A result Oriented 12 Years of Experience in Agriculture Sales & Marketing.

1. Girish Kotkar
Mobile: +91 7767809967 ~ E-Mail: girishkotkar@yahoo.in
Sales & Marketing / Business Development / Channel Management
Professional Synopsis
 A result oriented professional with 12 years experience in the areas of Sales & Marketing, Business
Development, Channel Management and Relationship Management.
 Hands on experience in exploring and developing new markets, appointing channel partners, brand
promotion, new product launch, accelerating growth & achieving desired sales goals.
 Adept in managing business operations with focus on top-line & bottom-line performance and
expertise in determining company’s mission & strategic direction as conveyed through policies &
corporate objectives.
 Expertise in spearheading development policies for achieving business from the clients.
 Skilled in managing teams to work in sync with the corporate set parameters & motivating them for
achieving individual & business goals.
 An effective communicator with good presentation and organisational skills.
Sales & Marketing / Business Development
 Formulating & implementing strategies/policies and reaching out to the unexplored market
segments/customer groups for business expansion.
 Organising promotional campaigns/presentations for new product development; focussing on brand
establishment & market penetration.
 Gathering market intelligence, tracking competitors’ activities and providing valuable inputs for fine
tuning of sales & marketing strategies.
Channel Management
 Identifying and networking with financially strong and reliable channel partners, resulting in deeper
market penetration and improved market share.
 Developing new business partners to expand product reach in the market and coordinating with the
dealers to assist them to promote the product.
 Focussing on product visibility across network thereby increasing sales of the entire product range.
Relationship Management
 Liaising and building healthy relations with the clients for achieving business.
 Building & maintaining relations with clients, generating business from the existing accounts and
achieving profitability and increased sales growth.
 Interfacing with clients for suggesting the most viable product range and cultivating relations with
them for securing repeat business.
Career Contour
Jan 10 to Till date
JK Agri genetics Ltd. Hyderabad as Deputy Manager
Supervising areas , Maharashtra region Reporting to NSM.
Accountabilities:
 Responsible for the data analysis and micro level product planning to achieve target.

2.  Handling a team comprising of 6 Sales officers and 15 MDO’s to generate business.
 Developing sales of Field crops like Maize,Bajra,Hy.paddy,Res.Paddy,Jowar & Cotton.
 Budgeting schemes, planning activities, handling trade collections and customer queries.
Attainments:
 Recorded a highest growth in Maize Crop from 23 Mt bottom Sales of maize Achieved 425 Mt in Single
Cross Hybrid JKMH 502 only in JK Seeds tenure.
 Become a Strong Brand image of JK Seeds in Field Crop Maharashtra with increase the Product Value
upto 30%
 Appoint & Establish a strong distribution network in Field crop.
 Successfully Launching New Maize & Paddy Hybrids With Highest Sales in India.In maize Launching
Year Sold 37 Mt Maize Single Cross JK Opal Hybrid in Maharashtra.
 Not any Legal Court issue related to Product in my tenure from Farmer/Trade.
 At the time of Joining appoint as Area Manager ,promoted Jan 2014 as a Deputy Manager.
Jan 09-to Dec.09
RASI SEEDS (P). Ltd. Attur as Area Manager
Supervising areas ,Maharashtra region Reporting to GM.
Accountabilities:
 Responsible for the data analysis and micro level product planning to achieve target.
 Handling a team comprising of Sales officers and Market Development Officers to generate business.
 Developing sales of Field crops like Bhendi,Tomato,Brinjal,Gourds in to potential areas.
 Budgeting schemes, planning activities, handling trade collections and customer queries.
Attainments:
 Recorded the highest growth of over 100% in Hy.Bhendi crops (K-09).
 Appoint a strong distribution network in Veg.seed market in Maharashtra.
 Collected more than 60% contribution in to collections of KH-09.Hy.Bhendi (ABS), from secondary
channel.
April o8 to Dec.08
DevGen Seeds & Crop Technology Pvt. Ltd., as Territory manager
Supervising areas ,Ditrict Jalgaon,Dhule,Nandurbar,Jalna & Aurangabad, Reporting to RBM
Accountabilities:
 Handling a team comprising of Sales Trainee and Market Development Officers to generate business.
 Building and maintaining wide relationship network with key farmers, Government Officials, Govt.
scientists, social organizations, media.
 Planning and designing product campaigning, launches.
 Effectively handling the trade collections, customer queries and satisfaction, product demos.
Attainments:
 Recorded the highest growth of over 38% in speciality crops (K-08).
 Commended with consistent 3 awards for high sales in entire Maharashtra region in individual hybrids
of Sorghum Crop (K-08).
 Achieved highest sales award for new launch Sorghum Hybrid DJ 60 (K-08).
 Received Best Market Development Activity Award.
 Collected more than 90% contribution in to collections of KH-08.Sorghum (ABS), from secondary
channel.
May 06-Mar 08
PHI SEEDS LTD.,Hyderabad as Territory business lead.
Supervising areas,District Nasik & Part of Aurangabad Reporting to RBM.

3. Accountabilities:
 Conducting and organising daily 2 farmer meetings for product promotion.
 Responsible for the data analysis and micro level product planning to achieve target.
 Handling a team comprising of Market Development Officers to generate business.
 Building and maintaining wide relationship network with key farmers, Government Officials, Govt.
scientists, social organizations, media.
 Planning and designing product campaigning, launches.
 Effectively handling the trade collections, customer queries and satisfaction, product demos.
Attainments:
 Recorded the highest growth of over 100% in Pearlmillet crops (K-07).
 Commended with consistent 1 awards for Handling germination complaint in entire Maharashtra
region Crop (K-07).
 Attained 2nd
highest sales in Maharashtra Award in individual Pearlmillet Hybrid 86M32 (K-07).
 Received Best Market Development Activity Award.
 Collected more than 60% contribution in to collections of KH-08.Maize & Pearlmillet (ABS), from
secondary channel
Jan 04 to April 06
ANKUR SEEDS (P). Ltd. NAGPUR as Territory sales Manager.
Supervising areas ,Districts Jabalpur ,Shahdol,Annupur,Katni Reporting to RSM.
Accountabilities:
 Handling and expanding distribution channel to meet sales target.
 Responsible for the data analysis and micro level product planning to achieve target.
 Handling a team comprising of Sales officers and Field Assistant to generate business.
 Developing sales of Field crops like Cotton, Paddy & Vegetables in to potential areas.
Attainments:
 Recorded the highest growth of over 125% in Research Paddy crops (K-05).
 Achieved highest sales award for new launch Paddy Hybrid (K-05).
 Attained 1st
highest sales in Madhya Pradesh Award in individual Okra Hybrid AROH-10 (K-05).
 Received Best Market Development Activity Award.
 Collected more than 65% contribution in to collections of KH-05.Paddy (ABS), from secondary channel.
 Undertook initiatives to introduce Hybrid Rice first time in Paddy area. (Shahdol & Annupur).
Other Distinctions
 Conduct a Summer project “Awareness of Water soluble Fertilisers” with survey of Farmers & Dealers
in Garuda Plant & Products Ltd.Nasik.
Scholastics
 M.B.A. Marketing from AKIM, Shivaji University in 2003. First Class.
 B.Sc (Agri.). from College of Agri.Dhule, MPKV Rahuri University in 2001. Second Class.
 H.S.C. Science from Maharashtra Board in 1997. First Class
IT Skills: Proficiency MS Office advanced and Internet.
Personal Dossier
Date of Birth : 22nd
June 1980

4. Permanent Address : At-Post-Pimpalner,Khol Lane,Tal.-Sakri,Dist.-Dhule,Pin-424306
Current Address : Shri Hari Apartment,Flat No.11,Ambad Link Road,Kamatwada,Nasik-
422009.
Date: 07/03/2016 Girish Kotkar.