Saul Bass was an American graphic designer famous for his film title sequences and logos. He used simple geometric shapes that had symbolic meaning related to the film. For the title sequence of Anatomy of a Murder, he depicted a dead body to represent the crime genre, and used two contrasting typefaces - one messy and warped, and one official-looking - to represent the killer and investigators. The title sequence for The Man With The Golden Arm used spiny cutout lines to symbolize veins and syringes, indicating the film was about drug use.

1. SAUL
BASS

2. • Saul Bass (1920-1996) was an American
graphic designer who was most famous for his
work in film title sequences and classic logo
design.
• He is well known for using simple, geometric
shapes and them having symbolism within the
context of the film. Often he uses a dominant
image throughout sequence.

3. Anatomy of a Murder
• http://www.artofthetitle.com/title/anatomy-of-a-murder/

4. Anatomy of a Murder
In the Anatomy of a murder title sequence the
genre of crime is shown because we see what
looks like a dead body. Dead bodies and crime
scenes are a common convention in crime films
because they usually revolve around one or even
multiple murders and crimes.
There are two types of typography used, the
typography shown in the top screenshot looks
messy and warped, this could represent the
murder who may be crazy. This text also is very
angled and geometric similar to the shapes in
the title sequence.

5. Anatomy of a Murder
The second typeface looks like a more “official”
font and also slightly rounded. This could
represent the police/detectives investigating the
murder because it looks like it could be used on
official documentation. It contrasts with the
other typeface.
We see in the title sequence shots of body parts
and some shots of them cut up. This could be
another way to show information about the killer.
It could show them as being deranged because
they cut up the body or that there is an
enigma(which is a thriller convention) because we
don’t know what has happened to the body.

6. The Man With The Golden Arm
• http://www.artofthetitle.com/title/the-man-with-the-golden-arm/

7. The Man With The Golden Arm
In The Man With The Golden Arm spiny cut out
lines are used to represent veins and syringes.
Along with “arm” in the title we can assume this
film is about drug use.
The iconography as well as the dark colour
scheme shows us that this is a dark drama or
thriller movie.

8. The Man With The Golden Arm
The typography is very basic and works well with
the simple imagery to to put emphasis on the
imagery, the audience is meant to figure out
what the lines could mean and not to focus to
much on the meaning of the text.
The arm at the end of the sequence is a reference
to the title of the film. This ties together the drug
use link of the needles and the arm. The arm is
crooked just like the unsettling angles of the lines,
this could be used to represent how the character
in the film is affected.