The document discusses how ecommerce has entered the real estate industry. It notes that most property searches now begin online and over 50% of buyers use mobile apps and websites to search. Ecommerce provides benefits to real estate like 24/7 access, wider reach, and cheaper marketing. It allows customers to easily access detailed property information and search anywhere in the world, saving time over traditional searching. The founder of RealtyBonanza.com believes the website can change how people view real estate and be a one-stop solution for international home buyers and sellers.