook, Twitter, blogs and forums. It then provides details on using each platform for marketing purposes, including creating Facebook pages and profiles, using hashtags and followers on Twitter, setting up corporate blogs and participating in online forums. The document also discusses analyzing social media analytics and trends to improve marketing strategies.
Martha Gabriel is a digital marketing expert who gave a presentation on search and social. The presentation covered the rise of the search era due to the explosion of online information. It discussed how search engine marketing (SEM) and search engine optimization (SEO) are used to improve search rankings. It also explained how search and social are becoming increasingly interconnected, with search results including more social media content and social networks becoming platforms for searching. Trends discussed included the growing importance of mobile search, universal search across different content types, and behavioral targeting based on user search histories.
Social media marketing involves using social networks and online communities for marketing, sales, public relations and customer service. Common social media tools include Twitter, Facebook, LinkedIn, blogs and YouTube. The document outlines the social media marketing process and emphasizes that content is key, discussing tactics for communicating, interacting, and sharing content across various social media platforms.
Social media marketing is growing rapidly and is key to future marketing success. It involves understanding social networks, applying tactics like content marketing, and creating a social media plan. Content is the most important factor, and should be shared across social networks and search engines. The process involves assessing target demographics and objectives, and using strategies like building networks and online conversations to achieve goals like visibility, traffic and profits.
Social Media for the Confectionery IndustryPete Healy
How candy companies can use social media to build business, from New Product Development to retail merchandising. Presented at the 65th annual PCMA Industry Conference, April 2011.
This document discusses social media marketing techniques. It recommends understanding and applying social media tactics, where content is key. It outlines a social media marketing process involving communicating, interacting, and sharing on social platforms to socialize. The document emphasizes that content delivery, visibility, and virality are important on social media. It provides examples of social media platforms and tools to publish content and promote businesses.
The document outlines a social media and online reputation management strategy with the following key points:
1) It discusses building infrastructure like social media profiles, a company website hub, and a content calendar to establish an online presence before product launch.
2) It describes ongoing reputation management activities like adhering to the content calendar, monitoring social channels, and engaging with users.
3) It proposes public relations tactics such as press releases, expert posts and interviews, and celebrity promotions to generate interest and direct traffic to the website.
The document provides an overview of social media and social media marketing. It defines key terms like social media, social networking, social web and web 2.0. It discusses the major platforms like Facebook, Twitter, LinkedIn and YouTube. It outlines why businesses should engage in social media marketing, how to approach it by listening and engaging authentically. Finally, it briefly discusses measuring return on investment from social media activities.
The document discusses social media marketing strategies. It outlines how Majestic Social Media helps clients achieve their goals through a comprehensive social media and SEO approach. This includes creating engaging content, publishing on various social platforms to increase reach, monitoring engagement, and driving traffic to websites. Tactics mentioned include optimizing websites, blogs and social profiles, incentivizing followers through contests and discounts, and integrating platforms like Twitter, Facebook, YouTube and directories. The overall strategy is to maximize discovery, engagement and reputation through a consistent omnichannel presence.
Martha Gabriel is a digital marketing expert who gave a presentation on search and social. The presentation covered the rise of the search era due to the explosion of online information. It discussed how search engine marketing (SEM) and search engine optimization (SEO) are used to improve search rankings. It also explained how search and social are becoming increasingly interconnected, with search results including more social media content and social networks becoming platforms for searching. Trends discussed included the growing importance of mobile search, universal search across different content types, and behavioral targeting based on user search histories.
Social media marketing involves using social networks and online communities for marketing, sales, public relations and customer service. Common social media tools include Twitter, Facebook, LinkedIn, blogs and YouTube. The document outlines the social media marketing process and emphasizes that content is key, discussing tactics for communicating, interacting, and sharing content across various social media platforms.
Social media marketing is growing rapidly and is key to future marketing success. It involves understanding social networks, applying tactics like content marketing, and creating a social media plan. Content is the most important factor, and should be shared across social networks and search engines. The process involves assessing target demographics and objectives, and using strategies like building networks and online conversations to achieve goals like visibility, traffic and profits.
Social Media for the Confectionery IndustryPete Healy
How candy companies can use social media to build business, from New Product Development to retail merchandising. Presented at the 65th annual PCMA Industry Conference, April 2011.
This document discusses social media marketing techniques. It recommends understanding and applying social media tactics, where content is key. It outlines a social media marketing process involving communicating, interacting, and sharing on social platforms to socialize. The document emphasizes that content delivery, visibility, and virality are important on social media. It provides examples of social media platforms and tools to publish content and promote businesses.
The document outlines a social media and online reputation management strategy with the following key points:
1) It discusses building infrastructure like social media profiles, a company website hub, and a content calendar to establish an online presence before product launch.
2) It describes ongoing reputation management activities like adhering to the content calendar, monitoring social channels, and engaging with users.
3) It proposes public relations tactics such as press releases, expert posts and interviews, and celebrity promotions to generate interest and direct traffic to the website.
The document provides an overview of social media and social media marketing. It defines key terms like social media, social networking, social web and web 2.0. It discusses the major platforms like Facebook, Twitter, LinkedIn and YouTube. It outlines why businesses should engage in social media marketing, how to approach it by listening and engaging authentically. Finally, it briefly discusses measuring return on investment from social media activities.
The document discusses social media marketing strategies. It outlines how Majestic Social Media helps clients achieve their goals through a comprehensive social media and SEO approach. This includes creating engaging content, publishing on various social platforms to increase reach, monitoring engagement, and driving traffic to websites. Tactics mentioned include optimizing websites, blogs and social profiles, incentivizing followers through contests and discounts, and integrating platforms like Twitter, Facebook, YouTube and directories. The overall strategy is to maximize discovery, engagement and reputation through a consistent omnichannel presence.
Majestic Social Media provides social media and SEO services. Their strategy involves creating and publishing quality content across multiple social media platforms and websites to increase reach and engagement. They analyze target markets and develop strategic and operational plans involving tactics like social media marketing, blogging, SEO, bookmarking, e-commerce, and online PR. Their goal is to help clients achieve their goals and drive more traffic and sales through an integrated social media presence.
This document discusses how businesses can use social media to their advantage. It defines social media as Internet-based applications that allow users to generate and share content. The document provides statistics on social media use among Fortune 500 companies and the top social media sites. It recommends that brands optimize pages for their audience, share valuable content, add social sharing buttons, interact with followers, and integrate social media with other marketing efforts. The benefits of social media for businesses include generating exposure, promoting the brand, driving traffic, lead generation, and building customer communities. The document encourages businesses to engage in social media to avoid losing out to competitors.
A look at the social media in a marketing point of view. A presention gave by Guillaume Bouchard (NVI) at Montreal University Business School - HEC Montreal on March 16ht 2009.
The document discusses various social media marketing techniques and platforms. It provides information on how to create content, communicate on different social networks like Facebook, Twitter, YouTube, and LinkedIn, and develop a social media marketing plan and strategy. Some key platforms discussed include using blogs, video, and social profiles to interact with customers, build networks, and promote business.
The digital agency can help companies extend their brand and marketing through long-term strategy and execution using social media. Social media provides advantages like bypassing gatekeepers to facilitate engagement with consumers and collect consumer data to ensure marketing efforts resonate. Social media usage is widespread and growing rapidly, with billions of users on major platforms.
This document discusses social media marketing trends and strategies. It begins by defining social media marketing and listing common social media platforms. It then discusses the exponential growth of social media in 2009 and predicts trends for 2010, including social media becoming more popular, mobile, and exclusive. The document outlines social media marketing trends for platforms like Twitter and Facebook. It proposes a CISS formula for social media marketing involving communicating, interacting, socializing, and sharing. Finally, it provides examples of using various social platforms to publish and promote content.
This document provides an overview of digital marketing training topics including social media, search engine marketing (SEM), and developing a communications plan. It begins with defining social media and providing examples from platforms like Facebook, Twitter, and Digg. Trends in social media usage are presented showing its growth and popularity. The document then shifts to discussing how social media can support broader marketing strategies and engagement with consumers. Specific company uses of social media like Johnson & Johnson, Jeep, and Starbucks are highlighted. The training then covers how to build a social media strategy including setting up brand profiles, creating an editorial calendar, and leveraging tools. It concludes with sections on display advertising and pay-per-click search engine marketing.
April 6 Webinar Social Media And P R 2011 April 6 Finalshapira marketing
The webinar discussed how to effectively use social media for public relations. It covered how social media has become an integral part of marketing and PR strategies. The webinar agenda included explaining why social media is important for PR today, integrating traditional and digital PR, how the press release is evolving, best practices for social media PR strategies, and tools for public relations professionals.
The document discusses the business case for social media marketing in China. It provides several key points:
1. Social media marketing can grow profits through increased customer loyalty, advocacy, and user contributions online by activating word-of-mouth referrals.
2. Consumer purchasing decisions are highly influenced by word-of-mouth on social media.
3. Social media marketing increases the overall effectiveness of marketing and reduces costs over time.
Chinese consumers spend more time on social media than those in the US, Japan, or other BRICI nations. Popular platforms in China include search engines, instant messaging, online music, news, blogs, and Weibo microblogging.
Value of Social Media and Word of Mouth by David Wolff, Fleishman-HillardFleishman-Hillard
The document discusses the importance of being prepared for social media and moving from experimental use to integrated strategies. It emphasizes creating valuable content to drive conversation over simply broadcasting messages. Measurement of engagement and influence is key to understanding social media's impact. Organizing roles, community management, and issue response processes are also important to maximize opportunities and minimize risks from social media.
This document provides strategies and tactics for social media marketing. It emphasizes creating quality content like landing pages, power point presentations, videos, and press releases. It also discusses targeting different customer groups and using various social media platforms like blogs, YouTube, and business directories to promote content and the business. Content is identified as the key to successful social media marketing.
Cornerstone Social Media Seminar May 10th, 2012 featuring Bernie Borgesthoward458
This slide deck is from a seminar hosted by CornerStone Title for the Bradenton and Sarasota real estate community.
The seminar was entitled "Social Media: How to Build Your Business Through Your Personal Brand" and was presented by Bernie Borges, CEO of Find and Convert and author of Marketing 2.0.
The seminar focused on the variety of social media platforms available to real estate professionals and the importance of "content" and "personal brand".
This document provides information on how to generate viral traffic through free internet tools. It discusses the concept of viral marketing, using examples like Barack Obama's 2008 presidential campaign and Burger King's "Subservient Chicken" video. Viral marketing refers to using social networks and web tools to spread brand awareness exponentially as people share content. The goal is to create engaging content that will be widely spread organically. Specific viral marketing strategies on platforms like Facebook, Twitter, YouTube and more are covered throughout the document.
This document introduces e-marketing tools for small and medium-sized enterprises. It discusses that most people now find products and information through links from other sites and search engines. The document then outlines different e-marketing tools including search engine optimization, email marketing, blog marketing, pay-per-click advertising, web advertising, and affiliate marketing. Metrics on customer acquisition and retention through various channels are also presented.
Aspire HR Solutions provides high quality recruitment, staffing, and HR consulting solutions to various industries. They focus on search and recruitment of skilled professionals, training, and HR process consulting. Their core functions include talent resourcing through various methods, campus recruitment, corporate training and workshops, and they cater to industries such as manufacturing, IT, pharmaceuticals, logistics, and many others. Aspire emphasizes providing resourceful, well-qualified experts and cost-effective HR solutions.
The document outlines the inspiration and concept for a 2010 Cannes display focused on the beaches of France. It describes taking inspiration from the casual elegance and vintage travel of the French coast, with a color palette of navy, white, tan and pops of red, yellow and orange. The merchandise featured blouses, trousers, shorts and dresses in stripes, geometrics and painterly prints, to create a sophisticated yet casual look evoking the ocean, vintage glamour and relaxed but meticulously styled style.
Majestic Social Media provides social media and SEO services. Their strategy involves creating and publishing quality content across multiple social media platforms and websites to increase reach and engagement. They analyze target markets and develop strategic and operational plans involving tactics like social media marketing, blogging, SEO, bookmarking, e-commerce, and online PR. Their goal is to help clients achieve their goals and drive more traffic and sales through an integrated social media presence.
This document discusses how businesses can use social media to their advantage. It defines social media as Internet-based applications that allow users to generate and share content. The document provides statistics on social media use among Fortune 500 companies and the top social media sites. It recommends that brands optimize pages for their audience, share valuable content, add social sharing buttons, interact with followers, and integrate social media with other marketing efforts. The benefits of social media for businesses include generating exposure, promoting the brand, driving traffic, lead generation, and building customer communities. The document encourages businesses to engage in social media to avoid losing out to competitors.
A look at the social media in a marketing point of view. A presention gave by Guillaume Bouchard (NVI) at Montreal University Business School - HEC Montreal on March 16ht 2009.
The document discusses various social media marketing techniques and platforms. It provides information on how to create content, communicate on different social networks like Facebook, Twitter, YouTube, and LinkedIn, and develop a social media marketing plan and strategy. Some key platforms discussed include using blogs, video, and social profiles to interact with customers, build networks, and promote business.
The digital agency can help companies extend their brand and marketing through long-term strategy and execution using social media. Social media provides advantages like bypassing gatekeepers to facilitate engagement with consumers and collect consumer data to ensure marketing efforts resonate. Social media usage is widespread and growing rapidly, with billions of users on major platforms.
This document discusses social media marketing trends and strategies. It begins by defining social media marketing and listing common social media platforms. It then discusses the exponential growth of social media in 2009 and predicts trends for 2010, including social media becoming more popular, mobile, and exclusive. The document outlines social media marketing trends for platforms like Twitter and Facebook. It proposes a CISS formula for social media marketing involving communicating, interacting, socializing, and sharing. Finally, it provides examples of using various social platforms to publish and promote content.
This document provides an overview of digital marketing training topics including social media, search engine marketing (SEM), and developing a communications plan. It begins with defining social media and providing examples from platforms like Facebook, Twitter, and Digg. Trends in social media usage are presented showing its growth and popularity. The document then shifts to discussing how social media can support broader marketing strategies and engagement with consumers. Specific company uses of social media like Johnson & Johnson, Jeep, and Starbucks are highlighted. The training then covers how to build a social media strategy including setting up brand profiles, creating an editorial calendar, and leveraging tools. It concludes with sections on display advertising and pay-per-click search engine marketing.
April 6 Webinar Social Media And P R 2011 April 6 Finalshapira marketing
The webinar discussed how to effectively use social media for public relations. It covered how social media has become an integral part of marketing and PR strategies. The webinar agenda included explaining why social media is important for PR today, integrating traditional and digital PR, how the press release is evolving, best practices for social media PR strategies, and tools for public relations professionals.
The document discusses the business case for social media marketing in China. It provides several key points:
1. Social media marketing can grow profits through increased customer loyalty, advocacy, and user contributions online by activating word-of-mouth referrals.
2. Consumer purchasing decisions are highly influenced by word-of-mouth on social media.
3. Social media marketing increases the overall effectiveness of marketing and reduces costs over time.
Chinese consumers spend more time on social media than those in the US, Japan, or other BRICI nations. Popular platforms in China include search engines, instant messaging, online music, news, blogs, and Weibo microblogging.
Value of Social Media and Word of Mouth by David Wolff, Fleishman-HillardFleishman-Hillard
The document discusses the importance of being prepared for social media and moving from experimental use to integrated strategies. It emphasizes creating valuable content to drive conversation over simply broadcasting messages. Measurement of engagement and influence is key to understanding social media's impact. Organizing roles, community management, and issue response processes are also important to maximize opportunities and minimize risks from social media.
This document provides strategies and tactics for social media marketing. It emphasizes creating quality content like landing pages, power point presentations, videos, and press releases. It also discusses targeting different customer groups and using various social media platforms like blogs, YouTube, and business directories to promote content and the business. Content is identified as the key to successful social media marketing.
Cornerstone Social Media Seminar May 10th, 2012 featuring Bernie Borgesthoward458
This slide deck is from a seminar hosted by CornerStone Title for the Bradenton and Sarasota real estate community.
The seminar was entitled "Social Media: How to Build Your Business Through Your Personal Brand" and was presented by Bernie Borges, CEO of Find and Convert and author of Marketing 2.0.
The seminar focused on the variety of social media platforms available to real estate professionals and the importance of "content" and "personal brand".
This document provides information on how to generate viral traffic through free internet tools. It discusses the concept of viral marketing, using examples like Barack Obama's 2008 presidential campaign and Burger King's "Subservient Chicken" video. Viral marketing refers to using social networks and web tools to spread brand awareness exponentially as people share content. The goal is to create engaging content that will be widely spread organically. Specific viral marketing strategies on platforms like Facebook, Twitter, YouTube and more are covered throughout the document.
This document introduces e-marketing tools for small and medium-sized enterprises. It discusses that most people now find products and information through links from other sites and search engines. The document then outlines different e-marketing tools including search engine optimization, email marketing, blog marketing, pay-per-click advertising, web advertising, and affiliate marketing. Metrics on customer acquisition and retention through various channels are also presented.
Aspire HR Solutions provides high quality recruitment, staffing, and HR consulting solutions to various industries. They focus on search and recruitment of skilled professionals, training, and HR process consulting. Their core functions include talent resourcing through various methods, campus recruitment, corporate training and workshops, and they cater to industries such as manufacturing, IT, pharmaceuticals, logistics, and many others. Aspire emphasizes providing resourceful, well-qualified experts and cost-effective HR solutions.
The document outlines the inspiration and concept for a 2010 Cannes display focused on the beaches of France. It describes taking inspiration from the casual elegance and vintage travel of the French coast, with a color palette of navy, white, tan and pops of red, yellow and orange. The merchandise featured blouses, trousers, shorts and dresses in stripes, geometrics and painterly prints, to create a sophisticated yet casual look evoking the ocean, vintage glamour and relaxed but meticulously styled style.
This document provides instructions for uploading and working on files within Mahara, which is accessed through Moodle. It explains how to log into Mahara, navigate to the appropriate folder, upload a new file by browsing to its location, and check the security policy. It also describes how to open an existing file from Mahara to save it locally, make edits, and re-upload the updated file.
HTTP stands for Hypertext Transfer Protocol and defines webpage language and rules. URLs are unique web addresses like http://www.amazon.co.uk. Hyperlinks link between pages by clicking buttons, words or images. ISPs provide internet access services for a fee. Web browsers like Internet Explorer display webpages. FTP transfers files uploading and downloading. Search engines use keywords to search pages using operators like AND or OR. The WWW includes webpages and services like email while the Internet encompasses the WWW. Cookies store preferences on your computer. Cached webpages load faster from memory than downloading. Digital certificates verify identities while digital signatures identify senders. Encryption scrambles credit card numbers for secure online purchases. Fra
This document discusses social media marketing. It provides a brief history of social media and outlines some of the major platforms such as Facebook, Twitter, blogs and forums. It then discusses how brands can use social media for various marketing objectives like increasing brand awareness, perceived quality, brand association and loyalty. It also covers topics like social CRM, monitoring, and handling customer service/complaints on social media. Overall, the document provides a high-level overview of social media marketing strategies and tactics.
Social media marketing is a term that describes using social networks, online communities, blogs and other collaborative online media for marketing purposes. This document provides an overview of social media marketing and discusses common tools like Twitter, Facebook, LinkedIn and YouTube. It also outlines trends in social media marketing and provides a process for developing a social media marketing plan including communicating, interacting, sharing and socializing online.
The document discusses various aspects of using social media for marketing purposes. It describes several major social media platforms like Facebook, Twitter, YouTube, and Pinterest. It also discusses how companies can use these platforms to increase brand awareness, build customer loyalty, create viral marketing campaigns, and monitor engagement. Overall, the document provides an overview of how social media can be leveraged as part of an integrated marketing strategy.
The document discusses various social media platforms and how they can be used for marketing purposes. It describes Facebook, blogs, Twitter, YouTube, Foursquare and how companies can create profiles, pages, share content and do check-ins to engage customers. It also discusses viral marketing techniques on social media and how content can be shared organically.
Social media allows consumers to control conversations online through user-generated content and social interactions. It has become a fundamental shift in how people communicate as half of active online users read blogs and 750 million people use Facebook daily. While traditional advertising controls messages, social media requires listening to consumers and engaging in transparent, honest dialogue rather than self-promotion.
This document provides an overview of social media marketing from a training session. It discusses the key areas of building social media success: using the right social media platforms for your business, tips for using social media as part of everyday business, and the four S's of social media success - strategy, social, SEO, and search. It also covers topics like different types of social media, how businesses can use social media, measuring social media performance, and using tools like Hootsuite to target audiences and schedule posts.
This document discusses using social media to build a personal brand. It notes that traditional marketing methods like TV, email blasts and direct mail are less effective than social media sites like LinkedIn, Facebook and Twitter. It recommends using these sites to define your personal brand, get found through search engine optimization, and build followers by regularly posting informative, entertaining and engaging content. The key is to separate business and personal uses of social media and update sites frequently so your online presence and brand stay relevant.
Using Social Media for Strategic Friend and Fundraising for NonprofitsChad Norman
Delivered at the 2012 No More Homeless Pets National Conference, this presentation covers the state of social media, developing a strategy, platforms, audiences, and several tactics to implement.
This document outlines an agenda for a strategic communications campaign planning session. It includes discussions on monitoring and analyzing social media, creating objectives and content for a campaign, and forming groups to discuss identifying digital ambassadors, target groups, and potential social objects to create. There will also be presentations on success stories like the Swedish Foreign Ministry's social media presence and how to use Facebook as an information service. The goal is to help participants learn how to effectively plan and execute a campaign using social and digital channels.
This document discusses using social media for recruitment communications. It provides an overview of trends in media consumption and job searching behaviors. Specifically, it notes that most candidates now look for jobs online and through referrals on social networks. It then outlines different social media options for recruitment, including Facebook, LinkedIn, Twitter, and employing both paid advertising and organic engagement. The document concludes by suggesting recruiters consider all types of social media presence and shifting from a broadcast to dialogue model to build communities and engage existing candidate pools.
The document discusses the basics of social media marketing, including how to use tools like blogs, social networks, and online communities to build credibility, distribute content, and attract potential customers through person-to-person engagement and sharing of valuable information. It provides tips for setting goals and strategies, positioning products, communicating one's message, and monitoring the results of social media campaigns. The overall focus is on understanding how social media works as a marketing channel and leveraging its capabilities effectively.
The document discusses the basics of using social media for person-to-person marketing, including setting goals and strategies for social media campaigns, positioning products for different social networks, and distributing content through blogs, social networks, and other platforms to build credibility and backlinks. It provides examples and guidance on how to effectively utilize various social media tools and channels for marketing purposes.
Guide to Unthink - the new social network on the block. Still in beta, Unthink preaches empowerment and encourages people to take control of their own destinies. Taking down Facebook is the core of Unthink’s marketing campaign.
Taking Your Business To The Next Level with Social MediaActionplanr
Brenda Horton presented on using social media to grow a business. She discussed how social media has revolutionized business relationships and communication. She outlined key social media platforms and statistics on their usage. Horton explained that the sales funnel starts with online relationships and educating customers to solve their problems, followed by calls to action to generate leads and sales. Finally, she stressed the importance of having an internet marketing plan that envisions goals, plans actions, tracks results, and adapts the strategy based on what is learned.
Social Media is a powerful way for organizations of every size and industry to interact with their customers, critics, fans, and partners. The introduction of Social Media has enabled users to post comments, thoughts and opinions about services and products. With the increased frequency of participation in these sites, users are quickly becoming co-contributors to your brand — making it difficult to control your own messaging. This complimentary webinar is great for marketers looking to quickly get up-to-speed on the elements of Social Media, and more importantly, how to leverage those elements to increase ROI and take control of brand positioning.
This document discusses social media marketing and strategies for leveraging popular social media platforms. It provides an overview of major social media sites and their user bases. The document outlines key aspects of a social media strategy, including identifying goals and target audiences, creating relevant content, and measuring impact. Popular channels mentioned include blogs, social networks like Facebook and Twitter, videos on YouTube, and more. Regular contribution and engagement are emphasized as important for effective social media marketing.
This document provides an overview of MSLGROUP's Social Hive offering, which focuses on social media services. Some key points:
- Social Hive uses storytelling and insights from social listening/analytics to help clients with social marketing, PR, and community management.
- Proprietary products include People's Lab (online research communities), Social Hive Index (benchmarking social engagement), and Storystream (curating stories).
- Services include social apps/videos, community sites, content/influencer marketing, and movement/contest campaigns.
- The offering provides social solutions for PR, marketing, and business functions like CRM across Asia and other regions.
SOCIAL & SEARCH Convergence, by Martha GabrielMartha Gabriel
Martha Gabriel's presentation at HighEdWeb 2011 in Austin, TX, USA, on oct/24/2011.
The presentation address the social and search strategies convergence through mobile and content.
Author's website - www.martha.com.br
Twitter - @marthagabriel
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPRAHUL
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
Walmart Business+ and Spark Good for Nonprofits.pdfTechSoup
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
How to Make a Field Mandatory in Odoo 17Celine George
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
Reimagining Your Library Space: How to Increase the Vibes in Your Library No ...Diana Rendina
Librarians are leading the way in creating future-ready citizens – now we need to update our spaces to match. In this session, attendees will get inspiration for transforming their library spaces. You’ll learn how to survey students and patrons, create a focus group, and use design thinking to brainstorm ideas for your space. We’ll discuss budget friendly ways to change your space as well as how to find funding. No matter where you’re at, you’ll find ideas for reimagining your space in this session.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
36. Social Media Marketing
Social Media
Brand (Brand Awareness)
–
web site
www.oishicafecity.com
Social Media
Augmented Reality Technology
OR Code
Web Cam
Brand
44. Social Media Marketing
Social Media
–
Social News Social Bookmark
Digg, Delicious, G-bookmarks
Facebook Twitter
Social Bookmark
Google
Popularity
47. Social Media Marketing
–
Social
Brand
Share of Voice –
Tone of Voice –
Trend over time –
48. Social Media Marketing
Pantip –
Forum
www.siamphone.com
www.jeban.com
www.healthcorners.com
www.mocyc.com
Blog – www.technorati.com
Blog Search Engine
www.blogsearch.google.com
49. Social Media Marketing
Facebook – search
Facebook
People, Pages, Group, Post
Bing
People -
Group –
Pages –
Brand
Customer Relationship Management
60. Social Media Marketing
Social Media –
Brand
GTH Web Site Social
Media
Brand GTH
Brand GTH
Clinique
Campaign “Great Skin Challenge” Say
Yes!
www.cliniquelover.in.th/greatskinchalleng
e Twitter
108. Social Media Marketing
Facebook – Facebook
Page
Notes –
Discussion Board –
Fan
Feedback
Reviews – Fan
Brand
109. Social Media Marketing
Facebook– Application
Facebook Business
http www facebook com FacebookPages?ref t
s# apps directory php?app_type 0&category
100
113. Social Media Marketing
Facebook – Facebook Advertising –
Facebook Ad
Ad
Info
Location, Age, Birthday, Sex, Keyword (
Info
), Education, Workplace, Relationship
Facebook
117. Social Media Marketing
Facebook – Facebook Advertising –
POVO.com –
Povo.com Facebook
Ad Location
CM Photographics –
24-30 Relationship Status
118. Social Media Marketing
Facebook – Facebook Advertising –
All Nippon Airways –
Keyword
Facebook Ad
All Nippon Airways 25%
Rothbury AEG
Live and Madison House
18-28 Facebook Page