SlideShare a Scribd company logo
Research into the 
industry
How are music videos made? 
When a music video is made it is generally done for a single release 
or for the album release. 
The music video is filmed. The time it takes to film the video varies 
depending on how detailed the music video is. 
Then the video is edited and special effects are added to make it as 
effective as possible. 
Notable directors: 
• David Fincher - The Rolling Stones 
- George Michael 
• Jonathan Dayton and Valerie Faris 
- Oasis 
- Red Hot Chilli Peppers 
(These Directors link to my genre as it 
they direct videos that’re indie/alternate 
genres.) 
• Jonas Åkerlund - Maroon 5 
- Blink 182
The purpose of a music video 
The purpose of a music video is to promote the song. The music video is there 
to also give more meaning to the song and give the song more of a story. 
An example of a music video which relies upon its video is Michael Jackson’s 
Thriller. 
Michael Jackson - Thriller 
The video sets the scene for the song, the title doesn’t show off what the song 
is about and its theme so having the video helps with showing off what the 
theme is and what the song is about. 
In this case the theme is horror and the song is about how things transform 
during the night.
How music videos are accessed 
Music Videos are accessed in different ways. These ways vary from 
Television to the Internet or even to digital stores such as iTunes and 
Google Play Store. The most popular way of accessing Music Videos is 
via the Internet.
Further Research 
Another reason to why music videos are made is to give the band 
more publicity, if music videos gain mass amount of publicity, music 
videos could become award winning material. 
A popular awards ceremony is the Grammy’s. 
Examples of Grammy Award for Best Music Video: 
• David Bowie 
• The Beatles 
• U2 
• Justin Timberlake

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Research into the industry

  • 1. Research into the industry
  • 2. How are music videos made? When a music video is made it is generally done for a single release or for the album release. The music video is filmed. The time it takes to film the video varies depending on how detailed the music video is. Then the video is edited and special effects are added to make it as effective as possible. Notable directors: • David Fincher - The Rolling Stones - George Michael • Jonathan Dayton and Valerie Faris - Oasis - Red Hot Chilli Peppers (These Directors link to my genre as it they direct videos that’re indie/alternate genres.) • Jonas Åkerlund - Maroon 5 - Blink 182
  • 3. The purpose of a music video The purpose of a music video is to promote the song. The music video is there to also give more meaning to the song and give the song more of a story. An example of a music video which relies upon its video is Michael Jackson’s Thriller. Michael Jackson - Thriller The video sets the scene for the song, the title doesn’t show off what the song is about and its theme so having the video helps with showing off what the theme is and what the song is about. In this case the theme is horror and the song is about how things transform during the night.
  • 4. How music videos are accessed Music Videos are accessed in different ways. These ways vary from Television to the Internet or even to digital stores such as iTunes and Google Play Store. The most popular way of accessing Music Videos is via the Internet.
  • 5. Further Research Another reason to why music videos are made is to give the band more publicity, if music videos gain mass amount of publicity, music videos could become award winning material. A popular awards ceremony is the Grammy’s. Examples of Grammy Award for Best Music Video: • David Bowie • The Beatles • U2 • Justin Timberlake