Promotion SBMT abroad

1. PROMOTION OF SBMT
ABROAD
Prepared by students of
group 413:
ALINA ATROKHOVA,
NASTYA BONDARENKO,
KATE LEONENYA, NASTYA
RADOVSKAYA, ARINA
TSEDRIK

2. WE HAVE CHOSEN THE
FOLLOWING INSTRUMENTS
TO PROMOTE SBMT ABROAD:
Social networks (twitter & facebook)
YouTube channel
Advertising online
Participation in international education fairs

3. SOCIAL NETWORKS
(TWITTER & FACEBOOK)
Our university has accounts in
these social networks already.
We would like to recommend to
post information on twitter &
facebook in English or create new
pages for english-speaking
audience.

4. YOUTUBE CHANNEL
We would like to recommend SBMT to
create a YouTube channel, where can be
uploaded short informational videos
about different educational programs,
for example, about BBA & MBA
programs.
Language of videos: English. Also it is
possible to create subtitles in other
languages: French, German etc.
It is a cheap instrument of promoting
our university abroad.

5. ADVERTISING ONLINE
We also would like to recommend to use
online ads (such as banners or pay-per-
click ads) on compatible websites or on
search engines (such as worldwide used
Google with its own advertising platform -
Google AdWords).
Online advertising is one of the most
common and effective types of online
advertising.

6. PARTICIPATION IN
INTERNATIONAL EDUCATION
FAIRS
We know that SBMT takes part in
education fair in Belarus every year.
We would like to recommend SBMT
participate in the same fairs abroad.
It is a good opportunity for our
university to attract foreign students.

7. THANK YOU FOR
YOUR ATTENTION!