Team App - Media Kit updated March 2017

1. * Updated March 2017
Team App - Media Kit
AUSTRALIA

2. Team App is a platform
that allows teams,
groups, or leagues to
improve communication
by creating their very
own customised
smartphone application.
T

3. 04
Team AppOur
Features
E X P L O R E

4. Fully Customisation News Mobile Store Events Survey
Group & Private
Messaging
Ticketing Photos & Videos Emergency
Contact
Voting
Team App has revolutionised the way sporting clubs & social groups manage their communication.T

5. AUSTRALIAAustralia
P E N E T R A T I O N
35 minutes
18 Million
Ad impression
per month
on Team App per month
The average user spends
30,000+
Active Clubs
490,000
Monthly Active Users
1,100,000 Users
Have registered to Team App
This makes it the perfect mobile platform for advertisers to reach their target audience.
Team App is used in over 200 sports & activities in Australia

6. Team App
E X P L O R E
Our
Audience

7. GENDERMale
Female
45%
55%
55%
45%
F E M A L E
M A L E
G E N D E R

8. SOFTWAREAndroid
Apple iOS
76%
24%
24%
76%
APPLE
ANDROID
S O F T W A R E

9. DEVICES Smartphone
Tablet
7%
93%
93%
7%SMARTPHONE
TABLETD E V I C E S

10. U18 18 - 24 25 - 34 35 - 44 45 - 54 55+
3%
10%
12%
9%
8%
13%
U18 18 - 24 25 - 34 35 - 44 45 - 54 55+
2%
9%
15%
6%
4%
9%

11. Training Nights
Weekend Warrior
24/7 Social Engagement
Coaching
2017
Morning Workouts
Team App users are part of today’s ‘always on’ mobile audience, enabling advertisers to reach their customers 24/7 via Team App.T

12. AUDIENCE MEA U D I E N C E M E T R I C S
2%
None
(1st session)
63%
< 1 day
14%
1 day
7%
2 days
4%
3 days
2%
4 days
2%
5 days
1%
6 days
1%
7 days
2%
8-14 days
2%
15+ days

13. AVERAGE USA V E R A G E U S E R
11 00:03:17 Session DurationSessions Per Month
5.60 35
62
Screens Per Sessions
Screens Per Month
Minutes In-App Per Month
World-Leading Click Through Rates

14. AUDIENCE INA U D I E N C E I N S I G H T S
23,000
WA
59,000
QLD
290,000
VIC
35,000
SA
14,000
OTHER
150,000
NSW / ACT
Monthly Active Users
(490,000 total)
500,000
OTHER900,000
WA
1,100,000
SA
2,000,000
QLD
5,800,000
NSW / ACT
7,700,000
VIC
Monthly Ad Impressions
(18,000,000 total)

15. Football(soccer)
AussieRules(AFL)
Cricket
Basketball
Netball
RugbyLeague
Dancing/Cheerleading
RugbyUnion
Athletics/Running
SurfLifesaving
Swimming
FieldHockey
Baseball
Tennis
11,000
17,00019,00020,00021,00022,00023,000
26,000
34,000
62,000
69,00071,000
145,000
163,000

16. GROWTH
Aug '13 Dec '13 Apr '14 Aug '14 Dec '14 Apr '15 Aug '15 Dec '15 Apr '16 Aug '16 Dec '16 Mar '17
25,000
50,000
135,000
150,000
110,000
250,000
260,000
190,000
400,000
450,000
380,000
490,000
This graph represents the actual monthly active users in Australia from August 2013 to March 2017T
M O N T H L Y A C T I V E U S E R

17. ADVERTISINGS M A R T P H O N E O P T I O N S
M-RecNative

18. ADVERTISINGW E B S I T E O P T I O N S

19. KEY TARGETK E Y T A R G ET I N G O P T I O N S
GENDER
SPORT LOCATION
17 - 25+
AGE

20. Why
Team App?
C O M P A N Y
Unique Targeting
U
Premium Audience
P
Market Leader
M
Australia #1 Free App
A
Reliable Ad Serving
R
Market Leader
M

21. Craig Raymond
Manager of Commercial Operations
e: advertising@teamapp.com
m: +61 4 0282 5469