Running Head: Whole Foods, Inc. 1
WHOLE FOODS 6
Introduction
The purpose of this project is to provide a strategic plan for Whole Foods, Inc. This strategic plan will be composed of identifying strategies and how they are used at the corporate, business, and functional levels of Whole Foods Market. The following areas will be analyzed: vision, mission, organizational background, long term objectives, strengths, weaknesses, opportunities and threats.
Vision and Mission Statement
“The mission statement should define the purpose of the organization, customers, products or services, markets, philosophy, and basic technology” (Characteristics of a Mission Statement, n.d., para.7). Whole Foods Market is a company whose vision and mission statements are expressed through its core values. WFM focuses on providing the highest quality of natural and organic products, satisfying customer needs, promoting excellence in their team members, and exercising stewardship over shareholder investments. The mission also ensures to address their stakeholders by expressing social and environmental responsibility to the local and global communities.
Background Organization
John Mackey and Renee Lawson Hardy, owners of Safer Way Natural Foods merged with Clarksville Natural Grocery owners Craig Weller and Mark Skiles to form the original Whole Foods Market in 1980 located in Austin Texas. Boasting with a staff of 19 personnel, Whole Foods Market was seen as an immediate success due to the high demand for natural food supermarkets in the U.S. Today, the company is one of the top leaders in organic sells with more than 430 stores, throughout the U.K., Canada and 42 U.S. states (Whole Foods News Facts). The company continues to provide the best natural and organic foods while maintaining strict quality of standards.
Mackey, cofounder and CEO believes Whole Foods Motto – Whole Foods, Whole People, Whole planet sets the standard for reaching far beyond just a food retailer. He attributes the success in fulfilling the vision by marketing high-quality natural and organic foods to communities helping to change the eating habits of individuals in a way that attribute to the longevity of life and health.
In 2015, Whole Foods Market placed No. 18 on Fortune’s World’s Most Admired Companies’ list as well as No. 25 on the list of companies that have the best corporate, social, and responsible reputations among the U.S. public. COO, A.C. Gallo states “Whole Foods Market has consistently stayed true to its mission by putting a clear set of core values into practice that actively help make our planet a healthier, more prosperous, and more sustainable place” (Whole Foods Newsroom, 2015).
Industry Analysis
The natural and organic food indu.
A detailed study to analyze the business strategy of whole foods market incCharm Rammandala
The purpose of this study is to understand the business philosophy behind the Whole Foods Market Inc which is the largest natural and organic foods supermarket in USA. The study will look in to the business strategy of the company along with firm specific resources and capabilities. Further, study will evaluate the future challenges and opportunities for the company.
Running Head: BUSINESS PLAN
BUSINESS PLAN 6
The Choice of Business: Preserving the World through Fresh Foods
Argosy University
January 2, 2019
Business Plan: Preserving the World through Fresh Foods
The initiative is a business plan that is aimed at establishing greenhouses which will grow different vegetables such as onions, tomatoes, lettuces, garlic, brassicas, carrots and different types of herbs. Food security is one of the 17 Sustainable Development Goals (SDGs), the world is aiming to achieve. While food accessibility in the United States has not been a major issue, access to quality food has been remained to be an issue of concern among Americans (Rubatzky & Yamaguchi, 2012). Quality food is expensive and, therefore, not many people can afford it in the required amounts. The initiative aims at enhancing food security by the engaging in agribusiness hence developing crops that are safe for consumption at lower prices.
Vision, Core Beliefs and Culture
The vision of the initiative is to achieve food security in the United States of America by providing cheap quality vegetables for the entire American population. The mission of the initiative would, therefore, be to become a highly profitable company through the production of quality vegetables and making sales at affordable prices to all Americans. The first major core belief of the business would be accountability, which will involve taking responsibility for all the tasks associated with the company. Integrity is another significant core belief which will involve being committed to excellence, consistency, and honesty. Respect is another major core belief the company will uphold. Teamwork and transparency are also key to ensuring the company achieve its goals, mission, and vision.
Social Responsibility Commitment
The business aims at creating a culture of customer focus, whereby most decisions and activities will always focus on how they impact the customers. Customers’ needs will thus be a major priority in dictating the quality of products and also performing other important activities such as marketing, adverts, and channel for sales. The company will be socially committed to championing healthy food consumption, which is important in avoiding the possibility of various chronic diseases.
Comprehensive Venture Description
As stated previously, the venture will be an agribusiness company that aims at producing vegetables on a large scale. On a three-acre piece of land, the business aims at establishing greenhouses of different sizes and plant various vegetables that will be supplied in all the 50 states of the United States of America. The company will use some of the modern technologies in the establishment of greenhouses. Some crops will be grown while suspended and not necessarily having their .
Purchasing Power: 10 Lessons on Getting More Local, Sustainable, and Deliciou...Rad Fsc
Food Secure Canada and the J.W. McConnell Family Foundation are jointly releasing the report Purchasing Power: 10 Lessons on Getting More Local, Sustainable, and Delicious Food in Schools, Hospitals and Campuses. The lessons profile what we’ve learned about how to shift institutional food purchasing to sustainability–from defining local, to leveraging contracts, to building food cultures, to policy change–and what the opportunities are for scaling this work.
A local business owner in Oxford Mississippi, Good Nutrition manager, Ms. Cynthia Bolden, asked for ideas to make her business prosper further in the Lafayette county community. Good Nutrition is an all natural supplement store and distributor of Nature's Sunshine products.
Accessibiliy: Scalling Up for Global Access to Quality ProductsFrancine Schoenwetter
Broadly defined as the ease of access to something at the time it is needed, the concept of Accessibility—especially as it relates to healthy foods—is one that’s become increasingly important.
The movement to improve access to healthy foods dovetails with the rising demand for better-for-you products, creating a heightened consumer demand for
quality ingredients and sustainable sourcing.
Here we view the data on the food insecurity and an overview of the supply chain perspective on generating greater access to healthier products - how to bridge the gap between high demand and access.
Capitalizing on the shifting consumer food value equationOliver Grave
Capitalizing on the shifting consumer food value equation - To help retailers and manufacturers better understand the drivers of consumer values, Deloitte Consulting, the Food Marketing Institute and the Grocery Manufacturers Association conducted a joint study.
A detailed study to analyze the business strategy of whole foods market incCharm Rammandala
The purpose of this study is to understand the business philosophy behind the Whole Foods Market Inc which is the largest natural and organic foods supermarket in USA. The study will look in to the business strategy of the company along with firm specific resources and capabilities. Further, study will evaluate the future challenges and opportunities for the company.
Running Head: BUSINESS PLAN
BUSINESS PLAN 6
The Choice of Business: Preserving the World through Fresh Foods
Argosy University
January 2, 2019
Business Plan: Preserving the World through Fresh Foods
The initiative is a business plan that is aimed at establishing greenhouses which will grow different vegetables such as onions, tomatoes, lettuces, garlic, brassicas, carrots and different types of herbs. Food security is one of the 17 Sustainable Development Goals (SDGs), the world is aiming to achieve. While food accessibility in the United States has not been a major issue, access to quality food has been remained to be an issue of concern among Americans (Rubatzky & Yamaguchi, 2012). Quality food is expensive and, therefore, not many people can afford it in the required amounts. The initiative aims at enhancing food security by the engaging in agribusiness hence developing crops that are safe for consumption at lower prices.
Vision, Core Beliefs and Culture
The vision of the initiative is to achieve food security in the United States of America by providing cheap quality vegetables for the entire American population. The mission of the initiative would, therefore, be to become a highly profitable company through the production of quality vegetables and making sales at affordable prices to all Americans. The first major core belief of the business would be accountability, which will involve taking responsibility for all the tasks associated with the company. Integrity is another significant core belief which will involve being committed to excellence, consistency, and honesty. Respect is another major core belief the company will uphold. Teamwork and transparency are also key to ensuring the company achieve its goals, mission, and vision.
Social Responsibility Commitment
The business aims at creating a culture of customer focus, whereby most decisions and activities will always focus on how they impact the customers. Customers’ needs will thus be a major priority in dictating the quality of products and also performing other important activities such as marketing, adverts, and channel for sales. The company will be socially committed to championing healthy food consumption, which is important in avoiding the possibility of various chronic diseases.
Comprehensive Venture Description
As stated previously, the venture will be an agribusiness company that aims at producing vegetables on a large scale. On a three-acre piece of land, the business aims at establishing greenhouses of different sizes and plant various vegetables that will be supplied in all the 50 states of the United States of America. The company will use some of the modern technologies in the establishment of greenhouses. Some crops will be grown while suspended and not necessarily having their .
Purchasing Power: 10 Lessons on Getting More Local, Sustainable, and Deliciou...Rad Fsc
Food Secure Canada and the J.W. McConnell Family Foundation are jointly releasing the report Purchasing Power: 10 Lessons on Getting More Local, Sustainable, and Delicious Food in Schools, Hospitals and Campuses. The lessons profile what we’ve learned about how to shift institutional food purchasing to sustainability–from defining local, to leveraging contracts, to building food cultures, to policy change–and what the opportunities are for scaling this work.
A local business owner in Oxford Mississippi, Good Nutrition manager, Ms. Cynthia Bolden, asked for ideas to make her business prosper further in the Lafayette county community. Good Nutrition is an all natural supplement store and distributor of Nature's Sunshine products.
Accessibiliy: Scalling Up for Global Access to Quality ProductsFrancine Schoenwetter
Broadly defined as the ease of access to something at the time it is needed, the concept of Accessibility—especially as it relates to healthy foods—is one that’s become increasingly important.
The movement to improve access to healthy foods dovetails with the rising demand for better-for-you products, creating a heightened consumer demand for
quality ingredients and sustainable sourcing.
Here we view the data on the food insecurity and an overview of the supply chain perspective on generating greater access to healthier products - how to bridge the gap between high demand and access.
Capitalizing on the shifting consumer food value equationOliver Grave
Capitalizing on the shifting consumer food value equation - To help retailers and manufacturers better understand the drivers of consumer values, Deloitte Consulting, the Food Marketing Institute and the Grocery Manufacturers Association conducted a joint study.
Marketing PlanVita-Go, Inc., a division of PepsiCo1. Com.docxinfantsuk
Marketing Plan
Vita-Go, Inc., a division of PepsiCo
1. Company Description
Vita-Go, Inc. is a division of PepsiCo which was formed by Jennifer Stieffenhofer, Christine Stear, Sally Swartz, Ryan Tate, Jonathan Vick, Jaclyn Wisecarver, and Teel Witt to develop, market, and promote a product that is inexpensive and convenient for the consumer to utilize on a daily basis in order to promote wellness. Initially, the line was introduced in the Lynchburg, Virginia market, spread to Maryland within the next 2 years, and to North and South Carolina within the next few years.
To the best of Vita-Go’s knowledge, Vita-Go is the only product/beverage on the market today that, with just one simple twist of a cap and a shake of a bottle, releases a daily dose of vitamins and nutrients equal to a person’s recommended daily intake of vitamins. What also sets the bar high on this product in relation to others is the availability of the product. While most manufacturers feel that their product can only be available in health stores, Vita-Go is not only available in health stores, but also grocery, convenience, and superstores.
2. Strategic Focus and Plan
“This section covers three aspects of corporate strategy that influence the marketing plan: (1) the mission, (2) goals, and (3) core competency/sustainability competitive advantage” (Kerin, Hartley & Rudelius, p.47) of PepsiCo.
Mission
Vita-Go’s mission is in line with PepsiCo’s mission which is "to be the world's premier consumer products company focused on convenient foods and beverages. We seek to produce financial rewards to investors as we provide opportunities for growth and enrichment to our employees, our business partners and the communities in which we operate. And in everything we do, we strive for honesty, fairness and integrity" (PepsiCo, 2015).
Vision
"Our vision is put into action through programs and a focus on environmental stewardship, activities to benefit society, and a commitment to build shareholder value by making PepsiCo a truly sustainable company” (PepsiCo, 2015).
Performance with Purpose
Just like PepsiCo, “we're committed to achieving business and financial success while leaving a positive imprint on society - delivering what we call Performance with Purpose. Our approach to superior financial performance is straightforward - drive shareholder value. By addressing social and environmental issues, we also deliver on our purpose agenda, which consists of human, environmental, and talent sustainability" (PepsiCo, 2015).
Goals
For the next five years, Vita-Go seeks to accomplish the following goals:
· Nonfinancial goals - “As a leading food and beverage company, we believe we can play an important role in helping people lead healthier lives”, (PepsiCo). Vita-Go’s bottle will be manufactured by PepsiCo. PepsiCo, as well as Vita-Go, seeks to achieve a healthier lifestyle by presenting vitamins on the market that allow customers to enjoy their vitamin in-take.
1. To provide a heal ...
Operations DecisionECO550 Assignment 2Lydia L. BrooksRunning.docxhopeaustin33688
Operations Decision
ECO550 Assignment 2
Lydia L. Brooks
Running Head: OPERATIONS DECISION 2
OPERATIONS DECISION 3
February 16, 2014
Operations Decision
Introduction
There are countless low calorie microwavable food options in the market today that are available for purchase. As people experience a higher income, they can afford a better lifestyle than was previously accessible; therefore, people’s cooking style has changed. Instead of using traditional cooking methods, people now use microwaves to cook. With this microwave usage rise, a rise in microwavable food items has also occurred. With so many diverse products available it is so very easy to find and purchase a healthy choice of microwavable food. A low-calorie or healthy selection of diet choice is one that includes a good source of protein; in addition to containing a minimum of 3 grams of fiber (to satisfy), and also has no more than 600 milligrams of sodium (Zelman, n.d.).
Some of the manufacturer options are: Lean Cuisine and Healthy Choice. Both of them are major competitors in the frozen food market. Lean Cuisine, a part of Stouffer’s (which dates back to the 1920’s) was acquired by Nestlé 1981 and has since then expanded its market in the US, Canada and Australia. Lean Cuisine offers a wide variety of frozen foods and is one of the top choices for low calorie food (Nestle', n.d.).
Healthy Choice, manufactured by ConAgra, is another principal low calorie frozen food supplier. They are Lean Cuisine’s biggest competitor. The market segment is decided by three criteria which are the variables behavioralistic, psychographic and profile (Company history, n.d.) (Market segmentation, n.d.).
Behavioralistic segmentation variables are those that are pursued from product and buying patterns such as volume of purchase, brand loyalty, readiness to buy and frequency (to name a few) and may be judged to be the primary basis. This variable has the advantage of using variables that are intimately related to the product itself; it is a somewhat direct beginning point for market segmentation (Market segmentation, n.d.)
Psychographic segmentation variables are used when purchasing behavior compares with consumer lifestyle or personality. Consumers who hold diverse personality and lifestyle trends also become biased towards particular products. Their economic and social standing determine their choices (Market segmentation, n.d.).
Profiling is not the most important gauge for market segmentation. Upon determining the differences in the markets, it also must be decided what channel through which these are exhibited. Profile variables like socio-economic group or physical locations are extremely essential in choosing the target audience (Market segmentation, n.d.).
In deciding the market structure for the food industry, first one would have to keep in mind their target audience. It is vital to do a strong study of the economic growth of the entire food industry. Additionally, the.
Marketing may be regarded as comprising four key elements known as the 4 Ps product, price, place and promotion. Food marketing describes any form of advertising used to promote the purchase and or consumption of a food or beverage. It can influence food behaviors by moderating socio cultural elements of the food environment. This paper provides a primer on food marketing. Matthew N. O. Sadiku | Tolulope J. Ashaolu | Sarhan M. Musa ""Food Marketing: A Primer"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-4 , June 2019, URL: https://www.ijtsrd.com/papers/ijtsrd23640.pdf
Paper URL: https://www.ijtsrd.com/other-scientific-research-area/other/23640/food-marketing-a-primer/matthew-n-o-sadiku
BUSS325 – Global Management Final Exam Directions This.docxRAHUL126667
BUSS325 – Global Management
Final Exam Directions
This Assessment is worth 15% of your overall grade
Completing this Assessment (Final Exam Part 1) will help you to:
Course Outcomes:
1. Identify cultural differences between other countries and social institutions that are
transacting business internationally.
2. Describe the strategies necessary to become a participant in global business.
3. Examine the organizational structures of international companies.
4. Compare domestic and international business ethics and social responsibility.
Program Outcomes:
1. Apply contemporary knowledge and skill sets to work effectively in the business
community.
2. Display a working knowledge of strategic business applications, evaluative techniques,
and management processes as well as the role business plays in a global economy.
3. Demonstrate sensitivity to and appreciation for ethical issues and deport themselves in
ethical manner at all times.
Institutional Outcomes:
1. Information Literacy and Communication - Utilize appropriate current technology and
resources to locate and evaluate information needed to accomplish a goal, and then
communicate findings in visual, written and/or oral formats.
2. Relational Learning - Transfer knowledge, skills and behaviors acquired through formal
and informal learning and life experiences to new situations.
3. Thinking Abilities - Employ strategies for reflection on learning and practice in order to
adjust learning processes for continual improvement.
Deadline:
The Final Exam will consist of two parts. Part 1 will be a Case Study, and Part 2 will be an
assessment in Week 7.5.
Final Exam Due Date
Upload and submit your Final Exam Part 1 Case Study Week 7
Complete Final Exam Part 2 assessment. Week 7.5
Directions:
Read the following Case Study and respond to the items below.
Case Study: Whole Foods Market
Customers entering a Whole Foods store are greeted with a visual feast: bright red peppers and
glossy green avocados in a colorful collage. “Beauty is an important part of pleasure and how
we interpret the food experience,” says Whole Foods Market founder and CEO John Mackey.
“We seduce the customer with produce.”
Offering beautiful produce and other fresh, natural, and often organic foods is the foundation of
Whole Foods. The health food store Mackey started in Austin, Texas in 1978 has grown into a
leading natural foods supermarket chain, with nearly 900 stores and $9 billion in yearly sales. It
has helped create a $15 billion industry.
Throughout its growth, Whole Foods has honed and retained its culture, which is based on a
commitment to simple, healthy food and environmental sustainability. The company values and
strives to satisfy all its stakeholders: customers, employees, community members, suppliers, and
the shareholders who have invested in its stock. Whole Foods views itself as an alternative to the
usual business ...
Missing pointsAnalyzes the transportation strategy of the comIlonaThornburg83
Missing points:
Analyzes the transportation strategy of the company using examples of the various transportation modes to support the effectiveness of moving products from factories to customers.
Explain: you were able to elaborate on basic transportation, leaving behind inventory and distribution. You need to explain the transportation strategy of the company, which is directly related to their agreements with carriers, and the processes stemming from S&Op..
Analyzes the global challenges that the company faces in its supply chain and discusses risks and associated strategies to minimize the risks.
Explain: it is important to take into account one important factor describing the economic and political factors that can impact the company’s transportation network. Some of these factors are customs, trade compliance and bottleneck in the supply chain. Also, do not forget competitors such as Walmart, Target and Aibaba. Please further explain "market flux" and the risks associated with it.
Analyzes the economic and political factors that can impact the company’s transportation network and relates to future improvements.
Explain: mportant to describe the role of demand forecasting plays in the organization's supply chain strategy including S&Op, and how large is the impact on inventories and the lead time of the supply chain.
Analyzes the role demand forecasting plays in the company's supply chain strategy and supports the analysis with ways to manage challenges of forecasting in times of uncertainty.
Explain: you described the role demand forecasting and missed out on what is the impact in company's supply chain strategy and does not explain its significance or impact. Important to analyze the role demand forecasting plays in the company's supply chain strategy and supports the analysis with ways to manage challenges of forecasting in times of uncertainty.
Analyzes how pricing promotions are used to change demand through relevant examples that demonstrate this strategy.
Explain: you somewhat explained how pricing promotions (such as free shipping) are used, but does not connect the explanation to change demand.
WHOLE FOODS, whole people
Whole Foods Market is the largest natural food retailer in the world with more than 360 stores and approximately $12 billion in annual sales. With operations located primarily in the United States and also in Canada and the United Kingdom, Whole Foods sells natural and organic food products that include produce, meat, poultry, seafood, grocery products, baked and prepared goods, many drinks such as beer and wine, cheese, floral products, and pet products. The origin of the company dates to 1978 when John Mackey and his girlfriend used $45,000 in borrowed funds to start a small natural food store then named SaferWay. The store was located in Austin, Texas. John and his girlfriend lived in the space over the store (without a shower) because they were “kicked out” of their apartment for storing food pr ...
Assignment 3 Long-Term Investment Decisions Due Week 9 and wort.docxsherni1
Assignment 3: Long-Term Investment Decisions
Due Week 9 and worth 300 points
Assume that the low-calorie microwavable food company from Assignments 1 and 2 wants to expand and has to make some long-term capital budgeting decisions.
Use the Internet to research government policies and regulation.
Write a six to eight (6-8) page paper in which you:
1. Outline a plan that managers in the low-calorie microwaveable food company could follow when selecting pricing strategies for making their products as inelastic as possible. Provide a rationale for your response.
2. Examine the major effects that government policies have on production and employment. Predict the potential effects that government policies could have on your company.
3. Determine whether or not government regulation to ensure fairness in the low-calorie microwavable food industry is needed. Cite the major reasons for government involvement in a market economy. Provide two (2) examples of government involvement in a similar market economy to support your response.
4. Examine the major complexities that would arise under expansion via capital projects. Propose key actions that the company could take in order to prevent or address these complexities.
5. Suggest the substantive manner in which the company could create a convergence between the interests of stockholders and managers. Indicate the most likely impact to profitability of such a convergence. Provide two (2) examples of instances that support your response.
6. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.
Your assignment must follow these formatting requirements:
• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
• Propose how differences in demand and elasticity lead managers to develop various pricing strategies.
• Analyze the economic impact of contracting, governance and organizational form within organizations.
• Use technology and information resources to research issues in managerial economics and globalization.
• Write clearly and concisely about managerial economics and globalization using proper writing mechanics
2
Running Head: Operations Decisions
Assignment 2: Operations Decisions
Toni Washington
Professor J. Elu
Econ 550
February 23, 2014
The Market Structure of the Low calorie Food Company
From the regression results in the previous assignment, it clearly shows that the product inelastic. Considering the elasticitie ...
Material in slides 2-14 of this overview adapted from PrinAbramMartino96
Material in slides 2-14 of this overview adapted from Principles
of Marketing. (2015). University of Minnesota Libraries Press.
https://open.lib.umn.edu/principlesmarketing/
Using Marketing Channels & Price to Create
Value for Customers
Where the offering is and how it is priced communicates value to the
customer
6.1 Marketing channels and channel partners
6.2 Typical marketing channels
6.3 Functions performed by channel partners
6.4 Marketing channel strategies
6.5 Channel dynamics
6.6 Demand planning and inventory control
6.7 Warehousing and transportation
6.8 The pricing framework and a firm’s pricing objectives
6.9 Factors that affect pricing decisions
Marketing channels and channel partners
Goal = get a product to the customer when, where and
how the customer wants it.
Requires cooperating channel partners (or intermediaries)
that actively promote and sell the product as it travels
through the channels to the end customer.
Typical marketing channels
• Two major types of channel systems
• Direct channel— from producer
to consumer with no
intermediaries (farmer’s market,
internet if direct from the
manufacturer)
• Indirect channel — Any number
of intermediaries between
producer and consumer
• Many products have multiple
channels
Question: Wouldn’t fewer intermediaries be more
efficient and effective to get products to consumer when,
where and how they want them?
Answer: Some large retailers have been able to own more
of the channels themselves (disintermediation).
But, the channel member functions have to be performed
by some firm, but one firm can perform more than one
channel functions.
Only include channel members that add value for the
customer.
Functions performed by channel partners
• Disseminating marketing communications and promote brands
• Push versus pull strategy
• Sorting and regrouping products
• Storing and managing inventory
• Distributing products
• Assume ownership risk and extend credit
• Share marketing and other information
Marketing channel strategies
Factors affecting the marketing channel strategy
decisions
• Type of customer
• Type of product
• Channel partner capabilities
• Business environment and technology
Channel integration
• Vertical marketing system — formal agreements to cooperate
• Conventional marketing system — no formal relationships, all
independent operators
• Horizontal marketing system — Two companies at same channel level
agree to cooperate (usually for compatible but non competing products)
Channels versus supply chains — supply chains are channels that includes
the firms involved in distributing the raw materials for manufacturing.
Value chain — another term for supply chain BUT acknowledges the value
adding role of the intermediary.
Factors that affect a product’s intensity of distribution
• intensive distribution = want to sell product in as
many outlets as possible
• selective distribution = s ...
Material in slides 2-14 of this overview adapted from PrinAbramMartino96
Material in slides 2-14 of this overview adapted from Principles
of Marketing. (2015). University of Minnesota Libraries Press.
https://open.lib.umn.edu/principlesmarketing/
Using Marketing Channels & Price to Create
Value for Customers
Where the offering is and how it is priced communicates value to the
customer
6.1 Marketing channels and channel partners
6.2 Typical marketing channels
6.3 Functions performed by channel partners
6.4 Marketing channel strategies
6.5 Channel dynamics
6.6 Demand planning and inventory control
6.7 Warehousing and transportation
6.8 The pricing framework and a firm’s pricing objectives
6.9 Factors that affect pricing decisions
Marketing channels and channel partners
Goal = get a product to the customer when, where and
how the customer wants it.
Requires cooperating channel partners (or intermediaries)
that actively promote and sell the product as it travels
through the channels to the end customer.
Typical marketing channels
• Two major types of channel systems
• Direct channel— from producer
to consumer with no
intermediaries (farmer’s market,
internet if direct from the
manufacturer)
• Indirect channel — Any number
of intermediaries between
producer and consumer
• Many products have multiple
channels
Question: Wouldn’t fewer intermediaries be more
efficient and effective to get products to consumer when,
where and how they want them?
Answer: Some large retailers have been able to own more
of the channels themselves (disintermediation).
But, the channel member functions have to be performed
by some firm, but one firm can perform more than one
channel functions.
Only include channel members that add value for the
customer.
Functions performed by channel partners
• Disseminating marketing communications and promote brands
• Push versus pull strategy
• Sorting and regrouping products
• Storing and managing inventory
• Distributing products
• Assume ownership risk and extend credit
• Share marketing and other information
Marketing channel strategies
Factors affecting the marketing channel strategy
decisions
• Type of customer
• Type of product
• Channel partner capabilities
• Business environment and technology
Channel integration
• Vertical marketing system — formal agreements to cooperate
• Conventional marketing system — no formal relationships, all
independent operators
• Horizontal marketing system — Two companies at same channel level
agree to cooperate (usually for compatible but non competing products)
Channels versus supply chains — supply chains are channels that includes
the firms involved in distributing the raw materials for manufacturing.
Value chain — another term for supply chain BUT acknowledges the value
adding role of the intermediary.
Factors that affect a product’s intensity of distribution
• intensive distribution = want to sell product in as
many outlets as possible
• selective distribution = s ...
Sample Summaries of Emily Raine’s Why Should I Be Nice to You.docxagnesdcarey33086
Sample Summaries of Emily Raine’s “Why Should I Be Nice to You”
Sample Summary 1
Most people at some point in their life have worked in the service industry. This particular
industry can be quite satisfying whether it be working in fine dining, as a cocktail waitress, or at a local
diner, but for Emily Raine, who had done all of these things, the only place she ever felt “whipped” was
working as a barista at one of largest specialty coffee chains in the world (358). Raine is bothered by
how the café industry has set up the impersonal server/customer relationship and feels the best way to
solve the issue is be to “be rude” (365). In 2005, Raine expanded in an essay that appeared in the
online journal, Bad Subjects, on her frustration within the service industry and what good service really
means.
Good service in the coffee industry does not require much skill these days. Most people are
usually talking on their cell phone while ordering their daily coffee and pastry while also paying and then
out as fast as they walked into the café probably not even noticing or acknowledging any interaction
with the people serving. The coffee sector has recognized this and has set up the counters as linear
coffee bars that act the same as an assembly line. The workers are trained and assigned specific jobs in
the coffee preparing process, such as taking the order, handling the money, making the drink, to
delivery. This makes the interaction with the customer very limited, mostly just seconds. This is where
Raine feels some of the problem with the customer and server interaction. Although this is the most
effective and efficient way of working, Raine describes productive work as “dreary and repetitive” (359).
Since the 1960’s companies have been branding themselves with the quality of having “good
service” distinguishing them from the rest of the competition. Raines explains that in good service there
is an exchange between two parties: “the ‘we’ that gladly serves and the ‘you’ that happily receives,”
but also a third party, the boss, which is the ultimate decider on exactly what good service will be (360).
Companies in the service industry must market their products on servers’ friendliness; therefore
it is monitored and controlled from the people on top. Raine notes that cafés “layouts and management
styles” help create a cozy atmosphere that plays a factor in good service, but in a way that will not
disrupt the output (361). In Raine’s essay, she gives the example of an employee Starbucks has
branded; “The happy, wholesome perfume-free barista” (361). She points out that the company offers
workers stock options, health insurance, dental plans, as well as other perks of discounts and giveaways,
while also using moving personal accounts from workers who “never deemed corporate America could
care so much” (362). Raines also adds that the company does not give into unionization and although
the company pay.
SAMPLEExecutive Summary The following report is an evalua.docxagnesdcarey33086
SAMPLE:
Executive Summary
The following report is an evaluation of multiple facets of the Uruguayan economy, its overall investment attractiveness, and feasibility of doing business. After conducting research and analysis on the country in areas such as legal frameworks, fiscal policy, trade relations, infrastructure, housing, and monetary policy, Uruguay proves to be an economy of strong opportunity when evaluated against its regional/continental partners, but with significant and pressing challenges that would place the nation lower when considered at a global level. The national government and political system are proven to be stable, offering legal protections and investment frameworks that are comparable to developed economies. As a member of MERCOSUR and independently, Uruguay has ratified trade agreements, particularly with developed nations and Latin America, in a variety of structures, namely goods, services, investment promotion and protection, public procurement, and double taxation avoidance. The country offers valuable exports, and derives its imports significantly from MERCOSUR members in which people, goods, and currency are permitted to move freely. Uruguay has shown strong numbers in growth, particularly GDP and unemployment rate. Having reacted appropriately to an economic and banking crisis in the early 2000s, Uruguay was one of the few countries that was not significantly impacted by the 2008-09 economic crisis. The housing market has also seen considerable growth and looks to continue growing as the level of foreign direct investment in construction increases. Challenges that have limited the country and are foreseeable as continuing to limit Uruguay’s attractiveness include a public banking system that offers limited access to credit, undesired volatility in prime rate lending, seemingly unsustainable fiscal policy, and a lack of coordination in monetary and exchange rate policies. Given the widespread availability and transparency of information on the country and having taken all these factors into consideration, we determine Uruguay to be one of best investment opportunities in terms of a Latin American scope, but as still significantly behind developed economies. A total score of 30.5 points out of a possible 55 was assigned.
Description and Analysis of Each Measured Attribute
A.1 Government Expenditure, Tax System, Rule of Law, and Education System - 2/5; This ranking reflects Uruguay’s controlled government spending and competitive tax rate. The tax free zones are a great way to incentivize companies to operating in Uruguay. However, it does take into account the difficult experiences that corporations undergo in paying taxes. Uruguay benefits from a mature democracy with a stable political system and independent judiciary system. Uruguay has a well-established education system that provides free education and equal access to all students through the university level. However, the socioeconomic gap become.
Marketing PlanVita-Go, Inc., a division of PepsiCo1. Com.docxinfantsuk
Marketing Plan
Vita-Go, Inc., a division of PepsiCo
1. Company Description
Vita-Go, Inc. is a division of PepsiCo which was formed by Jennifer Stieffenhofer, Christine Stear, Sally Swartz, Ryan Tate, Jonathan Vick, Jaclyn Wisecarver, and Teel Witt to develop, market, and promote a product that is inexpensive and convenient for the consumer to utilize on a daily basis in order to promote wellness. Initially, the line was introduced in the Lynchburg, Virginia market, spread to Maryland within the next 2 years, and to North and South Carolina within the next few years.
To the best of Vita-Go’s knowledge, Vita-Go is the only product/beverage on the market today that, with just one simple twist of a cap and a shake of a bottle, releases a daily dose of vitamins and nutrients equal to a person’s recommended daily intake of vitamins. What also sets the bar high on this product in relation to others is the availability of the product. While most manufacturers feel that their product can only be available in health stores, Vita-Go is not only available in health stores, but also grocery, convenience, and superstores.
2. Strategic Focus and Plan
“This section covers three aspects of corporate strategy that influence the marketing plan: (1) the mission, (2) goals, and (3) core competency/sustainability competitive advantage” (Kerin, Hartley & Rudelius, p.47) of PepsiCo.
Mission
Vita-Go’s mission is in line with PepsiCo’s mission which is "to be the world's premier consumer products company focused on convenient foods and beverages. We seek to produce financial rewards to investors as we provide opportunities for growth and enrichment to our employees, our business partners and the communities in which we operate. And in everything we do, we strive for honesty, fairness and integrity" (PepsiCo, 2015).
Vision
"Our vision is put into action through programs and a focus on environmental stewardship, activities to benefit society, and a commitment to build shareholder value by making PepsiCo a truly sustainable company” (PepsiCo, 2015).
Performance with Purpose
Just like PepsiCo, “we're committed to achieving business and financial success while leaving a positive imprint on society - delivering what we call Performance with Purpose. Our approach to superior financial performance is straightforward - drive shareholder value. By addressing social and environmental issues, we also deliver on our purpose agenda, which consists of human, environmental, and talent sustainability" (PepsiCo, 2015).
Goals
For the next five years, Vita-Go seeks to accomplish the following goals:
· Nonfinancial goals - “As a leading food and beverage company, we believe we can play an important role in helping people lead healthier lives”, (PepsiCo). Vita-Go’s bottle will be manufactured by PepsiCo. PepsiCo, as well as Vita-Go, seeks to achieve a healthier lifestyle by presenting vitamins on the market that allow customers to enjoy their vitamin in-take.
1. To provide a heal ...
Operations DecisionECO550 Assignment 2Lydia L. BrooksRunning.docxhopeaustin33688
Operations Decision
ECO550 Assignment 2
Lydia L. Brooks
Running Head: OPERATIONS DECISION 2
OPERATIONS DECISION 3
February 16, 2014
Operations Decision
Introduction
There are countless low calorie microwavable food options in the market today that are available for purchase. As people experience a higher income, they can afford a better lifestyle than was previously accessible; therefore, people’s cooking style has changed. Instead of using traditional cooking methods, people now use microwaves to cook. With this microwave usage rise, a rise in microwavable food items has also occurred. With so many diverse products available it is so very easy to find and purchase a healthy choice of microwavable food. A low-calorie or healthy selection of diet choice is one that includes a good source of protein; in addition to containing a minimum of 3 grams of fiber (to satisfy), and also has no more than 600 milligrams of sodium (Zelman, n.d.).
Some of the manufacturer options are: Lean Cuisine and Healthy Choice. Both of them are major competitors in the frozen food market. Lean Cuisine, a part of Stouffer’s (which dates back to the 1920’s) was acquired by Nestlé 1981 and has since then expanded its market in the US, Canada and Australia. Lean Cuisine offers a wide variety of frozen foods and is one of the top choices for low calorie food (Nestle', n.d.).
Healthy Choice, manufactured by ConAgra, is another principal low calorie frozen food supplier. They are Lean Cuisine’s biggest competitor. The market segment is decided by three criteria which are the variables behavioralistic, psychographic and profile (Company history, n.d.) (Market segmentation, n.d.).
Behavioralistic segmentation variables are those that are pursued from product and buying patterns such as volume of purchase, brand loyalty, readiness to buy and frequency (to name a few) and may be judged to be the primary basis. This variable has the advantage of using variables that are intimately related to the product itself; it is a somewhat direct beginning point for market segmentation (Market segmentation, n.d.)
Psychographic segmentation variables are used when purchasing behavior compares with consumer lifestyle or personality. Consumers who hold diverse personality and lifestyle trends also become biased towards particular products. Their economic and social standing determine their choices (Market segmentation, n.d.).
Profiling is not the most important gauge for market segmentation. Upon determining the differences in the markets, it also must be decided what channel through which these are exhibited. Profile variables like socio-economic group or physical locations are extremely essential in choosing the target audience (Market segmentation, n.d.).
In deciding the market structure for the food industry, first one would have to keep in mind their target audience. It is vital to do a strong study of the economic growth of the entire food industry. Additionally, the.
Marketing may be regarded as comprising four key elements known as the 4 Ps product, price, place and promotion. Food marketing describes any form of advertising used to promote the purchase and or consumption of a food or beverage. It can influence food behaviors by moderating socio cultural elements of the food environment. This paper provides a primer on food marketing. Matthew N. O. Sadiku | Tolulope J. Ashaolu | Sarhan M. Musa ""Food Marketing: A Primer"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-4 , June 2019, URL: https://www.ijtsrd.com/papers/ijtsrd23640.pdf
Paper URL: https://www.ijtsrd.com/other-scientific-research-area/other/23640/food-marketing-a-primer/matthew-n-o-sadiku
BUSS325 – Global Management Final Exam Directions This.docxRAHUL126667
BUSS325 – Global Management
Final Exam Directions
This Assessment is worth 15% of your overall grade
Completing this Assessment (Final Exam Part 1) will help you to:
Course Outcomes:
1. Identify cultural differences between other countries and social institutions that are
transacting business internationally.
2. Describe the strategies necessary to become a participant in global business.
3. Examine the organizational structures of international companies.
4. Compare domestic and international business ethics and social responsibility.
Program Outcomes:
1. Apply contemporary knowledge and skill sets to work effectively in the business
community.
2. Display a working knowledge of strategic business applications, evaluative techniques,
and management processes as well as the role business plays in a global economy.
3. Demonstrate sensitivity to and appreciation for ethical issues and deport themselves in
ethical manner at all times.
Institutional Outcomes:
1. Information Literacy and Communication - Utilize appropriate current technology and
resources to locate and evaluate information needed to accomplish a goal, and then
communicate findings in visual, written and/or oral formats.
2. Relational Learning - Transfer knowledge, skills and behaviors acquired through formal
and informal learning and life experiences to new situations.
3. Thinking Abilities - Employ strategies for reflection on learning and practice in order to
adjust learning processes for continual improvement.
Deadline:
The Final Exam will consist of two parts. Part 1 will be a Case Study, and Part 2 will be an
assessment in Week 7.5.
Final Exam Due Date
Upload and submit your Final Exam Part 1 Case Study Week 7
Complete Final Exam Part 2 assessment. Week 7.5
Directions:
Read the following Case Study and respond to the items below.
Case Study: Whole Foods Market
Customers entering a Whole Foods store are greeted with a visual feast: bright red peppers and
glossy green avocados in a colorful collage. “Beauty is an important part of pleasure and how
we interpret the food experience,” says Whole Foods Market founder and CEO John Mackey.
“We seduce the customer with produce.”
Offering beautiful produce and other fresh, natural, and often organic foods is the foundation of
Whole Foods. The health food store Mackey started in Austin, Texas in 1978 has grown into a
leading natural foods supermarket chain, with nearly 900 stores and $9 billion in yearly sales. It
has helped create a $15 billion industry.
Throughout its growth, Whole Foods has honed and retained its culture, which is based on a
commitment to simple, healthy food and environmental sustainability. The company values and
strives to satisfy all its stakeholders: customers, employees, community members, suppliers, and
the shareholders who have invested in its stock. Whole Foods views itself as an alternative to the
usual business ...
Missing pointsAnalyzes the transportation strategy of the comIlonaThornburg83
Missing points:
Analyzes the transportation strategy of the company using examples of the various transportation modes to support the effectiveness of moving products from factories to customers.
Explain: you were able to elaborate on basic transportation, leaving behind inventory and distribution. You need to explain the transportation strategy of the company, which is directly related to their agreements with carriers, and the processes stemming from S&Op..
Analyzes the global challenges that the company faces in its supply chain and discusses risks and associated strategies to minimize the risks.
Explain: it is important to take into account one important factor describing the economic and political factors that can impact the company’s transportation network. Some of these factors are customs, trade compliance and bottleneck in the supply chain. Also, do not forget competitors such as Walmart, Target and Aibaba. Please further explain "market flux" and the risks associated with it.
Analyzes the economic and political factors that can impact the company’s transportation network and relates to future improvements.
Explain: mportant to describe the role of demand forecasting plays in the organization's supply chain strategy including S&Op, and how large is the impact on inventories and the lead time of the supply chain.
Analyzes the role demand forecasting plays in the company's supply chain strategy and supports the analysis with ways to manage challenges of forecasting in times of uncertainty.
Explain: you described the role demand forecasting and missed out on what is the impact in company's supply chain strategy and does not explain its significance or impact. Important to analyze the role demand forecasting plays in the company's supply chain strategy and supports the analysis with ways to manage challenges of forecasting in times of uncertainty.
Analyzes how pricing promotions are used to change demand through relevant examples that demonstrate this strategy.
Explain: you somewhat explained how pricing promotions (such as free shipping) are used, but does not connect the explanation to change demand.
WHOLE FOODS, whole people
Whole Foods Market is the largest natural food retailer in the world with more than 360 stores and approximately $12 billion in annual sales. With operations located primarily in the United States and also in Canada and the United Kingdom, Whole Foods sells natural and organic food products that include produce, meat, poultry, seafood, grocery products, baked and prepared goods, many drinks such as beer and wine, cheese, floral products, and pet products. The origin of the company dates to 1978 when John Mackey and his girlfriend used $45,000 in borrowed funds to start a small natural food store then named SaferWay. The store was located in Austin, Texas. John and his girlfriend lived in the space over the store (without a shower) because they were “kicked out” of their apartment for storing food pr ...
Assignment 3 Long-Term Investment Decisions Due Week 9 and wort.docxsherni1
Assignment 3: Long-Term Investment Decisions
Due Week 9 and worth 300 points
Assume that the low-calorie microwavable food company from Assignments 1 and 2 wants to expand and has to make some long-term capital budgeting decisions.
Use the Internet to research government policies and regulation.
Write a six to eight (6-8) page paper in which you:
1. Outline a plan that managers in the low-calorie microwaveable food company could follow when selecting pricing strategies for making their products as inelastic as possible. Provide a rationale for your response.
2. Examine the major effects that government policies have on production and employment. Predict the potential effects that government policies could have on your company.
3. Determine whether or not government regulation to ensure fairness in the low-calorie microwavable food industry is needed. Cite the major reasons for government involvement in a market economy. Provide two (2) examples of government involvement in a similar market economy to support your response.
4. Examine the major complexities that would arise under expansion via capital projects. Propose key actions that the company could take in order to prevent or address these complexities.
5. Suggest the substantive manner in which the company could create a convergence between the interests of stockholders and managers. Indicate the most likely impact to profitability of such a convergence. Provide two (2) examples of instances that support your response.
6. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.
Your assignment must follow these formatting requirements:
• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
• Propose how differences in demand and elasticity lead managers to develop various pricing strategies.
• Analyze the economic impact of contracting, governance and organizational form within organizations.
• Use technology and information resources to research issues in managerial economics and globalization.
• Write clearly and concisely about managerial economics and globalization using proper writing mechanics
2
Running Head: Operations Decisions
Assignment 2: Operations Decisions
Toni Washington
Professor J. Elu
Econ 550
February 23, 2014
The Market Structure of the Low calorie Food Company
From the regression results in the previous assignment, it clearly shows that the product inelastic. Considering the elasticitie ...
Material in slides 2-14 of this overview adapted from PrinAbramMartino96
Material in slides 2-14 of this overview adapted from Principles
of Marketing. (2015). University of Minnesota Libraries Press.
https://open.lib.umn.edu/principlesmarketing/
Using Marketing Channels & Price to Create
Value for Customers
Where the offering is and how it is priced communicates value to the
customer
6.1 Marketing channels and channel partners
6.2 Typical marketing channels
6.3 Functions performed by channel partners
6.4 Marketing channel strategies
6.5 Channel dynamics
6.6 Demand planning and inventory control
6.7 Warehousing and transportation
6.8 The pricing framework and a firm’s pricing objectives
6.9 Factors that affect pricing decisions
Marketing channels and channel partners
Goal = get a product to the customer when, where and
how the customer wants it.
Requires cooperating channel partners (or intermediaries)
that actively promote and sell the product as it travels
through the channels to the end customer.
Typical marketing channels
• Two major types of channel systems
• Direct channel— from producer
to consumer with no
intermediaries (farmer’s market,
internet if direct from the
manufacturer)
• Indirect channel — Any number
of intermediaries between
producer and consumer
• Many products have multiple
channels
Question: Wouldn’t fewer intermediaries be more
efficient and effective to get products to consumer when,
where and how they want them?
Answer: Some large retailers have been able to own more
of the channels themselves (disintermediation).
But, the channel member functions have to be performed
by some firm, but one firm can perform more than one
channel functions.
Only include channel members that add value for the
customer.
Functions performed by channel partners
• Disseminating marketing communications and promote brands
• Push versus pull strategy
• Sorting and regrouping products
• Storing and managing inventory
• Distributing products
• Assume ownership risk and extend credit
• Share marketing and other information
Marketing channel strategies
Factors affecting the marketing channel strategy
decisions
• Type of customer
• Type of product
• Channel partner capabilities
• Business environment and technology
Channel integration
• Vertical marketing system — formal agreements to cooperate
• Conventional marketing system — no formal relationships, all
independent operators
• Horizontal marketing system — Two companies at same channel level
agree to cooperate (usually for compatible but non competing products)
Channels versus supply chains — supply chains are channels that includes
the firms involved in distributing the raw materials for manufacturing.
Value chain — another term for supply chain BUT acknowledges the value
adding role of the intermediary.
Factors that affect a product’s intensity of distribution
• intensive distribution = want to sell product in as
many outlets as possible
• selective distribution = s ...
Material in slides 2-14 of this overview adapted from PrinAbramMartino96
Material in slides 2-14 of this overview adapted from Principles
of Marketing. (2015). University of Minnesota Libraries Press.
https://open.lib.umn.edu/principlesmarketing/
Using Marketing Channels & Price to Create
Value for Customers
Where the offering is and how it is priced communicates value to the
customer
6.1 Marketing channels and channel partners
6.2 Typical marketing channels
6.3 Functions performed by channel partners
6.4 Marketing channel strategies
6.5 Channel dynamics
6.6 Demand planning and inventory control
6.7 Warehousing and transportation
6.8 The pricing framework and a firm’s pricing objectives
6.9 Factors that affect pricing decisions
Marketing channels and channel partners
Goal = get a product to the customer when, where and
how the customer wants it.
Requires cooperating channel partners (or intermediaries)
that actively promote and sell the product as it travels
through the channels to the end customer.
Typical marketing channels
• Two major types of channel systems
• Direct channel— from producer
to consumer with no
intermediaries (farmer’s market,
internet if direct from the
manufacturer)
• Indirect channel — Any number
of intermediaries between
producer and consumer
• Many products have multiple
channels
Question: Wouldn’t fewer intermediaries be more
efficient and effective to get products to consumer when,
where and how they want them?
Answer: Some large retailers have been able to own more
of the channels themselves (disintermediation).
But, the channel member functions have to be performed
by some firm, but one firm can perform more than one
channel functions.
Only include channel members that add value for the
customer.
Functions performed by channel partners
• Disseminating marketing communications and promote brands
• Push versus pull strategy
• Sorting and regrouping products
• Storing and managing inventory
• Distributing products
• Assume ownership risk and extend credit
• Share marketing and other information
Marketing channel strategies
Factors affecting the marketing channel strategy
decisions
• Type of customer
• Type of product
• Channel partner capabilities
• Business environment and technology
Channel integration
• Vertical marketing system — formal agreements to cooperate
• Conventional marketing system — no formal relationships, all
independent operators
• Horizontal marketing system — Two companies at same channel level
agree to cooperate (usually for compatible but non competing products)
Channels versus supply chains — supply chains are channels that includes
the firms involved in distributing the raw materials for manufacturing.
Value chain — another term for supply chain BUT acknowledges the value
adding role of the intermediary.
Factors that affect a product’s intensity of distribution
• intensive distribution = want to sell product in as
many outlets as possible
• selective distribution = s ...
Sample Summaries of Emily Raine’s Why Should I Be Nice to You.docxagnesdcarey33086
Sample Summaries of Emily Raine’s “Why Should I Be Nice to You”
Sample Summary 1
Most people at some point in their life have worked in the service industry. This particular
industry can be quite satisfying whether it be working in fine dining, as a cocktail waitress, or at a local
diner, but for Emily Raine, who had done all of these things, the only place she ever felt “whipped” was
working as a barista at one of largest specialty coffee chains in the world (358). Raine is bothered by
how the café industry has set up the impersonal server/customer relationship and feels the best way to
solve the issue is be to “be rude” (365). In 2005, Raine expanded in an essay that appeared in the
online journal, Bad Subjects, on her frustration within the service industry and what good service really
means.
Good service in the coffee industry does not require much skill these days. Most people are
usually talking on their cell phone while ordering their daily coffee and pastry while also paying and then
out as fast as they walked into the café probably not even noticing or acknowledging any interaction
with the people serving. The coffee sector has recognized this and has set up the counters as linear
coffee bars that act the same as an assembly line. The workers are trained and assigned specific jobs in
the coffee preparing process, such as taking the order, handling the money, making the drink, to
delivery. This makes the interaction with the customer very limited, mostly just seconds. This is where
Raine feels some of the problem with the customer and server interaction. Although this is the most
effective and efficient way of working, Raine describes productive work as “dreary and repetitive” (359).
Since the 1960’s companies have been branding themselves with the quality of having “good
service” distinguishing them from the rest of the competition. Raines explains that in good service there
is an exchange between two parties: “the ‘we’ that gladly serves and the ‘you’ that happily receives,”
but also a third party, the boss, which is the ultimate decider on exactly what good service will be (360).
Companies in the service industry must market their products on servers’ friendliness; therefore
it is monitored and controlled from the people on top. Raine notes that cafés “layouts and management
styles” help create a cozy atmosphere that plays a factor in good service, but in a way that will not
disrupt the output (361). In Raine’s essay, she gives the example of an employee Starbucks has
branded; “The happy, wholesome perfume-free barista” (361). She points out that the company offers
workers stock options, health insurance, dental plans, as well as other perks of discounts and giveaways,
while also using moving personal accounts from workers who “never deemed corporate America could
care so much” (362). Raines also adds that the company does not give into unionization and although
the company pay.
SAMPLEExecutive Summary The following report is an evalua.docxagnesdcarey33086
SAMPLE:
Executive Summary
The following report is an evaluation of multiple facets of the Uruguayan economy, its overall investment attractiveness, and feasibility of doing business. After conducting research and analysis on the country in areas such as legal frameworks, fiscal policy, trade relations, infrastructure, housing, and monetary policy, Uruguay proves to be an economy of strong opportunity when evaluated against its regional/continental partners, but with significant and pressing challenges that would place the nation lower when considered at a global level. The national government and political system are proven to be stable, offering legal protections and investment frameworks that are comparable to developed economies. As a member of MERCOSUR and independently, Uruguay has ratified trade agreements, particularly with developed nations and Latin America, in a variety of structures, namely goods, services, investment promotion and protection, public procurement, and double taxation avoidance. The country offers valuable exports, and derives its imports significantly from MERCOSUR members in which people, goods, and currency are permitted to move freely. Uruguay has shown strong numbers in growth, particularly GDP and unemployment rate. Having reacted appropriately to an economic and banking crisis in the early 2000s, Uruguay was one of the few countries that was not significantly impacted by the 2008-09 economic crisis. The housing market has also seen considerable growth and looks to continue growing as the level of foreign direct investment in construction increases. Challenges that have limited the country and are foreseeable as continuing to limit Uruguay’s attractiveness include a public banking system that offers limited access to credit, undesired volatility in prime rate lending, seemingly unsustainable fiscal policy, and a lack of coordination in monetary and exchange rate policies. Given the widespread availability and transparency of information on the country and having taken all these factors into consideration, we determine Uruguay to be one of best investment opportunities in terms of a Latin American scope, but as still significantly behind developed economies. A total score of 30.5 points out of a possible 55 was assigned.
Description and Analysis of Each Measured Attribute
A.1 Government Expenditure, Tax System, Rule of Law, and Education System - 2/5; This ranking reflects Uruguay’s controlled government spending and competitive tax rate. The tax free zones are a great way to incentivize companies to operating in Uruguay. However, it does take into account the difficult experiences that corporations undergo in paying taxes. Uruguay benefits from a mature democracy with a stable political system and independent judiciary system. Uruguay has a well-established education system that provides free education and equal access to all students through the university level. However, the socioeconomic gap become.
Sample Student Industry AnalysisExecutive SummaryCom.docxagnesdcarey33086
Sample Student Industry Analysis
Executive Summary
Company Description
Seg and Cycle the City is a Koblenz, Germany based company specializing in offering rentals for recreational vehicles (Segways, bikes, tandems and inline skates), guiding and informational services to mainly tourists, locals and their visitors, students or for event entertainment purposes. The company will begin operations in April, 2010, as a Limited Liability Company (Unternehmensgesellschaft). The company will take advantage of the increasing popularity of Segway scooters: two-wheeled, self-balancing electric vehicles invented by Dean Kamen in 2001, as a new, more exiting and relaxing alternative to walking tours for tourists to enjoy the sights and atmosphere of the city. Also, the company will provide high quality MP3 Audio-City Guides to capture the large number of visitors who are more independent-minded, not willing to participate in guiding services offered by the tourism board of Koblenz and thereby gain significant market share.
Mission Statement
“Seg and Cycle the City is a speciality tour operator committed to providing a unique, entertaining, memorable and educational experience of the city that meets the needs of both kinds of tourists: those who seek a guided experience and those who are more independent minded.
We will take pride in doing our best to present our city tour in a memorable way and leave our customers with the image that Koblenz is a place to go back to. We will achieve this by building strong personal relationships with our customers during our guided tours and by suggesting journeys for the individual exploration.
As an advocate for sustainability, we want to promote the use of environmentally friendly transportation devices and, thereby, improve the image of our beloved city. We will also fulfil this mission of sustainability by providing an affordable opportunity for college students to rent a bike.”
Industry Analysis & Trends
The services provided by Seg and Cycle the City as a player in the service industry are affected by the developments in the recreational and sports equipment rental trade and by developments in the city and bike tourism industry in Germany, Rhineland Palatinate and, specifically, Koblenz.
Size and Growth
The personal service industry in Germany generally shows a stable performance with relatively stable revenue regardless of the difficult economic situation. A high employment rate, increased wages, and a decreasing inflation rate have increased disposable income, which especially benefits the leisure industry (German Chamber of Commerce e.V).The following graph shows that the service industry (blue line), as the leading sector concerning economic added value in the Koblenz (including surrounding communities) underwent major growth compared to other main sectors from 1992 to 2005. Since 2004, growth rate appears to be stable and rather low, but remains in a leading position.
Travel Germany, Rhineland-Pa.
SAMPLING MEAN DEFINITION The term sampling mean is.docxagnesdcarey33086
SAMPLING MEAN:
DEFINITION:
The term sampling mean is a statistical term used to describe the properties of statistical
distributions. In statistical terms, the sample mean from a group of observations is an
estimate of the population mean . Given a sample of size n, consider n independent random
variables X1, X2... Xn, each corresponding to one randomly selected observation. Each of these
variables has the distribution of the population, with mean and standard deviation . The
sample mean is defined to be
WHAT IT IS USED FOR:
It is also used to measure central tendency of the numbers in a database. It can also be said that
it is nothing more than a balance point between the number and the low numbers.
HOW TO CALCULATE IT:
To calculate this, just add up all the numbers, then divide by how many numbers there are.
Example: what is the mean of 2, 7, and 9?
Add the numbers: 2 + 7 + 9 = 18
Divide by how many numbers (i.e., we added 3 numbers): 18 ÷ 3 = 6
So the Mean is 6
SAMPLE VARIANCE:
DEFINITION:
The sample variance, s2, is used to calculate how varied a sample is. A sample is a select number
of items taken from a population. For example, if you are measuring American people’s weights,
it wouldn’t be feasible (from either a time or a monetary standpoint) for you to measure the
weights of every person in the population. The solution is to take a sample of the population, say
1000 people, and use that sample size to estimate the actual weights of the whole population.
WHAT IT IS USED FOR:
The sample variance helps you to figure out the spread out in the data you have collected or are
going to analyze. In statistical terminology, it can be defined as the average of the squared
differences from the mean.
HOW TO CALCULATE IT:
Given below are steps of how a sample variance is calculated:
• Determine the mean
• Then for each number: subtract the Mean and square the result
• Then work out the mean of those squared differences.
To work out the mean, add up all the values then divide by the number of data points.
First add up all the values from the previous step.
But how do we say "add them all up" in mathematics? We use the Roman letter Sigma: Σ
The handy Sigma Notation says to sum up as many terms as we want.
• Next we need to divide by the number of data points, which is simply done by
multiplying by "1/N":
Statistically it can be stated by the following:
•
• This value is the variance
EXAMPLE:
Sam has 20 Rose Bushes.
The number of flowers on each bush is
9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
Work out the sample variance
Step 1. Work out the mean
In the formula above, µ (the Greek letter "mu") is the mean of all our values.
For this example, the data points are: 9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
The mean is:
(9+2+5+4+12+7+8+11+9+3+7+4+12+5+4+10+9+6+9+4) / 20 = 140/20 = 7
So:
µ.
SAMPLING MEANDEFINITIONThe term sampling mean is a stati.docxagnesdcarey33086
SAMPLING MEAN:
DEFINITION:
The term sampling mean is a statistical term used to describe the properties of statistical distributions. In statistical terms, the sample meanfrom a group of observations is an estimate of the population mean. Given a sample of size n, consider n independent random variables X1, X2... Xn, each corresponding to one randomly selected observation. Each of these variables has the distribution of the population, with mean and standard deviation. The sample mean is defined to be
WHAT IT IS USED FOR:
It is also used to measure central tendency of the numbers in a database. It can also be said that it is nothing more than a balance point between the number and the low numbers.
HOW TO CALCULATE IT:
To calculate this, just add up all the numbers, then divide by how many numbers there are.
Example: what is the mean of 2, 7, and 9?
Add the numbers: 2 + 7 + 9 = 18
Divide by how many numbers (i.e., we added 3 numbers): 18 ÷ 3 = 6
So the Mean is 6
SAMPLE VARIANCE:
DEFINITION:
The sample variance, s2, is used to calculate how varied a sample is. A sample is a select number of items taken from a population. For example, if you are measuring American people’s weights, it wouldn’t be feasible (from either a time or a monetary standpoint) for you to measure the weights of every person in the population. The solution is to take a sample of the population, say 1000 people, and use that sample size to estimate the actual weights of the whole population.
WHAT IT IS USED FOR:
The sample variance helps you to figure out the spread out in the data you have collected or are going to analyze. In statistical terminology, it can be defined as the average of the squared differences from the mean.
HOW TO CALCULATE IT:
Given below are steps of how a sample variance is calculated:
· Determine the mean
· Then for each number: subtract the Mean and square the result
· Then work out the mean of those squared differences.
To work out the mean, add up all the values then divide by the number of data points.
First add up all the values from the previous step.
But how do we say "add them all up" in mathematics? We use the Roman letter Sigma: Σ
The handy Sigma Notation says to sum up as many terms as we want.
· Next we need to divide by the number of data points, which is simply done by multiplying by "1/N":
Statistically it can be stated by the following:
·
· This value is the variance
EXAMPLE:
Sam has 20 Rose Bushes.
The number of flowers on each bush is
9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
Work out the sample variance
Step 1. Work out the mean
In the formula above, μ (the Greek letter "mu") is the mean of all our values.
For this example, the data points are: 9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
The mean is:
(9+2+5+4+12+7+8+11+9+3+7+4+12+5+4+10+9+6+9+4) / 20 = 140/20 = 7
So:
μ = 7
Step 2. Then for each number: subtract the Mean and square the result
This is t.
sampleReportt.docx
Power Electronics
Contents Comment by adtaylor: This table of contents is clear and precise: I can see the flow of ideas and were the report will go
1.1 Introduction 2
1.2 Aim 2
1.3 Objectives 2
2.1 Diode Origins 3
2.1.1 Early Diodes 3
2.1.2 Thermionic Diodes 3-4
2.1.3 Crystal Diodes 4
2.2 Diode Fundamentals 5
2.2.1 Semiconductors 5
2.2.2 Doping 5-6
2.2.3 PN Junctions 6
2.2.4 Forward and Reverse Bias 7
2.3 Diode Operation 8
2.3.1 PN Junction Diode 8
2.3.2 Diode DC Operation 9
2.3.3 Diode AC Operation 10
2.4 Full Wave Bridge Rectification 11
2.4.1 Bridge Configuration 11
2.4.2 Diode Conduction Pairing 11
2.5 Three Phase Full Wave Bridge Rectification 12
2.5.1 Bridge Configuration 12
2.5.2 Diode Conduction Sequence 12-14
2.5.3 Output Voltage and current characteristics 14-15
3 Lab Report 16
3.1 Lab Report Objectives 16
3.2 Lab Report important notes 16
3.3 Output Signal 17
3.4 Output Signal (D1 removed) 18
3.5 Output Signal (D5 removed) 19
3.6 Output Signal (D6 removed) 20
4 Results, Comparisons and Discussions 21-22
5 Conclusions 23
6 References 24
1.1 Introduction
1. Rectifiers are electrical devices that convert an AC supply into a DC output through a process known as rectification. The theory of rectification has been around for over one hundred years, when early discoveries uncovered the unidirectional current flow (polarity dependent) in vacuum valves and crystal (solid state) devices. These devices were known as rectifiers; however the naming convention was changed in 1919 to diode. The name diode was derived from the Greek words ‘dia’ (through) and ‘ode’ (path). Comment by adtaylor: I don’t really think this sort of thing is necessary: the project report is supposed to be on investigating these devices or technology, not its 100 year old history.
When the marker sees this sort of thing, the first thing that springs to mind is that the student is padding out their report. It is very clear when this happens
2. Diodes are commonly known as switching devices; however due to there complex non-linear voltage and current characteristics, there applications have become numerous depending on the PN junction construction. Some special diode applications are as follows: Comment by adtaylor: This is good in an introduction, giving the reader some background on the device and what it does: this is the objective of this report after all
a. Voltage regulator (Zener diodes),
b. Tuners (Varactor diodes),
c. RF oscillators (Tunnel diodes), and
d. Light emitters (LED’s).
1.2 Aim
1. To observe the operation of a three phase uncontrolled rectifier circuit with a purely resistive load. Comment by adtaylor: This aim i.
SAMPLE Project (Answers and explanations are in red)I opened t.docxagnesdcarey33086
SAMPLE Project (Answers and explanations are in red)
I opened the Week 1 Project from Doc Sharing.
Projects
Project 1: Working With the Data Editor.
Downloading Statdisk
1) First go to the website at www.statdisk.org and then scroll down to the bottom of the page to download
the Statdisk program version 11.1.0. by clicking on the windows or the MAC version.
I went to www.statdisk.org and downloaded the statdisk 11.1.0 windows version.
Download Statdisk Version 11.1.0
Statdisk 11.1.0 Windows 2K, XP, Vista
Statdisk 11.1.0 OSX
See the included ReadMe.txt file for details.
Open A Saved Data File
2) After you have opened the Statdisk program, go to Datasets and then Elementary Stats, 9th Edition.
Open the file named SUGAR. The data will appear in column 1 in the Sample Editor.
I opened the statdisk program, went to Datasets, then Elementary Stats, 9th edition and opened the Sugar file.
Copy and Paste a Data File
3) Make a copy of the data values listed in column 1. Paste the data files into column 2. Re-name the title
of column 2 to COPY.
I went to Copy and then selected column 1. I then selected copy. Then I clicked on Paste and chose column 2. I then had 2 identical columns of the Sugar data.
Sorting Data Values
4) Make another copy of the data values listed in column 1 and paste those into column 3. Then sort only
the data values in column 3. Label the column SORT.
I selected Copy and clicked on column 1 and then pasted them into column 3. I clicked on Sort and then selected column 3.
Entering a Set of Data Values
5) Manually enter all of the data values listed below into column 4 in the Statdisk editor. Type all of the data values into the one column in vertical fashion like the other data values are listed in the other columns. It does not matter what order you input the data values. Label the data values with the name of IQ.
I typed the following data into column 4.
83
56
43
65
74
28
88
77
74
51
65
46
55
66
35
75
54
63
74
48
37
57
37
62
32
48
43
52
52
61
80
75
54
45
44
60
65
44
33
32
41
52
38
62
74
74
46
37
37
39
6) What are some of the problems that could occur when entering data values into a statistics technology
editor?
Problems that could occur when entering data values into a statistics technology editor include ………………………………………………………………………..
Sample Transformation
7) Go to the Data menu then select Sample Transformations to add 100 to all of the data values in column 4 and then paste them into column 5.
I went to the Data menu and ……………………………………………………………………………..
Classifying Variables
8) Would the grams of sugar data in column 1 be considered a sample or a population?
The grams of sugar data in column 1 would be considered a ……………..
9) State whether the sugar variable is qualitative or quantitative?
The sugar variable is ……………………………..
10) State whether the sugar variable is discrete, continuous or neither?.
Sample Questions to Ask During an Informational Interview .docxagnesdcarey33086
Sample Questions to Ask During an Informational Interview
You will not have time to ask all of the questions that you will want to ask the interviewee. Remember to
focus on the ones you feel will be most useful to you personally. Pick10-15 to use as a guideline but leave
room for the possibility that other questions will develop from your conversation.
x What is your job like?
o A typical day?
o What do you do? What are the duties/functions/responsibilities of your job?
o What kind of problems do you deal with?
o What kinds of decisions do you make?
o What percentage of your time is spent doing what?
o How does the time use vary? Are there busy and slow times or is the work activity fairly
constant?
x Why did this type of work interest you and how did you get started?
x How did you get your job? What jobs and experiences have led you to your present position?
x Can you suggest some ways a student could obtain this necessary experience?
x What are the most important personal satisfactions and dissatisfactions connected with your
occupation? What part of this job do you personally find most satisfying? Most challenging?
What do you like and not like about working in this industry?
x What things did you do before you entered this occupation?
o Which have been most helpful?
o What other jobs can you get with the same background?
x What are the various jobs in this field or organization?
x Why did you decide to work for this company?
x What do you like most about this company?
x How does your company differ from its competitors?
x Are you optimistic about the company’s future and your future with the company?
x What does the company do to contribute to its employees’ professional development?
x How does the company make use of technology for internal communication and outside
marketing?
x What sorts of changes are occurring in your occupation?
x How does a person progress in your field? What is a typical career path in this field or
organization?
o What is the best way to enter this occupation?
o What are the advancement opportunities?
o What are the major qualifications for success in this occupation?
x What are the skills that are most important for a position in this field?
x What particular skills or talents are most essential to be effective in your job? How did you learn
these skills? Did you enter this position through a formal training program? How can I evaluate
whether or not I have the necessary skills for a position such as yours?
x How would you describe the working atmosphere and the people with whom you work?
x What can you tell me about the corporate culture?
x Is there flexibility related to dress, work hours, vacation schedule, place of residence, etc.?
x What work-related values are strongest in this type of work (security, high income, variety,
independence)?
x If you job progresses as you like, what would be the next step in your career?
Kori Ryerson
Though these a.
Sample Table.pdfTopic RatingPatients Goal Able to walk .docxagnesdcarey33086
Sample Table.pdf
Topic Rating
Patient's Goal Able to walk to work instead of drive -
Gender M -
Age 24 -
height (in) 72 -
weight (lbs) 200 -
Circumference waist (in) 45 high
Table 1 Health Assessment
Value
exercise physiol.docx
I have to complete a lab in exercise physiology course..
Learning Objectives
· Health Related Physical Fitness Testing and Interpretation
· Exercise Assessment
· Anthropometric Data - height, weight, BMI, body composition
· Cardiorespiratory Fitness
I have lab report for this course, I only need you to take care of THE RESULTS SECTION.
-------------
Results – 25% – (approximately 1-2 pages)
Present in a clear, concise, logical manner the results of the data you are given and must calculate, compared to
norms listed in the texts and other resources you may select depending on which of the three lab reports you are
completing. Present the information in tables only.
----------------------
in the attachments you will see all info needed about the lab report and what you need to know about the results.
Lab Patients Fall 2014.xlsx
John JamesFALL 2014 BIO345OL.1 Patient Data SetJohn JamesTopicValueGoalExercise, lose weight, stop smokingHistory/personalsmokes socially 1/2 pk per week, does not exercise, works long hours as a produce managerHistory/familyfather died of MI age 60, he answered yes on the PAR-Q and complains of a sore right knee from a sports injury 10 yrs ago,Medicationatorvastatin, tylenol for knee painGenderMAge40height (in) 70weight (lbs)200Circumference waist (in)40Skinfolds (mm)ChestAbdomenThigh253215HR/resting80BP/resting138/84Cholesterol (mg·dL-1)242LDL Cholesterol162HDL Cholesterol58Triglycerides202*********************** EVERYTHING BELOW THIS IS FOR LAB 2 and 3 *************************
Sarah SmithFALL 2014 BIO345OL.1 Patient Data SetSarah SmithTopicValueGoalExercise to lose weight, get strongerHistory/personaldoes not exercise, teacherHistory/familyFather hypertension, obese; Mother overweightMedicationAviane, alprazolamGenderFAge30height (in) 64weight (lbs)147Circumference waist (in)34Skinfolds (mm)tricepssuprailiacthigh241820HR/resting72BP/resting124/80Cholesterol (mg·dL-1)198LDL Cholesterol132HDL Cholesterol39Triglycerides148*********************** EVERYTHING BELOW THIS IS FOR LAB 2 and 3 *************************
Larry LevineFALL 2014 BIO345OL.1 Patient Data SetLarry LevineTopicValueGoalrun a 10k without stoppingHistory/personalsoftware engineer, Gym exercise 3x/wk elliptical and weightsHistory/familyFather has Type II Diabetes Mellitus; Mother overweight mild hypertensionMedicationnoneGenderMAge30height (in) 69weight (lbs)172Circumference waist (in)39Skinfolds (mm)ChestAbdomenThigh183022HR/resting78BP/resting124/82Cholesterol (mg·dL-1)188LDL Cholesterol110HDL Cholesterol43Triglycerides152*********************** EVERYTHING BELOW THIS IS FOR LAB 2 and 3 *************************
Alice AmesFALL 2014 BIO345OL.1 Patient Data SetAlice AmesTopicValueGoalSet up a routine that she c.
SAMPLE QUESTIONExercise 1 Consider the functionf (x,C).docxagnesdcarey33086
SAMPLE QUESTION:
Exercise 1: Consider the function
f (x,C)=
sin(C x)
Cx
(a) Create a vector x with 100 elements from -3*pi to 3*pi. Write f as an inline or anonymous function
and generate the vectors y1 = f(x,C1), y2 = f(x,C2) and y3 = f(x,C3), where C1 = 1, C2 = 2 and
C3 = 3. Make sure you suppress the output of x and y's vectors. Plot the function f (for the three
C's above), name the axis, give a title to the plot and include a legend to identify the plots. Add a
grid to the plot.
(b) Without using inline or anonymous functions write a function+function structure m-file that does
the same job as in part (a)
SAMPLE LAB WRITEUP:
MAT 275 MATLAB LAB 1 NAME: __________________________
LAB DAY and TIME:______________
Instructor: _______________________
Exercise 1
(a)
x = linspace(-3*pi,3*pi); % generating x vector - default value for number
% of pts linspace is 100
f= @(x,C) sin(C*x)./(C*x) % C will be just a constant, no need for ".*"
C1 = 1, C2 = 2, C3 = 3 % Using commans to separate commands
y1 = f(x,C1); y2 = f(x,C2); y3 = f(x,C3); % supressing the y's
plot(x,y1,'b.-', x,y2,'ro-', x,y3,'ks-') % using different markers for
% black and white plots
xlabel('x'), ylabel('y') % labeling the axis
title('f(x,C) = sin(Cx)/(Cx)') % adding a title
legend('C = 1','C = 2','C = 3') % adding a legend
grid on
Command window output:
f =
@(x,C)sin(C*x)./(C*x)
C1 =
1
C2 =
2
C3 =
3
(b)
M-file of structure function+function
function ex1
x = linspace(-3*pi,3*pi); % generating x vector - default value for number
% of pts linspace is 100
C1 = 1, C2 = 2, C3 = 3 % Using commans to separate commands
y1 = f(x,C1); y2 = f(x,C2); y3 = f(x,C3); % function f is defined below
plot(x,y1,'b.-', x,y2,'ro-', x,y3,'ks-') % using different markers for
% black and white plots
xlabel('x'), ylabel('y') % labeling the axis
title('f(x,C) = sin(Cx)/(Cx)') % adding a title
legend('C = 1','C = 2','C = 3') % adding a legend
grid on
end
function y = f(x,C)
y = sin(C*x)./(C*x);
end
Command window output:
C1 =
1
C2 =
2
C3 =
3
Joe Bob
Mon lab: 4:30-6:50
Lab 3
Exercise 1
(a) Create function M-file for banded LU factorization
function [L,U] = luband(A,p)
% LUBAND Banded LU factorization
% Adaptation to LUFACT
% Input:
% A diagonally dominant square matrix
% Output:
% L,U unit lower triangular and upper triangular such that LU=A
n = length(A);
L = eye(n); % ones on diagonal
% Gaussian Elimination
for j = 1:n-1
a = min(j+p.
Sample PowerPoint Flow Week 5Select a current product with which.docxagnesdcarey33086
Sample PowerPoint Flow Week 5
Select a current product with which you are familiar, and pitch a new Integrated Marketing Communication plan (IMC) to your client.
Create a Microsoft PowerPoint presentation of 8-10 slides that includes the following components:
· Identify any considerations you will need to employ to build and maintain the brand and customer loyalty.
· Make a recommendation for an integrated marketing communications program. Include at least three of the five communication channels (Advertising, Sales Promotion, Personal Selling, Direct Marketing, Public Relations).
· First state who the target market is that you are communicating with
· Next discuss each channel of communication individually that you have selected and explain your rationale. State what the purpose of the channel is, give your objectives, and explain the strategy or how you will use this to accomplish the objectives.
-PowerPoint Outline-
Integrated Marketing Communication plan (IMC)
· Background on the product
· Target Market (describe)
· Choose at least 3 Marketing Communications to fit best with your product (most important component is that you can distinguish between the three)
1. Advertising (the purpose of advertising, explain that you know what it is)
· Purpose
· Objectives
· Strategy (How will you do this? TV, Radio, Mag, Internet)
2. Sales Promotion
· Purpose
· Objectives
· (
Only choose 3 of these Marketing Communications
)Strategy
3. Personal Selling
· Purpose
· Objectives
· Strategy
4. Direct Marketing
· Purpose
· Objectives
· Strategy
5. Public Relations
· Purpose
· Objectives
· Strategy
Please remember to include: Identify any considerations you will need to employ to build and maintain the brand and customer loyalty. (Beginning on the Background slide)
(
Remember: Identify any considerations you will need to employ to build and maintain the brand and customer loyalty.
)
Integrated Marketing Communicaitons Plan (title slide)
Background
Background of the product
Communication 3
Target Market
Communication 1
Communication 2
Purpose
Objective
Strategy
Purpose
Objective
Strategy
Purpose
Objective
Strategy
Introduction
.
Sample Of assignmentIntroductionComment by Jane Summers Introd.docxagnesdcarey33086
Sample Of assignment
Introduction Comment by Jane Summers: Introduction – The first part of your essay should describe what happened, what did you do, what was your role and what was the role of others involved? In this section you also need to make clear what the ethical issue was and why it was an issue. This section should be short, concise and factual. There is no need for emotion or feelings at this point.
The purpose of this paper is to reflect upon an ethical issue that arose in my law firm. The paper discusses what happened, what the ethical issues were, how I felt at the time, how I went about dealing with these ethical issues including what ethical approach I subconsciously took, what caused me to take that approach and what ethical approach I would take if I was in the position again. I conclude with what I learnt from the reflective process.
In 2009 a lady, Fiona, and her grandfather, Paul, attended my law firm. Fiona said Paul and her grandmother, Mary, owned a house. They were worried that Fiona’s mother, Christine, (an apparent drug user) was going to try and force the grandparents into signing the house over to her and then evict the grandparents out of the house.
Fiona indicated they had mutually agreed that to protect the grandparents from the anticipated actions of Christine, the grandparents would gift the house to Fiona. Fiona, as owner of the house and presumably someone, whom Christine couldn’t stand over, would then let them stay in the house until they died.
Fiona told me that Mary was in hospital, very ill and slowly losing her mental capacity. They wanted the transfer of house to take place urgently. Based on what Fiona and Paul said, I drafted the necessary documents and the house was transferred into Fiona’s name.
There were three ethical issues. Firstly, should I accept the word of Fiona that Christine would try to force the grandparents out of the house; after all it could be Fiona herself who was out to deceive her grandparents.
Secondly, should I make enquiries about Mary’s mental capacity, perhaps even attend the hospital? However, as I was told this was an urgent matter, I prepared the documents immediately to be taken to Mary for signing.
Finally, should I have persuaded Fiona to get her own lawyer to avoid any conflict, after all I was there to look after the interests of the grandparents? Comment by Jane Summers: This introduction is concise, explains the scenario, identifies the ethical issues that were present and does not attach a value judgement or emotion to the information.
Feelings and Emotions Comment by Jane Summers: This next section is where you describe how you felt about the issue. You should discuss what were you thinking at the time, and perhaps the emotional state you were in when taking the actions you took or after the event occurred.
I had various feelings and thoughts about this issue at the time. Initially, I was sceptical of what I was being told by Fiona. It was hard for me.
Sample Access Control Policy1.Purpose2.Scope3.Pol.docxagnesdcarey33086
Sample Access Control Policy
1. Purpose
2. Scope
3. Policy
Access control policy
Who and how is authorisation for access to systems and business applications granted?User access
How is access to information systems to be granted (eg passwords etc)?
Who is responsible for monitoring and reviewing access rights?
Who is responsible for removing and notifying of redundant User IDs and accounts and what is the process?
Who is responsible for granting access to systems utilities and privilege management?
How is access and use of systems utilities monitored?User responsibilities
How are users to be educated and made aware of access responsibilities?
What are users’ responsibilities for access and passwords?Network access
Who is responsible for authorising network access (both internally and external connections)?
What is the process for enforced network paths, user authentication for external connection, Node authentication, use of remote diagnostic ports?
How will network domains and groups be segregated?
What network connection controls will be in place – eg. times, type and size of file transfers to external source?Operating system access
How is automatic terminal identification used to authenticate connections to specific locations and portable equipment?
What is the secure logon and logoff process for access?
Are there restrictions on connection times in place?
How will passwords be issued and managed – what are the rules for passwords?
How will systems utilities’ use be controlled? Application access
Who authorises application access eg read, write?
What is the process for authorising access to information when systems share resources, eg. two separate systems are integrated to form a third application or system?Monitoring system access
What system events will be logged, eg. date, IP address, User-IDs, unsuccessful logins, alerts from intrusion detection systems (firewall)?
When and who will review and monitor system logs? And where are they stored?Mobile computing and telecommuting
Outline Agency policy for each type of mobile device – eg. physical storage, personal usage, protection of information held on the device, access mechanisms (eg password), virus protection, backup.
Policy on use of computer equipment for telecommuting, eg. authorisation process, system access, physical security, etc.
Template - Access Control Policy Page 1 of 2 June 06
.
SAMPLE GED 501 RESEARCH PAPERTechnology Based Education How.docxagnesdcarey33086
SAMPLE GED 501 RESEARCH PAPER
Technology Based Education: How can theories of learning and/or development be used to guide the use of technology in schools?
Introduction
Twenty first century learning environment is no longer a goal, but an educational reality. We are deep into the midst of a paradigm shift that spans across our entire globe. The technology we live with as a society has exponentially grown at an increasingly rapid rate. This is illustrated from the integration of computers in every facet of our lives. This includes televisions, phones, cars, and even coffee makers which all contain a microprocessor, they all think. Even more startling is how connected we all are. Access to information is available at a finger’s touch. We can connect to people, we can shop, and ask for directions from anywhere at any time. We are tethered to the world by social media such as Facebook. Google has mapped out the entire earth. We can send a text message from the middle of Antarctica. Even more startling is how corporations and the government collects data as they track our ever movement as we go online. All this is reflected upon education, which mirrors this new 21st century society. No longer is the classroom isolated from the world, but it too is connected. Learning technology is critical more than ever because it impacts skills and productivity (Hall, 2011) for both the student and the teacher.
Background
Incorporating technology into the classroom has been around since computers were invented, but it has been only recently been the norm in the last few years. This revolution no more pointedly reflected in our education system, than it is today. Johri (2011) states that although digital information technologies in education has become commonplace, there are few guiding frameworks or theories that explains the relationship between technology and learning practices. Bennett and Oliver (2011) share that view. Research has focused on practical implementation versus the theory and application of the technology. They explained once theories are developed, a better understanding of effective technology based pedagogy would occur.
Technology in Education
I believe however, all the theorists play well with technology. Technology is merely a tool. Its strength is the ability to facilitate. John Dewey is a prime example. He believed in “learning by doing”. With an iPad there is an App where by students are able to see the stars and the constellation. With the use of satellites and GPS held within the piece of technology, students are able to view exact locations of stars. Where the iPad is directed in the sky, the stars would be in that location on the handheld screen, no telescope necessary. The students interact with the material to gain knowledge.
This is further illustrated by this second example. The best way to learn about Mayan pyramids is to actually visit one in Central America. With the use of laptops, students can connect to the Discove.
Sample Action Research Report 1 Effect of Technol.docxagnesdcarey33086
Sample Action Research Report 1
Effect of Technology on Enthusiasm for Learning Science
Jane L. Hollis
Lake City Middle School
Lake City, Florida
ABSTRACT
The effect of technology on students’ enthusiasm for learning science (both at school and
away from school) was investigated. Pre- and post-student and parent surveys, student and
parent written comments, and teacher observations were used to record changes in enthusi-
asm for learning science during a six-week study period.
In this study, I investigated how the integration of technology into my middle school
science curriculum would impact my students’ enthusiasm for learning science. Enthusiasm
for learning science can be defined as the students’ eagerness to participate in science activi-
ties in the classroom, as well as away from school. My motivation for focusing on technol-
ogy was twofold. First, I have had an interest in integrating technology into my students’
studies of science for some time. Secondly, the funding for technological equipment and
software recently became available. During the 1993–1994 school year, my school was
awarded a $115,000 incentive grant to purchase equipment and software and to train
teachers in the use of this software and technological equipment. One of the stipulations of
the grant was that the equipment and software must be for student use.
According to Calvert (1994), American education is a system searching for solutions.
Our children drop out, fail to sustain interest in learning, and perform below capacity. Some
have argued that television is the culprit. Others have argued that computers may be the
answer.
Today’s middle school students have grown up in a technological world with television,
electronic toys, video games, VCRs, cellular phones, and more. They are accustomed to
receiving and processing information through multi-sensory sources.
I wanted to bring technology into my classroom and incorporate it into my science
curriculum using multimedia computer presentations. Barbara ten Brink (1993) noted, “. . .
students look to us [teachers] to prepare them for an increasingly technological world.
Fortunately, with videodiscs, we are meeting the challenge by delivering curriculums in
ways that engage, motivate, and thrill our students.” In this study my students had an
opportunity to use assorted multimedia technology as they explored a segment of a middle
school science curriculum.
THEORETICAL FRAMEWORKS
Learning is an extremely complex human process. During my twenty-four years of teaching
I have used many strategies to enhance student learning and to teach new concepts. I am still
not convinced that I thoroughly understand how children learn. Yet, at this point, I do
believe children learn through experiences. They build on past experiences and previous
knowledge to process new concepts. As children redefine old understandings of concepts
and integrate new experiences into thei.
Sample Case with a report Dawit Zerom, Instructor Cas.docxagnesdcarey33086
Sample Case with a report
Dawit Zerom, Instructor
Case Study: Ft. Myers Home Sales
Due to a crisis in subprime lending, obtaining a mortgage has become difficult even for
people with solid credit. In a report by the Associated Press (August 25, 2007), sales of
existing homes fell for a 5th consecutive month, while home prices dropped for a record
12th month in July 2007. Mayan Horowitz, a research analyst for QuantExperts, wishes to
study how the mortgage crunch has impacted the once booming market of Florida. He
collects data on the sale price (in $1, 000s) of 25 single-family homes in Fort Myers,
Florida, in January 2007 and collects another sample in July 2007. For a valid
comparison, he samples only three bedroom homes, each with 1,500 square feet or less of
space on a lot size of 10, 000 square feet or less.
Excel data are available in Titanium page.
Use the sample information (appropriate descriptive statistics) to address the following
aspects. Your report should not exceed one page.
1. Compare the mean and median in each of the two sample periods.
2. Compare the standard deviation and coefficient of variation in each of the two sample
periods. Also incorporate quartiles.
3. Discuss significant changes in the housing market in Fort Myers over the 6-month
period.
Sample Case with a report
Dawit Zerom, Instructor
Sample Report
The steady stream of dismal housing market statistics lately is a clear indication that the national
real estate market is in a serious crisis. The uncertainty is also forcing lenders to slow down on
their lending, and as a result obtaining a mortgage is becoming increasingly difficult even for
people with solid credit. In light of this situation, Mayan Horowitz conducts a small study to
learn if the national trend also affects the once booming market of Florida by focusing on Fort
Myers, Florida. To see the trend of the housing market over a 6-month period, he obtains price of
25 single family homes in January 2007 and another comparable 25 single family homes in July
2007. Table 1 below shows the most relevant descriptive analysis.
The average home price in January of 2007 was $231, 080 versus $182, 720 in July of the same
year. That is about a 21% drop in the average home price. Also in January, half of the homes
sold for more than $205,000, versus only $180,000 in July (see the median). Since the mean is
more effected by outliers (in this case, a few relatively high prices), the median is an appropriate
measure of central location.
While measures of central location typically represent where the data clusters, these measures do
not relay information about the variability in the data. Both the standard deviation and the
coefficient of variation are higher in January indicating that home prices were more dispersed in
January. Further, while 25% of the houses were sold at the price of $158, 000 or less in Janua.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
1. Running Head: Whole Foods, Inc.
1
WHOLE FOODS
6
Introduction
The purpose of this project is to provide a strategic plan for
Whole Foods, Inc. This strategic plan will be composed of
identifying strategies and how they are used at the corporate,
business, and functional levels of Whole Foods Market. The
following areas will be analyzed: vision, mission,
organizational background, long term objectives, strengths,
weaknesses, opportunities and threats.
Vision and Mission Statement
“The mission statement should define the purpose of the
organization, customers, products or services, markets,
philosophy, and basic technology” (Characteristics of a Mission
Statement, n.d., para.7). Whole Foods Market is a company
whose vision and mission statements are expressed through its
core values. WFM focuses on providing the highest quality of
natural and organic products, satisfying customer needs,
promoting excellence in their team members, and exercising
stewardship over shareholder investments. The mission also
ensures to address their stakeholders by expressing social and
environmental responsibility to the local and global
communities.
Background Organization
John Mackey and Renee Lawson Hardy, owners of Safer Way
Natural Foods merged with Clarksville Natural Grocery owners
2. Craig Weller and Mark Skiles to form the original Whole Foods
Market in 1980 located in Austin Texas. Boasting with a staff
of 19 personnel, Whole Foods Market was seen as an immediate
success due to the high demand for natural food supermarkets in
the U.S. Today, the company is one of the top leaders in
organic sells with more than 430 stores, throughout the U.K.,
Canada and 42 U.S. states (Whole Foods News Facts). The
company continues to provide the best natural and organic foods
while maintaining strict quality of standards.
Mackey, cofounder and CEO believes Whole Foods Motto
– Whole Foods, Whole People, Whole planet sets the standard
for reaching far beyond just a food retailer. He attributes the
success in fulfilling the vision by marketing high-quality
natural and organic foods to communities helping to change the
eating habits of individuals in a way that attribute to the
longevity of life and health.
In 2015, Whole Foods Market placed No. 18 on Fortune’s
World’s Most Admired Companies’ list as well as No. 25 on the
list of companies that have the best corporate, social, and
responsible reputations among the U.S. public. COO, A.C.
Gallo states “Whole Foods Market has consistently stayed true
to its mission by putting a clear set of core values into practice
that actively help make our planet a healthier, more prosperous,
and more sustainable place” (Whole Foods Newsroom, 2015).
Industry Analysis
The natural and organic food industry continues to rapidly grow
as the demand for healthier eating is on the rise. According to
USDA, consumer demand for organic goods continues to grow
by the double digits resulting in a total contribution of over 4%
of total U.S. food sales (Organic Market Overview, 2014).
Many surveys account for a variance of age groups who choose
to shop for natural and organic foods. Genetically modified
organisms seems to be the big push behind consumers wanting
foods that are fresh and locally grown.
3. The industry analysis is based on Porter’s Five Forces Model
whose purpose is to identify how much profit potential exists in
an industry (Strategic Management, 2014). It shows the
company’s strengths or intensities of external forces significant
in the industry environment. The table below will identify the
five forces and impact associated with each force.
Five Forces
FORCE
EXPLANATION
IMPACT
Buyer Power
This force involves determining how easy it is for buyers to
drive prices down (Strategic Management, 2014).
Strong force
Supplier Power
Supplier Power is accessing how easy it is for suppliers to drive
up prices (Strategic Management, 2014).
Medium Force
Threat of Substitute of new Products or Services
Threat of substitution is the force that identifies whether the
products or services provided can be easily substituted
Strong Force
Threat of New Entrants
Threat of New Entrants is where people can enter into the same
market of the existing business” (Strategic Management, 2014.).
Strong Force
Rivalry Amongst Competitors
This force identifies if competitors can offer the same products
or services offered better than what is currently being offered
(Strategic Management, 2014)
Strong Force
Buyer power – According to Food Marketing Institute, in 2015,
the average number of trips per week consumers make to the
supermarket is 1.5 (FMI, n.d.). Buyers typically don’t purchase
4. in large quantities, but do frequent the grocery stores regularly.
Whole Foods buyers show a low switching cost and can find
many of the products the company sells at their local
competitors such as Trader Joes, Costco, or Wal-Mart. As well,
customers can easily access product information being offered
at Whole Foods to stay well informed about the products and
prices of what’s being sold.
Supplier power – The rise in organic and natural food products
can cause limited supplies for the company and for this reason,
suppliers could force the demand. However, Whole Foods
Market suppliers include local, regional and national
wholesalers and as a result, the variance in suppliers help to
reduce the force behind the bargaining power of suppliers.
Threat of Substitute of new Products or Services – The grocery
industry poses a huge threat to Whole Foods. As a result,
substitutes such as cheaper products which aren’t organic, or
the option to dine at a restaurant can be cheaper than shopping
at Whole Foods. These products makes it easier for customers
to switch products.
Threat of New Entrants – The food retail industry requires huge
spending. There are several competitors such as Wal-Mart,
Wegmans, Trader Joes, and Costco who all operate in the food
industry. These companies also provide organic products at a
more economical price. As a result, customers can easily be
drawn away for better prices.
Rivalry Amongst Competitors – The demand for more grocery
food and health food stores are low as the industry is saturated
with many options. The rivalry amongst competitors is really
strong because food stores use special promotions, coupons, and
reward programs to save money. Whole Foods occasionally
offers such specials and as a result customers can easily switch
for their advantage.
References
Characteristics of a Mission Statement (n.d.). Retrieved
November 15, 2015 from
5. http://www.zainbooks.com/books/management/strategic-
management_6_characteristics-
of-a-mission-statement.html
Core Values. (n.d.). Retrieved November 17, 2015, from
http://www.wholefoodsmarket.com/mission-values/core-values
Newsroom. (n.d.). Retrieved November 15, 2015, from
http://media.wholefoodsmarket.com/fast-
facts
Newsroom. (n.d.). Retrieved November 14, 2015, from
http://media.wholefoodsmarket.com/news/whole-foods-
market-is-no.-18-on-fortunes-
worlds-most-admired-companies-list
Our Commitment to GMO Transparency. (n.d.). Retrieved
November 16, 2015, from
http://www.wholefoodsmarket.com/our-commitment-gmo-
transparency
Quality Standards. (n.d.). Retrieved November 17, 2015, from
http://www.wholefoodsmarket.com/quality-standards
Strategic Management (2014). Washington, D.C.: The Saylor
Foundation
Supermarket Facts. (n.d.). Retrieved November 13, 2015, from
6. http://www.fmi.org/research-
resources/supermarket-facts
USDA ERS - Organic Agriculture: Organic Market Overview.
(2014, April 7). Retrieved
November 15, 2015, from
http://www.ers.usda.gov/topics/natural-resources-
environment/organic-agriculture/organic-market-overview.aspx
We Create Ongoing Win-Win Partnerships with Our Suppliers.
(n.d.). Retrieved November 17,
2015, from http://www.wholefoodsmarket.com/mission-
values/core-values/we-create-
ongoing-win-win-partnerships-our-suppliers
Whole Foods Market History. (n.d.). Retrieved November 15,
2015, from
http://www.wholefoodsmarket.com/company-info/whole-foods-
market-history
Whole Trade Guarantee. (n.d.). Retrieved November 17, 2015,
from
http://www.wholefoodsmarket.com/about-our-
products/product-lines/whole-trade-