Francine Schoenwetter

Greater Denver Area United States

Director Content Marketing, Digital & Event at New Hope Natural Media/Penton

Advertising / Marketing / PR

Senior strategic communications specialist, a brand champion, I optimize audience/customer engagement via digital integrated content marketing solutions coupled with live event audience centric programing. Specializing in Values based CPG industry sector: Natural, Sustainable, Organic, Fair Trade and Social Responsibility. Media: Client relations management; Multi-media B2B content production and editing - infographics, video, articles & e-books; B2B insights and sales cycle; Audience/customer engagement - segmentation/definitiions, strategic digital content marketing and lead nurturing programs, Social Media strategy & management - enterprise accounts. CPG: A keen understanding of evo...