shoe future product brief design
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The document discusses various shoe concepts and technologies that may exist in the future, within 3-15 years. Some of the concepts discussed include shoes made from more environmentally friendly materials instead of leather, shoes that automatically close around the foot without effort, shoes that track health metrics like diet and steps, and shoes with integrated weapons like guns for self defense. The document also proposes a concept for indoor gaming shoes to be launched in 2010, outlining technical, ergonomic, aesthetic, manufacturing, and market requirements.
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Example 2
The document provides a design brief for a flat-pack shoe project. It requires the designer to create a prototype for a shoe that is inspired by Alexander McQueen's designs but also incorporates elements of retro style. The shoe must be made from plywood, MDF, acrylic, or polypropylene and include slots to allow it to fold flat for easy transport. It also provides specifications for the project, including making the shoe around a women's size 5-6, keeping the cost around £20-30, incorporating both McQueen and retro aesthetics, and considering environmental sustainability in material choices. The intended function is for semi-formal occasions where limited movement is required.
An assignment on marketing of a new product devolopment apoge
1. The document provides an assignment on marketing a new product called Apogee shoes, which are made from recycled soccer balls.
2. It discusses the current marketing situation, opportunities and threats in the market, objectives and issues for Apogee, and proposed marketing strategies.
3. The marketing strategies include segmenting the market into different age groups, targeting children and young people as the main demographic, and differentiating Apogee shoes based on attractive design, reasonable price, discounts, and customization options.
UITIC Italy - Swarna V Kanth
Capacity building of global footwear sector for sustainable development
Swarna V Kanth, CSIR - Central Leather Research Institute (India)
STYX Shoes
The document summarizes a shoe company called Styx that aims to create durable, customizable shoes using recycled ocean plastic waste. Their shoes are designed to last significantly longer than most shoes through replaceable soles and attachable shoe parts. They plan to offer affordable basic shoes for those with low incomes as well as more expensive customizable sports and fashionable shoes. Their business model and marketing strategies are outlined to achieve their goal of providing long-lasting shoes for different income levels in a sustainable and profitable way.
The Defiant E1300, soon in India from Project Sales Corp
This document provides information about a company called V12 Footwear that designs and manufactures protective footwear. It summarizes their design philosophy of combining traditional craftsmanship with modern technology and materials. The document highlights some of V12's boot models designed for industries like oil and gas, emergency services, and contracting. It also describes various boot features around comfort, protection, and slip-resistance that V12 has tested extensively. Product information and pricing is provided for several boot styles.
Assel shoes [autosaved]
This document provides details about Aseel shoes, a proposed women's shoe company in Mazar-e-Sharif, Afghanistan. It outlines the company's vision, location, markets and products. Key points include plans to produce over 1,000 pairs of shoes per month targeting women across age groups. Production will utilize imported machinery to make various shoe styles. The document describes the shoe making process and necessary materials, tools, machines and staff.
Bauerfeind Обувь Ergo Move
ErgoMove shoes are specially designed shoes for sensitive feet that provide support and relief from pressure points. They feature breathable and cushioned materials, spacious interiors, and the option to replace the prefabricated insole with a customized orthotic. The catalog presents various women's and men's shoe styles available in muted colors suitable for work, leisure, and dress occasions. Proper care of the leather upper material and use of a shoe tree is recommended for maintaining the shape of the shoes.
An assignment on marketing of a new product devolopment apoge presentatio...
This document discusses plans for a new shoe brand called Apogee that is made from recycled soccer balls. It discusses market segmentation strategies aimed at teenagers in Bangladesh. It identifies key competitors in the sports shoe market like Adidas and Nike. The document outlines opportunities for Apogee like using sustainable materials and threats like resource scarcity. Financial planning and performance controls are mentioned to ensure objectives are met.
product proposal - Footwear
This document proposes stocking BCROWN luxury footwear in an exclusive store. BCROWN offers a range of handmade loafers for men and ladies in various styles and colors. The shoes are made to order using high-quality materials via an iPad configurator app that allows for customization. Stocking BCROWN footwear could reduce costs and increase customer satisfaction while turning a profit, as the company has seen increasing revenues and profits in recent years.
A Project Report On A COMPARATIVE MARKET STUDY NIKE VS ADIDAS. Submitted By
This document is a project report submitted by Juhi Sangtani comparing the athletic shoe companies Nike and Adidas. It includes an introduction covering athletic shoes and their uses in sports. It also provides overviews of Nike and Adidas, discussing their histories, product lines, marketing strategies, and direct competition. The report aims to analyze the competitive market strategies of Nike and Adidas in the athletic footwear industry.
Graak shoe industry
Graak is a professional manufacturer of automotive brake friction products like brake pads and shoes. They have 30 years of experience in the friction aftermarket. The document discusses the objectives of internship training at Graak, which include exposing students to real work environments, developing skills, and allowing students to apply theoretical knowledge. It also provides an introduction to the global shoe industry, describing its evolution and how shoes are made from various materials to protect the feet. The footwear industry in India is also summarized, identifying India as the second largest producer and exporter of footwear globally.
New product launch planing.
Impresso Footwear Pvt. Ltd. is a sports shoe company based in Ahmedabad, India that produces shoes under the brand name "Impresso". The company's objectives include creating a strong brand image, providing high quality products, gaining market share, and achieving profitable growth. Impresso's mission is to provide strong, durable sports shoes to athletes worldwide. The company analyzes customer needs and wants to guide product design and focuses on segmenting, targeting, and positioning itself in the sports shoe market in Ahmedabad. Impresso utilizes a variety of marketing strategies including celebrity endorsements, print and outdoor advertising, sales promotions, and distribution through both retail stores and online channels to promote brand awareness and sales.
Technology in sports
The document discusses various technologies that have improved several sports, including tennis using computer tracking systems, pole vaulting evolving from wooden to fiberglass poles, swimming utilizing drag-reducing swimsuits, hockey with synthetic goalie padding, and football helmets improving from leather to advanced designs. Basketball also upgraded from leather to microfiber composite balls. The conclusion reflects that sports technology will continue advancing and people need to learn current tech to adapt to future innovations.
Technology in sports
The document discusses various technologies that have improved several sports, including tennis using computer tracking systems, pole vaulting evolving from wooden to fiberglass poles, swimming utilizing drag-reducing swimsuits, hockey with synthetic goalie padding, and football helmets improving from leather to advanced designs. Basketball has seen balls transition from leather to micro-fiber composites. The document concludes that technology will continue advancing sports and that people should learn to use current technology to prepare for future innovations.
Zoran salamon solesa presentation
This document describes a company that produces custom orthopaedic footwear and insoles using advanced 4D scanning technology. Their products are designed to actively correct foot deformities and provide support for conditions like diabetes and rheumatism. The company aims to set a new standard in orthopaedic footwear by reducing costs and delivery times while improving quality of life for customers. They are seeking partnerships with medical professionals and retailers around the world to expand their business.
Example 1
The design brief requires Annalise to design a prototype for a flat-packed shoe that can be easily transported. The shoe must be inspired by Alexander McQueen's designs and be made from plywood, MDF, acrylic, or polypropylene.
Annalise's specification for the shoe outlines key details such as sizes 4-8 to accommodate different foot sizes, a price range of £40-50 given the handmade nature, and use of plywood to achieve a natural and premium aesthetic. Environmental considerations include using locally sourced materials to reduce transportation emissions.
The target market is identified as young adults aged 14-20, requiring a stylish yet practical shoe. Safety aspects and a padded
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An assignment on marketing of a new product devolopment apoge
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The Defiant E1300, soon in India from Project Sales Corp
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- 1. Shoes of the future Praveen Uchil
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- 6. GENESIS:
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- 22. User profile Value seeking Economic Taste of user Beginner professional Student Vocation International Rural/Urban Location Above the poverty line Above the poverty line Economic status 10-35 10-35 Age group Athletics, Sports men Teenagers and working professionals Category Secondary User Primery user Factors
- 23. Quick to wear Excellent gripping Environment friendly Portability To satisfy conditions/functions of primary and secondary cooking Stability at all postures Elegant texture and form Perfect fit vibrant graphics Cushioning action Extreme comfort Attributes