The document discusses ROOTS, an institution that aims to bridge the gap between industry requirements and academic output by providing a holistic learning experience. It offers integrated programs that combine intermediate, bachelor's degrees and Edexcel certifications into 5-year programs. The integrated programs provide real-world industry exposure from an early stage and prepare students to be job-ready with skills like leadership, communication and multitasking. ROOTS aims to create future leaders and equip students with skills needed for modern businesses through its rigorous curriculum, international certifications and focus on overall personality development.

1. We make you future ready...

3. To face the toughest of challenges with
confidence.
To meet the demands of ‘change’ with
adaptability and creativity.
To contribute to society’s progress with hard
work and a spirit of entrepreneurship.
To believe in yourself, not because you fear
failure, but because you have a burning
passion to be at the top of the block.
To show the world that you have what it takes
-the grit, talent and conviction that winners
are made of.
To prove to the world that you are ready.
future ready.
At ROOTS, you discover yourself.

4. A WORLD OF
OPPORTUNITY
IS WAITING FOR YOU...
ROOTS MAKES YOU READY
India is poised at an exciting phase. Technology has advanced, businesses are
expanding rapidly and more and more MNCs are setting up base in India. This has
led to an explosion of employment opportunities in a variety of fields.
A promising future beckons
India’s job market is all set to double in the next 5 years. Opportunities for business
school graduates are booming, as companies feel business school students bring
more value to the workplace with their all-round capabilities. Sectors like IT,
Manufacturing, Banking & Financial Services, Media & Entertainment, Retail,
Biotechnology and Healthcare are witnessing unprecedented growth, creating
excellent job prospects for competent individuals.
Yet, many students are losing out in the job race
Corporate India is facing an acute shortage of skilled workforce. Only a small
percentage of college graduates have the skills that companies are looking for.
Present day corporate world demands innovative thinkers with good multitasking,
leadership and communication skills. However, many colleges focus only on
academic aspects and leave out all-round development.
• Focus only on textbook learning and grades
• Lack of industry exposure for students
• No focus on developing independent thinking
• No importance attached to students’ personality development
• No career guidance & counselling to help students prepare for future
opportunities

5. At ROOTS, we bridge the gap between
industry needs & college output so that
you stay ahead of competition!
At ROOTS we ensure a well-planned learning exposure covering academic, industry
related and personality development fronts, leading to a successful career for students.
Real-time
industry
exposure
right from
Intermediate
level Internationally
recognized
International
Edexcel
study tours
certifications
from UK
With international
certifications and a
holistic curriculum
that encompasses all-round
Unique Corporate Unique choice of
Traineeship learning, ROOTS makes courses that open
Programs to students ready up vast career
build work skills opportunities
for the corporate world!
Industry Not just a degree,
mentorship but an overall
program to put personality
you on the development
right track

6. Vision
To become an internationally acclaimed business school known for imparting
excellence in management education and creating competent professionals who
can drive change and set new standards in global businesses.
Mission
• Inculcating highest standards of knowledge
• Inculcating highest standards of discipline, values and ethics
• Constantly improving the curriculum and aligning it to meet
industry needs and global standards
• Providing holistic learning experience through industry and
international alliances
• Driving innovation, creativity and communication as the key
ingredients in the learning process

7. ROOTS
Philosophy
An International School of Business & Management
Individual
We believe that every individual is a powerhouse of possibilities. At ROOTS, we mould
an individual to realize his/her full potential. By instilling in them right behaviour, right
beliefs and right skill set required by the industry, we make them ready for the
corporate world.
Institution
The responsibility to create future leaders who are capable of bringing innovation and
change to businesses and the society as a whole, rests with the institution. ROOTS is
an institution that aims to create such young & talented leaders. With the best of
faculty and curriculum that matches industry standards, we strive to create a holistic
learning environment that inspires students to think beyond the ordinary, and rise to
the challenges of the modern world.
Industry
Industrial progress holds the key to the progress of the nation. Industries need talented
and motivated individuals with sound education and a lofty vision to excel. Creating
such individuals is our guiding philosophy at ROOTS.

9. irector’s Message
Director’s Message
Vijay Sagar- Director Academics
B.Tech., (IIT-M), PGDBA (IIM-A)
The spirit to instill outstanding educational values coupled with a need to bridge
the gap between industry requirements and academic output, has led to the
formation of ROOTS.
It gives me great pleasure to welcome you to ROOTS – an institution that has
carved a niche for itself in creating smart, savvy, industry-ready professionals
who can face the challenges of modern businesses with confidence. With
experienced faculty, a rigorous curriculum that provides an international
exposure, and a plethora of personality enhancement activities, our students
receive exceptional grooming that enhances their cognitive, emotional and
physical abilities.
Our international certifications are credited to be among the most recognized in
the industry. Students are equipped with practical business insights and the
intellectual rigor required by modern corporates. The faculty, comprising of
brilliant academicians and industry experts, is considered to be among the best
while the resources and facilities provide a holistic learning environment.
As we continue to strive for new benchmarks, we welcome you to join us and
discover a whole new learning experience at ROOTS.

10. Equipping you with the skill
set to face the corporate world
A research based pedagogy Case Study Approach
At ROOTS, students are encouraged to At ROOTS, case studies are an
think independently and intuitively. With important part of the curriculum. With
a pedagogy that’s a mix of classroom the case study approach we place an
teaching, self study, case studies and emphasis on a student’s analytical
industry visits, students get a real-time thinking and encourage him/her to
perception of the industry. apply the principles learnt in the
classroom to real life problems.
Self Study
At ROOTS, rigorous self study is
mandatory. Students are encouraged
to spend time in the library and refer
various books and journals, and • Case studies
conduct research on any particular • Guest lectures
topic of their interest, within the • Projects and
curriculum. assignments
• Concept presentations
Classroom Learning • Paper presentations
Interactive group discussions, debates • International study tour
and quizzes are part of the classroom • Industry internships
learning process at ROOTS. Students
learn to shed their inhibitions and
share their perspectives openly.

11. Advantages of the case-study specialization, and present projects
approach and reports to the faculty on a regular
• Encourages participation basis. This hones their researching
• Improves analytical skills skills, improves their ability to draw
• Allows application of knowledge inferences and conclusions, and
structures their thinking.
“I find case study sessions very International Study Tours &
interesting and thought provoking. Exchange Programs
They stimulate my thinking and In order to understand global best
help me apply whatever textbook practices in business, students are
offered an international exchange
knowledge I have gained,
program. Selected students will be
to real-time problems.”
sent to a foreign university for one
Anirudh, 2nd year, BBA semester where they can gain from a
culturally and academically enriching
experience.
Guest Lectures
Experienced professionals in the areas
of Marketing, Finance, HR, Supply “The international tour was an
Chain, and other fields are invited enjoyable learning experience. I learnt
regularly to deliver lectures to about the functioning of different
students, thereby connecting
companies in South East Asia,
classroom learning with practical
interacted with experts and also had a
aspects.
lot of fun during the whole trip.”
Projects and Assignments
Students are required to research on Kushal Daga, 2nd year BBA
topics of their interest and

12. Presentations Industry visits and internships help
Concept presentations are a regular students gain crucial knowledge
and mandatory part of the curriculum. about industry trends.
Students are required to give
Industry Internships
presentations on chosen topics, as a
Students are facilitated with industry
part of the course. This helps them to
internships for a considerable
express their views in front of an
duration to ensure that they gain
audience, which in turn leads to
real-time work experience.
enhanced confidence and
Visits to different organizations help
professionalism.
students to shape their theoretical
Beyond the classroom understanding.
At ROOTS, learning does not just stop
within the walls of a classroom.
“I feel lucky to be interacting with so many industry experts. They have
opened my thinking process with their invaluable insights.”
Pavan Sharma, 1st year BBA

13. An atmosphere that
inspires & empowers
Campus Facilities
Advantageous Location
ROOTS is located in the heart of the
city’s business and commercial hub-
Somajiguda, and is at a short distance
from the proposed metro rail terminus.
for their project work and for preparing
It is operational on a 25,000 sq.ft area
seminar presentations. Students can
and is equipped with state-of-the-art
facilities for students. access e-books, study materials,
previous question papers, teaching
Spacious Classrooms
schedules, internal marks,
Classrooms are spacious and
attendance, daily circulars, etc.
well-ventilated. Modern audio/video
equipment is provided to enhance the through the college LAN.
learning process.
“I use the net extensively for my
Library & Book Bank
projects. The 24-hour internet
The library is stocked with a vast
collection of books, journals and availability is a great
magazines of various subjects. The advantage at ROOTS.”
book bank provides each student with Abbas Batinwala, 2nd year, BBA
the entire set of books required for
Intermediate, BBA and BA MassCom
• Located in the heart
courses.
of the city
• Modern, spacious
“I spend a lot of time in the library. classrooms
It is well-stocked with all • Wi-Fi access
the latest books.” • Library & book bank
• Cafeteria
Divya Sripada, 2nd year, BBA
• Sports facilities
Wi-fi Internet Facility • Student Counselling
A 5 Mbps 24x7 Wi-Fi internet Center
connection is available for students

14. Student Facilitation Dispensary
Industry experts and leading At ROOTS, we give our students the
academicians visit the campus regularly utmost care, and attend to every
and share their real life industry aspect of their well-being. Medical aid
experiences with the students. Regular is always made available in case
or private counselling at the campus students suffer from any emergencies
helps students cope with academic like falls and injuries.
challenges and personal dilemmas.
Students are given full personal
attention when they need help in a
particular area. Our counselors are
always ready and willing to help and
ensure students’ welfare and
well-being.
“No other college invests so much time in counselling students.
The personal and career counselling that I received at ROOTS has helped
me tremendously. I am much more confident of my abilities and
also clear of my career goals.”
Sadaf Lohia, 2nd year, BBA
Cafeteria
The proposed ROOTS cafeteria will
be serving variety of delicious and
hygienic refreshments.
Sports Facilities
Physical fitness plays a crucial role in
overall personality development.
Students are encouraged to devote
“After a hectic class, I play a game of
time for personal fitness. Inter-college
table tennis to relax.”
sports competitions are a common
feature at ROOTS. Janak Patel, 2nd year, BBA

15. An international learning
platform with Edexcel
What are Edexcel certifications? The Higher National Diploma
The Edexcel certifications, which are At the end of the Edexcel course,
known as Higher National Diplomas students will be awarded the Higher
(HND), are internationally recognized National Diploma (Level 3 for
qualifications awarded by Edexcel,
Bachelors and Level 5 for Integrated).
UK. These degrees are acclaimed for
With a balanced mix of knowledge
their high standards of education and
and skill building, the Higher National
allow students direct entry into foreign
universities. ROOTS students have Diplomas prepare students for
the opportunity to pursue Edexcel competitive careers as well as for
courses, parallelly along with their higher education in foreign universities.
regular courses.

16. ROOTS students get an unbeatable
edge with Edexcel!
1. Direct entry into foreign 3. Worldwide recognition
university programs The Edexcel degrees are recognized
by many universities across Asia,
Edexcel allows students direct entry
Australia and Europe.
into higher education programs in
foreign universities.
2. UK degree at one third of the “Edexcel has saved my foreign
cost education expenses drastically.
The Higher National Diploma makes Instead of paying for 3 years, I only
students directly eligible for entry into have to pay for 1 year.”
select UK universities. This brings David Parker, 2nd year, BBA
down the cost of pursuing higher
education abroad.
4. A job-ready qualification
The Higher National Diplomas (HND)
prepare students thoroughly for the
corporate world. They train students
with a practical, industry-oriented
approach based on real-time
assignments and tests. Students learn
to solve problems through a creative
and independent thought process,
rather than ‘learning by rote’ model.
“The Edexcel course is an excellent Students also receive industry
choice for students like me, who exposure as part of the curriculum,
want to go to the UK which undergoes constant
for higher studies.” upgradation to suit contemporary
Pratik Chandani, 2nd year, BBA industry trends.

18. Wide choice of courses in tune with
emerging career opportunities
ROOTS offers a number of courses tailor-made for industry needs. The courses
equip students with unique combination of qualifications including international
Edexcel certifications.
5-year Integrated Programs
a) Integrated Bachelor of Business Administration
(Intermediate+BBA+Edexcel UK, Level 5)
b) Integrated Bachelor of Arts (MassCom)
(Intermediate+B.A.+ Edexcel UK, Level 5)
c) Integrated Bachelor of Commerce (Foreign Trade)
(Intermediate+B.Com.+Edexcel UK, Level 5)
Intermediate Programs
Global Intermediate Programs
CEC/MEC+ Edexcel UK, Level 3
Undergraduate Programs
a) Bachelor of Business Administration Global
(BBA+Edexcel UK, Level 5)
b) Bachelor of Arts (MassCom) Global
(B.A.+ Edexcel UK, Level 5)
c) Bachelor of Commerce (Foreign Trade) Global
(B.Com.+Edexcel UK, Level 5)
“ROOTS Global Intermediate Program empowers students with a
definitive career advantage. In addition to the regular Intermediate
course work, students get real-time industry exposure, study business
subjects and obtain an international certification. No other college
offers these advantages at the Intermediate level.”

19. INTEGRATED
PROGRAMS

20. ROOTS Integrated Programs
ROOTS offers a highly effective combination of study programs called the
Integrated Programs that combine Intermediate, Bachelors and Edexcel
qualifications into one program. The Integrated Programs are of 5 years
duration and are packed with all the vital skills a student needs to master,
before entering the corporate world.
1. What are the qualifications obtained?
• Intermediate degree
• Bachelor’s degree
• Edexcel Level 3 & 5 certifications
2. What is the program structure?
Year 1 & 2
• Intermediate in CEC / MEC from Board of Intermediate Education, AP
• HND Level 3 from Edexcel UK
Year 3, 4 & 5
• Bachelor’s in BBA/B.Com. (Foreign Trade)/B.A. (MassCom) from
Osmania University
• HND Level 5 from Edexcel UK

21. 3. What make ROOTS Integrated
Programs a great career decision?
1. No commonly faced admission intermediate level itself through various
hassles industry alignment programs.
With the Intermediate and Bachelor’s
3. Holistic learning package
levels packed into one course, the
The Integrated Programs equip
Integrated Programs are a one-time
students with an all-round learning
decision. They save students and
experience. Students go on
parents the hassles of applying to
international industry visits, interact with
different colleges and deciding between
experts and learn effective business
courses.
communication skills, which prepare
2. On the right career track early in them for fast-paced careers.
life
4. Systematic progression in
In today’s competitive world, it’s vital to
Edexcel certifications
remain focused on career goals right
The Integrated Programs allow a steady
from an early age. The Integrated
progression in the Edexcel course. On
Programs align students towards
completion of HND Level 3, students
promising career paths right from the
automatically progress to HND Level 5.
4. Who are eligible for
the Integrated Programs?
Students who clear the 10th standard exam (SSC/ICSE/CBSE) are eligible for
ROOTS Integrated Programs.

22. 5. What are the programs offered?
ROOTS 5-year Integrated Programs
a) Integrated Bachelor of
Business Administration
Intermediate+ BBA +
Edexcel UK, Level 5
b) Integrated Bachelor
of Arts (MassCom)
Intermediate+ B.A.+
Edexcel UK, Level 5
c) Integrated Bachelor of
Commerce (Foreign Trade)
Intermediate+ B.Com.+
Edexcel UK, Level 5

23. a) Integrated Bachelor of
Business Administration
The 5-year Integrated Program in Job opportunities
Business Administration aims to lay a The course prepares students for
broad foundation in the basic tenets of challenging roles in Management,
management including Finance, Market Analysis, HR, Administration,
Marketing, HR, Operations, etc. etc., as well as for rigorous MBA
programs.
Degrees Obtained
• Intermediate (CEC/MEC) from Advantages
Board of Intermediate Education, AP Mini Notebook, International Study
• BBA from Osmania University Tour, National Study Tour, Industry
• HND Level 3 & 5, from Edexcel UK Visits, Student Kit (blazer, t-shirt,
bag) and Placement Assistance.
Course duration: 5 years
• In the first 2 years, students pursue
Intermediate in MEC/CEC from BIE
and Higher National Diploma Level 3
• For those who want to
from Edexcel UK
pursue careers in
• In the remaining 3 years, they pursue
business fields like
BBA from Osmania University, Finance, HR,
Hyderabad and Higher National Marketing, etc.
Diploma Level 5 from Edexcel UK • Equips students with
Pedagogy business and
Through a mix of case studies, industry managerial skills
• Industry exposure
visits and internships, students learn to
• International study tours
develop conceptual skills, business
• Personality
insights, communication skills and
development programs
managerial expertise.
Eligibility
10th standard (SSC/ICSE/CBSE)

24. Syllabus and Course Progression
Integrated Bachelor of Business Administration
Intermediate Edexcel Bachelor of Edexcel
CEC/MEC Level 3 Business Administration Level 5
CEC 1. Business First Year 1. Business Environment
1. English Environment 1. English 2. Managing Financial
2. Second Language 2. Business 2. Second Language Resources and Decisions
• French Resources • Sanskrit 3. Organizations and
• Sanskrit 3. Business • Hindi Behaviour
• Arabic Communication • Telugu 4. Marketing Principles
• Hindi • Arabic 5. Aspects of Contract and
• Telugu • French Negligence for Business
3. Civics 3. India Heritage and Culture 6. Business Decision
4. Economics 4. Principles of Management Making
5. Commerce 5. Business Economics and 7. Business Strategy
MEC Entrepreneurial Development 8. Research Project
1. English 6. Financial Accounting 9. Management Accounting:
2. Second Language Second Year Costing and Budgeting
• French 1. English 10. Managing Business
• Sanskrit 2. Second Language Activities to Achieve
• Arabic • Sanskrit Results
• Hindi • Hindi 11. Sales Planning and
• Telugu • Telugu Operations
3. Mathematics • Arabic 12. Human Resource
4. Economics • French Management
5. Commerce 3. Environmental Studies 13. Business Law
4. Human Resource Management 14. The Internet and
5. Business Statistics E-business
6. Fundamentals of Marketing 15. Operations Management
7. Elements of Financial in Business
Management 16. Business Ethics
8. Business Communication
Third Year
1. Business Environment
2. Management Accounting
3. Business & Corporate Law
4. Information Technology
5. Management Science
6. Elective
• Financial Services
• Sales and Advertising
• Leadership
7. Elective
• Investment Management
• CRM
• Change Management
8. Project Report
9. Comprehensive Viva - Voce
10. Science and Civilization*

25. b) Integrated Bachelor
of Arts (MassCom)
Mass Communication is a relatively
new career with high paying returns, Education, AP
which has gained prominence with the • B.A. MassCom from Osmania
explosion in Media and Entertainment University
industry. MassCom careers are an • HND Levels 3 & 5, from Edexcel UK
exciting combination of glamour,
Course duration: 5 years
fast-growth and money, and are
• In the first 2 years, students
especially suitable for those with a flair
pursue Intermediate in MEC/CEC
for creativity, and excellent
from Board of Intermediate
communication skills. The degree
Education, A.P, and Higher
makes one eligible for careers in
National Diploma Level 3 from
Advertising, Journalism, Media,
Edexcel UK
Public Relations, Television Anchoring,
• In the remaining 3 years, they
Production, Direction and Corporate
pursue B.A. MassCom from
Communications.
Osmania University, Hyderabad
Degrees Obtained and Higher National Diploma
• Intermediate (CEC/MEC) from Level 5 from Edexcel UK
Board of Intermediate
• For those who want to pursue opportunities in media related
fields like Advertising, PR, etc.
• Students gain a wide perspective of the media world
• Varied choice of subjects like Psychology and Journalism,
that stimulate intellectual thinking
• Students develop good communication skills

26. Syllabus and Course Progression
Integrated Bachelor of Arts (MassCom)
Intermediate Edexcel Bachelor of Edexcel
CEC/MEC Level 3 Arts (MassCom) Level 5
CEC 1. Business First Year 1. Business Environment
1. English Environment 1. Introduction to Mass 2. Managing Financial
2. Second 2. Business Communication and Journalism Resources and Decisions
Language Resources 2. Communicative English 3. Organizations and
• French 3. Business a. Phonetics Behaviour
• Sanskrit Communication b. Remedial Grammar 4. Marketing Principles
• Arabic 3. Second Language 5. Aspects of Contract and
• Hindi 4. English Negligence for Business
• Telugu 5. Indian Heritage and Culture 6. Business Decision
3. Civics 6. Computer Skills – Introduction Making
4. Economics Second Year 7. Business Strategy
5. Commerce 1. Writing for media 8. Research Project
MEC 2. Communicative English 9. Management Accounting:
1. English a. Broadcast Media & Writing Skills Costing and Budgeting
2. Second b. Conversational English 10. Managing Business
Language 3. Second Language Activities to Achieve
• French 4. English Results
• Sanskrit 5. Environmental Science 11. Sales Planning and
• Arabic 6. Computer Skills: Office Operations
• Hindi Automation Tools 12. Human Resource
• Telugu Third Year Management
3. Mathematics 1. Mass Communication and 13. Business Law
4. Economics Journalism 14. The Internet and
5. Commerce a. Media Development E-business
b. Advertising & Public Relations 15. Operations Management
2. Political Science in Business
a. Political Thought 16. Business Ethics
b. International Relations
3. Communicative English
a. Electronic Media, Radio &
Television(ERTV)
b. Entrepreneurship Development
4. Science and Civilization*

27. Pedagogy develop the basic skills needed
Students learn the functions of various to pursue careers as creative
media departments and the heads, film producers, reporters,
significance of media in today’s journalists, etc. in media firms,
society through case-studies, guest production houses, newspapers,
lectures, assignments and visits to radio, and other media channels.
media/production houses.
Advantages
Eligibility Mini Notebook, International
10th standard (SSC/ICSE/CBSE) Study Tour, National Study Tour,
Industry Visits, Student Kit
Job opportunities
(blazer, t-shirt, bag) and
At the end of the course, students
Placement Assistance.

28. c) Integrated Bachelor of
Commerce (Foreign Trade)
The 5-year Integrated Program in
B.Com. (Foreign Trade) imparts
theoretical and practical insights into
international trade, import/export
practices, globalization, and other
emerging areas in commerce and
economy.
Degrees Obtained
• Intermediate (CEC/MEC) from
Board of Intermediate
Education, AP
• B.Com. (Foreign Trade) from
Osmania University
• HND Levels 3 & 5,
from Edexcel UK
• For those who want to pursue careers in the field of
International Trade, Taxation, Trade Laws, etc.
• Students gain understanding of commerce and economy
• Focus on practical learning aspects through case studies

30. Syllabus and Course Progression
Integrated Bachelor of Commerce (Foreign Trade)
Intermediate Edexcel Bachelor of Commerce Edexcel
CEC/MEC Level 3 (Foreign Trade) Level 5
CEC 1. Business First year 1. Business Environment
1. English Environment 1. Financial Accounting 2. Managing Financial
2. Second Language 2. Business 2. Basics of Foreign Trade Resources and Decisions
• French Resources 3. Business Organization & 3. Organizations and
• Sanskrit 3. Business Management Behaviour
• Arabic Communication 4. Fundamentals of Information 4. Marketing Principles
• Hindi Technology 5. Aspects of Contract and
• Telugu 5. India’s Foreign Trade Negligence for Business
3. Civics Second year 6. Business Decision
4. Economics 1. Advanced Accounting Making
5. Commerce 2. Business Statistics 7. Business Strategy
MEC 3. Elements of Export Marketing 8. Research Project
1. English 4. Taxation 9. Management
2. Second Language 5. Foreign Trade Financing Accounting: Costing
• French Procedures and Budgeting
• Sanskrit Third year 10. Managing Business
• Arabic 1. Corporate Accounting Activities to Achieve
• Hindi 2. Foreign Trade Documentation Results
• Telugu 3. Business Law 11. Sales Planning and
3. Mathematics 4. Auditing Operations
4. Economics 5. Shipping and Insurance 12. Human Resource
5. Commerce Practices & Procedures Management
Elective papers 13. Business Law
1. Insurance 14. The Internet and
2. Banking E-business
3. Accountancy 15. Operations Management
4. Retailing in Business
5. Taxation 16. Business Ethics
6. Finance
7. Marketing
8. Secretarial Practice & Office
Management
9. Computer Applications
10. Business Mathematics

31. Course duration: 5 years Eligibility
• In the first 2 years, students pursue 10th standard (SSC/ICSE/CBSE)
Intermediate in MEC/CEC from BIE
Job opportunities
and Higher National Diploma Level
Students can find excellent job
3 from Edexcel UK
prospects in companies dealing with
• In the remaining 3 years, they International Business, International
pursue B.Com Foreign Trade from Trade, Trade Laws, Insurance
Osmania University, Hyderabad Policies, etc.
and Higher National Diploma Level
Advantages
5 from Edexcel UK
Mini Notebook, International Study
Pedagogy Tour, National Study Tour, Industry
A mix of case studies, classroom Visits, Student Kit (blazer, t-shirt, bag)
discussions, industry visits and and Placement Assistance.
internships.

32. INTERMEDIATE
PROGRAMS

33. Global Intermediate Program
with Triple Advantage
The Global Intermediate Program • Regular career counselling is
imparts a thorough foundation in imparted in order to expose
Intermediate subjects, them to the various career
and prepares students for various options
challenging Bachelor’s programs. • Coaching for other competitive
Degrees Obtained exams like CA foundation,
• Intermediate (CEC/MEC) from CLAT, etc. is also imparted
Board of Intermediate Advantages
Education, AP Mini Notebook, International Study
• HND Levels 3 from Edexcel UK Tour, National Study Tour, Industry
Course duration: 2 years Visits and Student Kit (blazer,
• In the 2 years, students pursue t-shirt, bag).
Intermediate in MEC/CEC from
Board of Intermediate Education,
AP, and Higher National Diploma
Level 3 from Edexcel UK
Pedagogy
• A strong emphasis is placed on
Global Intermediate
conceptual understanding and
Program's Triple
`problem-solving skills
Advantages
• Mock tests and assignments are • Academic qualification
held frequently. Students learn the • Edexcel certification
importance of time management, • Coaching for
which plays a crucial role in competitive exams
cracking competitive exams

34. Syllabus and Course Progression
Intermediate Edexcel
CEC/MEC Level 3
CEC 1. Business
1. English Environment
2. Second Language 2. Business
• French Resources
• Sanskrit 3. Business
• Arabic Communication
• Hindi
• Telugu
3. Civics
4. Economics
5. Commerce
MEC
1. English
2. Second Language
• French
• Sanskrit
• Arabic
• Hindi
• Telugu
3. Mathematics
4. Economics
5. Commerce

35. “To survive in today’s competitive world,
students need to be prepared with all-round
skills. ROOTS education imbibes students
with this crucial tool.”
Eligibility
10th standard (SSC/ICSE/CBSE)
Edexcel BTEC Level 3
The Edexcel BTEC Level 3 Certificate in Business is a 30-credit and 180
guided-learning-hour (GLH) qualification that consists of three units that
provide for a combination of 30 credits.
Specialized coaching for other
competitive exams
Apart from the regular Intermediate course, ROOTS also provides
coaching for other competitive exams.
Common Law
CA Foundation NIFT Coaching
Admission Test (CLAT)
CA coaching is For those who aspire The CLAT is an all
imparted for for illustrious careers India entrance exam
aspirants who in the fashion for admissions into
desire to pursue industry, ROOTS the 14 National Law
careers as Charted provides specialized Schools. ROOTS
Accountants. NIFT coaching for intensive CLAT
entry into the coaching aligns
prestigious NIFT students to tackle
institutions. this exam.

36. Multi-faceted personality developmen
Multi-faceted person
At ROOTS, our students are equipped At ROOTS, our students are equipped with all-rou
with all-round competencies to face the corporate
They learn to think independently, challenge learn to think independently
They age-old conventions and ev
al De
sic
Intermediate Program Intermediate Program
+ Edexcel Certification, UK
Phy onal D
Board of Intermediate Education Board of Intermediate Education
+ Edexcel Certification, UK
oti e De
m itiv
gn
E
• MEC • MEC
• CEC • CEC
Co
Cognitive Development-Knowledge
Cognitive Development-Knowledge
Building Building
• Classroom discussions • Classroom discussions
• Research based learning • Research based learning
• Projects and assignments • Projects and assignments
• Case studies • Case studies
• Conceptual presentations • Conceptual presentations
Emotional Development – Attitude
Emotional Development – Attitude
Building Building
• Student counselling • Student counselling
• Management games • Management games
• Mentorship programs • Mentorship programs
• Case studies • Case studies
• Team projects • Team projects 5-year Integra
• Student clubs & competitions • Student clubs & competitions
Board
of Intermed
• CSR initiatives • CSR initiatives
Osmania University + Ed
Physical Development - Competency Development - Competency
Physical
Building Building
• Corporate Traineeship Program • Corporate Traineeship Program
• Guest lectures • Guest lectures Integrated BBA • Integ
•
• Workshops • Workshops
• Communication skills lab • Communication skills lab Integrated B.Com
•

37. stry-ready professionals professionals
nt to create industry-ready
e world, with a study model that istheir personality.
gned to enhance every aspect of designed to enhance every aspect of their personality.
able of taking on life’s challenges. capable of taking on life’s challenges.
volve into confident human beings
evelop Undergraduate Undergraduate
mePrograms Programs
Deve lop
Osmania University +
Edexcel Certification, UK
Osmania University +
Edexcel Certification, UK
m
nt t
evelo
pm
en
• BBA Global • BBA Global
en
• B.A. (MassCom) Global • B.A. (MassCom) Global
t
• B.Com. (Foreign Trade) • B.Com. (Foreign Trade)
Global Global
“At ROOTS, our students receive “At ROOTS, our students receive
education for life. Every aspect of education for life. Every aspect of
a student’s personality a student’s personality
undergoes development.” undergoes development.”
Vijay Sagar - Director Academics Vijay Sagar - Director Academics
ROOTS Advantage ROOTS Advantage
ated Programs •
• International Study Tour International Study Tour
diate Education +
• National Study Tour • National Study Tour
dexcel Certification, UK Book • Mini Note Book
• Mini Note
• Student Kit
• Student Kit
• Industry Visits
• Industry Visits • Placement Assistance
grated B.A. (MassCom)
• Placement Assistance
m. (Foreign Trade)

38. UNDERGRADUATE
PROGRAMS

39. a) Bachelor of Business
Administration Global
The Bachelor of Business Eligibility
Administration (BBA) Global aims to 10+2
lay a broad foundation in the basic
Advantages
tenets of management including
Mini Notebook, International Study Tour,
Finance, Marketing, HR,
National Study Tour, Industry Visits,
Operations, etc.
Student Kit (blazer, t-shirt, bag) and
Degrees Obtained Placement Assistance.
• BBA from Osmania University
• HND Level 5 from Edexcel UK
Course duration: 3 years
• In the 3 years, students pursue • Students graduate with
BBA from Osmania University and BBA and Edexcel
Higher National Diploma Level 5 Level 5 certifications
from Edexcel UK. • Case studies
Pedagogy • Industry visits
• Case studies • National study tour
• Industry visits • Placement assistance
• Assignments
• Guest lectures

40. Syllabus and Course Progression
Bachelor of Business Administration Global
Bachelor of Business Edexcel
Administration Level 5
First Year 1. Business Environment
1. English 2. Managing Financial Resources
2. Second Language and Decisions
• Sanskrit 3. Organizations and Behaviour
• Hindi 4. Marketing Principles
• Telugu 5. Aspects of Contract and
• Arabic Negligence for Business
• French 6. Business Decision Making
3. India Heritage and Culture 7. Business Strategy
4. Principles of Management 8. Research Project
5. Business Economics and 9. Management Accounting:
Entrepreneurial Development Costing and Budgeting
6. Financial Accounting 10. Managing Business Activities to
Second Year Achieve Results
1. English 11. Sales Planning and Operations
2. Second Language 12. Human Resource Management
• Sanskrit 13. Business Law
• Hindi 14. The Internet and E-business
• Telugu 15. Operations Management in
• Arabic
Business
• French
16. Business Ethics
3. Environmental Studies
4. Human Resource Management
5. Business Statistics
6. Fundamentals of Marketing
7. Elements of Financial Management
8. Business Communication
Third Year
1. Business Environment
2. Management Accounting
3. Business & Corporate Law
4. Information Technology
5. Management Science
6. Elective
• Financial Services
• Sales and Advertising
• Leadership
7. Elective
• Investment Management
• CRM
• Change Management
8. Project Report
9. Comprehensive Viva - Voca
10. Science and Civilization*

41. b) Bachelor of
Arts (MassCom) Global
The Bachelor of Arts in Mass Course duration: 3 years
Communication (BA-Mass • In the 3 years, students pursue B.A.
Communication) is an industry driven MassCom from Osmania University
program designed to train students for and Higher National Diploma Level 5
exciting careers in Media, Advertising from Edexcel UK.
and Corporate Communication. Pedagogy
The curriculum is relevant to the • Case studies
industry and aimed at meeting the • Media/Production house visits
manpower requirements in the media • Assignments
and advertising sector, which are • Guest lectures
among the fastest growing
Eligibility
industries today.
10+2
Degrees Obtained
Advantages
• B.A. MassCom from Osmania
Mini Notebook, International Study Tour,
University
National Study Tour, Industry Visits,
• HND Levels 5 from Edexcel UK
Student Kit (blazer, t-shirt, bag) and
Placement Assistance.
• Students graduate with B.A. in MassCom and Edexcel level 5
• A course for those who want to pursue opportunities in media
related fields like News, Advertising, PR
• Students gain a wide perspective of the media world
• Varied choice of subjects like Psychology and Journalism, that
stimulate intellectual thinking
• Students develop good communication skills
• Placement assistance

42. Syllabus and Course Progression
Bachelor of Arts (MassCom) Global
Bachelor of Arts Edexcel
(MassCom) Level 5
First Year 1. Business Environment
1. Introduction to Mass Communication 2. Managing Financial Resources
and Journalism and Decisions
2. Communicative English 3. Organizations and Behaviour
a. Phonetics 4. Marketing Principles
b. Remedial Grammar 5. Aspects of Contract and
3. Second Language Negligence for Business
4. English 6. Business Decision Making
5. Indian Heritage and Culture 7. Business Strategy
6. Computer Skills – Introduction 8. Research Project
Second Year 9. Management Accounting:
1. Writing for media Costing and Budgeting
2. Communicative English 10. Managing Business Activities to
a. Broadcast Media & Writing Skills Achieve Results
b. Conversational English 11. Sales Planning and Operations
3. Second Language 12. Human Resource Management
4. English 13. Business Law
5. Environmental Science 14. The Internet and E-business
6. Computer Skills: Office 15. Operations Management in
Automation Tools Business
Third Year 16. Business Ethics
1. Mass Communication and Journalism
a. Media Development
b. Advertising & Public Relations
2. Political Science
a. Political Thought
b. International Relations
3. Communicative English
a. Electronic Media, Radio & Television (ERTV)
b. Entrepreneurship Development
4. Science and Civilization*

43. c) Bachelor of Commerce
(Foreign Trade) Global
The Bachelor of Commerce in B.Com. (Foreign Trade) from Osmania
Foreign Trade imparts theoretical University and Higher National
and practical insights into Diploma Level 5 from Edexcel UK.
international trade, import/export
Pedagogy
practices, globalization, and other
• Case studies
emerging areas in commerce and
• Industry visits
economy. Students can find excellent
• Assignments
job prospects in companies dealing
• Guest lectures
with international business, import &
export industries, etc. Eligibility
10+2
Degrees Obtained
• B.Com. (Foreign Trade) from Advantages
Osmania University Mini Notebook, International Study
• HND Levels 5 from Edexcel UK Tour, National Study Tour, Industry
Visits Student Kit (blazer, t-shirt, bag)
Course duration: 3 years
and Placement Assistance.
• In the 3 years, students pursue
• Students graduate with B.Com. (Foreign Trade) and Edexcel
Level 5 certifications
• A course for those who want to pursue careers in the fields of
International Trade, Taxation, Trade Laws, etc.
• Students gain understanding of commerce and economy
• Focus on practical learning aspects case studies
• Placement assistance

44. Syllabus and Course Progression
Bachelor of Commerce (Foreign Trade) Global
Bachelor of Commerce Edexcel
(Foreign Trade) Level 5
First year 1. Business Environment
1. Financial Accounting 2. Managing Financial Resources
2. Basics of Foreign Trade and Decisions
3. Business Organization & Management 3. Organizations and Behaviour
4. Fundamentals of Information Technology 4. Marketing Principles
5. India’s Foreign Trade 5. Aspects of Contract and
Second year Negligence for Business
1. Advanced Accounting 6. Business Decision Making
2. Business Statistics 7. Business Strategy
3. Elements of Export Marketing 8. Research Project
4. Taxation 9. Management Accounting:
5. Foreign Trade Financing Procedures Costing and Budgeting
Third year 10. Managing Business Activities
1. Corporate Accounting to Achieve Results
2. Foreign Trade Documentation 11. Sales Planning and Operations
3. Business Law 12. Human Resource Management
4. Auditing 13. Business Law
5. Shipping & Insurance Practices 14. The Internet and E-business
& Procedures 15. Operations Management in
Elective papers Business
1. Insurance 16. Business Ethics
2. Banking
3. Accountancy
4. Retailing
5. Taxation
6. Finance
7. Marketing
8. Secretarial Practice & Office Management
9. Computer Applications
10. Business Mathematics

46. Leadership that
inspires personal
excellence
“ROOTS aims to set a benchmark in • Core Team
business and management education. • Industry Faculty
With a confluence of brilliant faculty • Corporate Team
and cutting-edge curriculum we • Admissions Team
constantly endeavour to be among • Advisory Board
India’s most recognized B-schools.”

47. Roots Team
Vijay Sagar- Director Academics
B.Tech., (IIT-M), PGDBA (IIM-A)
Vijay Sagar is an industry veteran, with 3 decades of extensive experience in
championing organizational growth in many MNCs and Indian companies of
repute. He has pursued excellence in areas such as Manufacturing, Human
Resources, Marketing and Export Sectors. He has also conducted extensive
training in various upcoming areas like Lean Manufacturing, Quality Function
Deployment, Six Sigma, Production Planning & Control.
Rajiv Vyas – Dean, Academics
MBA, PGDCA, M.Phil., Ph.D
Rajiv Vyas functions as academic head of ROOTS. Under his guidance, ROOTS
has evolved into one of the most sought-after schools for business studies.
His career spans 23 years, and is a blend of academic and corporate
experience. He has lent his exceptional insights in fields such as Marketing,
Quality Management, Production Operations and Administration in MNCs of
repute. He has functioned in leadership and decision-making roles including
Director, Genteel School of Business Economics, Pune; Head of the Department
at WLC College, Hyderabad, and as senior faculty member in prestigious
institutions like Osmania University, JNTU - SMS, IIPM, ICFAI, etc.
“ROOTS bridges the gap between industry demands and college output.
Students from diverse backgrounds connect in thinking, share experiences
and grow to become better-equipped individuals.”

48. Monisha Anand – Dean, Operations
Masters in Human Rights & International Law,
Certified NLP Trainer
Monisha Anand has 23 years of academic and corporate experience in
management related fields. She has served as administrative head of leading
business organizations as well as faculty in noted educational institutions.
Monisha has also conducted personality development, public speaking, and
counselling sessions in various schools. Event management, choreography,
drama and script writing are also her areas of interest.
Neeraja Peddapalli
Head (Commerce Stream)
M.Com., MBA, M.Phil., Ph.D, PGDCA
Neeraja Peddapalli has rich experience in the field of Commerce. Her highly
credited papers on “Human Resource Accounting” in a national seminar held in
Hyderabad and on “Futures & Options” at Department of Commerce, Osmania
University are testimony to her caliber.
She has joined ROOTS after 15 years of imparting excellence in commerce
education to undergraduate and graduate students in different prestigious
institutions including Keshav Memorial Degree and PG College, and Little
Flower Degree & PG College.
“Today, the job market has an unprecedented number of career options.
At ROOTS, students learn to assess their inherent skills and choose
the path that suits them best.”

49. C. Swapna Deepika Reddy
Faculty- Marketing & HR
MBA
An MBA from OU, and currently teaching Marketing and HR, Swapna Deepika
firmly believes teaching is her chance to shape the thinking and personality of
individuals who will go on to change the society in many ways. She also
functions as head of student wing activities.
Jyothi Raja – Faculty, Psychology
M.A. Psychology, Certified NLP Trainer (USA)
Jyothi Raja has over two decades of experience in the fields of Psychology,
Human Resources and Communication Skills Training. She has served as faculty
in reputed institutions and is the founder of Sri Deepthi Counselling and
Guidance Center, Hyderabad. She has conducted numerous workshops in
NGOs and reputed organizations like the NAANDI Foundation and Andhra
Mahila Sabha.
She guides students in developing effective interpersonal skills. Jyothi Raja has
received numerous awards and felicitations including the prestigious ‘Mahila
Pratibha Award’. Many of her articles have been published in leading
newspapers. She is also a frequent guest in television talk shows.
“Practical industry knowledge is vital in commerce and business education.
ROOTS students gain plenty of such exposure during their course work.
Academic excellence through independent thinking, corporate exposure
and international certifications...this is what sets ROOTS apart.”

50. Kavya Rohith AS
Faculty - Marketing
MBA, BBM
Kavya Rohith is an MBA from JSS University, Mysore. She has worked as
assistant professor in a reputed institution before joining ROOTS. Impeccable
interpersonal skills are her forte and she has conducted many training programs
for aspiring management graduates.
Hasita G Kalgutkar - Soft Skills Trainer
B.A. (Lit.)
Hasita is a certified professional trainer with vast experience in soft skills training.
With excellent interpersonal skills and savvy Business English, she drives the
training programs at ROOTS with energy. Her commitment to infuse students
with confidence and self-belief has shaped the personality of many students at
ROOTS. Hasita mentors students in the areas of leadership building, team
building, Business Communication & English, CTP (Corporate Traineeship
Program) & placement related activities.
“Effective communication is an essential component in building a
successful career. ROOTS soft skill training empowers students
with the confidence to face the corporate world.”

51. Kathi Mahesh Kumar
Faculty - MassCom
M.A. (MassCom)
Mahesh Kumar is a graduate of Sarojini Naidu School of Performing Arts, Fine
Arts and Communication. He is a documentary and short filmmaker with vast
experience in working with leading media channels like ETV and Gemini TV. He
has worked with international and national organizations like UNICEF, World
Bank, AusAID, Clinton Foundation and Save the Children.
Industry Faculty
Ravi Kumar
PGD Banking, Certificate in Commodity Derivatives &
Technical Analysis from NSE, Mumbai
Ravi Kumar has over 15 years of rich industry & academic experience in the field
of Finance. His areas of specialization include Derivatives, Corporate Finance,
Financial/Cost/Management Accounting, Financial Markets & Systems, etc. in
which he has delivered numerous lectures. He has been actively involved in
Academic Coordination activities, project internships and other co-curricular
activities in many institutions. Ravi Kumar has also conducted workshop training
programs on NSE Stock Exchange NCFM and has worked with reputed
business schools as visiting faculty.
He is currently associated with Cognizant Technologies as Manager – Training,
Finance.
“In today’s world of unrelenting competition, staying ahead requires skill and
knowledge. ROOTS ensures students are well-equipped with both.”

52. Krishna Prasad
MBA
Krishna Prasad is an MBA with rich experience in premier academic and
corporate establishments and has held various leadership roles in leading
business firms, before joining ROOTS as faculty in the Finance Department.
With his vast corporate experience he imparts practical business insights in his
classroom lectures and creates an enriching learning experience for students.
Zakir Hussain
MBA, Marketing; B.Com, B.Ed., L.L.B.
Zakir Hussain has around half a decade of corporate experience in key
management areas such as HR, Business Strategy and Business Ethics. He has
published papers on Marketing Research, Business Economics, Operations
Management and other topics and has also conducted extensive training
programs in softs skills, voice and accent in corporate organizations.
“The faculty at ROOTS is undoubtedly one of the best. With rich
experience in diverse fields, they provide an enriching real-life learning
experience that’s hard to find elsewhere.”
Aishwarya, 2nd year, BBA

53. “ROOTS imparts education that’s not just about books and concepts,
but also of right spirit and right values.”
Bhavanarayana Kandala
MBA Finance, PGD Materials Mangement, B.Sc.
Bhavanarayana Kandala has over 3 decades of management experience in
military establishments pan India, in the fields of HR, Materials Management and
budgetary aspects.
He also has 14 years of rich academic experience in reputed business schools,
where he has taught varied subjects including Business Statistics, Operations
Management, MIS, Marcomm, Tax, etc.

54. Corporate Relations Cell
S Mallikarjun – Head, Corporate Relations
MBA
Mallikarjun has over 2 decades of managing industry-corporate partnerships.
With an international exposure to global corporate culture and vast experience
in placing students in blue chip companies, he guides ROOTS students in
placement related activities.
Moogu Shashivardhan
Manager – Corporate Relations
MBA
A veteran in the field of Corporate Partnerships, Moogu Shashivardhan brings
years of experience in building strategic relations with top corporate houses. At
ROOTS, he conducts key Training and Management Development Programs,
apart from other innovative corporate-student initiatives. He is keen on bridging
the gap between the industry and the academic world, and works consistently
in building ROOTS relations with the industry.
“A sound education system is one that inspires a student to go beyond his
capabilities and realize his true potential. The balanced curriculum at
ROOTS achieves this objective.”

55. N Lakshmi
Admissions Manager
Lakshmi possesses 10 years of professional experience in the education
industry across diverse verticals like Mass Communication, Visual
Communication, Fashion Technology, Architecture, etc. in both Indian and
International Programs.
As Admissions Manager at ROOTS, Lakshmi encourages and assists students
in achieving their career ambitions.
“Every human being has an unexplored potential for achieving excellence.
This is what we strive to develop in our students. With case studies,
industry visits, soft skill training, and other methods, ROOTS
curriculum brings out the best in students.”

56. “Industry needs are changing by the day. New business models require people
with multi-faceted personalities. At ROOTS, focus is placed on developing
all-round individuals who can function under different circumstances.”
Ready to take on
the corporate world
Placements
Hard-working, committed and talented The Corporate Relations Cell
individuals with a strong will to excel… An exclusive body called The
ROOTS graduates have carved a niche Corporate Relations Cell co-ordinates
all placement related activities.
for themselves in the industry. The
rigorous curriculum, internship • Industry stalwarts are invited to
opportunities and the overall deliver guest lectures
• Workshops are held to improve
personality grooming at ROOTS play a
soft skills
crucial role in helping students get
• Career counselling sessions are
recruited by top MNCs.
organized to familiarize students
with the plethora of opportunities
available
“The pedagogy at ROOTS is very • Mock interview sessions are held
effective in inculcating the spirit of frequently to let students master
innovative thinking, which is a vital interview techniques
asset in today’s workplace.” • Industry visits are regularly
HR, FAR N PAR arranged
• Students are taught the nuances of
creating an impressive resume

57. Potential Recruiters
• Google • Edelweiss • Deloitte • CII
• FAR N PAR • ING Bank • HSBC • Reliance
• Doc Suggest • Tata Finance • Gati • Airtel
• Barclays Bank • Blue Dart • Indusland Bank • FactSet
• Dr. Reddy’s • Capital IQ • Uninor • TMI Network
• Coromandel • Croma • Monster • Aparna Group
Gromor • HDFC Bank • Capmark
• BIG 92.7 FM • Jet Airways • Kotak Securities
• India Infoline • ICICI • Kingfisher

59. Recruiters’
Speak
Very often, we find students lack industry knowledge and have very poor
communication skills. But ROOTS students are a different lot. Industry visits
expose them to corporate life and soft skills training improves their
communication skills vastly. This makes it easier for us to find the right
candidate.
HR, Google
It was a pleasure interacting with ROOTS students. We find them to be
hardworking and enthusiastic. They adapt very well to the corporate
environment.
HR, TMI Networks
ROOTS students are an exceptionally talented lot. With good subject
knowledge, communication skills and the right attitude, they are equipped
perfectly for the workplace.
Recruiting Head, Doc Suggest
The holistic learning experience at ROOTS moulds the overall personality of
students. They possess all-round skills that companies look for.
Recruiting Officer, Tata Finance
The pedagogy at ROOTS is very effective in inculcating the spirit of innovative
thinking, which is a vital asset in today’s workplace.
HR, FAR N PAR

60. Mentorship Program
This is a unique program that enhances students’ knowledge about
the functioning of the industry by giving them an insider’s perspective.
Every student works with a “mentor” who could be a senior executive
from a reputed MNC or a noted academician. The program allows
students to discuss career options, learn about industry trends and
gain practical business insights.
A Vidhyadhar Reddy Dean, Dept. of Business Management,
Osmania University
V Shekhar Head, Dept. of Business Management,
Osmania University
K Narendranath Dept. of Business Management,
Osmania University
Ranga Pothula CEO, Infor India Pvt. Ltd.
P Kamaraju Senior Chartered Accountant
GVS Kumar CEO, Apex Corp.
Dr Sandhya Gopakumaran AVP, Learning and Development, HSBC
Srinath Reddy D Head of Operations, TRX India Pvt. Ltd.
Bhaskar Varma Regional Sales Manager, Tulip
Jaideep Avasarala Lead Recruiter, Google
Nikhil Indrasenan Business Head, Channels & Academy,
Ma Foi Management Consultants Ltd.
Raghunath Akasam Director, Akasam Consulting Pvt. Ltd.
Kaali Sudheer Curator, Muse Gallery
Sanjay K Basarkar CEO, Talent Pool of India

61. Unfolding the dream of
a promising future
• International
Certifications
• Soft Skills
Training
• Corporate
Traineeship
Program
Personality enhancement
programs
At ROOTS, we mould students with
skills that will last a lifetime. Eminent
personality development trainers are
invited to train students to build vital ROOTS play a major role in shaping
life skills. Coupled with an international tomorrow’s global managers.
curriculum, ROOTS provides a rich With their focus on conceptual learning,
learning environment that prepares these certificates expand students’
students to face the future boldly. thinking, give a wide exposure to
international best practices, and
1. International Certifications
shape them for challenging positions
The international certifications that are
in global corporates.
offered as part of the curriculum at

62. 2. Corporate Traineeship • Enhances experiential
Program understanding of real life
The CTP helps students explore business, by applying theory to
different career paths by facilitating real life situations
hands-on learning in various areas of • Helps to enhance people skills
interest. CTP helps students gain • Summer Internship Programs
professional exposure, builds (SIPS) and live projects facilitate
confidence and other necessary skills hands on training and live exposure
that are needed to secure a good job. to students at every level
Advantages
• Helps to learn more about a
“I am amazed at the transformation
chosen field within the functional
in myself after undergoing ROOTS
specializations of management
Corporate Traineeship Program.
and business administration
It has drastically improved
• Bridges the gap between campus
my confidence.”
and the corporate world, making Sri Swathi, 1st year, BBA
students future ready
DO
Experience the activity by
performing it
APPLY REFLECT
• Connect the experience • Share observations
to real world examples publicly
• Apply the knowledge • Process / analyze the
to different situations experience

63. “ROOTS soft skill training has helped me overcome my fear of
public speaking. Today I can boldly speak in front of a large
audience without any inhibitions.”
Nouman Khan, 1st year, BBA
3. Soft skill training
Impeccable communication skills build confidence and personality. At ROOTS,
specialized training is imparted to help students improve their soft skills.
This includes training in Spoken English, public speaking, business etiquette
and written communication.

64. Young, vibrant spirit. Students get to explore their
creative side and pursue their
environs that favourite hobbies like music and
dance. Various activities of the student
encourage club include:
• Competitions – Quizzes,
holistic growth Technical Writing, Debates,
Presentations, etc.
Life at ROOTS • Guest lectures
• Inter-institutional meets
We believe that education is not just • Film shows
about knowledge building, but should • Dance & song competitions
encompass all round development. And • Dramas & skits
that’s what we strive to bring about. • Sports & adventure activities
State-of-the-art infrastructure, fun-filled
student club activities and interactions “I thoroughly enjoy participating
with industry experts equip students in the extracurricular activities.
with a diverse and holistic learning It’s a great opportunity to
experience. interact and make new friends.”
Management Club
Santhosh, 2nd year, BBA
The Management Club functions as a
forum for lively management
discussions, guest lectures,
paper writing competitions, business • Student Clubs
games and a host of other activities • Extracurricular activities
that foster intellectual development like drama, music and
and hone a student’s leadership and dance
independent thinking capabilities. • Intra and Inter
campus events
Student Club
• Sports Meets
The ROOTS Student Club is a fun-filled
• Freshers’ Party and
learning platform that brings together
Farewell Party
students from different backgrounds
and instills vital life skills, a sense of
culture, brotherhood and team

65. Campus Events “There is never a dull moment at
ROOTS campus is dotted with young college. Activities are always
energetic individuals with a flair for life. happening on campus and
Festivals and special days are everybody is involved.”
celebrated with a buzz of activity. Mustafa, 1st year, BBA
• Management Games
• Parent-Teacher Meetings
• Celebrations on special occasions “I find the Management Club activities
• Freshers’ Parties very interesting. Clubs at ROOTS
• Farewell Parties
give us ample opportunities to
develop our personality.”
• Workshops
• CSR Activities Vivek Chhajer, 2nd year, BBA
• Study Tours

66. ROOTSBoard
Advisory
PS Rama Krishna
Masters in Commerce, Certifications - Project Management; Associate of Indian Inst.
of Banking; Industrial Finance
PS Rama Krishna has nearly 3 decades of experience in Banking, BPO and ITES
industries. He has served in pivotal roles in leading financial institutions like
Cranes Software & Karvy Computershare, in key areas such as Business
Process Analysis, Project Management, Delivery Management, Business
Architecture, Solutions Integrations and other related fields. He has received Top
Performer Award for 3 consecutive years in the banking industry, and is currently
working as Chief Information Officer in Suryachakra Global Enviro Power Ltd.
Ranga Rao Kothamasu
C.A., M.B.M, B.Com., Certifications- NCFM
Ranga Rao Kothamasu has over 18 years of experience in the Banking and
Financial Services domain. He has served in senior management roles in reputed
companies like HDFC Bank, Oriental Bank of Commerce, etc. His areas of
specialization include General Banking Operations, Capital Markets, Retail
Banking, Accounts and Relationship Management.
Ranga Rao is currently AVP of ShareKhan Ltd., Hyderabad.
Raghunath A
C.A, I.C.W.A.I
Raghunath A is an investment banker with 19 years of experience. He is the
founder and director of Akasam Consulting Private Ltd. a SEBI registered
Merchant Banking outfit and an Investment Bank. He also serves as guest faculty
in several management institutions like JNIDB, IPE, ISB as well as in other
reputed industry forums.

67. Advisory Board
Dr. Debendra Prasad Kar
Ph.D in Organizational Behaviour from IITK, LLB, MBA
Bachelor’s in Economics
Dr. Debendra Prasad Kar has 19 years of rich experience in HR leadership,
Advisory, Research and Consulting domains in reputed Indian and MNCs like
A V Birla Group, J K Corp., and SHV Energy Pvt. Ltd. He has also been
associated with leading management institutes and has taught OB and HRM to
MBA students. Dr. Debendra has been selected by the American Biographical
Institute Inc., USA as Member of Research Advisory Board in 1996. He has
published numerous papers in leading journals.
Presently he is Head of HR in a leading infrastructure company and handles the
entire gamut of Human Resource and Administration functions.
Kaali Sudheer
Art Curator
Kaali Sudheer is curator and founder of Muse, a non-profit art gallery in
Hyderabad. By conceptualizing numerous theme-based art shows and events,
he brings together artists and art lovers on a common platform. As curator, he
has worked with young artists from around the world. At ROOTS, he guides
students who are interested in pursuing art as a profession.
Chalapathi Putrevu
MBA
Chalapathi Putrevu is a seasoned HR professional with 16 years of experience in
all realms of Human Resource Development including training, recruitment and
OD functions. He has worked in organisations of repute, where he made
contributions in Corporate HR Strategy, Corporate Planning and Institution
building across different industry verticals. Chalapathi is a highly motivated and
result-driven individual, and is known for his effective public speaking capabilities.
He has delivered guest lectures at reputed management institutions including
National HRD Network, Hyderabad Chapter.

68. Advisory Board
Prof. Dr. Venkataraman Sritharan
FABMS, Post Doc. in Molecular Diagnostics of Tuberculosis and other Mycobacterial
Infections, Ph.D. in Microbial Biochemistry, M.Sc., B.Sc.
Dr. Venkataraman Sritharan has over 3 decades of industry and teaching
experience in the field of Biotechnology. He has served as senior faculty member
and research fellow in reputed academic institutions like Harvard School of Public
Health USA, IcfaiTech, Anna University and Delhi University where he has led
pioneering research projects. He has also functioned as senior research scientist
in corporate houses like Reddy's Diagnostics, Biological E Ltd., Centre for
Cellular and Molecular Biology, IISC and other organisations. He is member of
various professional societies including the American Society of Microbiology,
USA; and has authored numerous research publications.

69. ROOTS Alliances
Corporate
ROOTS fosters rich alliances with leading corporate houses.
Representatives from the following companies have visited ROOTS for
enhancing our capabilities to meet corporate demands.
1. CII
2. Google ( I )
3. FAR N PAR
4. Doc Suggest
5. Reliance Communications
6. India Infoline
7. Deloitte
9. Capital IQ
10. Value Labs
11. Smart IMS
12. TMI
13. VIP Industries
14. Bonanza Portfolio
15. HLL
16. Airtel
17. Lantic Software Solutions
18. Angel Broking
19. Kelly Services
20. Barclays India
21. Cigniti
22. Times of India
23. Karvy
24. Kamineni Hospitals
25. Royal Bank of Scotland
26. ING Vysya Bank
27. BMA Wealth Creators
28. Ma Foi Ranstad

70. From the Chairman’s desk
BP Padala
Chairman
The world is shrinking to evolve into a global village. New age borderless
workspaces demand multi-faceted professionals who can function efficiently
under change.
At ROOTS, we inculcate in students the right attitude, and train them to
become ambitious, dynamic thought leaders who will take on the challenges
of the modern world. Leaders who are filled with a burning spirit to exemplify
excellence in life.
With well-designed courses offering international certifications, we strive to set
global standards in management education. Emphasis is laid on developing
overall personality through a balanced mix of curricular and extra-curricular
activities. Student counselors guide students in gaining a clear understanding
of their career goals and what it takes to achieve them.
Through our innovative program structure and the dedicated efforts of our
highly experienced faculty members, I am happy to note that our measures
have yielded excellent results, with our students getting successfully placed in
reputed Indian and multinational companies.
I welcome students to join this vibrant community of thinkers and realize their
aspirations with us.

71. Make the right
career choice today!
ROOTS creates an all-round learning
experience for students and bridges Visit the campus
the gap between industry demands @ SOMAJIGUDA
and college output. Students learn to and discover for yourself the
be confident, industry-ready wonderful learning environment
professionals with multi-faceted at ROOTS.
capabilities.
Call us today on
+91-96765 80070, and speak
to our admissions team about
the right course for you.
Email your queries to our
admissions team at
info@roots.ac.in
A satisfied parent
“I was very keen that my daughter receives good management education.
I looked at many business schools but was not satisfied with their pedagogy &
infrastructure. When I found ROOTS, I looked no further. The balanced
curriculum, focus on all-round personality development and reputed faculty
have really impressed me. I know she is in safe hands.”
K. Sudhakar, F/o Sneha, 1st Year, BBA

72. Adjacent to Katriya Hotel,
Raj Bhavan Road, Somajiguda,
Hyderabad - 500082.
Mobile: +91-96765 80070
Ph: 040-66747421
email: info@roots.ac.in
www.roots.ac.in