5. The word retail is derived from the French word ‘retailier’, meaning ‘to cut a piece off’ or ‘to break bulk’. In simple terms, it implies a first –hand transaction with customer. Retail is the sale of goods to end user, not for resale but for use and consumption by purchaser . The retail transaction is at the end of the supply chain. Retailing is the set of business activities that adds value to the products and services sold to consumers for their personal or family use. It is the process of bringing the ultimate user to the main producer, through a series of stages, where retailing is the last one. Its is not limited to quantities, but limited to exacts requirement of the ultimate user. It is an art, and necessitates employing several tools of logistics management for a complete end user satisfaction. To know the final user on behalf of the producer. It is a process of facilitate.

6. To know the final user on behalf of the producer. It is a process of facilitate. It is the sale of goods or commodities in small quantities directly to consumer. Retailing involves a direct interface with the customer and the coordinator of business activities from end to end –right from the concept or design stage of a products or offering, to its delivery and post delivering service to customer.