24 ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH SỞ GIÁO DỤC HẢI DƯ...
Semiotics
1.
2. SEMIOTICS
SEMIOTICS IS THE STUDY OF MEANING AND HOW IT IS FORMED BY SIGNS SUCH AS WORDS, IMAGES OR
MUSIC. IT CAN BE USED AS A TOOL TO HELP ANALYSE THE SYMBOLIC CODES OF A MEDIA TEXT.
3. EXAMPLES OF SEMIOTICS
• RED – DANGER/LOVE
• BLUE – SADNESS
• YELLOW – HAPPINESS
• GREEN – NATURE/ENVY
• PURPLE – ROYALTY
• WHITE – PURITY
• BLACK – DEATH/DEPRESSION/DARKNESS
• ORANGE – HEAT/SUNSET
4. AUDIO-VISUALS
AUDIO-VISUAL MEANS POSSESSING BOTH A SOUND AND A VISUAL COMPONENT, SUCH AS SLIDE-TAPE PRESENTATIONS, FILMS, TELEVISION PROGRAMS,
CHURCH SERVICES AND LIVE THEATRE PRODUCTIONS. BUSINESS PRESENTATIONS ARE ALSO OFTEN AUDIO-VISUAL.
HERE ARE SOME EXAMPLES:
• MOVIES
• CONSOLES
• TV
• PHONES
• COMPUTERS
• VR HEADSETS
5. PRINT
PRINT MEDIA REFERS TO PAPER PUBLICATIONS CIRCULATED IN THE FORM OF PHYSICAL EDITIONS OF BOOKS, MAGAZINES, JOURNALS
AND NEWSLETTERS.
THESE ARE SOME EXAMPLES:
• NEWSPAPERS
• MAGAZINES
• CD COVERS
• POSTERS
• COMIC BOOKS
• LEAFLETS