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Link Building: The Red-Headed Stepchild of SEO Rebecca Kelley
Traditional Link Building Sucks ,[object Object],[object Object],[object Object],[object Object]
But...We All Need Links ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy #1: Find Brand Mentions, Ask for a Link
Strategy #2: Identify Broken Inbound Links  ,[object Object],[object Object]
Strategy #3: Take Advantage of Broken Links to Your Competitors  ,[object Object],[object Object],[object Object]
Strategy #4: Find Out Who's Linking to Your Competitors Yahoo Hubfinder
Yahoo Hubfinder Results
Strategy #5: Take Advantage of Confirmation Emails ,[object Object],[object Object],[object Object]
Strategy #6: Embed Links in Widgets, Badges, Banners ,[object Object],[object Object],[object Object]
Strategy #7: Create Some Link Bait (My Favorite Strategy)‏ ,[object Object],[object Object],[object Object]
Identify Link Bait Opportunities ,[object Object],[object Object],[object Object]
Analyze Current Trends
Don't Neglect Your Own Industry ,[object Object],[object Object],[object Object]
Handy Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Handy Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Handy Resources ,[object Object],[object Object],[object Object],[object Object]
Thank You! Rebecca Kelley [email_address]

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real_world_low_risk_high_reward_link-rebecca_kelley.ppt