Public talk delivered to Bouygues Telecom corporate customers in 2013 - About Quantified self, e-health and well being, connected objects and ecosystems

1. Yves Caseau,
EVP, New Products & Innovation
November 15th, 2013
V0.2
Smart Self:
Personal Connected Objects and Smart
Services in our Digital Lives

2. 2 / 12Smart Self – Yves CASEAU – November 2013
WE WILL BE MASSIVELY OUTNUMBERED BY
SMART PERSONAL DEVICES 
 Multiplicity of connected devices
 Already a huge number of form factors
 Specialization versus genericity
 Multiplicity of input styles … even if dominated by touch today
 The Cloud is the pivot of our digital life
 The right to pick whichever device suits you
 At any time, in any circumstances
 So many uses at our fingertips
 Ever-increasing (cf. Smart Homes)
 Key roles of new sensors
 Capturing a smarter and more digital environment

3. 3 / 12Smart Self – Yves CASEAU – November 2013
THE SMARTPHONE AT THE HEART OF THE “SAN”
 Self Area Network
 Dynamic “piconet” whose center is the user
 Low power Bluetooth as an enabler
 Brings connectivity & storage to all kinds of accessories
 Smartphone and (satellite) accessories
 Watch, glasses, earphones, pen
 Smart locks (e.g., bikes)
 Wearable sensors (e.g., Nike Fuelband)
 Distributed wearable computers
 From clip-on body accessories to smart clothes
 Embedded SIMs => many independent nodes (future watches)
 “Smart Self” = Digital identity is the center (Information system view)

4. 4 / 12Smart Self – Yves CASEAU – November 2013
SMART COMMUNICATING OBJECTS INTERACT
WITH “SMART SELVES”
 Cars
 Connected cars are everywhere
 A SIM card in each car 
From connected to smart, from smart to autonomous
 PicoNet intersection produces personalization
 Homes
 Smart Homes are full of connected objects (cf. 2nd Part)
 Touch screens are user-friendly
 The home welcomes you = Net interaction
 Smart Environment
 Surveillance (cameras, drones, ….)
 RFID objects
 Geo-location of Web Services:
API to the real world environment (weather, traffic, etc.)

5. 5 / 12Smart Self – Yves CASEAU – November 2013
DIGITAL LIFE & WEB SQUARED
 Web Squared (Tim O’Reilly & J. Batelle)
 Separation of physical and virtual world
becomes obsolete
 Real world become an input device to the Web
(“clickable environment” from J. De Rosnay)
 Virtual world takes control of real one through
connected objects (automation)
 “Digital Life Squared”
 Assisted living
 Enriched Digital Avatars
 Richer digital content (games, augmented reality, …)
 Digital Life
 Contents (photos / video / music / …)
 Internet as a virtual world
 Objects (smartphones …) & apps
sensors
actions
Digital « selves »
assistance
Enriched
content
« digital
presence »

6. 6 / 12Smart Self – Yves CASEAU – November 2013
QUANTIFIED SELF
 Measure everything
 sensors
 Steps / BP / weight / glucose / …
 Nano technology revolution in sight
 Know thyself 
 Data mining (history)
 Correlations
 Systemic training
 Share with others
 Digital self (enriched !)
 Communities
 gamification

7. 7 / 12Smart Self – Yves CASEAU – November 2013
BETTER HEALTH THROUGH SMART TECHNOLOGY
 Well-being,
soft and hard
e-Health
 Quantified Self brings a (necessary) revolution
 Better data (cf. E. Careel)
 Big data (cf. Google Flu)
 Lifestyle change (feedback required )
 Quantified Self is not for everyone …
 gamification
 Coaching
 Cooperation with health insurance organization
Soft e-Health
Life Style Body
Functions
Diagnosis Cure
« hard » e-Health
measure measure measure measure
Follow-up
measure

8. 8 / 12Smart Self – Yves CASEAU – November 2013
DIGITAL SELF TO DIGITAL SELF :
COMMUNICATING IMPLICITLY
 Sharing is communicating
 Boundaries are blurring …
 The richer the digital life, the more we have to share
applies to professional world !
 Never ending stream of communication apps 
One-to-one & community based
 Extended presence
 From visio to tweets, all forms of digital self …
 Critical to overall communication efficiency:
reduces setup costs of communication transactions
 Stigmergy
 From location-based to environment-based communication
 Augmented reality
 From 2.0 ESSP to Digital project rooms

9. 9 / 12Smart Self – Yves CASEAU – November 2013
 « Zero clicks promise »
 Based on « context » (presence, localization, sensors, …)
 Based on anticipation/forecast (schedule, Web services, ...)
 Based on machine learning (Big Data)
 Rule based
 Scenarios (life moments)
 Pattern who x when x where x what x why => action
 Implicit & explicit
SMART TECHNOLOGY IS INDISTINGUISHABLE
FROM MAGIC 
 The power of learning
 From usage logs & sensors traces
 Machine learning at work ….
 Cf. calm computing
(learn … but stay in control )
Why now ?
• Sensors
• Touch screens
• Big data
• Computing power,
e.g., facial recognition
personalization intentionlocalization

10. 10 / 12Smart Self – Yves CASEAU – November 2013
 Larry Page vision (Zeitgeist, London, 2010)
 Experience maximization theory (post-modern )
 Explore the world / too many choices 
 Short-term forecast
 Google Now
 Assisted living
 Based on anticipation/forecast (schedule, Web services, ...)
 Based on machine learning (Big Data)
YOUR AVATAR IS ALWAYS
ONE STEAP AHEAD OF YOU 
 “There will come a day when it will be hard to believe that it was
possible to live without short-term forecast” (Laurent Gouzène)
 Strength of Big Data for short-term forecasting (ex: Waze)
 Based on anticipation/forecast (schedule, Web services, ...)
 Simulation & Artificial intelligence

11. 11 / 12Smart Self – Yves CASEAU – November 2013
 The Intention Economy
 From push to pull (marketing & sales)
“we are NOT always ready to buy something”
 Relation > conversation > transaction
“the merchant is an agent for the customer”
 From “user-centric” to “user-driver” services
“Building an organization’s core competencies into API
is an economic imperative” – Craig Burton
KNOWING YOUR MOST INTIMATE WISHES …
 Explicit Intention
 Schedule
 TODO lists (e.g., groceries)
 Wish list (VRM)
 Implicit Intention
 Web retargeting (Criteo)
 Big data
 Social network analysis (homeophily)

12. 12 / 12Smart Self – Yves CASEAU – November 2013
CONCLUSION
 Number of personal devices ever
increasing, unified through the cloud
 Number of devices follows the fraction
of time spent on line
 Cloud as pivot
 Digital life and real life are deeply meshed
 New forms of communication
 “Digital Well-being” 
 Smart Self: Assisted Living through the
mediation of connected personal devices
 Sensors for an improved connection
to the environment
 Cloud artificial intelligence