The document is a cover letter and curriculum vitae from Mr. Chippy Simumba applying for a Sales Manager position. It summarizes his 10 years of sales, marketing, and distribution experience working for various companies in Zambia. It also lists his educational background, skills, work history detailing his roles and responsibilities at previous employers, accomplishments, affiliations, and references.

1. COVER LETTER AND CURRICULUM VITAE
Mr. Chippy Simumba
C/o United Church of Zambia
Trinity Congregation
P.o Box 30079, Church road,
Lusaka, Zambia.
24th
December, 2016
The Human Resource Manager
Zambia.
Dear Sir/Madam
Re: SALES MANAGER.
The above matter refers,
I am male, a Zambian citizen and full member of a professional body the Zambia institute of marketing. I have 10
years’ practical experience in commercial department with traceable skills set in sales, marketing, distribution
management and new markets development across varying sectors of Pay Television, Agriculture, Manufacturing
and construction materials, Automobiles and FMCGs.
Having worked with internationally organized and recognized high pressureorganizations, I have acquired greater
knowledge and experience in managing key accounts customers, distributors, retail dealers and mines. My
territorial knowledge and coverage across Zambia includes Lusaka, Luapula, Northern, Copperbelt,
Northwestern, Eastern and exports market to Congo DR (Katanga region), Burundi and Malawi.
My abilities are in strategic and key account management, negotiation, pipeline management, sales force
effectiveness and team management. I have received special training under centum learning in
Supplier/Customer Relationship Management focused on creating value for both the company and its customers.
I hold a professional Diploma in marketing from Evelyn Hone College and am currently pursuing a Bachelor’s
degree in Marketing with the Copperbelt University under school of distance learning. For more details, kindly find
attached my curriculum vitae, for your reference.
Your consideration and favourable response will be appreciated.
Yours faithfully,
Chippy Simumba.
+260963644974
CHIPPY SIMUMBA

2. COVER LETTER AND CURRICULUM VITAE
FLAT # 2, MUNALI, BEHIND CRESTA GOLF VIEW HOTEL, LUSAKA 10101
Home: 0963644974| Cell: 0963644974
chippy.simumba@yahoo.com
PERSONAL DETAILS
Date of Birth: 15thOctober, 1982
Place of Birth: Chipata, Eastern Province
National Registration Card #: 486105/52/1
Marital Status: Married with Three Children
PROFESSIONAL SUMMARY
A trained and qualified Sales and Marketing professional, offering 10years practical and industry
diverse experience in Agriculture, manufacturing and construction materials,FMCG’s,Automobiles
and Pay Television.
I boast of traceable proof of success in new markets development, route to market and channel
development, salesforce management and achievement of sales targets both in domestic and
exports trade markets.
KEY SKILLS
 Persuasive negotiator
 Strategic account development and organisation
 Excellent communication skills
 Strong interpersonal skills
 Sales revenue and profit maximization
 Resolution-oriented
 Flexible and disciplined
 Energetic and self-driven
 Motivated team player
 Isopos,JDewards,pastel and Microsoft Office
WORK EXPERIENCE
NATIONAL SALES MANAGER August 2016 to Current
STARTIMES TELEVISION ZAMBIA (Lusaka)
 Management of the National sales team and custodian of commercial strategy.
 Planning & conceptualising various strategies to achieve business goals across the nation,
aimed towards the growth in business volumes as well as profitability.
 Design market expansion & diversification strategies to help attain set targets.
 Planning and executing innovative service oriented brand promoting campaigns.
 Consistently achieving sales targets in the regions with productive increase in volumes and
ranking highest among the competitors share of wallet.
CHIPPY SIMUMBA

3. COVER LETTER AND CURRICULUM VITAE
 Identify and appoint new channel partners/ vendors to enhance business development through
formal presentation, while working closely with the sales channels to ensure target
achievements.
 Maintain timely MIS & database reflecting the trends and developments of the company
regarding sales, business development, vendor reconciliation for budgetary & strategic review
to enhance business of the company.
 Establish healthy business relations with clients & external associates for securing repeat
business & long term customer loyalty and work towards solving their queries and complaints
efficiently.
 Manage the distribution network, keeping in check the product assortment/ inventory across the
region.
 Ensure target achievement with requisite investments & scheme settlement across the nation.
 Responsible for developing communication, enhancing trade recommendations, service level
adherence & expansion.
 Responsible for team management, recruitment, training formulating incentive schemes and
motivation.
NATIONAL SALES TEAM LEADER September 2015 to August 2016
BAJAJ ZAMBIA T/A YENDELELA TRADING LIMITED (Lusaka)
Team Management
 Management of the National sales team for Yendelela trading limited.
 Budgeting and formulating work plans for regional sales representatives.
 Regularly assessing the adequacy of the department, and evaluate whether there is need for
training or revisiting of the organization chart.
 Train and mentor the team to build capacity. Lead a performance management program within
the department (in conjunction with HR).
 Pro-actively ensure feedback from the trade is given to the technical and service functions or
other departments in need of market information.
Manage Sales budget
 Forecasting and design of sales budgets for regions and overall national numbers.
 To ensure attainment of national sales budget.
 To ensure local cascading and meeting of sales targets in sales regions, areas and channels.
 Developing tactics to achieve targets within planned periods.
 To initiate, justify, measure and report on the efficacy of sales promotion activities.
New segment and market identification
 To generate leads and translate into sales.
 To develop and drive sales in all segments and to identify new sales opportunities.
 Developing and management of high level networks to support new market growth and leads.
 Developing the best route to market and advise sales team on high margin segments.

4. COVER LETTER AND CURRICULUM VITAE
System formulation, Policy & Controls
 Document process surrounding all key sales procedures and updating as necessary.
 Defining and implementing sales policies which dictate how Yendelela trading limited handles
sales innovation, recognition, incentives, staff brand promotion and ambassadorship.
 Defining and implementing appropriate in-trade product stock monitoring controls to ensure
expedient delivery to customers.
 Developing sales & marketing team capable of fully meeting the organizational needs and those
of product sales channel partners.
WORK EXPERIENCE
SENIOR SALES REPRESENTATIVE September 2012 to August 2015
LAFARGE ZAMBIA PLC–NDOLA
 Responsible for managing exports customer portfolio for sales to the Democratic
Republic of Congo (Katanga Region).
 Responsible for dealers/retailers management for all domestic markets sales on the
copper belt and Northwestern province.
 Responsible for planning, conducting effective sales visits and reporting all territory
issues to the sales manager.
 Involved with Key account management -mines, contractors and priority “A” Retailers.
 Achieving sales targets and growing market share in territory of operation.
 Trained and champion of sales force effectiveness with special endorsement from Lafarge
academy of sales excellence (SFE programme under Centum learning).
 Providing input information for designing of commercial strategy to the sales manager and
commercial director.
 Responsible for territory planning and designing of effective customer action plans to
achieve commercial strategy.
 Responsible for establishing the best route to market and enhancing the Lafarge
distribution segment model.
 Conducting prospecting visits and developing customers across all segments.
 Offering merchandising trainings to dealer shop floor staff in the territory.
 Assess and recommend credit sales offers to the sales manager for approval.
 Reconciliation of all customer transactions weekly, monthly and
annually to ensure that all customers are growing volumes over a given period.
 Updating CRM with daily sales call reports and proposing to management urgent actions
required in the territory to counter competitor actions.
 Interface with value chain, production department, finance department, customer service and
Logistics departments in order to ensure efficient service to customers and create value for
both the company and customers.
 Achieved all targets and managed a portfolio of 120 customer accounts.
 Negotiated prices, terms of sales and service agreements with mines and Key
accounts.
 Attend all sales meetings and make presentations for the territory.
 Conducted several joint customer visits with the sales manager, commercial director, chief
executive officer and members of the executive committee.

5. COVER LETTER AND CURRICULUM VITAE
 Develop and enhance Customer relationships through business review meetings
discussing current services and opportunities for market and sales expansion.
 Market intelligence information gathering to provide an opportunity for industry and market
scans and all information gathered updated timely in CRM
REGIONAL SALES MANAGER June 2007 to August 2012
SEEDCO INTERNATIONAL ZAMBIA LIMITED–KITWE
 Responsible for managing the regional office with direct supervision role for Copper belt,
Luapula and Democratic Republic of Congo (Katanga region).
 Responsible for determining Sales budgets and coordinating all seed sales in the region
of operation.
 Manage distribution channels by mapping stockists and designing best route to market
 Provide market intelligence reports and recommend proactive measures to
management effectively and efficiently.
 Responsible for selection of demonstration sites and conducting trials in the region.
 Planning and conducting Farmer Field days and shows.
 Reconcile stocks and payments with stockists and other clients in the region.
 Liaison officer with ministry of agriculture officials-extension officers and
provincial heads in the region lobbying for Farmer input support programmes.
SALES EXECUTIVE April 2005 to May 2007
TYRE KING ENTERPRISES LIMITED - LUSAKA
 Management of counter sales officers.
 Generating quotations and making purchase follow ups on customers.
 Offering technical advice for the correct applications of Tyres and Batteries.
 Prospecting and creating new business through field visits and conducting tele-sales to
companies.
 Conducting workshops and training with fleet managers and business owners in the
assigned territory.
 Meeting business owners to review current services and sales expansion opportunities.
 Created strategic brand building events to expand the current product
Portfolio-Trade shows and exhibitions.
EDUCATION
ANOYA SECONDARYSCHOOL 1999
Chipata
O Level school certificate
EVELYN HONE COLLEGE OF APPLIED ARTS AND SCIENCE 2004
Lusaka
Zambian professional Diploma in MARKETING
COPPERBELT UNIVERSITY Current
Kitwe
4th Year Bachelor of Science in MARKETING- Distance learning

6. COVER LETTER AND CURRICULUM VITAE
ACCOMPLISHMENTS
 Managed to setup sales department for a startup company and prepared standard
operating procedures-Bajaj Zambia.
 Have trained lots of sales representatives in sales management.
 Trained and successfully completed a sales force effectiveness (SFE) coaching
programme
under Lafarge academy of sales excellence and was awarded the best performing sales
representative in the Lafarge group by Centum Learning.
 I have attended several in-house trainings in Health and safety, sales management,
customer service management, merchandising and dealer selection, promotions, market
intelligence gathering, business reviews and Product knowledge.
 I have attended several regional conferences for Zambia Institute of marketing a
professional body mandated by Law to regulate practice of marketing in Zambia.
AFFILIATIONS AND CERTIFICATIONS
 Professional Membership-Full Member of The Zambia Institute of marketing,
 Membership Number SC 0579
 Member of the Zambia institute of Marketing copperbelt regional conference organising
committee.
 Certified coach and champion for sales force Effectiveness.
INTERESTS AND ACTIVITIES
 Travelling and meeting new friends.
 International Mobility and new challenges.
 Driving.
 Singing -choral Music
COMMUNICATION LANGUAGES
 Proficient with English, Namwanga and Nyanja
 Good with Bemba and Swahili.
 Basic with French
 Proficient with Microsoft Office
REFEREES
REFEREE 1 REFEREE 2 REFEREE 3
Mr. Mapesa A. Musongole Mr. James Chongo Amit R.Patel
CEO and Registrar
Zambia Institute of Marketing
P.O Box 32180
Lusaka.
Cell: +260955804093 or
+260977529999
Email
Business Development and
Human Resources Manager.
Tyre King Enterprises Limited
Lusaka.
Cell: +260211238546 or
+260211235702-4
Managing Director
Jagruti Enterprises Limited
P.o Box 10302,
Chingola.
Cell # +260955803655
Email:jagrutientltd@yahoo.com