The document discusses research into the music video industry. It provides information on the purposes of music videos, which include promotion and marketing. Famous music video directors like Spike Jonze, Michael Gondry, and Mark Romanek are profiled for their unique styles. The average music video costs between $200,000-$500,000 to produce. Examples of large and small budget music videos are given. Finally, the document discusses how audiences most commonly access music videos through websites like YouTube, Vevo, and Vimeo.
This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
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The Indian economy is classified into different sectors to simplify the analysis and understanding of economic activities. For Class 10, it's essential to grasp the sectors of the Indian economy, understand their characteristics, and recognize their importance. This guide will provide detailed notes on the Sectors of the Indian Economy Class 10, using specific long-tail keywords to enhance comprehension.
For more information, visit-www.vavaclasses.com
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
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Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Ethnobotany and Ethnopharmacology:
Ethnobotany in herbal drug evaluation,
Impact of Ethnobotany in traditional medicine,
New development in herbals,
Bio-prospecting tools for drug discovery,
Role of Ethnopharmacology in drug evaluation,
Reverse Pharmacology.
2. WHAT IS THE PURPOSE OF A MUSIC
VIDEO?
Promotional To sell the song to the audience, it means the
audience may go out and buy the album after watching the music
video and liking the song and visuals.
Marketing This means the video is used to promote the artist as
it means it expands the audience of the song and it’s exposure.
The artist want the video to engage an audience and it will mean
that an audience will respond to the video and maybe share it out
to a wider audience. This generates money for the production
company as it will promote the album meaning demand will
increase.
It may also be used to allow the audience to gage a better
understanding of the songs lyrics.
Its purpose needs to entertain an audience to ensure they don’t
3. FAMOUS MUSIC VIDEO DIRECTORS
Spike Jonze
Famous Music video director who
made videos like: Sabotage Beastie
Boys 1994, Da Funk Daft Punk
1996, Only You Kayne West ft. Paul
McCartney 2015. Jonze was heavily
inspired from the Thriller music video
that John Landis directed and
channelled its eccentricity and humour
in the Sabotage music video. Writing
in The Guardian he said, ‘When I made
videos, whether it was with the Beastie
Boys or Björk, we weren't chasing
anything…It was never like some
marketing thing. I just wanted to
create something that would do justice
to the song and I was excited about
4. FAMOUS MUSIC VIDEO DIRECTORS
Michael Gondry
Generally known for his concept
music videos, as the visuals on
screen don’t mirror the lyrics
being sung. He successfully
leaves the audience remembering
the video due to its quirkiness.
He takes Goodwin’s thought
beats idea as in some videos he
shows the beat of the song
through the visuals on screen.
Known for directing videos like:
Let Forever Be The Chemical
Brothers, Star Guitar The
Chemical Brothers, Around the
World Daft Punk
5. FAMOUS MUSIC VIDEO DIRECTORS
Mark Romanek
Known for making performance
based music videos. The
audience can see the song being
performed in front of them. This
links with Goodwin’s star image
theory as the audience may
watch the video due to a star
being present. He has worked
with popular artists such as Jay
Z, Taylor Swift and Coldplay. A
popular video he directed is
Taylor Swifts ‘Shake it Off’,
where Taylor the star of the
video dresses up as stereotypical
groups of people.
6. HOW MUCH IS USUALLY SPENT ON
THE AVERAGE MUSIC VIDEO?
The average music video can cost
from $200,000 - $500,000.
(2010)
Theses costs cover production
costs such as:
•Producer fee
•Director fee
•Camera operator
•Camera equipment rental
•Lighting gear
•Wardrobe
•Location fees
•Actors
•Extras
Post production fees:
•Editor fee
•Visual FX artist fee
•Colourist fee
7. Large budget
Scream
Michael and Janet Jackson
$7,000,000
The music video cost so much
due to the large use of special
effects and make up.
The music video is located in
space, and features anime and
special effects which include a
space ship floating in space.
Small budget
Wings
Macklemore x Ryan Lewis
$18,000
The music video uses normal
realistic locations such as a
home, a school classroom.
The video doesn’t use special
effects and is a simple real life
narrative music video, this means
there is no need to spend
excessive amounts on make up
and location.
8. HOW DO AUDIENCES ACCESS
MUSIC VIDEOS?
Mostly, music videos are posted on to YouTube as this it is used
primarily for videos of all sorts. As a popular sight, artists can
therefore receive the largest amount of people to watch their video.
The internet has provided artists with lots of opportunity to promote
their music their music. As they can provide their audience with links
to their music video through Facebook, Twitter and other social
media sites by a simple post.
Music videos can also be watched on the Vevo website or Vimeo.
MTV is another popular way of watching music video but its now
turning towards reality TV due to the rise of the internet and its ease
of access to watch what you want when you want.
Music Videos can be purchased through the iTunes music store and
can be downloaded to the audiences device.
