The digital agency can help companies extend their brand and marketing through long-term strategy and execution using social media. Social media provides advantages like bypassing gatekeepers to facilitate engagement with consumers and collect consumer data to ensure marketing efforts resonate. Social media usage is widespread and growing rapidly, with billions of users on major platforms.

1. THE DIGITAL AGENCY IS ONE THAT CAN GRASP ALL THESE SEGMENTS AND HELP COMPANIES EXTEND THEIR BRAND AND MARKETING THROUGH LONG TERM STRATEGY, AND EXECUTION.
FULL SERVICE DIGITAL MARKETING AGENCY SOCIAL MEDIA SHORT WORDS ADVANTAGES USING SOCIAL MEDIA
THE FACT OF
There is something to be said about the innovation, marketing, & corporate reputation. It
importance of branding as well as the attention gives us the ability to bypass gatekeepers and
SOCIAL MEDIA
your product can receive from Social Media, so facilitate engagement campaigns with consum-
why wouldn’t you want to create a professional ers and communities. Consumer-behavior data
TODAY brand for your product or service using Social
Media? Its proven to have positive implications
for consumer insights, product development,
collected from social media helps ensure that
our e orts do indeed resonate. Proof is in the
pudding and we love to show o our data with
149M
Active Facebook users In the US, , 70% log in once a easily understood analytics reports.
day – Ogilvy & BuddyMedia
SOCIAL MEDIA TRENDS
35’/h
Social media accounts for ~ 25% of all time spent
There are now over 200 active social networking sites. 46 percent of people
online over 35 minutes per hour – Nielsen
globally access a social network every day. Every minute, 66,667 tweets are
Facebook accounts for all website visits in the US. All made on Twitter. - 95 million tweets are written each day. More than one
8.9% of Google’s properties including YouTube, Gmail, million companies have LinkedIn Company Pages. There were nearly 2bn FORECAST
Google accounts for 9.85% – Experian Hitwise
people searches on Linkedin during 2010. The average profile age on LinkedIn The era of Social
Commerce
is 40 years, Twitter 35 years. Facebook's biggest age group
64%
of Facebook users have liked a brand on Facebook -
begins. 71% of
ExactTarget of followers is now in the 35-54 range. Social Media is here to stay! agencies plan on
FACEBOOK investing in digital
1 BIO
By 2012, half of the world’s Internet users, 1 billion surpasses brand experiences
people, will have a Facebook account – TIME (12/7) FACEBOOK hits 600,000,000 & 77% plan on
500mm users. active users. investing in social
FAST
Facebook’s fastest growing demographic is 17-35 LINKEDIN hits iPhone iOS5 networks & apps.
integrated with Privacy Standards
year olds – TIME 60mm users and
FACEBOOK has TWITTER hits TWITTER. will change,
500,000 augmented reality
43%
150mm users in 75mm users.
of Facebook users who “unlike” a brand do so
170 countries, 381,576,305 Merchants on will emerge,
because of too much push marketing – Exact Target
using 35 di erent Check-ins on FOURSQUARE. content
languages and FOURSQUARE. GOOGLE + aggregators rise ,
46%
of Internet users worldwide interact with social FACEBOOK
54.5 million launches w/ 10 user ratings
overtakes
media on a daily basis - TNS monthly unique million users in everywhere &
MYSPACE as the
visitors. two weeks. brands will accept
leading social
open feedback.
networking site
2008 2009 2010 2011 2012
Social Media success stems from the exposure and engagement of online experiences connecting people to your business.