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NAME:
JANVI SHAH
JAY DHANDHUKIYA
FORAM PRAJAPATI
TASK 1
PAINPOINTS OF BRAND
The main painpoint of Rustomjee is they are lacking in
HUMAN TOUCH with there customers.
Some other painpoints are:
 Their staff is extremely arrogant and ill-mannered. They dont receive calls or respond to
messages and if they do.
 Leakage problems.
 Small garden space.
TASK 2 & 3
BUYER PERSONA, CONTENT
BUCKET & CALENDER
https://docs.google.com/spreadsheets/d/1T6JE3mIDwo9ItWaImjuUYXMAM3IjhKI0S_nN98g7Vm4/edit#gid=0
TASK 4
CREATION OF POST
INSTAGRAM STORIES
VIDEOPOST
FACEBOOK IMAGE POST
INSTAGRAM POST
1ST TWEET POST
2ND TWEET POST
3RD TWEET POST
4TH TWEET POST
LISTICLE COPY
5 Thoughts parents have while buying home with kids.
 Where to buy a house?
 Amenities needed in a society for kids?
 Surroundings suitable for kids.
 Surroundings suitable for parents : Supermarket, schools etc.
 How to choose kids choice of house?
BLOG POST
1.Celebrate Father’s Day not just on Father’s day.
2.Home away from “HOME”
3.Proud Parents of a Daughter (adopt a daughter)
4.Janmashtami: Celebrate Bal Gopal
5.The Free India’s Verdict Day: Section 377.

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Rustomjee Content Strategy