This document provides 7 ways to handle negative feedback on social media. It recommends creating a process for handling feedback, identifying the type of feedback, responding to most feedback within reason, giving your audience a chance to respond, knowing when to take discussions offline, not taking feedback personally, and making changes based on constructive feedback. The overall message is to address issues calmly and thoughtfully in order to maintain positive relationships with customers.
Put your social media, website and newsletters on fire with these 12 emotion-loaded content ideas.
A firecracker without a match to set it off isn’t going to make much of an impact. A good product or service without an emotion-evoking message isn’t going to be all that persuasive.
In this deck Philippe looks at 12 emotions that will make your messages explode with persuasiveness.
Every interaction with a prospect or customer should wow. What does it feel like to interact with marketing? Do their emails work for you? What about the sales folks? It's everyone's job to WOW. Do they?
Put your social media, website and newsletters on fire with these 12 emotion-loaded content ideas.
A firecracker without a match to set it off isn’t going to make much of an impact. A good product or service without an emotion-evoking message isn’t going to be all that persuasive.
In this deck Philippe looks at 12 emotions that will make your messages explode with persuasiveness.
Every interaction with a prospect or customer should wow. What does it feel like to interact with marketing? Do their emails work for you? What about the sales folks? It's everyone's job to WOW. Do they?
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Applications of Assertiveness" and will show you how to use assertiveness in your everyday communications with others.
The “Course Topics” series from Manage Train Learn and Slide Topics is a collection of over 4000 slides that will help you master a wide range of management and personal development skills. The 202 PowerPoints in this series offer you a complete and in-depth study of each topic. This presentation is on "Applications of Assertiveness".
5 Email Marketing Mistakes to Avoid - Understandingecommerce.comM. Patrick Doherty
Where do We Start?
Making a real impact in your email marketing is only possible when you follow through on what works. If you’ve started your marketing and then stopped it in the same attempt, it continues to get harder. There are many mistakes to make when marketing through email. As effective as it is, your work washes down the drain if you keep making the same mistakes.
This is why we wrote this. The promises of email marketing are close and are obtained with a steady practice of good habits. Let’s begin learning what you can do and how your business can change overnight.
A recipe for startup and early growth successMyJobMatcher
Startups often fail. This presentation is a simple list and description of ingredients based on my experiences (success and failures) from the last 20 years working in startups, early growth, investment and trade sale. This presentation forms the basis or my speaking events on the subject.
Engage or Die! Brian Solis #AwarenessInc WebinarAwareness, Inc.
Brian Solis, author of "Engage!" shares with us his thoughts and best practices around social media engagement during our latest #AwarenessInc webinar.
Here are some of my thoughts on sales. In an industry that is constantly shifting, it is important and fundamental to remain positive, be able to deal with failure, and improve everyday. Hope you enjoy!
I recently had the chance to give a very short talk on social media in eCommerce. Very high level, nothing too specific as that would have required TONS of time. Showed some good examples of eCommerce companies sort of getting things right.
Overview:
Choosing which of the hundreds of social media platforms and tools to use as part of your eCommerce marketing strategy is very difficult.
Social media has become a prominent platform for businesses today. Small businesses establish themselves over the web through this easily accessible and
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Applications of Assertiveness" and will show you how to use assertiveness in your everyday communications with others.
The “Course Topics” series from Manage Train Learn and Slide Topics is a collection of over 4000 slides that will help you master a wide range of management and personal development skills. The 202 PowerPoints in this series offer you a complete and in-depth study of each topic. This presentation is on "Applications of Assertiveness".
5 Email Marketing Mistakes to Avoid - Understandingecommerce.comM. Patrick Doherty
Where do We Start?
Making a real impact in your email marketing is only possible when you follow through on what works. If you’ve started your marketing and then stopped it in the same attempt, it continues to get harder. There are many mistakes to make when marketing through email. As effective as it is, your work washes down the drain if you keep making the same mistakes.
This is why we wrote this. The promises of email marketing are close and are obtained with a steady practice of good habits. Let’s begin learning what you can do and how your business can change overnight.
A recipe for startup and early growth successMyJobMatcher
Startups often fail. This presentation is a simple list and description of ingredients based on my experiences (success and failures) from the last 20 years working in startups, early growth, investment and trade sale. This presentation forms the basis or my speaking events on the subject.
Engage or Die! Brian Solis #AwarenessInc WebinarAwareness, Inc.
Brian Solis, author of "Engage!" shares with us his thoughts and best practices around social media engagement during our latest #AwarenessInc webinar.
Here are some of my thoughts on sales. In an industry that is constantly shifting, it is important and fundamental to remain positive, be able to deal with failure, and improve everyday. Hope you enjoy!
I recently had the chance to give a very short talk on social media in eCommerce. Very high level, nothing too specific as that would have required TONS of time. Showed some good examples of eCommerce companies sort of getting things right.
Overview:
Choosing which of the hundreds of social media platforms and tools to use as part of your eCommerce marketing strategy is very difficult.
Social media has become a prominent platform for businesses today. Small businesses establish themselves over the web through this easily accessible and
What can you do when things go wrong? This document includes some steps you can take, and scenarios to consider, to stop the negative, earn new fans and generate a positive outcome
Jump starting digital relationships through social mediaSageukofficial
Many businesses are starting to put social media at the heart of their marketing. Pete Wilson, Sage's Digital Strategy Manager, talks about how to develop relationships through effective use of social media.
Reviews often get ignored, but considering that 93% of Millennials check them prior to making a purchase decision, can you really afford to? In this presentation we discuss how to get more reviews, how to respond to reviews, and some metrics you might want to use for reporting.
How to Deal With Detractors on Social MediaLeah Kinthaert
Is your company trying to set up a social media policy? I have been working hands on with social media for 13 years in settings ranging from ecommerce to B2B so I know a thing or two about how to deal with detractors and how to (hopefully) make them your friends.
How to use psychology to create better facebook ads fullDavid Tuminski
If you are looking for scientifically proven strategies and techniques on how to get your Facebook marketing the attention it deserves, take a look at what you will find inside this presentation:
You’ll learn science based psychological principles that will help your Facebook ads convert better.
You’ll get lots of real life examples – you’ll learn how the biggest and best on the market do it, so you can do it just like them.
As a special bonus, you will learn which specific words can trigger the right emotions in your customers so they click your ads like they are hypnotized.
You’ll be surprised how theories on human behavior can help you understand your consumers and deliver on their needs through Facebook Ads.
You can see the full course here -> http://skl.sh/29SLiEp
This is the talk I gave at Goodwill's Summer Learning event in Atlanta, GA on August 10, 2010. It covers how to help your employees go online and socialize your brand, how to measure their efforts, and how to handle some archetypes of social media crises.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
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Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
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Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
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Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
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2. 7 Ways to Handle Negative Feedback on Social Media 2
Introduction
Social media management is not for the faint-hearted. When
you manage a Twitter, Facebook, or LinkedIn account with a
large following, people can be ruthless, and sometimes with
good reason.
As hard as you might try, it’s impossible to keep everyone
happy. Social media has become the go-to destination
for disgruntled users, and the ability to handle complaints
gracefully is increasingly more important.
The tricky part is that your social presence acts as the face of
your brand. How do you keep it blemish free?
The answer is tough to swallow: you don’t. People will always
complain. It’s what you do after the complaint that matters.
These tips will help you keep your cool and handle negative
feedback in the best way possible.
3. 7 Ways to Handle Negative Feedback on Social Media 3
1. Create a Process
One of the first things that all social marketers should do upon
inheriting control of their brand’s social channels is create a
process for handling feedback.
Never underestimate your community. The vast majority of
feedback is something you should pass along right away. You
just have to know who to pass it to.
When urgent things come through your feed like, “Your site is
down.,” or critiques on content like, “Your title is confusing…”
it can be crucial to pass that on to the correct person in each
department.
Make a point to find a contact in the departments that could
be affected (i.e. customer service, content, product, etc.).
This will make the whole process run smoothly, and the
experience for your customer more fulfilling.
Your primary goal needs to be addressing the problem that
caused the complaint, not the complaint itself.
Customer
@Customer
@Brand Your app seems to be down. Help!
Brand
@Brand
@Customer Sorry for the inconvenience!
Our customer support team just emailed
you to sort this out.
4. 7 Ways to Handle Negative Feedback on Social Media 4
Constructive:
This type of feedback usually comes from a good place.
An example of constructive feedback would be:
Constructive feedback gives you an opportunity to modify
certain things in the future.
2. Identify the Type of Feedback
Once the feedback comes in, it’s important to gauge what type
of feedback you’re receiving. Not all negative feedback is the
same. There are four distinct types of negative feedback.
Pressing:
An example of pressing negative feedback would be:
This type of feedback is a heads-up of a problem that
you might have to act on immediately.
Customer
@Customer
@Brand I didn’t understand your most
recent blog post. Sections 1 & 2 seem
redundant.
Customer
@Customer
@Brand Help! Your product won’t work
and I need it for a presentation in 10 min!
5. 7 Ways to Handle Negative Feedback on Social Media 5
Spam:
If you’ve ever run a promoted Tweet campaign, you
know what I’m talking about. As a business, advertising
on social is a delicate thing.
You want to reach users in an organic way, but not
everyone wants to be exposed to your content.
It’s important to make sure you understand what kind of
feedback someone is giving before you respond to it.
Disgruntled:
People can get nasty on social media, over both big and
little things.
Generally, these people are very upset because of
something beyond your scope and they can’t be reasoned
with. The best thing to do in this instance is to apologize
and move on.
Random User
@RandomUser
@Brand Your promoted Tweets are
rubbish, mate! Stay out of my feed!
Customer
@Customer
@Brand Your support line is terrible. I
waited for 20 minutes for nothing! #FAIL
6. 7 Ways to Handle Negative Feedback on Social Media 6
3. Respond to Everything…Within Reason
Many digital marketers will tell you to respond to everything,
but the most socially-savvy marketers know that some situations
are beyond mediation.
Respond to both pressing and constructive feedback. You
should also make a point to respond to 90% of disgruntled
feedback. An apology, a solution, or even just offering up
the opportunity to cater to this concern in the future can
go a long way. However, sometimes there are people that
are unreasonable and antagonistic. In this case, opt out of
continuing a conversation. There’s a huge difference between
negative feedback and trolling.
4. Have Patience, Be Helpful, Make Changes
The number one priority when it comes to handling feedback
on social is having patience. As a social marketer, make sure
you are well-versed in the workings of your company and the
content circulating throughout the industry.
It can be easy to dismiss feedback as ill-informed or irrational
(and it very well may be), but keep in mind that every
interaction is an opportunity. The better you handle a situation,
the more respect you stand to gain.
Even if their complaint turns out the be a user-error, take a deep
breath, apologize for the inconvenience or offer up a solution
and then make changes, if need be, to make sure that the
confusion doesn’t occur again.
Random User
@RandomUser
@Brand Your last blog post was complete
BS. It was stupid. You’re stupid. And your
brand is stupid. Brand
@Brand
@Customer Have you tried resetting your
timezone? That should solve the problem.
I can help you do that.
7. 7 Ways to Handle Negative Feedback on Social Media 7
5. Give Your Audience a Chance
You have a huge resource on your hands – your community.
Often times, your community is just as well-versed in your
company and industry as you are. If you’re doing your job,
you’re creating advocates that can go to bat for your brand
against anybody. Whether it’s negative feedback, questions,
or general discussion, it’s always important to give your
audience the opportunity to respond first. After all, you’re
creating a community – not a personal messaging service.
Don’t let too much time past, but there’s no shame in giving
a situation (as long as it’s not dire) time to work itself it out.
UserA @UserA
@Brand How can you compare them? Instagram and
Twitter are completely different.
Brand @Brand
@UserB Hey @UserA we’re interested in the comparison
b/c of the shrinking disparity of usage & engagement.
UserB @UserB
@UserA @Brand Wait...aren’t apples and oranges fruits?
Comparison brings out the best in both.
UserB @UserB
@UserA @Brand They’re used socially. Why should they
not be compared? Analytics available from both. #ijs
UserA @UserA
@UserB @Brand But they are completely different
platforms/channels. Apples vs. apples not apples
vs. oranges IMHO
UserA @UserA
@UserA @Brand haha, well said. I get your point.
8. 7 Ways to Handle Negative Feedback on Social Media 8
6. Know When to Take It Offline
When feedback comes in, sometimes you don’t know what it’s
going to turn into. If your conversation starts to spiral, don’t
be afraid to shoot them a DM or a Facebook message instead
of letting it drag on in everyone’s feeds. Some things are best
handled one-on-one.
7. Don’t Take It Personally
Don’t lose sleep over this stuff, people. Social media is
destination number one for negative feedback and complaints,
but don’t take it too much to heart. Do the best you can to hear
the feedback, apologize, offer a solution, and modify going
forward. Beyond that, there’s not much more you can do.
Stay strong, social marketers!
Brand
@Brand
@Customer Yikes! Sounds like an ordeal.
I’ll DM with some ways we can help.