Shop talk LinkedIn Video Creation
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LinkedIn is rolling out a new video creation feature on its mobile app that allows users to film, upload, caption and post videos directly from their phone. The tool is initially only available for frequent contributors but will eventually open to all users. Videos can help convey information and insights in a more impactful way than text and images alone. The feature also provides analytics on video viewership and details on where viewers are located. Some questions around the new video tool include who actively uses LinkedIn, what benefits it could provide, and if LinkedIn is the right platform for sharing video content.
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The document discusses Facebook ad placement and format options. It describes where ads can be placed on Facebook, Instagram, and third-party apps/websites. On Facebook, ads can appear in the News Feed on desktop and mobile, groups, right column, Instant Articles, and in-stream videos. On Instagram, ads can be placed in the feed and stories. Audience Network shows ads in other apps and websites, while ads on Messenger appear in the Messenger app. The document also references standard Facebook ad formats and business guides for more information.
Twitter Promote Mode
Promote Mode allows Twitter users to pay a flat monthly fee of $99 to have their tweets automatically promoted to a wider audience according to targets they select, such as location or interests. Users go through a simple setup process to choose their promotion targets. Promoted tweets are labeled as such and look like regular tweets, allowing for engagement. Promote Mode automates promotion of tweets and accounts, unlike individual ad campaigns. Subscribers can track metrics like impressions, followers gained, and profile visits to measure the impact of their promoted tweets.
Instagram carousel + story ads
The document discusses different types of ads that can be used on Instagram, including Story Ads and Carousel Ads. Story Ads were introduced by Instagram in 2017 and allow businesses to target ads to users directly in their Instagram Stories. Carousel Ads display a series of images or videos that users can swipe through. The document provides examples of how companies like Airbnb have seen success using Story Ads and provides guidance on how to set up both Story Ads and Carousel Ads on Instagram.
Smed
Sponsored content on LinkedIn allows companies to raise awareness of their brand through promoted updates on their Company Page that reach beyond only followers. Advertisers use a Campaign Manager account to create and manage sponsored content campaigns, targeting specific audiences. LinkedIn's auction-based system for sponsored content cannot guarantee impressions or clicks but advertisers are only charged for what is delivered.
TEAM 7: Instagram
There are three main types of ads on Instagram - photo, video, and carousel ads. Ads are designed to provide relevant content to users based on their searches and interests. Users have the option to opt out of relevant ads and to hide individual ads from their feed. Creating an Instagram ad allows businesses to directly link products or webpages to gain exposure and drive sales.
Pinterest Ads
Pinterest ads allow companies to promote pins to targeted audiences in order to increase brand visibility and conversions. Promoted pins appear alongside organic pins and do not interrupt the user experience. Advertisers on Pinterest typically see a 20% increase in clicks the month after a campaign launches. The benefits of Pinterest ads include the ability to reach affluent women, use the platform for full-funnel marketing, and effectively promote e-commerce products. Creating a Pinterest ad campaign involves setting up a business account, designing the ad, selecting a goal, and tracking ad performance.
Smed
Snapchat has recently opened to the public and businesses to add ads and on demand geofilters. Both the Ads and geo filter work for the business as a good for word-of-mouth - and creates an opportunity to be seen and used by people in the surrounding area or in your store. The on demand geofilters difference from the pre-made ones is that anyone can create an on-demand geofilter - people can now create the custom geofilter and submit it directly through the app. With the ads business are now able to schedule and create their post all on a mobile device or the computer to better help the businesses advertising to cut down cost and time. Snapchat is able to appeal to an everyday snapchat user and a business to create an inspirational experience.
Pinterest
Pinterest allows users to share images through social networking on their virtual pinboards. Recently, they introduced Rich Pins that provide additional information for App, Product, Recipe, and Article pins to increase engagement. Buyable Pins now allow users to purchase objects directly through the app, bringing more traffic and sales opportunities to Pinterest since users can enjoy and buy items conveniently within the platform. The addition of Rich and Buyable pins enhanced interactivity by adding important details like product information and recipes ingredients.
Social media team 2
Snapchat offers various lenses, filters, and stickers that users can apply to photos and videos to customize their content. World Lenses are augmented reality lenses that place 3D objects into scenes that users can interact with using their smartphone cameras. Major brands like Starbucks and Taco Bell have seen success using sponsored lenses on Snapchat to promote products and events, with Taco Bell's Cinco de Mayo lens receiving over 224 million views in a single day. While Instagram offers more robust advertising options through its connection to Facebook, Snapchat advertising focuses more on creative and fun lenses and filters.
Instagram Updates Comment Section
Instagram updated its comment section to allow for multiple conversations by indenting comment replies to the right. This change aims to make conversations more organized and flow better by distinguishing main comments from replies. It also allows users to join multiple discussions simultaneously in the comments. The update seeks to improve the commenting experience, but some questions remain about potential downsides and whether users will leave comments more frequently as a result.
Google Lens
#Google announced a new product called #googlelens, that amounts to an entirely new way of searching the internet through your camera. Once you take a photo, #googlelens collects information behind the photo. If you take a photo of a restaurant, Lens can do more than just say “it’s a restaurant,” which you know, or the name of the restaurant. It can automatically find hours, reservations and a menu.
Facebook Watch
Facebook launched a new video platform called Facebook Watch that allows users to view and engage with live streaming and on-demand video content such as TV shows, movies, news coverage and personal videos. Facebook Watch aims to compete with YouTube by offering features like live streaming, partner content from media companies and creators, and future monetization options for publishers. However, it is still in early stages and has fewer content options than YouTube.
Front row new live technology (2)
FrontRow is a new wearable device from Ubiquiti Labs that allows live streaming to social media platforms like Facebook Live, YouTube Live, and Instagram Live with the push of a button. It offers a first-person perspective and also captures photos during streaming for memorable moments. Key features include story mode for selecting certain images and a recharge time of just 20 minutes via USB. FrontRow is available for purchase on their website and may be useful for both professional influencers and personal social media use.
You can now buy your own Snapchat geofilter
Snapchat now allows users to purchase geofilters for specific locations that will appear when others in the area take Snapchat photos, with templates to choose from that can be customized with messages and graphics. Geofilters can promote events or days for as little as $5.99 and appear over the location chosen by the purchaser.
Social Media : Inspiring Action
This document discusses how social media has helped inspire social and political activism by allowing people to build their voice and share information. While social media enables spreading awareness of issues, real change requires stepping away from screens and taking action in the real world through protests and other efforts. Hashtags on social media can help draw attention to issues and coordinate similar protests globally, but businesses and governments are more likely to enact change when many voices unite and rise to demand action offline.
WATERMARK FREE PHOTOS
Google developed an algorithm using artificial intelligence that can detect and remove watermarks from photos without distorting the original image. The AI analyzes the structure of the watermark, determines how it is composed and layered in the photo, and separates it from the underlying image. While this may help photographers develop more sophisticated watermarks, it also raises concerns that people can now freely use and distribute copyrighted photos without paying licensing fees or giving proper attribution to the photographers.
Shoptalk
A new iOS app for making and sharing fun videos with text, effects, graphics, and more.
https://twitter.com/SMEDTests/status/899315886611243008
https://www.tumblr.com/blog/smedtests
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LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
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During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
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みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
ここ3000字までしか入らないけどタイトルの方がたくさん文字入ると思います。
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“I’m still / I’m still / Chaining from the Block”
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Removing Uninteresting Bytes in Software Fuzzing
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Large Language Model (LLM) and it’s Geospatial Applications
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GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
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みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
Pushing the limits of ePRTC: 100ns holdover for 100 days
Pushing the limits of ePRTC: 100ns holdover for 100 days
Full-RAG: A modern architecture for hyper-personalization
Full-RAG: A modern architecture for hyper-personalization
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
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Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
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National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
Large Language Model (LLM) and it’s Geospatial Applications
Large Language Model (LLM) and it’s Geospatial Applications
Shop talk LinkedIn Video Creation
- 2. "Some stories are better shown than told. Video allows you to evoke emotion, transport viewers, teach something or share some incredible piece of insight when words and images alone aren't enough" LinkedIn’s email announcement stated:
- 3. What? ● Video Creation tool for Mobile App ● Accessible for frequent contributors ● Eventually will be available for mass
- 4. How it works ● Click on the video button next to the camera ● Turn on your microphone ● Start Recording ● Hit “Next”
- 5. Why This Feature? ● Allows filming, uploading, captioning, posting all in one area ● Create your video on the spot ● Access to viewership analytics ● Information on the viewers such as where they
- 6. Questions ● Who is active on their LinkedIn? ● What would be some benefits of this new feature? ● Is this the right platform for sharing video content?
- 7. Works Cited Sequin, Molly. “LinkedIn Is Rolling out Video Creation on Its Mobile App.” Mashable, Mashable, 16 Aug. 2017, mashable.com/2017/08/16/linkedin-mobile-app-video- creation/#fhe1JZfW7aqZ. Elder, Robert. “LinkedIn video sharing could be a revelation.” Business Insider, Business Insider, 14 July 2017, www.businessinsider.com/linkedin-video-sharing- could-be-a-revelation-2017-7. Accessed 23 Aug. 2017.