1. Sachin Arakh
Mobile: +91-8956362605/9372057473.
E-mail: sachin.arakh@gmail.com
Seeking middle level assignments in Media services/ Event management/ Advertising/
Area with an organisation of repute.
PROFESSIONAL ABSTRACT
q A mission focused professional with around 9+ years of experience in Media
Services, Event Management, Relationship Management and Team
Management.
q Presently associated with O&M( Ogilvy & Mather) as Sr. Operation
Manager since 11 May 2015 enhancing market penetration, business
volumes and growth
q Expertise in formulating business continuity plans, identifying & adopting
emerging trends to achieve organizational objectives and profitability norms.
q Adept in providing advisory services to HNI Clients in Event Management
solutions thereby enhancing their Programs .
q Experience of managing operations and implementing strategies towards
enhancing market penetration, business volumes and growth.
q Deftness in setting out quality standards for various operational areas;
implementing quality systems & procedures to facilitate a high-quality customer
experience.
q Well versed with technical analysis tools & systems; possess excellent
communication skills with exceptional relationship management and team
supervision abilities.
Responsibilities of Operations, Client services, Vendor management, Setup’s and
Iimplementations, Promotional Activation and Advertisement.
Professional Experience
Total Years of Experience: 9+ years
Current Location : Mumbai
Preferred Location: Mumbai & Pune.
APERCU
An astute professional of accomplished career track of delivering sustaining revenues & profits in across
industries. Presently associated with O&M (Ogilvy & Mather) as Sr. Operation Manager Knowledge of
event Client including disbursal, Manage different type of Events & Project plans. Expertise in Client Servicing,
Vendor Management. Proficient in implementing systems or procedures with proven ability to achieve
discipline & profitability. Team based management style with abilities in creating a conducive environment to
work. Detail oriented with an analytical bent of mind and a positive attitude. Exceptionally well organized with a
track record, that demonstrates self-motivation, creativity, and initiative to achieve both personal & corporate
goals.
CORE COMPETENCIES
Branch Administration
Æ Implementing policies/ procedures for & reducing overall costs through various means.
Æ Preparing activation plan sheet along with all the essential documentation which is tool to make the
activation on proper track.
Æ Making cost effective proposal for the Events and Promotions.
Æ Deal with Vendor with setoff work terms and conditions to runs the business relationship on flow.
Æ Set an internal work process which is easily controlled.
Æ Other important aspect to take the inventory and material management and distribution for the
Project or on Activations
Æ Handling all type of problems, queries etc. which is facing at on grounds activations or on projects.
Æ Taking important permissions and Tie-ups which is helpful to run the activations smoothly.

2. Operations
Æ Suggesting the clients the various Projects according to their needs. Resolving/ addressing client
queries.
Æ Vendor Management, Setups and Implementations, Promotional activation and
Advertisements.
Æ Building and maintaining healthy business relations with high net worth and corporate clients,
ensuring high customer satisfaction matrices by achieving delivery & service quality norms.
Æ Following-up with clients with activities like complaint resolution, query/ instruction pre-processing,
suggest opportunities for improving work-flow.
Æ Making quotations for big corporate clients and involved in scrutinising & accepting proposals.
Ensuring adherence to process targets & goals
Æ Building the team, by creating structured processes and improving cross functional relationships and
communication
Client Servicing
Æ Managing customer centric operations & ensuring customer satisfaction by achieving service quality
norms.
Æ Attending clients (individuals/ corporate clients) concerns & complaints and undertaking steps for
effectively resolving them.
Æ Interacting with the customers to gather their feedback regarding the products’ utilities.
Æ Maintaining cordial relations with customers to sustain the profitability of the business.
Team Management
Æ Imparting/ organising training programs for new recruits for achieving pre planned business targets.
Æ Leading, training & monitoring the performance of team members to ensure efficiency in sales,
operations and meeting of individual & group targets.
§ Geometry Global ( Ogilvy & Mather Group) 11 May 15- Present
Sr. Operation Manager (Central head)
§ To recruit and manage a team of managers and Executives.
§ Managing customer service and operations team comprising of service and underwriting executives.
§ Ensuring effective control of marketing results and that corrective action takes place to be certain that
the achievement of objectives are within designated time.
§ Look after location co-ordination and administrative activities for the Events and Promotions.
§ Co-ordinating with central team and cross-functional team.
§ Preparing reports for operational achievements of the Activation.
Project leads –
Client- HUL (Hindustan Unilever Limited)
BHP (Bihar Handwashing Project) for Bihar State, with large number of team i.e 1 Project
manager, 2 Assistant Project manager, 22 Project Coordinator. Along with 152 units on fields. With
overachieve target of average 402 kids for day and the target was 355.
Biggest achievement was given by UK client (CIFF client) for prompt reporting, fluent
work flow, Good team management, work distribution channel and productive and
Quality output.
§ Vritti Solutions Ltd. April2013- March 2015
Execution Head - Pune
§ Handling advisor recruitment formalities (scrutinising, training, licensing and Evaluation).
§ Working as:
o In-charge of service aspect (customers and client servicing).
o In-charge for branch activities, new business process involving login & underwriting process
and getting the policy issued.

3. § Presenting the plan in front of seniors.
§ Developing team members by adding value not only in areas of events but also in areas like
presentations, soft skills, personality development, customer relationship management (CRM), etc.
§ Identify the resources of the project.
Project leads -
Æ Yatra Management
• Pandharpur Yatra 2014 -
• Pandharpur Yatra 2013 -
To get the permission form the local authorities, find proper spaces to
Product endorsements and Help to capture them their target audience or customers by
strategic Branding options.
Work done with below esteemed companies with deliverables -
Godrej –
Good Knight Fast card activation – Sampling distributions Management of
5 lacs unit in Math, and Mandir Premises to make the brand visible. Static Branding
with boards by Arch gates in Pandharpur city. Branding and Water management
system at Darshan Bari & Temple area.
Æ Colgate Palmolive Company –
Colgate max fresh gel – Manpower management, Leaflet distribution with
innovative creations of stalls and distribution Props.
Æ Mahindra & Mahindra (Tractors Segment) –
Stall arrangements, Training and Manpower Management.
Æ Tata -
Tata Salt and Water purifier – Stall, Manpower, Branding. (Arch gates, Boards
etc.)
Æ Vithoba Dant Manjan – Stall, Manpower and Sampling Distributions Management.
And Many more…
Æ Product Launch
Æ Mercedes Benz – Product display at highway food mall with setup for 2 days.
Æ Mahindra and Mahindra – (Distributor meet and Lucky draw)
Arjun Tarctor 407 DI Tractor at Temburini at Solapur. All the arrangements
Venue selctions, Invitations card designs, Décor and Food arrangements for
Distributors and Mahindra Tractor customer. Setup for the Inaugurations and Launch
the Product with unique concepts.
Æ BTL Promotions
Æ Zee Marathi – Voting camping for T.V serials for Sangli, Satara, Kolhapur.
Æ Godrej – (Low smoke coil)
Canopy Activation, Hoarding & Branding, Manpower, and Local Permissions
at 21 locations near Bus stations Maharashtra.
Æ Parle – (Marie Biscuits)
Canteen Activation at Bus stations, Branding, Manpower, and Local
Permissions at 32 locations in Maharashtra.
Æ Pidilite – (Fevikwik )
Canopy activation at near 3 Bus stations of Maharashtra, Includes live Demo,
Promotional sales & BCT games for people engagement.
Æ Van Promotions
• Vodafone –(Mobile charging Unit)
Van Fabrication, Branding, Route plan, Selection & Training for Promoter’s
tracking module.
• Colors Channel – (Uddan Serial)
Sumo Branding with Vinyl pasting for Maharashtra districts Mumbai, Kolhapur &
Solapur and Sangli.
• Tata – Road Promotions for Tata Sumo Gold (Product Display) For Kolhapur,
Solapur, Sangli etc.
Æ School promotions
• Colors channel – ( Drawing Competition)
Getting the permission for 20 Schools for drawing competitions from 5th
Class to

4. 10th
class students.
Æ Advertising & Branding
• Merchandising – (Mounting Danglers, Posters, etc.)
• In Shop Branding- For Muthoot fin. Corp. (Vinyl, Flex, Sun board etc.)
• Bus & Auto Branding
• Hoardings and Boards (Dealer Boards, Advertising Boards, Signage’s etc.)
§ Rudra Advertising Pvt. Ltd. May2011-Feb 2013
Branch Head - Aurangabad
§ Product promotional strategies, Client servicing, Vendor management, Advertising and Brand
management.
§ Formulating strategies & reaching out to the unexplored market segments/customer groups for
business expansion and to target the projects by tracking daily, weekly, monthly movements in the
territory.
§ Provide effective leadership to circle team & customers to continuously achieve higher standards of
Performance through knowledge, training & development, building & maintaining team spirit and
being result & task oriented.
§ Provided direction, motivation & Training to the Supervisor & Promoters ensuring optimum
performance in Events and activations.
Project Lead-
• Uninor – Branding at Marathwada (Wall wrap, Hoarding, Dealers Boards etc.)
• Tata Sky- Merchandising – Ahemadnagar Outlets (In-shop branding, Flanges
installations etc.)
• HUL – In- shop activations - Aurangabad, Jalna.
Events and Promotions Manager
§ Targeted the Sights and Positions which takes an important role to achieve the task.
§ Ensure a very good relationship with the key customers in my territory for repeat business.
§ Meet clients and convince them for healthy business promotions strategies.
§ Market research, In-shop activity, Road shows, Exhibitions, Manpower supply and Vendor
management responsibility taken care.
§ Building up a new team, setting project goals, setting targets and working hard to achieve them.
§ Development of brand and giving sales support to stockiest through Activations & Promotions.
§ Urban & Rural BTL promotions for our client USHA in various cities of Maharashtra, Bihar and
Gujrat for 1 month were carried successful.
§ Rural promotions of Nestle, Marico, etc. were executed in cities of M.P. and Maharashtra.
§ Gillette Guard Sales promotion gets its huge response only in state of Gujarat.
§ Because of the successful execution of Events and Projects got an Appraisal direct from our Client’s.
§ Revitalized under-performing team, providing guidelines with updated knowledge of reporting,
communication process.
§ Implemented innovative ideas for promotion of the brands such as Nestle, Marico, etc.
Project Leads-
• Uninor Telecommunication launch, Dealer meets. (Blue way Activation Marathwada
region)
• Yamaha Bike(FZ) Product launch.
• HUL – Dealer meet (Conference and Get together)
• Success Promotions June 2006 –June2011

5. • IDBI – Home loan and Property Exhibitions.
• Spencer mall Opening ceremony.
• Vatika – Inshop activation for Aurangabad, Jalna.
• Market Research – Builders and Developers, Retails Shops & Showrooms research.
Many more..
• Ogilvy and Mather (O&M) April2003-May2006
Project In-charge
• Handling critical situations and facing new challenges.
• Setting short term goal for the long term success.
• Looking after the performance and boosting the confidence of the team.
• Proper co-ordination within the team.
• Mapping the areas, Target to the appropriate customer
• Managed a team of 2 supervisors with a cross functional team of promoter’s
Project Leads:
• HUL – Fair n Lovely, Dove, Lifebuoy, Wheel, Vim Bar etc. (Rural Campaigns, Van
Promotions, Haat Activations etc.)
• Marico – Parachute oil, Nihar, Jasmine. (Van Promotions)
• Calvin care – Chick Shampoo.(Mohalla Rural Activation)
• Nestle- Maggie. ( School Campaigns)
• Castrol – Active two wheeler engine oil Active-4T ( Garage worker Meet)
ACADEMIC QUALIFICATION
Exam Passed Year Main Subject Board/University
M.B.A 2010
Sale & Marketing
management
The NIS Academy, Mumbai.
Graduation 2006 Commerce Dr. BAM University.
High School 2003 All Subjects. Punjab School Education Boards.
COMPUTER FORTE
IT SKILLS
Software Packages MS-Office, Windows.
PERSONAL DOSSIER
Personal detail
Father’s Name : Vasant Laxman Arakh
Date of Birth : 07/08/1983
Languages Known : Hindi, English, Marathi & Panjabi.
Temporary Address : Dayawan Niwas, Near Sai baba Temple,
Thakurli (E), Kalyan – 421201.
Permanent Address : House No. 105, Sector No. 14, Sundar Nagar,
Padegaon, Aurangabad –431001.
Maharashtra.
Date:
(SACHIN. V. ARAKH)

6. • IDBI – Home loan and Property Exhibitions.
• Spencer mall Opening ceremony.
• Vatika – Inshop activation for Aurangabad, Jalna.
• Market Research – Builders and Developers, Retails Shops & Showrooms research.
Many more..
• Ogilvy and Mather (O&M) April2003-May2006
Project In-charge
• Handling critical situations and facing new challenges.
• Setting short term goal for the long term success.
• Looking after the performance and boosting the confidence of the team.
• Proper co-ordination within the team.
• Mapping the areas, Target to the appropriate customer
• Managed a team of 2 supervisors with a cross functional team of promoter’s
Project Leads:
• HUL – Fair n Lovely, Dove, Lifebuoy, Wheel, Vim Bar etc. (Rural Campaigns, Van
Promotions, Haat Activations etc.)
• Marico – Parachute oil, Nihar, Jasmine. (Van Promotions)
• Calvin care – Chick Shampoo.(Mohalla Rural Activation)
• Nestle- Maggie. ( School Campaigns)
• Castrol – Active two wheeler engine oil Active-4T ( Garage worker Meet)
ACADEMIC QUALIFICATION
Exam Passed Year Main Subject Board/University
M.B.A 2010
Sale & Marketing
management
The NIS Academy, Mumbai.
Graduation 2006 Commerce Dr. BAM University.
High School 2003 All Subjects. Punjab School Education Boards.
COMPUTER FORTE
IT SKILLS
Software Packages MS-Office, Windows.
PERSONAL DOSSIER
Personal detail
Father’s Name : Vasant Laxman Arakh
Date of Birth : 07/08/1983
Languages Known : Hindi, English, Marathi & Panjabi.
Temporary Address : Dayawan Niwas, Near Sai baba Temple,
Thakurli (E), Kalyan – 421201.
Permanent Address : House No. 105, Sector No. 14, Sundar Nagar,
Padegaon, Aurangabad –431001.
Maharashtra.
Date:
(SACHIN. V. ARAKH)