Red Bull is an energy drink created in 1987 by Austrian Dietrich Mateschitz. It contains caffeine, taurine, B vitamins, and sugars. Red Bull's global revenue reached 4.93 billion euros in 2012. It has expanded its product line beyond the original drink to include flavors like orange, yellow, and red. Red Bull sponsors extreme sporting events and athletes. It promotes the brand through unconventional marketing focused on adventure sports and content marketing rather than traditional advertising.
This Presentation is prepared by Rahul Ladiya Student of Maulana Azad National Institute Of Technology (NIT) BHOPAL under the guidance of Prof. Sameer Mathur of IIM Lucknow.
This ppt covers briefly the advertisement strategies of redbull, its strength and weaknesses. The ppt is based on the case study present in the book of Marketing Management by Philip Kotler.
Red Bull is an Austrian-produced energy drink that competes in a very narrow niche of the carbonated soft drink market.
Research about History, Product, Market, Sales, Challenge, ...
Researcher: Mehran Nassiri, Zeinab Arij, Sanaz Shojaei
This Presentation is prepared by Rahul Ladiya Student of Maulana Azad National Institute Of Technology (NIT) BHOPAL under the guidance of Prof. Sameer Mathur of IIM Lucknow.
This ppt covers briefly the advertisement strategies of redbull, its strength and weaknesses. The ppt is based on the case study present in the book of Marketing Management by Philip Kotler.
Red Bull is an Austrian-produced energy drink that competes in a very narrow niche of the carbonated soft drink market.
Research about History, Product, Market, Sales, Challenge, ...
Researcher: Mehran Nassiri, Zeinab Arij, Sanaz Shojaei
Red Bull has the world's best marketing campaigns, this is a humble effort to evolve a creative campaign in India which would reach out to its targeted customers in a way that this event becomes a memorable happening for many. Thus creating our customers, into a fan base.
Red Bull has the world's best marketing campaigns, this is a humble effort to evolve a creative campaign in India which would reach out to its targeted customers in a way that this event becomes a memorable happening for many. Thus creating our customers, into a fan base.
A presentation discussing the increasingly popular trend of Native advertising. Written as though we're presenting on a panel for an agency. Done for Advanced Media Strategies in the TexasMedia Sequence at the University of Texas at Austin.
What we can learn from Red Bull- the king of marketing . A company investing more than 1,2 Billion Euros in Marketing (1/3 of it’s turnover),
A brand which is known worldwide and has led his owner to one of the richest man on earth. Learn from this
presentation with extraordinary photos of the Red Bull World and compact statements. The learning will help
a one man business and a group in the same way.
Marketing Monster Energy Drink Presentationjderemo
How to effectively market Monster Energy drink by following their mission of using little to no mass marketing. From my Marketing Communications class at Indiana University.
Red Bull is an energy drink sold by Austrian company Red Bull GmbH, created in 1987. Red Bull has the highest market share of any energy drink in the world, with 5.387 billion cans sold in 2013
This a in detail report of Various Creative yet appealing marketing campaign of MNC's which describes the Brand Equity of the companies. And would be beneficial to those who are going to create campaigns for their own.
Red Bull - AS A GLOBAL COMPANY
- About the Brand
- History and International Expansion of Red Bull
- Line Extensions – Red Bull Product LinePESTEL
- HR Structure of Red Bull
- Porter Five forces analysis of Red Bull
- PESTEL Analysis of Red Bull
- Production of RedBull
- Distribution Network of RedBull
- INBOUND – OUTBOUND LOGISTICS of RedBull
- Imports
- Red Bull Marketing Strategy
- Worldwide Sales and Market Share
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
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➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
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➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
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3. Red Bull is an energy drink sold by
Austrian company Red Bull GmbH,
created in 1987.
Dietrich Mateschitz (born 20 May 1944) is
an Austrian businessman who co-founded
the Red Bull energy drink company and
holds 49 percent of the company's shares.
4. Ingredients
Red Bull contains caffeine, taurine, B vitamins (B3, B5, B6, B12), sucrose,
and glucose.To produce Red Bull Sugar free, sugars sucrose and glucose
have been replaced by the sweeteners acesulfame K and
aspartame/sucralose.
5. RED BULL Revenue
This statistic presents Red Bull's global revenue from 2012 to 2015. In 2012, Red
Bull's sales amounted to about 4.93 billion euros worldwide. Red Bull was the
leading energy drink brand in the United States in 2015.
6.
7. Same wings, expanded taste
The Red Bull Summer Edition.
The Red Bull Orange Edition.
The Red Bull Yellow Edition.
The Red Bull Red Edition.
8. Reasons for Increase In Sales:
1)New Product line
2)Strategic Expansion
3)Content Marketing
4)Slogan
5)Unique taste
9. Red Bull started the concept of energy
drinks .
Before Red Bull their were no energy
drinks .
Red Bull were influence from energy
tonics.
New Product line
14. Red Bull
Extreme Sports
Red Bull organize some sports that are
know as Extreme sports . These sports
are unique sports organized by Red bull
for the promotion.
Red Bull's international marketing
campaign targets young men mostly with
extreme sports. These range from
mountain biking, BMX, motocross,
windsurfing, snowboarding,
skateboarding, kayaking, rowing,
wakeboarding, cliff-diving, parkour,
surfing, skating, freestyle motocross,
rally, Formula 1 racing, to breakdancing.
15. Product Trial
One of the essential marketing
communication mix is product
trial . Whereas traditional
beverage marketers attempt to
reach the maximum number of
consumers with sampling , the
company seek to reach
consumers only in ideal usage
occasions , namely when they
feel fatigue.
16. Red Bull Flugtag
(German: flight day, airshow) is
an event organized by Red Bull
in which competitors attempt to
fly home-made, human-
powered flying machines, size-
limited to around 10 metres
(33 ft), weight-limited to
approximately 150 kilograms
(330 lb). The flying machines are
usually launched off a pier about
9 metres (30 ft) high into the sea
or body of water. Most
competitors enter for the
entertainment value, and the
flying machines rarely fly at all.
17. 3 Content Marketing
Lessons From Red
Bull Media House
1) Marketing is more than a
department. It’s a responsibility of the
entire brand and every employee.
2) Content is a “core mandate” of the
business. So make sure your content is
inspired and effective.
3) Businesses need to take the concept
of the brand as a media company
literally.
18. Endorsing Athletes
In 2009, Red Bull added mainstream sport athletes
to its roster of endorsements, which also includes
persons involved in non-sporting activities.
• Reggie Bush, US NFL athlete announced at the
2009 Super Bowl.
• Dani Pedrosa, Marc Márquez, and John Reynolds.
19. Marketing :
After using its Non traditional means of advertising
, Red bull uses traditional ways of Advertising like paper
media , social networking and ads on television