1. Saurabh Gaur
Mobile: +91-8937000091
Email : saurabhgaur1988@gmail.com
Career Objective
To work for an organisation which keeps me constantly on the learning curve, and provides me with tasks and
oppurtunities, which challenge and motivate me to continuously add to my worth as a professional. In due time, to earn
myself a position of indispensability in the organisational setup.
Work Experience
Company : Havells India Limited.
Experience : April 2013 – Present.
Company Profile
Havells India limited is a leading Fast Moving Electrical Goods (FMEG) Company with a strong global foot print. Havells
enjoys enviable market dominance across a wide spectrum of products, including Industrial & Domestic Circuit
Protection Devices, Cables & Wires, Motors, Fans, Modular Switches, Home Appliances, Electric Heaters, Power
Capacitors, CFL lamps, Luminaries for Domestic, Commercial and Industrial Applications
Brief Overview
Responsible for up selling and cross selling for various ranges of products in projects for existing & new clients.
Responsible for driving & implementing marketing and sales strategies for the assigned area.
Identifying and mapping the list of potential Builders / Contractors / Institutional / Corporate customers in the
defined area who are regular buyers of our category of products.
Responsible for appointment and management of new channel development and key existing distributors and
dealers in allocated areas by overseeing the business activity in terms of revenue.
Listing out and mapping our products which the customers are using and specific reasons for not using some of our
products, so that suitable actions can be taken up , for them to start using those products ( within a defined time
line).
Present to and consult with mid and senior level management on business trends with a view to developing new
services, products, and distribution channels.
Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and
differentiators.
Track and record activity on accounts and help to close deals to meet these targets.
Building long term one – one relationships with Key Accounts and focusing on generating repeat business.
Evaluation of lost orders & tenders and taking corrective actions.
Providing a 360 degree holistic approach to the existing accounts through coordination with sales and service team.
2. Professional Experience
2010 worked at Wipro BPO as an Associate for 6 months.
Academics
PGDM ( Specialization- Marketing), Birla Institute Of Management Technology, Year 2013 , 7.00 CGPA
B.Tech ( Specialization- Electronics And Communication), UPTU University, Year 2009, 70.3%
Senior Secondary CBSE, Vivekanand School New Delhi , Year 2005, 74%
Higher Secondary CBSE, DAV Public School Sahibabad, Year 2003, 82%
Academic Projects
Summer training
Project title: A study of Buying Behavior of Customers of TVS Apache and Competitor’s Products in Premium
Motorcycle Segment.
Organization: TVS Motor Company, New Delhi
Team size: 1 Duration: May’12 to Jun’12 (2 months)
Project details: Aim of project is to do customer analysis for TVS customer in comparison with the competitors,
analyzing them to recognize key issues affecting the buying behaviour of the customer.
Short term project
Project title: Market research project
Organization: KPIT Cummins Year: 2012
Team size: 4
Project details: Aim of project is to do a customer analysis on auto mobile industry in India
Short term project
Project title: Online Marketing strategy
Organization: meraCareerGuide.com
Team size: 1 Year: 2012
Project details: Aim of project was to make online marketing strategy for online career counseling firm by various
social media marketing methods so as to increase awareness and usage of online site www.meracareerguide.com
Short term project
Project title: Immobilizers for automobiles
Organization: Minda corporations
Team size: 1 Year: 2008
Project Details: Aim of the project was to work on anti-theft equipment for four wheelers.
Extra-Curricular Activities
Qualified Regional mathematics Olympiad for north zone.
Comic Manager& HotSpot at JWEF (Junior World Entrepreneurship Forum)
Robotic Workshop organized by IIT Delhi.
Joint secretary of college electronics society GNIX.
Place : New Delhi Saurabh Gaur
Date: May 2016