The visual analysis of 10 popular/ successful Design Toolkits. 4 Graduate Service Design Students from SCAD (Lauren Peters, Lindsay Vetel, Louis Finklestein, and Richard Ekelman) explore the contextual value of these Design Toolkits and Whom they are created for.
.....................
Contextualizing, analyzing, and quantifying each
toolkit, gave us a new and deeper understanding of
each.
Which also posed the question, are designers too
intimidated to write for other designers?
Or were these toolkits written in order to expand the
notion of design thinking to users who wouldn’t
normally employ these philosophies and to bring a
deeper understanding to outliers?
Presented by Ari Weissman. How do you start from scratch? How do you build and grow a UX team within your organization where none existed?
Many organizations “do UX” in name only. There are people who might have the UX Designer title, but aren’t talking to users, leaving the product or engineering teams to drive the experience. It’s not that these organizations don’t want to be user-driven. It’s just that they don’t know how. That is what I walked into when I started as Director of UX for [my company].
This is the story of my ongoing successes and failures at building a UX practice. It’s not about one decision, but the many strategies you can employ to build, grow, and thrive.
Design leader and UX/Design Ops author Marti Gold shares her best practices for creating a usable design system. That's a design system that PEOPLE WILL ACTUALLY USE. Without making it anyone's full time job to maintain.
Presented at Firecat First Friday, June 2021.
Firecat Studio hosts UX, Usabillity, Accessibility, Digital Marketing, Creative and like topics to further our mission of making the world better, one experience at a time.
https://firecatstudio.com
If you work with services, whether in technology, physical or human services, this talk will give you a high level understanding of the Service Design process and how you can use simple tools to find a problem worth solving, and solve it well.
Note: If you are an experienced service designer you may find the content fairly high level :)
UX STRAT USA, Mike Hubler and Tim Klauda, "Changing the Culture of Consumer a...UX STRAT
Presentation at UX STRAT 2015 by Tim Klauda, Vice President of Global Digital Creative, Walt Disney Parks & Resorts; and Mike Hubler, User Experience Program Manager, Northrop Grumman Corporation
This presentation was provided by Jonathan Clark of Jonathan Clark & Partners, during Session One of the NISO event "Agile Product and Project Management for Information Products and Services," held on May 14, 2020.
Presented by Ari Weissman. How do you start from scratch? How do you build and grow a UX team within your organization where none existed?
Many organizations “do UX” in name only. There are people who might have the UX Designer title, but aren’t talking to users, leaving the product or engineering teams to drive the experience. It’s not that these organizations don’t want to be user-driven. It’s just that they don’t know how. That is what I walked into when I started as Director of UX for [my company].
This is the story of my ongoing successes and failures at building a UX practice. It’s not about one decision, but the many strategies you can employ to build, grow, and thrive.
Design leader and UX/Design Ops author Marti Gold shares her best practices for creating a usable design system. That's a design system that PEOPLE WILL ACTUALLY USE. Without making it anyone's full time job to maintain.
Presented at Firecat First Friday, June 2021.
Firecat Studio hosts UX, Usabillity, Accessibility, Digital Marketing, Creative and like topics to further our mission of making the world better, one experience at a time.
https://firecatstudio.com
If you work with services, whether in technology, physical or human services, this talk will give you a high level understanding of the Service Design process and how you can use simple tools to find a problem worth solving, and solve it well.
Note: If you are an experienced service designer you may find the content fairly high level :)
UX STRAT USA, Mike Hubler and Tim Klauda, "Changing the Culture of Consumer a...UX STRAT
Presentation at UX STRAT 2015 by Tim Klauda, Vice President of Global Digital Creative, Walt Disney Parks & Resorts; and Mike Hubler, User Experience Program Manager, Northrop Grumman Corporation
This presentation was provided by Jonathan Clark of Jonathan Clark & Partners, during Session One of the NISO event "Agile Product and Project Management for Information Products and Services," held on May 14, 2020.
UX STRAT Online 2020: Victoria Sosik, VerizonUX STRAT
Demand for UX insights is higher than ever--as UX Researchers, we’ve become “victims of our own success.” While a cause for celebration, with it comes challenges managing bandwidth, prioritizing work, and being viewed as a bottleneck in the design process. For this reason, we began exploring a program to democratize Design Research at Verizon. In this talk, I’ll walk through our approach, our decisions around which types of research to democratize, and how we’re striking the balance between democratization and control. I’ll also reflect back on our early experiences with the program and where we plan to go in the future.
Strategic Alignment by Design - Short Term Fire Fighting versus Unified Direc...UXDXConf
Transformation isn't just a UX project, it's the whole company project. Donal O'Mahony, Global Head of Experience Design at IoT Saas company Verizon Connect, has been leading experience transformation in his organisation to create incremental experience improvements with his 70 person X team.
In his talk, Dónal will discuss:
- Directional CFT leadership alignment to help deliver multi-year digital transformation.
- 'That was a great service design workshop, now what do we do?!'
- Shared goals - unifying leadership around customer outcome OKRs.
- One vision - telling an evolving, multi-year customer outcome story every CFT believes in.
Designing a Single Experience for Different UsersUXDXConf
At Kaplan, Raina was tasked, alongside a digital transformation team, to shift the in-person learning experience for tens of thousands of students to virtual classes. There were many elements at play with a culture shift to being product-led, a business looking to define the ROI of continuous innovation and a single customer experience being designed to serve learners across 10 different courses. So how did Raina's team design and advocate for a single customer-centric UX?
In this session, Raina will talk about her journey through this transformation and touch on:
Why the team moved from using personas to mindsets in order to create successful and consistent user experiences.
The metrics for UX she developed to measure success throughout the process, and
The challenges she encountered in this journey and learnings she picked up along the way
Mobile Center of Excellence is perfect for organizations looking to ensure the long-term success of their mobile strategies and Applications. It’s built to help you create and define the building blocks of a successful Center of Excellence for Mobile.
Mobile UX COE Strategists will work with your team to understand your current state readiness, build a vision for the Mobile Center of Excellence within your organization, and define the requirements for standing up a Mobile COE. Beyond just the components of a Center of Excellence, helps team creates a realistic roadmap for COE creation based on the people, process, and technology maturity within your business
UX Design Process 101: Where to start with UXEffective
EffectiveUI's Ari Weissman, Lead Experience Architect, spoke at Denver Startup Week 2016. Discussion description:
You’ve probably heard about user experience, design thinking, and a host of other terminology for following a human-centered approach to product design, but where do you start? If you’re thinking about working with a UX agency for the first time or tackling design on your own, this session is for you. EffectiveUI lead experience architect Ari Weissman will cover the key things you need to know:
What UX is (and what it’s not)
The UX design process
Measuring and validating experience
Points of frequent failure and how to avoid them
Presented by: Brian Utesch, Annette Tassone, Jon Temple and Stephen Woodburn. Businesses strive to monetize the relationship between user sentiment and success outcomes including user adoption, user retention, and revenue. Customer satisfaction is embraced as a top predictor of success. There are of course many ways that satisfaction can be measured. We will review several methods of measuring user satisfaction, including simple Likert scale measures of overall satisfaction, the System Usability Scale (SUS), UMUX-Lite and the popular Net Promoter Scale (NPS). Not all of these measures are created equally or even measure the same sentiment. We’ll further compare the advantages and disadvantages of each measure, best practices around the use of each, and original research we’ve conducted that informs our recommended best practices.
Proposal Template To Increase Traffic To A Website PowerPoint Presentation Sl...SlideTeam
If your company needs to submit a Proposal Template To Increase Traffic To A Website PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/30H9zcm
This presentation was provided by Patricia Brennan of The Chan Zuckerberg Initiative, during Session Five of the NISO event "Agile Product and Project Management for Information Products and Services," held on June 11, 2020.
UX Maturity: Research and Analytics to drive an impactUXDXConf
As the largest marketplace in the region, Allegro is one of Poland's most distinguishable brands. With millions of users, how did Allegro establish a strong foothold in the region against the marketplace giants?
In this session, learn how Alina and her team use data and analytics to create a UX strategy that allows their business to scale and grow in such a competitive market. She will touch on:
How a localised approach to UX has created loyal users
How to embed UX in your product development
How to take change as an opportunity for improvements for the team
Parts Without a Whole? – The Current State of Design Thinking Practice in Org...Jan Schmiedgen
A presentation I gave in November 2015 at the "Warsaw Design Thinking Week" in Poland: It introduces our study of the same title and also gives some information beyond that.
DesignOps is all about scaling up design teams while creating organizational efficiencies yet it is not always evident how impact and gained efficiencies can be quantified and measured.
There’s a certain confusion around what are the inefficiencies and there is no established process to determine those metrics. This session is not about providing a list of metrics to be replicated. It’s about providing a tested approach on how to identify, quantify, and measure inefficiencies and how to define measurable and realistic targets. This approach can be applied and replicated in any context to support the DesignOps community to gain additional credibility and to ensure DesignOps professionals are able to demonstrate the value of their work to the business with objective data points and quantifiable gains.
Presented at DesignOps2020 by Rosenfeld Media on October 22, 2020.
Presentation given at the Ottawa Web Meetup in October 2015.
Many small creative services agencies and startups begin hiring the same way: the first employee is often a developer, the next is a designer, and operations quickly scale from there at a mile a minute. End-users sometimes get left at the wayside in the name of artistic vision, efficiency or even - egos.
So, how do you engrain UX best practices in a team that either doesn’t have the time, see the value, or possess the skill set to do so? It’s not always fast or easy, but it is always invaluable to the growth of your business.
We’ll walk through processes and integration of user-centric best practices, skill sets, and shaping priorities in a small agency. Whether you’re a developer, designer, manager or salesperson - you’ll learn why prioritizing UX in your team will breed your best work.
Workshop #7: Get Strategic: Learn To Embed UX More Deeply Into Your Organizat...ux singapore
As UX practitioners, managers and leaders, we all know how hard it is to stop, think about and plan a strategy for embedding user experience processes more firmly in your organization.
Good user experience research and design are no longer “nice to have”… they are essential. But most organizations don’t know how to effectively integrate UX practices into existing practices and processes. This workshop will equip you with the knowledge and tools to create, advocate for, and guide UX practices aligned to a strategic plan.
I am no expert on the subject of Design Systems but what I am, is bilingual. I grew up in graphics and design was my first language. I moved to development and lived here long enough to start dreaming in code.
What I am is an interpreter fast becoming adept at catching the subtle nuances easily lost in translation, acting as a go-between when designs are switched to code. Focusing on my team's journey on creating the spacing for Zoopla's design systems. I will touch on the:
- communication challenges between design & engineering
- the skills I used to be the bridge between both roles
- process in creating a shared language between the product team, and
- any future improvements I can foresee
Trello is known to tens of millions of users around the world as an intuitive and even fun tool for managing personal and work projects. Its origin as a digital analogy for Post-its made kanban project management understandable to a broad demographic and they pride themselves on maintaining Trello’s simplicity, even as they seek to make it a more powerful tool for teams of all sizes. Listen to Trello's origin story and learn how they've since codified Trello's DNA into a set of design principles and employ those principles alongside quantitative data in product development.
UX Designer's Toolkit - to design a better worldRachel Liu
Presented at the Creative Meetup: http://www.meetup.com/Creative-Class/events/162137382/ on 9th April 2014.
A UX Designer's Toolkit to design a better world with case studies of good and bad websites/apps as well as interactive exercises to understand the Lean UX process
UX STRAT Online 2020: Victoria Sosik, VerizonUX STRAT
Demand for UX insights is higher than ever--as UX Researchers, we’ve become “victims of our own success.” While a cause for celebration, with it comes challenges managing bandwidth, prioritizing work, and being viewed as a bottleneck in the design process. For this reason, we began exploring a program to democratize Design Research at Verizon. In this talk, I’ll walk through our approach, our decisions around which types of research to democratize, and how we’re striking the balance between democratization and control. I’ll also reflect back on our early experiences with the program and where we plan to go in the future.
Strategic Alignment by Design - Short Term Fire Fighting versus Unified Direc...UXDXConf
Transformation isn't just a UX project, it's the whole company project. Donal O'Mahony, Global Head of Experience Design at IoT Saas company Verizon Connect, has been leading experience transformation in his organisation to create incremental experience improvements with his 70 person X team.
In his talk, Dónal will discuss:
- Directional CFT leadership alignment to help deliver multi-year digital transformation.
- 'That was a great service design workshop, now what do we do?!'
- Shared goals - unifying leadership around customer outcome OKRs.
- One vision - telling an evolving, multi-year customer outcome story every CFT believes in.
Designing a Single Experience for Different UsersUXDXConf
At Kaplan, Raina was tasked, alongside a digital transformation team, to shift the in-person learning experience for tens of thousands of students to virtual classes. There were many elements at play with a culture shift to being product-led, a business looking to define the ROI of continuous innovation and a single customer experience being designed to serve learners across 10 different courses. So how did Raina's team design and advocate for a single customer-centric UX?
In this session, Raina will talk about her journey through this transformation and touch on:
Why the team moved from using personas to mindsets in order to create successful and consistent user experiences.
The metrics for UX she developed to measure success throughout the process, and
The challenges she encountered in this journey and learnings she picked up along the way
Mobile Center of Excellence is perfect for organizations looking to ensure the long-term success of their mobile strategies and Applications. It’s built to help you create and define the building blocks of a successful Center of Excellence for Mobile.
Mobile UX COE Strategists will work with your team to understand your current state readiness, build a vision for the Mobile Center of Excellence within your organization, and define the requirements for standing up a Mobile COE. Beyond just the components of a Center of Excellence, helps team creates a realistic roadmap for COE creation based on the people, process, and technology maturity within your business
UX Design Process 101: Where to start with UXEffective
EffectiveUI's Ari Weissman, Lead Experience Architect, spoke at Denver Startup Week 2016. Discussion description:
You’ve probably heard about user experience, design thinking, and a host of other terminology for following a human-centered approach to product design, but where do you start? If you’re thinking about working with a UX agency for the first time or tackling design on your own, this session is for you. EffectiveUI lead experience architect Ari Weissman will cover the key things you need to know:
What UX is (and what it’s not)
The UX design process
Measuring and validating experience
Points of frequent failure and how to avoid them
Presented by: Brian Utesch, Annette Tassone, Jon Temple and Stephen Woodburn. Businesses strive to monetize the relationship between user sentiment and success outcomes including user adoption, user retention, and revenue. Customer satisfaction is embraced as a top predictor of success. There are of course many ways that satisfaction can be measured. We will review several methods of measuring user satisfaction, including simple Likert scale measures of overall satisfaction, the System Usability Scale (SUS), UMUX-Lite and the popular Net Promoter Scale (NPS). Not all of these measures are created equally or even measure the same sentiment. We’ll further compare the advantages and disadvantages of each measure, best practices around the use of each, and original research we’ve conducted that informs our recommended best practices.
Proposal Template To Increase Traffic To A Website PowerPoint Presentation Sl...SlideTeam
If your company needs to submit a Proposal Template To Increase Traffic To A Website PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/30H9zcm
This presentation was provided by Patricia Brennan of The Chan Zuckerberg Initiative, during Session Five of the NISO event "Agile Product and Project Management for Information Products and Services," held on June 11, 2020.
UX Maturity: Research and Analytics to drive an impactUXDXConf
As the largest marketplace in the region, Allegro is one of Poland's most distinguishable brands. With millions of users, how did Allegro establish a strong foothold in the region against the marketplace giants?
In this session, learn how Alina and her team use data and analytics to create a UX strategy that allows their business to scale and grow in such a competitive market. She will touch on:
How a localised approach to UX has created loyal users
How to embed UX in your product development
How to take change as an opportunity for improvements for the team
Parts Without a Whole? – The Current State of Design Thinking Practice in Org...Jan Schmiedgen
A presentation I gave in November 2015 at the "Warsaw Design Thinking Week" in Poland: It introduces our study of the same title and also gives some information beyond that.
DesignOps is all about scaling up design teams while creating organizational efficiencies yet it is not always evident how impact and gained efficiencies can be quantified and measured.
There’s a certain confusion around what are the inefficiencies and there is no established process to determine those metrics. This session is not about providing a list of metrics to be replicated. It’s about providing a tested approach on how to identify, quantify, and measure inefficiencies and how to define measurable and realistic targets. This approach can be applied and replicated in any context to support the DesignOps community to gain additional credibility and to ensure DesignOps professionals are able to demonstrate the value of their work to the business with objective data points and quantifiable gains.
Presented at DesignOps2020 by Rosenfeld Media on October 22, 2020.
Presentation given at the Ottawa Web Meetup in October 2015.
Many small creative services agencies and startups begin hiring the same way: the first employee is often a developer, the next is a designer, and operations quickly scale from there at a mile a minute. End-users sometimes get left at the wayside in the name of artistic vision, efficiency or even - egos.
So, how do you engrain UX best practices in a team that either doesn’t have the time, see the value, or possess the skill set to do so? It’s not always fast or easy, but it is always invaluable to the growth of your business.
We’ll walk through processes and integration of user-centric best practices, skill sets, and shaping priorities in a small agency. Whether you’re a developer, designer, manager or salesperson - you’ll learn why prioritizing UX in your team will breed your best work.
Workshop #7: Get Strategic: Learn To Embed UX More Deeply Into Your Organizat...ux singapore
As UX practitioners, managers and leaders, we all know how hard it is to stop, think about and plan a strategy for embedding user experience processes more firmly in your organization.
Good user experience research and design are no longer “nice to have”… they are essential. But most organizations don’t know how to effectively integrate UX practices into existing practices and processes. This workshop will equip you with the knowledge and tools to create, advocate for, and guide UX practices aligned to a strategic plan.
I am no expert on the subject of Design Systems but what I am, is bilingual. I grew up in graphics and design was my first language. I moved to development and lived here long enough to start dreaming in code.
What I am is an interpreter fast becoming adept at catching the subtle nuances easily lost in translation, acting as a go-between when designs are switched to code. Focusing on my team's journey on creating the spacing for Zoopla's design systems. I will touch on the:
- communication challenges between design & engineering
- the skills I used to be the bridge between both roles
- process in creating a shared language between the product team, and
- any future improvements I can foresee
Trello is known to tens of millions of users around the world as an intuitive and even fun tool for managing personal and work projects. Its origin as a digital analogy for Post-its made kanban project management understandable to a broad demographic and they pride themselves on maintaining Trello’s simplicity, even as they seek to make it a more powerful tool for teams of all sizes. Listen to Trello's origin story and learn how they've since codified Trello's DNA into a set of design principles and employ those principles alongside quantitative data in product development.
UX Designer's Toolkit - to design a better worldRachel Liu
Presented at the Creative Meetup: http://www.meetup.com/Creative-Class/events/162137382/ on 9th April 2014.
A UX Designer's Toolkit to design a better world with case studies of good and bad websites/apps as well as interactive exercises to understand the Lean UX process
Service frameworks and toolkits: Making design artefacts actionableKarina Smith
Service vision frameworks and toolkits contain a set of elements that, when creating a new service or improving a current service, helps teams within on organisation identify opportunities to create seamless joined-up customer experiences that make the most of every engagement channel, and help measure whether their ideas will deliver on the desired customer experience.
The framework contains a set of actionable service principles and guidelines, distilled from customer insights. that provide a blueprint for customer’s expectations of the service delivery experience. It helps teams place their ideas within the broader service system allows them to see its relationship to and impact on other services to which may be connected, and evolve these ideas using a customer-centred approach.
The toolkits continue to be used to frame challenges and communicate intentions to others within the organisation from the eyes of the customer.
This is an updated release:
First, I released the Platform Design Canvas alone, then I added the Platform Motivations Matrix to a newly born "toolkit" made of different tools (most of them are still in the making).
Here you can find a context post with a step by step guide to using this preliminary version of the toolkit: http://bit.ly/PDToolkitGuide
Blueprint+: Developing a Tool for Service DesignAndy Polaine
Presented at the Service Design Network Conference 09 in Madeira. The presentation is about a work-in-progress examining how we can best expand the service design blueprint diagramming to include other critical information such as time and emotional states of the participants in the service.
UX Australia Service Design 2016 (Canberra) Designers in the Land of HealthIrith Williams
Designers in the Land of Health : a map for the uninitiated. Looking at design practice in healthcare and drawing on relevant cross-cultural design practices.
Human-centered design es un enfoque creativo a resolver problemas.
Es un proceso que comienza con los usuarios para quienes estás diseñando la interface y termina con la respuesta al problema diseñado para sus necesidades.
Co-Design Toolkit & Report: Working with Dyslexia Helena Parewyck
This project is about Co-Creation and Co-Innovation specifically co-designing with toolkits for children who have learning differences, particularly Dyslexia.
Service Design of Care - OCADU Workshopdesignforcare
Workshop 1 - Inspiring health movements in community networks: Community network innovations
Dr. Rick Botelho, Family physician and U Rochester School of Medicine
Challenge: How can we mobilize people within their local and extended social networks to socialize health learning and experience to improve population health in the community?
Description: We address the problem of community health through the approach known as catalytic innovation, creating lightweight modes of peer learning appropriate for different types of social networks (online, neighborhood, community centres). To overcome the scarcity mindset in healthcare, patients become an integral solution to these complex problems. These peer-driven services complement professional services and build growing networks of peer learning and coaching for health improvement.
The Health Coaching Buddies learning process developed by Dr. Botelho represents such a convenient, inexpensive and accessible peer learning system. These processes aim to improve health behaviors such as self-care of chronic diseases, improving health literacy, reducing social isolation and enhancing personal happiness and social well-being. These innovations can be made widely available, using social media, online programs and mobile phones. They are designed to create meaningful learning experiences that aim to accommodate people’s particular worldviews, needs, preferences and life circumstances, instead of making people fit into a particular program, theory, clinical approach or setting.
Fare innovazione partendo dai bisogni dell'uomo, un'innovazione sostenibile sia dal punto di vista ambientale che economico, l'intervento di Gianfranco Zaccai al PISA INNOVATION DAY
Service Design 201: Innovating and Improving the Customer ExperienceBluespire Marketing
During this Bluespire TrendLab webinar, you’ll learn how to develop approaches that allow you to deeply understand consumers’ motivations and apprehensions, as well as how to assess where specific products and services fit into individual consumer journeys.
Main themes of the webinar included:
•Using real knowledge gained from consumer journeys to assess how products and services should fit into the context of journeys
• Gaining insights into how consumer experiences are impacted by sub-optimal employee experiences and how to identify and implement meaningful improvements
• Helpful service design tips, toolkits and resources
La provincia di Pisa, rispetto ad altre zone della Toscana, non è percepita come terra del vino o di altro prodotto agroalimentare specifico né ha un’immagine (e un brand) forte nel campo del turismo di territorio
Malgrado gli investimenti che, negli ultimi 20 anni, sono stati compiuti anche da operatori esterni, la filiera vinicola, quella delle produzioni tipiche agroalimentari e quella turistica non sono riuscite ad attuare una politica di sistema, tantomeno i Comuni e gli Enti territoriali coinvolti
Si ritrovano specificità ed elementi di differenziazione ma, attualmente, manca una massa critica ed una coesione tra i diversi operatori e tra le filiere. Il bisogno è sentito tra gli operatori e, in questo momento storico, risulta forte la richiesta di avviare un progetto specifico finalizzato a creare il prodotto e lanciarne il brand
Matriz de Viabilidad e Impacto para Actividad 2.2.11Acamica
Matriz de Viabilidad e Impacto para realizar la Actividad 2.2.11.
Parte del curso de "Creatividad e Innovación para emprendedores" del Gobierno de la Ciudad de Buenos Aires de la Academia BA Emprende, capacitación para emprendedores.
Copyright: Creative Brains @ Work
Plataforma: Acamica.com
Design Kit: Facilitator's guide to introducing Human-centered DesignGitte Zenna Hjort
Contact info:
Gitte Hjort: gittezenna[at]gmail.com
Matt Johnston: mattpauljohnston[at]gmail.com
Prepared and facilitated a one-day workshop to introduce new learners to Human-Centered Design. Using IDEO’s Design Kit, the workshop provided a hands-on opportunity for us to guide a group of multidisciplinary participants through a creative approach to problem-solving.
Having run numerous workshops using Human-Centered Design principles, we understand the value that it brings to companies seeking to develop innovative solutions. This facilitator’s workshop allowed us to sharpen our abilities and share the fundamentals of Human-Centered Design to a new audience.
Real World Lessons Using Lean UX (Workshop)Bill Scott
Half Day Workshop given 5/22/2013 at WebVisions Portland.
In this workshop Bill will explore the mindset of LeanUX and how it relates to bring products to life in the midst of big organizations that don't normally think "Lean". He will look at how teams can create a strong partnership between product, design & engineering in a way that tears down the walls and instead focuses on three key principles:
Shared understanding
Deep collaboration
Continuous customer feedback
The workshop will take a look at how Bill has been able to apply Lean UX at PayPal — a place that in recent years has been the total antithesis of the lean startup idea. With very specific examples, he will share lessons learned applying lean to the full product life cycle as well as how it relates to agile development.
Finally, the workshop looks at the technology stack. In the last few years there has been an explosion of open source technology stacks that can support rapidly creating products, launching them to scale and rapidly iterating on them when live. While startups embrace these stacks from the get-go, large organizations struggle with how to embrace this change. This workshop will also look at the shift that has happened, what is driving this change, and how organizations can embrace this stack and how to marry Lean Tech with Lean UX.
Are you ready to build an MVP? Where do you start? How do you know what features to build? How do you know how many people you need to build it? How do you know that they are building a right thing in a right way? This presentation and conversation will explore strategies for assembling effective teams for building and deploying an MVP while incurring minimal Product and Technical Debt. We will also discuss implementing an effective process to make sure that your MVP will be built on time and on target.
[Srijan Wednesday Webinars] Opportunities and Challenges in Enterprise UX DesignSrijan Technologies
Speaker: Baruch Sachs, Senior Director UX, PegaSystems
Baruch dives into the intricacies of Enterprise UX design. We will get a good look at the opportunities that exist and the unique challenges that accompany enterprise UX today, with specific focus on how to solve these challenges in project implementation.
Baruch shares some key pointers on strategic vs. tactical UX design, user story vs. job story, and also some tricks to get enterprise stakeholders to agree to a uniform and intelligent UX design.
Future of Design in Start-Ups Survey 2017 Albert Lee
We launched the Future of Design in Start-Ups survey last year to set a baseline for how design operates in the tech ecosystem and also to begin to track what value is created by design in fast growing companies.
This year, we asked some of the same questions from 2016 to create a trailing data set. We also wanted to dig into the nitty gritty of design teams (structures, salaries, etc.) and squint at where design might be going within start-ups in the future (new skills, new mediums, etc.).
We heard responses from over 350+ companies and this is a summary of what was shared. A sincere thank you to all those that responded!
Pin the tail on the metric v01 2016 octSteven Martin
This presentation takes a different approach to metrics. Instead of listing the Top 10 field-tested metrics, we first talk about goals as prerequisites for metrics. Next, we discuss characteristics of good and bad metrics. We end with walking through an activity called “Pin the Tail on the Metric,” a technique to facilitate the critical thinking needed to determine what types of metrics can help your organization discuss trade-offs, options, and ultimately make better forward-looking decisions.
User Experience Design + Agile: The Good, The Bad, and the UglyJoshua Randall
There's a rumor going around that user experience design (UXD) and Agile don't play well together. In this talk, I'll explain that they do -- most of the time! Learn about the historical reasons for why these two disciplines sometimes butt heads, as well as the good/bad/ugly of various approaches to integrating design and development.
Design Thinking Dallas by Chris BernardChris Bernard
These are the slides I gave for a keynote at a conference hosting by IMC2 for the Design Thinking Dallas Conference. Some of the content here is repetitive across other presentations I give.
Questions? Email me at chris.bernard@microsoft.com
ICEM 2012 -The Application of Design Thinking Methodology on Research PracticesJoana Cerejo
The difficult task of innovation is a key facet of Research & Development (R&D) institutions. Innovation is also closely related with processes oriented to achieve solutions in design. By addressing this topic, we propose to research new emerging design methods and provide an overview of design thinking tools that can be applied in an early stage of the R&D research process in order to produce meaningful results. This research presents a set of experimental guidelines and an analysis method for the application of these tools.
Bet-the-Farm UX: How to harness User-Centered Design, Design Thinking and Lean Startup to drive mission critical UX innovation and lasting organizational change.
Startups and large organizations alike have to be nimble and react to market change faster than ever. The entrepreneurs and intrapreneurs within these organizations know that, but don’t always have the talent and tools at their disposal to be successful. John’s team has increasingly been asked to support these innovators and support their existing teams so they can drive both exceptional experiences and organizational change.
Find out how John and his team approach “bet-the-farm” innovation projects by taking the best elements from major movements (User-Centered Design, Design Thinking, Lean Startup) plus the psychology of persuasive design in order to gather critical insights about users, workshop with stakeholders and align on goals, and nurture both the product and the team behind it.
John will show concrete examples where they helped at the world’s biggest online payment company, the world’s biggest academic association and a major governmental agency all succeed at innovating where they were unable to do so in the past.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
7 Alternatives to Bullet Points in PowerPointAlvis Oh
So you tried all the ways to beautify your bullet points on your pitch deck but it just got way uglier. These points are supposed to be memorable and leave a lasting impression on your audience. With these tips, you'll no longer have to spend so much time thinking how you should present your pointers.
Dive into the innovative world of smart garages with our insightful presentation, "Exploring the Future of Smart Garages." This comprehensive guide covers the latest advancements in garage technology, including automated systems, smart security features, energy efficiency solutions, and seamless integration with smart home ecosystems. Learn how these technologies are transforming traditional garages into high-tech, efficient spaces that enhance convenience, safety, and sustainability.
Ideal for homeowners, tech enthusiasts, and industry professionals, this presentation provides valuable insights into the trends, benefits, and future developments in smart garage technology. Stay ahead of the curve with our expert analysis and practical tips on implementing smart garage solutions.
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
2. Blue Ocean Strategy
Human Centered Design
Gamestorming
Design For Intent
101 Design Methods
Business Model Generation
This Is Service Design Thinking
Design For Growth
ServiceDesignTools.Org
Double Diamond
Review and analyze ten toolkits for
design thinkers & service designers:
Toolkits:
3. Initial Group
Discussion
• Who uses these toolkits?
• What are the factors of a successful toolkit?
• What was the author’s intended use for each?
4. BO HCD GS DI DM BMG SDT DG TSD DD
Toolkit Bi-Polar Opposites
Intended Use Toolkit Outcome
Simple
Convergent
Complex
Divergent
Creating Collecting
Linear Thinking Lateral Thinking
Novice User Expert User
Passive Active
Optimization Transformation
Innovation Incremental change
Business Context Community Context
5. Segmentation Grid v.1
How does each tool influence the entirety of its Toolkit?
Rating System 0-3 / 0 - No influence, 1 - Minimal Influence, 2 - Medium Influence, 3 - High Influence
6. BO HCD GS DI DM BMG SDT DG TSD DD
Spider Diagrams v.1
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Creative
Consultancies
Business
Corps
Government
Agencies
LaymenResearchers
Non-Profit
Organization
Who is the toolkit’s intended audience?
7. BO HCD GS DI DM BMG SDT DG TSD DD
2x2 Matrices
What to expect beforehand: What to expect while using:
8. BO HCD GS DI DM BMG SDT DG TSD DD
Spider Diagrams v.2
Creative
agency client
Business Creative
agency client
Business
Project
tools
tools
tools
Research
Mapping
DGHCD
DIBMG
DM
SDT
TSD
GS
DD
BO
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
9. Segmentation Grid v.2
Toolkits Contain 12Types of Tools
Observational
Research
Generative
Research
Attitudinal
Research
Storytelling Vizualization
& Mapping
Reframing Metric &
Evaluation
Team Building
& Project
Management
Future
Envisioning/
Trend
Synthesis/
Convergence
Implementation
98 Total Tools101 design
methods
Game
storming
Double
Diamond
This is
Service
Design
Business
Model
Generation
Design For
Intent
Human
Centered
Design
Service
Design
Tools
Blue
Ocean
Design
For Growth
7% 5% 9% 5% 22% 4% 6% 3% 7% 6% 14% 12%
Prototyping
& Testing
44 Total Tools
2% 11% 9% 16% 7% 14% 0% 11% 12% 9% 0% 9%
56 Total Tools
7% 7% 4% 27% 20% 2% 0% 0% 21% 4% 5% 36%
23 Total Tools
13% 13% 4% 13% 13% 9% 4% 13% 4% 0% 4% 9%
34 Total Tools
21% 8% 12% 8% 21% 9% 0% 6% 9% 6% 0% 0%
16 Total Tools
6% 6% 6% 0% 13% 6% 19% 6% 19% 0% 19% 0%
102 Total Tools
25% 2% 3% 3% 1% 0% 5% 0% 60% 3% 0% 0%
88 Total Tools
0% 11% 2% 2% 16% 17% 4% 27% 2% 6% 5% 8%
54 Total Tools
5% 2% 21% 7% 13% 9% 4% 0% 7% 2% 6% 24%
15 Total Tools
0% 27% 0% 0% 2% 27% 7% 13% 0% 7% 0% 0%
Toolkits contained 12 columns of categorized tools.
10. Toolkit
Pros & Cons
ConsPros
Human Centered
Design
Good tools for
building
empathy,
context and
understanding.
Easy to
understand
visualization
tools.
Focused
implementing
a design.
Lacks project
management
tools
Does not offer
a means of
measuring
trends that
could effect
their design in
the future.
Lacks the
ability to be
generative in
it's research.
ConsPros
Design For Intent
Vast amounts
of conditional
test methods.
Accounts for
ways to
discreetly test
which factors
make the
greatest
impact in a
user's
experience.
Lacks a larger
structure from
which to build
off of
observations &
conditional
tests.
Many tools are
too open to
interpretation.
ConsPros
Service Design
Tools.Org
Many
accessible
ways to tell
visual stories.
Great
visualization
tools for all
levels of
design.
Offers many
tools for Hi to
Lo-Fi
Prototyping.
No
overarching
structure.
Lacks the
ability to
manage a
process.
Does not offer
metrics for
evaluation.
ConsPros
Blue Ocean Strategy
Excellent for
discovering
new business
opportunities
and reframing
existing
businesses,
products, and
processes.
Good project
management
tools.
Does not offer
a means to
prototype and
test concepts.
Lacks a
means to
implement a
radical new
innovation.
ConsPros
Design For Growth
Builds
understanding
and context
that informs
the design
process.
Provides many
ways to to
visualize
iterative
concepts.
Provides
Project
Management
tools.
Lacks a
means of
recognizing
and analyzing
trends.
Is a very linear
process that
requires step
by step
developments.
ConsPros
101 Design Methods
Provides easy
to understand
tools for
visualization
and mapping
process and
insights.
Offers many
tools for
synthesizing
solutions via
analyzing
research
insights.
Lacks a
method for
transformative
reframing.
Offers a great
deal of tools,
but does not
suggest an
overarching
system in
which to use
them.
ConsPros
Gamestorming
Strong
methods for
teambuilding
Offers many
tools that allow
a business
audience to
work
differently as a
creative team.
Lacks
contextual
research tools.
Prototyping
and testing
methods are
minimal.
ConsPros
Double Diamond
Strong project
management
abilities.
Creates very
defined stages
with ability to
remove the
"Fuzzy" front
end of design.
Accessible.
Lacks the
ability to
account for
trends.
Does not
demonstrate a
means for
implementatio
n or
storytelling.
ConsPros
TISDT
Offers a wide
array of tools.
Great as a
reference
book.
Provides many
techniques for
observational
research.
Does not offer
an over
arching
methodology.
Lacks metrics
for process
evaluation.
Does not
criticize or
praise any
tools offered.
ConsPros
Business Model
Generation
Very adaptive
toolkit that offers
many ways to
innovate from
trends,
generative
research, and
reframing a
problem.
Able to
breakdown a
very complex
organization.
Completely
lacks a metric
for concept
evaluation.
11. Reflection
• By trial and error, we were able to determine the best methods of
analyzing the toolkits.
• Understanding the toolkit in context changed the meaning and
values of each.
• Surprisingly, several toolkits were not created for a designer
audience.
• We are now able to view each toolkit objectively and realize the
macro to micro uses.
12. Thank You
SERV 753 / Assignment One
Rich Ekelman
Lou Fink
Lauren Peters
Lindsay Vetell
28. BLUE
OCEAN
IDEO
HCD
GAME
STORMING
DESIGN
FOR INTENT
101 DESIGN
METHODS
BUSINESS
MODEL
GENERATION
SERVICE
DESIGN
TOOLS
DESIGN FOR
GROWTH
THIS IS
SERVICE
DESIGN
THINKING
DOUBLE
DIAMOND
Service Design Toolkitsserv753
Introduction |
Analyzing the Toolkits
Despite many of our initial attempts at
evaluating the ten toolkits, we actually
learned more in our journey than would have
been possible had we just quantitatively
analyzed them from the get-go.
Our first attempt at a segmentation
grid proved to be a good fundamen-
tal overview in which we examined
macro-principles and process.
Delving deeper into each toolkit, we were able to
uncover the true nature of each; the author’s intended
audience, application, and process and set our own
biases aside. We summarized each, pulling out guid-
ing principles, vernacular, and specific tools in order to
drill down the true nature of each kit. These summaries
served as the backbone of the rest of our exploration.
When first tasked with analyzing these ten toolkits, it
became apparent that each of us carried our own
assumptions and biases based on previous experiences
with each tool.
Shortly thereafter, we found ourselves in a semantic
debate.
On top of identifying our own biases based on previous
experiences with the toolkits, we also learned that un-
derstanding the toolkit in context drastically changed
the meaning and values of each.
For instance, none of us were previously aware that
Gamestorming was intended for business people, de-
spite it explicitly stating so in the introduction. Upon
objectively quantifying the tools, we noted that a large
portion of Gamestorming tools were based on team
building and project management!
While designers and students use many of these
tools, the intended audience seems to tip more
towards the business professional or layman.
The verbiage and hand-holding through most of the
tools make it easy to understand creative process, and
even implement into the readers given context, each
suggesting that techniques and tools be applied on a
per-situation-basis.
Despite the intentions of the authors, these toolkits are still widely utilized by
users outside of the intended audience. Because of this, we categorized their
actual users into two different types: creatives and clients. Within those brack-
ets, we broke them down further into different knowledge levels, from a novice
to expert, in order to demonstrate how each toolkit may be better suited for
each individual user.
An easy way to determine what something is,
is to first determine what it isn’t;
After a lengthy discussion on our initial perceptions
of each toolkit, we whiteboarded imperative
characteristics of a successful framework.
We then turned the ten most defining components
into bipolar opposite continuums in order to plot and
compare each toolkit as a whole.
As we plotted, parallels and insights started to reveal
themselves to us.
These 2x2 matrices can help participants
decide which toolkits are more appropriate
for their needs, environment, and level of
experience within their field.
The first illustrates the user’s learning-curve combined
with the tool’s tendency to require a team member to
facilitate the steps in an activity.
The second represents what participants can expect
while using the different toolkits by mapping the level of
engagement and flexibility of each tool.
After contextualizing, analyzing, and quantifying each
toolkit, gave us a new and deeper understanding of
each.
Which also posed the question, are designers too
intimidated to write for other designers?
Or were these toolkits written in order to expand the
notion of design thinking to users who wouldn’t
normally employ these philosophies and to bring a
deeper understanding to outliers?
Toolkit
Continuums
Toolkit 2x2’s
Spider
Diagrams
Toolkit
Conclusions
After skimming the surface of each toolkit, we further
defined each segment down to the specific tool and even
the language the author used; finding that sometimes the
author was saying the same thing as another source, but
had adopted their own jargon.
We also used a ranking systemfor each tool in order to es-
tablish relevance and influence. This complex segmenta-
tion grid while thorough, did not allow us to garner many
insights, due to its fragmented nature.
Toolkits Contain 12Types of Tools
Observational
Research
Generative
Research
Attitudinal
Research
Storytelling Vizualization
& Mapping
Reframing Metric &
Evaluation
Team Building
& Project
Management
Future
Envisioning/
Trend
Synthesis/
Convergence
Implementation
98 Total Tools101 design
methods
Game
storming
Double
Diamond
This is
Service
Design
Business
Model
Generation
Design For
Intent
Human
Centered
Design
Service
Design
Tools
Blue
Ocean
Design
For Growth
7% 5% 9% 5% 22% 4% 6% 3% 7% 6% 14% 12%
Prototyping
& Testing
44 Total Tools
2% 11% 9% 16% 7% 14% 0% 11% 12% 9% 0% 9%
56 Total Tools
7% 7% 4% 27% 20% 2% 0% 0% 21% 4% 5% 36%
23 Total Tools
13% 13% 4% 13% 13% 9% 4% 13% 4% 0% 4% 9%
34 Total Tools
21% 8% 12% 8% 21% 9% 0% 6% 9% 6% 0% 0%
16 Total Tools
6% 6% 6% 0% 13% 6% 19% 6% 19% 0% 19% 0%
102 Total Tools
25% 2% 3% 3% 1% 0% 5% 0% 60% 3% 0% 0%
88 Total Tools
0% 11% 2% 2% 16% 17% 4% 27% 2% 6% 5% 8%
54 Total Tools
5% 2% 21% 7% 13% 9% 4% 0% 7% 2% 6% 24%
15 Total Tools
0% 27% 0% 0% 2% 27% 7% 13% 0% 7% 0% 0%
Project
tools
toolstools
ResearchMapping
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Creative
agency client
Business
Strategist
Project
Manager
Design
Lead
Analyst
Operations
Manager
Project
Manager
Creative
agency client
Business
The extreme nature of this tool proved to be too qualitative, and consequently too biased
to discriminate any concrete differences amongst the toolkits. Although the tools out-
come was unsuccessful, it allowed us to learn from our mistakes and value the quantita-
tive and unbiased nature of our segmentation grid analysis.
Additionally, it spurred much necessary discussion about the deeper meaning of each
toolkit, and their role in design thinking.
Segmentation
Grid
It did however serve as a stepping stone to our most suc-
cessful analysis!
After discovering the overlapping tools, we began to cat-
egorize each and every tool based on its inherent values,
which turned into our existing twelve categories. This
allowed us to pinpoint each toolkits objective nature by
noting the percentage of each category in a given toolkit.