Frank Hannigan has over 30 years of experience building and advising businesses. He has helped hundreds of companies in areas like business development, entrepreneurship, and economic development. Currently he is a director of Strategy Crowd and advisor to several companies. He also lectures at several universities in Ireland. Alan Costello has 15 years experience consulting with SMEs on growth planning and strategy. He is the founder of Strategy Crowd and advises companies through programs like Horizon 2020. He has mentored over 30 companies on commercialization and export strategies. Currently he provides strategic consulting, commercial coaching, and market assessments for a variety of organizations.

1. Frank Hannigan
Alan Costello
Roddy Feely
Ron Immink
Frank Hannigan B.A.(DUBL.), MinstD, MMII, CMC, MIMCA, MEMCC
Rutland, Bog Road, Carrigtwohill, Cork
TEL: +353868280077
Skype: frank.hannigan
EMAIL: frank@strategycrowd.com
Summary
Frank Hannigan has a 30-year track record of building and scaling successful businesses.
Frank is a Business Graduate of Trinity College Dublin.
As an advisor and Director he has helped 100’s of companies from Mongolia to Monaghan as they developed
effective Channel Partner Strategies.
He is a visiting lecturer at UCD, DCU, DIT, CIT, LIT, and most recently delivered a module of the Asian
Business MBS at University College Cork/Nanyang Business School, Singapore.
He has extensive international experience in business development, evaluation, consultancy and training, in
areas such as local economic development, entrepreneurship and Start-ups.
He is recognised as a highly valued business advisor, mentor and Non Executive Director.
Up to date profile is always available at www.linkedin.com/in/hanniganfrank

2. Director and Advisor Experience
o Board Member, RTÉ, Nov 2014 –
- Chairperson, Commercial and Technology Committee Nov 2015 -
- Member of Audit and Risk Committee Feb 2015 -
- www.rte.ie/about/en/how-rte-is-run/2014/0310/601244-about-rte/
o Chairperson, Medxnote, Oct 2015 –
- http://www.medxnote.com/
o Director, Strategy Crowd, Aug 2003 –
- (Pathfinder Partners Limited acquired by Strategy Crowd in July 2016)
- https://www.dropbox.com/s/ln4nlfpo9m0svjm/SC%20Deck%20.ppt?dl=0
o Advisor, Compucal, July 2011-
- http://www.compucalcalibrations.com/about-us/
o Director, Institute of Management Consultants and Advisors, May 2015-
- http://www.imca.ie/about-us/about-us/
o European Commission
- Top 5 Coach in Europe’s Horizon 2020 SME Instrument programme
- Projects from Medical Diagnostics to Photonics to Sustainability.
o EBRD
- 16 Programmes completed with ICT Companies: Mongolia, Kyrgyzstan, Azerbaijan, Taiwan, Romania, Serbia,
Montenegro, Albania
- External Supervisory Board Nominees for Banking
- EBRD Nominee Director for Corporate Equity Panel
o Enterprise Ireland
- Programmes from National to local supporting management teams running over 200 high potential start-ups,
University Spin-outs and Scaling SMEs.
- Platform 4 Growth
- Commercialisation Plus Fund – Commercialisation audits
- Mentor Panel
- DIT – International Sales Programme
o Sustainable Nation Ireland
- Designed and delivered 2° Catalyst Leadership Development Programme.
o

3. o Third Level Institutions
- Lecturer and advisor at Leading Business Schools, incubators and accelerators.
- Developed module of Asian Business MBS, UCC/ Nanyang Business School.
Director and Advisor Experience
o Chairman, Razor Communications, Oct 2009- Sept 2015 (Belgrade and Cork)
- http://www.razor.rs/
o Advisor, Hiri, April 2013- Jan 2015
- https://www.hiri.com/
o Director, Scurri, July 2011-Sept 2013
- https://www.scurri.co.uk/
o Chairman, Rigbag, Oct 2011-May 2013
- http://rigbag.com/
o Advisor, MyKidsTime, July 2011-July 2012
- http://www.mykidstime.com/
o Chairman, Goshido, Dec 2009-May 2012
- http://www.wsj.com/articles/SB10001424052748704141104575587930815328888
o Advisor, Tenego Partnering, July 2011-April 2012
- http://www.tenegopartnering.com/
o Director, Inhance Technology, Nov 2004-Jan 2012
- http://www.inhancetechnology.com/
o Director, WeddingsOnline, Feb 2009-July 2011
- https://www.weddingsonline.ie/
o Director, Digiserve, Feb 1999 - Dec 2003
- https://www.crunchbase.com/organization/digiserve#/entity
Executive Experience
o CEO and Founder at Inhance Technology (Cork), ‘04–‘08
o Sales & Marketing Director at Digiserve, ‘99-‘03

4. o Director at Net Results (Dublin), ‘97-‘98
o Sales & Marketing Manager at Ireland On-Line (Dublin) , ‘96 – ‘98
o Head of Sales & Marketing at Examiner Newspapers (Cork) ‘94-‘97
o Sales & Marketing Manager at Hot Press (Dublin) ‘92 – ‘94
o Financial Advertising Manager at Sunday Tribune (Dublin) ‘90 – ‘92
o Graduate Trainee at Kompass Ireland (Dublin) ‘88 – ‘90
o Sales Executive at Sunshine Radio (Dublin) ‘83 – ‘88
I have been a Management Consultant since 2003 and this work is recognised by IMCA which granted me
CMC status in 2015 ( Certified Management Consultant).
I am progressing accreditation with the EMCC. (Senior Practitioner, Coaching)
ASSOCIATIONS
MMII - Member of the Marketing Institute of Ireland
MIMCA CMC - Certified Management Consultant
MInstD - Member of Institute of Directors
MEMCC - Member of The European Mentoring and Coaching Council
EDUCATION
1982-1986 Trinity College, University of Dublin
Economics and Social Science, B.A.
2010-2011 Enterprise Ireland
iGAP First Cohort
2011-2012 Common Purpose
Focus Programme, Cork

5. Alan Costello
www.linkedin.com/in/alanjcostello
Phone: +353 (0) 87 2791150
Email: alan.costello@ruby-consulting.ie
Skype: alanjcostello
Overview
 Masters in Business Administration, Dublin City University
 Bachelor of Science, Brighton University
 15 years Consulting with Enterprise Ireland, Universities and SMEs on Growth Planning and Strategy.
 Coach and mentor to SME’s directly and through The European Commission
 Founder of Strategy Crowd, a Consultancy practice with 26 domain experts.
 Invested in serving the not for profit sector and social entrepreneurship.
 NXD serving on boards as a director for over 10 years inc Irish Mgmt Consultant Assoc
 Member of Institute of Directors, Irish Management Consultant Association (certified), IMI, MII and
Approved Irish affiliate for the Global Consulting Network
I design and coach Strategies for Multinationals, Semi state/enterprise organisations, large not4profits and
dozens of high growth SMEs across Europe
I am an innovative thinker and challenge leadership teams to be entrepreneurial in stakeholder value
creation and global in ambition
I coach executive leaders to examine their businesses in a different light and act upon the opportunities
identified
I sit in the space between technologists/scientists/developers, the investors who seek returns and the
commercialisation market, from my origin as a scientist, turned international Sales & Marketing expert to
crafting the investment narrative through my VC/Angel network.
As an Advisor and trainer, Channel Partnership strategy and content development has been one of my core
competencies.
Key Recent Consulting Experience
Strategy design and implementation
o Created a ‘What is Strategy and how to implement’ for cohort of SMEs with high growth export
ambitions through Enterprise Ireland
o Developed of a 4 year strategic & implementation plan for large Irish sporting organisation

6. o Designed a strategy and business case analysis capability programme for Irish Central Bank
o Review of services and strategic planning for national Not4Profit organisation
o Delivered a strategy training programme to major examinations unit in Northern Ireland
o Development of business case for a new research centre in the digital technology sector
Commercial Coaching & Mentoring
o Horizon2020 – working with 12 high growth SMEs across Europe on commercialisation
o Enterprise Ireland mentor across cleantech, life sciences & digital media, at early, HPSU and scaling stage
of development, also working on the export advocate, Platform4Growth and International Sales
programmes –over 30 deep engagements
o Lecturer/workshops for New Frontiers – Phase 1 & 2 full delivery
o CVP, Cust ID & Acq, Selling & developing pipeline, Business model analysis, Marketing strategy,
online marketing, Investment prep, innovation mgmt
o Investor and business plan panellist and assessor
o Mentor to university & accelerator enterprise development programmes
o Development of Commercialisation and investment strategies for over 40 high potential startups/scaling
SMEs including
o Software services company entering the clinical trials market
o Export strategies for renewable energy and technology companies
o Development of Irish Linkedin strategy startup
o OD consultancy market development
o Created a life sciences desk for executive search & placement
o Go-to-market strategies for companies entering Irish and European pharmaceutical market for 1st
time
o Spinout of new technology company and launch of SaaS model
o Consumer orientated media company with >1m users
o Sports product development company
Market assessment and analysis
o International SME and Research commercialisation projects in Kazakhstan, Saudi Arabia, Nigeria and
Philippines
o Commercial evaluations for Irish 3rd level sector
o Energy software mgmt. tool, Building automation, Sentiment analysis, Environmental sensors,
Nutrition supports,
o Social Enterprise communications & Commercialisation strategy
o Identification of commercially important IP, market assessment and then development of IP
Strategy
o Industrial research engagement programme
o Multiple Commercialisation Fund assessments and evaluations
o Completed sectoral analysis in a region, leading to action plan for supports
Enterprise Development
o Design and delivery of a business scaling and development programme that took 30 companies through
commercial scaling.

7. o SustainableNation SME development programme
o Development of New Frontiers programmes (Phase 1&2)
o Design and delivery of a specialist innovation capability programme for food/beverage SMEs seeking to
export
o Development of food technology and scaling centre
o Investment assessor for Competitive Start Fund
o Angel/VC consultant to several Universities/IoT’s and to several LEO
o Evaluation team for Seedcorn competition
Strategy in the Not for Profit/Social Enterprise sector
o Sponsorship structure, charity management reorganisation
o Community ‘evergreen’ investment fund
o Civic Amenity project with Borough Council and Louth Leader & raised over €100k in charitable and
grant supported projects in less than a year
o Special projects director for major charity organisations
o Back to employment programme for hundreds of long term unemployed
o Strategic evaluation for employment support organisation to enter Irish market
Key Clients, Sectoral Expertise & Memberships
Education
Executive MBA programme in DCU.
Leadership, CRM, Innovation & Entrepreneurship, Operations Strategy, Organisational Design, Corporate
Finance, Marketing, Business Strategy
Innovation360 accredited practitioner
Sectors
Medtech/Pharma/Clinical
Cleantech
Industrial Tech
Food/Foodtech/Agritech
Digital Media
Social Enterprise/Charity

8. Certified: Lean Green Belt, PRINCE 2, Certified Management Consultant, Finance, State Boards as a Non-Exec
Director
University College Dublin:
Postgraduate research into serine proteases with a view on possible pharmaceutical implications.
University of Brighton:
BSc (Hons) Pharmaceutical and Chemical Sciences
Gormanston College, Co. Meath. 2nd Level Education.
Living my Values:
Entrepreneurial mind-set, Challenge for Innovation & Learning, Value add to the quadruple bottom line
Golf (off 9), social soccer, kayak and have also run two marathons. NXD of Mill Enterprise Centre and Civic
Trust, supporting: www.Boyne10k.ie; which raised €25k for GOAL/other charities every year, while bringing
2000 runners through the medieval streets of Drogheda, www.nexus.net; Street art project to create the
world’s biggest art gallery, www.DroghedaCivicTrust.ie; preserve and promote architectural and cultural
heritage of Drogheda and surrounding areas, www.Upstate.ie community theatre company and MyStreets,
an initiative to support homeless people develop personal skills in the tourism sector.

9. Roddy Feely
5 Banta na Bearu, Athy, Co.kildare
TEL: 087-2499833
EMAIL: rfeely.bcs@gmail.com
SUMMARY
I am a Business Leader with 24 year’s industry experience.
I worked with Irish Dairy Board, Waterford Crystal, Greencore and Richard Keenan.
I held senior management positions in Sales & Marketing, Operations, General Management and Strategy
Development.
I worked for large multi-nationals with turnovers exceeding €2 billion as well as SMEs with turnover of €50
million in the FMCG, Luxury Goods, Food Ingredients and Agriculture industries
Since 2012 my work has been focused on passing on the skills and knowledge picked up on this career. I
work primarily with SMEs but I also carry out advisory and training programmes with larger companies.
The majority of my career has been spent in International markets working, living and travelling to countries
including Russia; Europe; Lebanon; Palestine; Saudi Arabia; Gulf Region; Japan; Australia; North America and
the Caribbean.
I am a Certified Management Consultant (CMC).
I specialise in working with companies as an industrial/commercial expert, advising and coaching co mpanies
and their management teams in…
 Strategy and growth development
 Channel Partnership Strategy
 International marketing
 Innovation and Value Creation
 Customer service
 Operations management
I work with companies to develop international sales growth strategies and plans across a variety of
sectors including:
 Technology
 Construction
 Civil engineering


10.  Home furnishings
 Food industry
 Agricultural machinery
 Agri-technology
Drinks industry
CURRENT POSITIONS & DIRECTORSHIPS:
Bellevue Creative Solutions Ltd. 2012-Present:
Director & Principal Consultant: The primary focus of my consultancy practice is working with SMEs in
the areas of strategy development; international sales growth and marketing; business plans; new
business development and organisation structure. I also conduct and facilitate training and performance
improvement programmes in Exporting, Selling, Customer Service and Management Coaching. I have
been appointed to the Enterprise Ireland Advocates & Mentor Panels and also act as a business mentor
for a number of Local Enterprise Offices across Ireland.
Strategy Crowd 2015 - Present:
Founder Director: Strategy Crowd is a Management Consultancy led by four experienced Directors with
a pedigree in Innovation, Growth Planning, Business Execution and Entrepreneurship. Strategy Crowd
has access to a panel of twenty domain experts in these fields. We deliver Commercial Due Diligence for
investors and companies planning investment. We deliver Growth Advice for start-ups, scaling
companies and older companies planning re-invention.
Really Connect Ireland 2014 - Present:
Director & Principal Trainer: Really Connect Ireland provides a range of high quality strategy-focussed
LinkedIn training courses to corporations across all sectors in Ireland so that they can effectively reach
and engage with their target audience, provide solutions to clients and grow their business in the process.
National Council for the Blind in Ireland (NCBI) 2013 - Present:
Non-executive Director of the NCBI Group Board (Voluntary)

11. Role As a Consultant and Industrial/Commercial Expert
Working directly with Senior Management teams, I facilitate and implement the development
of a business strategy and international sales growth plan. Typically, I will address the
following key areas with the management team – Strategy; Finance/Funding; Sales &
Marketing; Leadership and People; Operations and Innovation. I take a practical approach
with an aim to both coach and improve the competencies of the management team in each of
these areas. I bring the management through a process to address the growth ambitions,
growth drivers and inhibitors; market analysis; SWOT analysis; competitive analysis; develop
the value proposition; select the optimum route-to-market; develop an international pricing
strategy; operational efficiencies and customer support.
Examples of industry sectors for recent consulting/expert adviser role
Agri-business; construction; Lighting design and manufacture; dairy sector; Quarry/specialist
silica sand; structural steel and engineering; drinks industry; agri-tech sector;
I have also worked as an industry expert, coach and adviser on management
development programmes for both national and international agencies for example…
Enterprise Ireland Platform4Growth (2014/15) - In 2014 I was appointed as a Business
Growth Adviser to Enterprise Ireland’s pilot Platform 4 Growth Programme to advise and
coach five companies on the development of an export sales growth plan.
Enterprise Ireland International Selling Programme (2014/15) – I was appointed as a
Business Advisor to this programme to coach; support and advise four participants in the
development of an International Selling Plan for their respective organizations.
United Nations Conference on Trade & Development (UNCTAD) - In 2013 I designed and
delivered a course on International Marketing & Exporting including the training of local
consultants for the Palestinian Shipper’s Council. The course was targeted at local Palestinian
SMEs with limited exposure to commercialising and marketing products/services in
international markets.
Bord Bia – “Convincing the Buyer to Buy from You”: I designed and delivered a tailored
training programme for +/-150 participant companies in Bord Bia’s Marketplace
International 2015 event – where 300+ international buyers met the participating Irish
food/drink companies. This training workshop included preparation for the sales meeting;
meeting structure & follow-up; buyer interview; demonstrating features & benefits; value
proposition and validating your company.
I am currently registered as a Business Advisor to the European Bank for Reconstruction
and Development (EBRD) on international business growth and commercialisation.
EMPLOYMENT RECORD
Richard Keenan & Co. Ltd.: 2010 – 2012
General Manager – Client Services 2010 - 2012

12. Responsibilities:
Keenan manufacture feed mixer wagons and market nutritional services combined with
unique feeding technology to over 30,000 farmers in more than 40 countries. I had
responsibility for developing and implementing a Customer Service strategy and structure to
support direct sales to Keenan customers and partners in key markets. I had a broad brief
that involved me directly in many facets of the business such as Warranty & Quality,
Engineering & Technical support, Customer & Commercial services, New Product
Development, Training and the creation of Tele-marketing function.
Greencore Malt Ireland: 2008 – 2010
General Manager 2008 - 2010
Responsibilities:
I had full P&L responsibility for managing Greencore Malt (GM) with a turnover of €40m, 58
employees and production of 93,000 tonnes of malt destined for the brewing and distilling
industry. In addition I ran an Agri-Business that sold inputs to growers and procured up to
135,000t of malting barley through a network of branch stores. The role involved managing
all aspects of the business from key account management, commercial sales both local and
international, operations, manufacturing, quality and health and safety.
Waterford Crystal Ltd.: 1999 – 2008
Head of Customer Services and Distribution 2005 - 2008
Responsibilities:
I managed a team of 70 people including four direct reports with responsibility for all aspects
of Customer Service and the operation of the Distribution Centre. The Customer Service
department processed 410k order-lines p.a. and managed the customer order book from
order receipt to delivery and after sales service. The Distribution Centre
picked/packed/shipped in excess of 3.0m units p.a.; controlled the inventory of approx. 5,000
pallets of finished goods and managed freight to all markets around the globe. I was directly
accountable for the monthly shipping target.
International Sales and Marketing Roles 1999-2005
Business Development Manager – International Markets
Responsibilities:
I was responsible for developing new business and the profitable growth of the Waterford
brand in the luxury goods sector in International markets. I led a small team of five people to
manage a €20m annual sales budget across a diversified range of markets including – Russia;
EU Countries; Poland; Norway; Japan; Pan Asia; Australia; Caribbean; Canada; S.Africa;
Middle East. This included direct selling to key account retailers and the management of local
distributors and agents.
Market Manager – Direct Markets
Responsibilities:
I managed the commercial development of Waterford Crystal Brands in selected
International markets - EU countries; Russia; Caribbean and Middle East. The role included
key account planning, commercial negotiations and implementation of effective marketing
programmes.

13. During the period from 1999 to 2005, I was also appointed to two strategic projects of
significant importance to the growth and expansion of Waterford Crystal.
Working Capital Reduction Project Leader 2004
Responsibilities:
I was appointed to lead a cross-functional team from Waterford Crystal, working with a
specialist team from Accenture, to deliver a strategic programme to cut working capital and
operational costs. I directed all aspects of the project and delivered a 50% reduction in the
active product range, a €50m reduction in inventory and raised €20m in cash. I was
subsequently seconded to a project team tasked with restructuring the business,
implementing new business practices and achieving sustainable cost reduction.
Strategic Plan Project Team Member 2002
Responsibilities:
I was selected to represent Waterford Crystal’s Divisional sales and marketing organisation
as a member of a cross-functional team to deliver a five year strategic plan for growth, in
association with McKinsey Company. We conducted a comprehensive industry analysis and
evaluation and a SWOT analysis of Waterford Crystal Division to identify potential strategies
for growth.
Irish Dairy Board (IDB), 1989-1999
Business Development Director (Loyez-Woessen, Lille, France) 1997 - 1999
Responsibilities:
I project managed the design and construction of a new state of the art butter packing facility
in Lille following IDB’s acquisition of Loyez-Woessen. I was then made responsible for the
integration of Loyez-Woessen into the IDB group and all new commercial development both
within IDB Group, in France and other World markets.
Regional Marketing Manager – Benelux and France 1991 - 1999
Responsibilities:
I led a team of six merchandisers and one direct report based in Belgium and France with
responsibility for the sales, marketing and strategic development of Irish dairy products
under the Kerrygold brand. I developed and implemented commercial and marketing
strategies and managed relationships with both local distributors and customers. My duties
also included key account management and commercial negotiations with major European
retail groups.
Sales Executive 1989 - 1991
Responsibilities:
Responsible for €4.0m sales of Irish cheese direct to retailers and to distributors in the UK,
Europe and the Middle East.
Avonmore Foods Plc. (latterly Glanbia Plc.), 1988-1989
Marketing Assistant 1988 – 1989
Primary role was in setting up market information networks to monitor trade development
in both World and EU markets.
Irish Export Board, 1987-1988
Graduate Trainee 1987 - 1988

14. One of 10 graduates selected from applicants all over Ireland, for a one-year marketing
training programme
ASSOCIATIONS
I am member of the Institute of Management Consultants & Advisers (IMCA) and the Ireland-
US Council.
EDUCATION
1984-1987 University College Dublin
Bacehelor of Commerce (Hons)
1978-1984 European School II, Brussels
European Baccalaureate

15. Ron Immink
I am a Dutch entrepreneur with extensive experience in the areas of entrepreneurship,
strategy, innovation and SME engagement.
Through my books, my speaking engagements, my training programmes and my advisory
roles, I have developed a clear set of winning strategies for Channel Partnerships.
Innovation and entrepreneurship
My work promoting innovation and entrepreneurship includes formal roles at Ulster
Bank/RBS, DCU and UCD and informal roles at British Irish Chamber of Commerce, Wayra
and Propeller.
Founder
I am founder and CEO of two companies www.BookBuzz.biz (innovation, strategy and
consultancy) and www.Smallbusinesscan.com (SME engagement, social media and
banking).
Smallbusinesscan
The idea for Small Business Can comes from an Ulster Bank initiative when we went and
talked to hundreds of businesspeople and asked them about the types of business supports
they most valued. The majority said that they valued the insights of other businesspeople the
most. We came up with smallbusinesscan.com, a site run by businesspeople for
businesspeople.
With 50,000 visitors per month and a mailing list of 20,000 – this is the largest online
community of Irish SMEs.
Bookbuzz
With Bookbuzz I worked with some of the large MNCs in Ireland and the UK on staff
engagement, innovation, strategy and management development, using the Bookbuzz
methodology, which is a combination of dialogue and social learning, slow flow, collective
wisdom, facilitation and the latest business thinking.
Author
My books, focused on entrepreneurship and strategy for small business, have sold over

16. 125,000 units in Ireland and the UK. I speak and write regularly about innovation, future
trends and entrepreneurship and I am a regular contributor to Newstalk radio.
International experience
I have wide international consultancy experience as an entrepreneur, trainer and advisor.
LinkedIn
For more details visit https://ie.linkedin.com/in/ronimmink Y ACHIEVEMENTS
Skills and Expertise
Development of Bookbuzz as an innovative brand in Ireland with over 100 projects
completed.
Developed www.smallbusinesscan.com and secured funding of €3m+. SBC is now an
established brand on the island of Ireland with a community of over 20,000 businesses in a
wide variety of sectors.
Thought leader on innovation and entrepreneurship Transformed Invent from an incubator
into DCU’s commercialisation gateway
 strong focus on technology ventures, entrepreneurship, innovation and out- reach to
SME’s.
 at his departure, Invent was seen as “one of the more progressive innovation/IP centres
in Ireland”
International experience, management development, entrepreneurship and venture creation.
Working for:
 EBRD
 OECD
 ILO
 Projects in USA, Holland, Ireland, Italy, Finland, Bulgaria, Lithuania, Estonia, Kyrgyzstan,
Azerbaijan, Armenia, Serbia and Montenegro.
Built two consultancy companies both valued at €1m+

17. Worked as a trainer and advisor with hundreds of businesses over nearly
three decades
Author of a number of best selling business books
Developed and implemented the methodology for the Local Employment
Service in Ireland, a national employment and enterprise service targeting long term
unemployed, though delivery of a nationwide train the trainer programme. WORK
EXPERIENC
Entrepreneur in Residence of Sustainable Nation Ireland
 Accelerate, train, mentor and coach early stage sustainability entrepreneurs
 Run Climate Launchpad as part of Climate-KIC
 Development of Irish sustainability accelerator programme
Entrepreneur in residence, Innovation Academy, University College Dublin
 Assist in developing the innovation academy as best practice in innovation and
entrepreneurship.
 Guest lecturer & Mentor and strategy development for academy
Co-founder of www.smallbusinesscan.com
SBC is an innovative engagement platform for entrepreneurs
Responsible for growing the concept into an all island platform
Is now the fastest growing business community in Ireland and UK
 Securedfundingof€3m+
 Manage the relationship with both Ulster Bank and RBS
 Concept and product development
 Development of international partnerships
08/2007-now
CEOBookbuzz(www.bookbuzz.biz) Ireland, Holland, UK, USA

18.  Responsible for building Bookbuzz into a brand
 Developed partnership with Newstalk
 Created brand awareness through content and PR only
 Account management with blue chip clients, advising clients on future trends,
management, innovation and staff engagement
2004 till 08/2007:
• Manager Invent-DCU
 Developed Invent into a leading commercialisation gateway
 Built a recognised brand in innovation and entrepreneurship
 Business development, marketing and sales of Invent concept
 Managed a portfolio of 40+ technology companies
 Combined funding raise was €10m+
 DCU’s stake is valuable and growing
 Managed complex relationships across DCU campus and beyond
 Worked on launch of DCU consulting business
 Worked on launch of Ryan Academy of Entrepreneurship
 Launched Innovation day @DCU - flagship conference on innovation,
 Branding DCU as the innovation university in Ireland
 Built and managed a complex eco-system globally
08/2000 till 02/2004:
• Business Development Director Oak Tree Press
 Developed new markets, with special emphasis on the development of strategic
partners and new forms of media
 New product development. o Developed www.startingabusinessinireland.com which
became the largest online resource for Irish start-ups
 Introduced of Business Plan Pro in the UK/Ireland for Palo Alto Software
 Developed and delivered services for SME’s (online content, software, publications,
training, consultancy)
 National and international consultancy on SME development
01/95 until 08/2000:

19. • Managing director TASC
 Developed from start-up into a leading consultancy in the area of local economic
development, train the trainer programmes and enterprise.
 Was purchased by Oak Tree Press for €1m
01/91 until 11/94: • Director Werk Saam
Haarlem, Holand
 Delivered consultancy services to local government and entrepreneurs.
 Responsible for new markets, product and methodology development.
09/88 until 12/90: • Strategic management and marketing consultant Locate
Heilo, Holland
Worked for a range of clients as an innovation consultant. FICATIONS
1984-1988: Hogeschool Haarlem - BA, Small Business
Fellow Institute of Commercial Management Irish Institute Alumni
Member of expert panel on entrepreneurship and local development for
Organisation for Economic Co-operation and Development (OECD)
Team coordinator/Senior advisor/Specialist for European Bank for
Reconstruction and Development
Fluent in Dutch and English. Speaks some German. ADDITIONAL
INFORMATION
Innovative, enthusiastic, creative, strategic, political, networker,
entrepreneurial, driven and practical
Passionate about entrepreneurship and innovation

20. Author PUBLICATIONS/METHODOLOGIES
“TEN Biz Plan, dynamic business planning for startups” curriculum for diploma in
entrepreneurial business planning for Institute of Commercial Management
“Grow your own business, a workbook”
“SPOTcheck, a growth potential assessment for SMEs”
“Starting your own business ,a workbook”
“Look before you leap”
“Applying the rules of business”
“Planning for success”“
“Steps to entrepreneurship”
“Community Enterprise, A Business Planning Workbook for the Social Economy”