The document summarizes the rise of digital publishing and ebooks. It discusses the technology drivers that are enabling growth in ebooks, such as smartphones, e-readers, and cloud computing. It also outlines opportunities for publishers and authors in digital publishing, including monetizing the larger casual reading market and self-publishing ebooks through platforms like Smashwords. The document concludes that the conditions for ebooks to succeed are better than the failed early 2000s attempt, due to improved reading technologies and format standards, as well as involvement of companies like Amazon, Apple, and Google.

1. Digital Publishing What it is. How we get started . Auckland – 31 March 2009 Wellington – 1 April 2009 Christchurch – 2 April 2009 Thanks to our sponsors

3. The Rise and Fall and Rise of Ebooks Martin Taylor Digital Publishing Forum digitalpublishing.org.nz Thanks to our sponsors

6. Ebook readers today Amazon Kindle 2 (approx 500,000 sold, USA only) Sony Reader (400,000 sold, US, UK) Apple iPhone / iPod Touch (30 million sold In 80 countries)

7. Books feature strongly in iPhone App store downloads 4 th by downloads Week of 1 March 09

8. Coming up Fujitsu FLEPia colour ‘e-paper mobile terminal’ Plastic Logic Large e-ink displays due mid-2009 with wireless, touchscreen E-ink can be printed onto flexible surfaces Netbooks may become a viable reading platform

9. Technology adoption lifecycle Rogers bell curve

10. US consumer technology adoption Source: New York Times 10 Feb 2008

15. Where's the money? US wholesale ebook revenues December 2008 quarter +100% vs prior year Source: idpf.org

17. How much should the ebook edition of a $30 paper book cost? Source: Digital Publishing Forum: digitalpublishing.org.nz – online poll conducted February-March 2009

20. Thanks! Martin Taylor web: digitalpublishing.org.nz email: martin@digitalstrategies.co.nz blog: activitypress.com/ ereport