1. VIVEK MEHRA
K - 11/11, First Floor, DLF City, Phase - II, Gurgaon, Haryana - 122002 (India)
Phone: +91-124-4013559 +91-9873006622 E-mail: mehra.vivek1@gmail.com
Over 17 years of business development, client management, distribution & channel sales, team management experience
Managed independent profit centre, successfully setup new verticals & developed geographies by capturing market share
Performed managerial roles across functions, manpower, retention, learning & development, diversity and a team player
Manage complex business challenges and key business decision in dynamic, high-pressure environment using experience-
backed judgment, innovation and strong work ethics
Conceptualised, designed and implemented business improvement by reporting processes for sales and operations
Result Orientation, Business Planning and Strategy; Excellent Communication and Inter-personal skills
Senior Manager – Corporate Sales
Job Description
Managing corporate sales unit of 12 Account Managers to sell all the products of Askme, Askmebazaar,
Askmegrocery, Askmefurniture and Askmepay to existing loyal and mass corporate client on Askme
Responsible for end to end management of top national and popular brands on NDD and Askmebazaar;
from acquisition to ongoing management. Outreach to brands which have potential for sales
Monetization from Sellers on Askme.com, involves working along with the Account Management team
and get monies from them through alliances, premium listings, ad sales and other avenues
Planning merchandising activities for brands based on sales/positioning potential and ensuring the listing
of all SKU's for each brand (width & depth). Build and scale a revenue pipeline from Sellers
Campaign management and build a long term rapport with the sellers, growing the business every
quarter. Increasing the seller activity (No. of active sellers who are doing paid promotions)
Territory Manager - Direct-Loyalty Sales September 2013 - September 2014
Job Description
Managed Loyalty Sales units of 5 Branch Managers with a team of 40 Sales Managers and the call center
units for up-selling insurance products to existing loyalty HNI and mass affluent clients of HDFC Life
Handled Sales operations, L&D, persistancy, upselling and underwriting for Delhi NCR and Punjab
Single point of contact for ensuring statutory, regulatory, policy & administrative adherence and
reporting non-compliance as the authorised Branch Head
Area Manager - Direct-Loyalty and Branch Sales January 2012 - August 2013
Job Description Managed direct sales team of 3 Branch Managers for Loyalty clients and 2 CSM in Branch sales with a
team of 35 Sales Managers for retaining and up-sales to the existing client
Responsible for setting up branch sales channel for direct business in Delhi NCR including hiring, training
and development of sales and operations team for Branch sales - Service-to-Sales model
Branch Manager - Direct-Loyalty Sales October 2010 - December 2011
Job Description Handled a team of 8 Sales Managers for direct sales to HNI clients across Delhi NCR
Conduct Training Programs for developing selling skills for the branch sales managers team
Branch Manager - Agency Sales April 2008 - September 2010
Job Description Handled a team of 9 Sales Managers for tied-agency sales
Conduct Training Programs for developing selling skills for the entire sales team
Business Development - Tied-Agency Sales June 2004 - March 2008
Job Description Recruitments of Individual Financial Consultants (FC), training and development, business planning and
promotional activities for new business
Had joined in tied agency channel as Sales Development Manager in June 2004; was promoted to
Business Development Manager in 2006 and then to Assistant Sales Manager in 2007
Key Achievements
Successfully Conceptualised, designed and implemented business development drives for Call Center and Sales team
Maintained the business 13th
month persistency of 96% against the market standard of 67%.
Ranked No. 1 Area Manager in North and No. 4 All India for achieving 120% Sales Targets FY 2012-2013
WORK EXPERIENCE
CAREER SUMMARY
Askme.com, Getit Infomedia Private Limited, Delhi (NCR) November 2014 – Till Date
HDFC Life Insurance Company Limited, New Delhi June 2004 – September 2014
2. Awarded as "North Ka Shehensha" on being No. 1 Branch Manager Direct by the Head of Sales for the FY 2011-2012
Nominated for the Executive Development Program from IIM Kolkata in 2010
Awarded for mentoring sales team through a structured and fast track career path for high performing Sales Managers
Recognized for an outstanding performance in the GM Challenge as EPI and activation Star for FY 2005-2008
Awarded as FLAG (fast-track promotion program) Achiever FY2006, FY2007 and FY2008 by Head of Retail Sales
Sales Manager - Tied-Agency Sales, New Delhi
Job Description Recruitments of Individual Advisors, training and development, business planning and promotional
activities for new business. Conduct Training Programs for developing selling skills for Advisors team
Achievements Recognised for the fastest team building - 23 Advisors recruited in the very first month of joining
Senior Officer - Life Insurance, Gurgaon (NCR)
Job Description Sales development for bancassurance channel through a team of sales executives
Direct sales for high net-worth clients for life insurance across all branches in Delhi region
Achievements Among top 3 performers at a national level for six months and topped Delhi region consecutively for 13
months for premium income generated
Manager - Business Development, Delhi (NCR)
Job Description Identified projects and developed new clients for infrastructure management services
Handled operations, audit and review of manpower and technical requirement at clients' sites
Achievement Introduced 13 corporate clients in 10 months against the YTD target of 6 clients
Team Leader - Sales & Marketing
Job Description Handled a team of 6-8 sales executives for print advertisement space selling for C & I Guide
Client servicing for various SMEs, industrial and multi-national companies
Achievement Met annual sales budget in 4 months and with highest monthly booking for 3 consecutive months
Sales In-charge
Job Description Handled direct selling activities and client servicing as a OEM and in open market for North India
Achievement Acquired one of the biggest client business for State Road Transport Corp. worth over Rs. 50 lakh
Marketing Executive - Credit Cards
Job Description Direct sales for individual clients for Credit Cards across all Delhi & Noida region. Identified and developed
new markets and areas for the team of sales representatives
Achievement Among Top performers at All-India level and topped Delhi region for 3 months in a row
Received Meritorious Certificate in football (Inter-School) and secured 1st
position at the Annual Sports in the year 1993
Participated in various cultural activities and represented the school as a Scout at the various levels
Represented TULEC (A division of Tata InfoTech) as a team player of the Tulec Cricket Club and won many laurels
Degree/ Certificate Institution/ University Year
Executives Development Program Indian Institute of Management, Kolkata 2010
B. Com. (Pass) University of Delhi 1997-2000
Class 12 - D.S.S.C.E. Govt. Mdl. Comp. S. S. School, Delhi 1995-1996
Date Of Birth : 20 October 1979 Marital Status : Married
References available on request
PERSONAL DETAILS
EDUCATIONAL QUALIFICATION
EXTRA CURRICULAR ACTIVITIES & ACHIEVEMENTS
ING Vysya Life Insurance Company Limited, New Delhi April 2004 – May 2004
HDFC Bank Limited, New Delhi September 2002 – April 2004
Roto Power Projects Pvt. Ltd., New Delhi September 2001 – August 2002
Integrated Databases India Ltd. (JV of India Today & Singapore telcom) February 2001 – September 2001
Mardaan Industries Pvt. Ltd. New Delhi June 1998 - January 2001
Andromeda Marketing Pvt. Ltd. New Delhi August 1997 - February 1998