So many companies are looking to Asia for their 'rising stars'. But growth strategies and the scale of ambition varies enormously. Find out who is doing what - and with how much success in this short presentation.

1. Plans for
Asia:
10 Strategies
for moving East

2. Asia 5
Bringing you a flavour of business
trends in Asia...in just 5 minutes
A Futures Coaching initiative
www.futurescoaching.com

3. electric
VW sold 2.26 million vehicles in China in 2011, up 18%
It is the automotive market leader
The Group will invest €14 billion over 4 years - a record
amount - in forward-looking projects in China
Top of their agenda: investments in environmentally friendly
models and expanding production facilities

4. returning M&C Saatchi closed their
Singapore offices after 13
years due to the crash in 2008
Rumours of hiring suggest a
move back in 2012
The company has Asian offices
in Malaysia, Hong Kong,
Shanghai, Beijing, Guangzhou,
Tokyo, Mumbai and New Delhi

5. Owner of KFC and Pizza Hut, Yum Brands launched a record
656 new restaurants in China in 2011
Meanwhile, like-for-like sales improved 21%
The fast food chain plans 600 openings in 2012
yummy

6. top talent
China will become the second
largest advertising market in
2012, outpacing Japan
(source IPG)
Recognising this, McCann
Worldgroup has appointed Jesse
Lin as CEO, Greater China and
Tomaz Mok as Chairman
This, McCann says, further
demonstrates their commitment
to China - combining leadership,
strategic innovation and
creative ambition

7. instruments
Investor demand for emerging markets currencies,
derivatives and stocks is focusing financial minds
For example, the Asian FX derivatives business is
expanding rapidly, driven by increased participation from
financial institutions and hedge funds
BarCap and Deutsche Bank launched offers in 2011
and new instruments will launch in 2012 and beyond

8. raising capital
LVMH's private equity arm, TL Capital Asia,
plans to raise $1 billion this year
Their fund will invest in Chinese retailers
facing competition from Western brands

9. plant
Michelin are building a truck & earthmover tire plant
in Chennai, India & a passenger car & truck tire plant in
Shenyang, China. Together with a new plant in Brazil
this will significantly boost global capacity
Total investment costs are €2.75 billion
& all three plants are scheduled for production in 2012

10. roll out
Australia-based ANZ Bank's wants to become
a “super regional” bank in Asia-Pacific
It aims to achieve 25%-30% of its group income
from the region by 2017 through:
a) organic expansion
(eg. it has a 3 step expansion plan for India over the next 4 years)
b) through aggressive acquisition
(e.g. it acquired RBS's Asian Banking in 2009)

11. universal
University College London now calls itself
'London's Global University'
It's strategy is to commit to excellence, innovation, and
the promotion of global understanding
It now has Pro-Provosts based in China and SE Asia,
has set up a partnership with Peking University
and has roadshow UCL visits to Kuala Lumpur, HK etc.

12. jilted
After an investment of
$18.5 million, Meetic
have dumped China
Having launched in 2006,
the relationship was too
costly
Their ambition to be a
truly global brand
is now seriously screwed!

13. About Futures Coaching
Celebrating 5 years!
Working for great clients Doing great things
Anticipating
* the future of retail
* the future of offices
* the future of banking
* the future of mobility
Innovating
* new fund-raising offers
* consumer healthcare NPD
Coaching
* trends training for insight teams
* personal rejuvenation
Speaking
* engagements from Taipei to Toronto
Researching
* management interviews
* expert in-depths
* consumer focus groups

14. Working with Future Coaching

Analysis on the future of regions, countries, sectors or
industries – jumping ahead of the curve; de-risking the
future, achieving thought leadership; enabling longevity

Innovation sessions – brainstorming to harness growth

Workshopping trends – evaluating impacts on
businesses or brands; future-proofing existing offers

Conference speeches on major trends - accelerating
management awareness

Training for consumer insight teams – boosting internal
futuring capabilities

15. LONDON • PARIS
Website: www.futurescoaching.com
Blog: http://futurescoaching.typepad.com
Email: chris@futurescoaching.com